Name: Ong Jia Jia 4A3M0016 Name: Leong Weng San 4A3M0017

advertisement
Name: Ong Jia Jia 4A3M0016
Name: Leong Weng San 4A3M0017
The Advantages and Disadvantages of
Advertisement
First advantages of the advertisement is that it can entertain us. Second is, the
advertisement inform us that what’s the new product. Another one is they using
the advertisement to make us buy that product, it make us pursuit the product.
The advertisement informs the consumer about qualities and price of goods and
this makes purchasing easy for the consumers.The consumers are attracted by
the quality of the products that are advertised. If the consumers are convinced
that the quality is the same that is advertised, they continue buying.It helps the
consumer to save time. As the consumer has already been the consumer is not
required to spend time in getting the products.
It raises the living standard of consumers.It provides knowledge about the new
designs of the commodities to consumers and thus consumers consume those
commodities and increase their living standard.
On the other hand, advertisement also have the disadvantages. For example, it
make us felt uncomfortable and also ignoring the natural scene when we go
through the roadside and see all the billboard.It also create desire that we don’t
need in our life, it just make us want to buy but not need to buy.It control us by
motion of human being. Besides that, the strong objection and arguments
against the advertising is that it is a costly function. It is generally criticized that
the cost of advertising to too high and that such high cost is covered by the
selling price of the advertising goods. Advertisement is considered as an
indirect cost which is added in the distribution expenses. When expenses are to
be increased, the selling price of the products will also be enhanced. Thus the
unbalanced advertising may cause certain goods to cost the consumers more
than they should. So it is regarded as an economic waste.
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