Econ 201 Market Equilibrium Week 2 Equilibrium (cont’d) What does EQUILIBRIUM mean? • At the market equilibrium price: – Quantity demanded by consumers = quantity supplied by firms/producers/sellers – Without a change in any of the ceterius paribus conditions, the price will remain unchanged • Demand: Income, Price of Substitutes and Complements, Future Prices, Quality, Number of Consumers • Supply: Input Prices, Technology, Number of Suppliers, Future Prices (Input, Good) How Do We Get There? • Consumers – Willing to buy another unit, if market price <= to marginal (use) value of consuming it • Suppliers – Willing to sell/produce another unit, if market price >= marginal (additional) costs of producing the last unit • Equilibrium occurs only when – MVconsumer = Pmarket = MCproducer And If That Doesn’t Happen? • MV < P > MC – Sellers are willing to continue to supply more goods – Consumers are unwilling to buy – Excess supply will lead to sellers dropping their prices down in the future to clear inventory • MV > P < MC – Sellers not willing to supply as much as consumers will demand (excess demand) – Excess demand will lead to consumers bidding prices up to get the “shortage” Another Variation • At each price, determine whether there would be a shortage (Qd > Qs) or a surplus (Qs > Qd) • If there was a shortage, how would price adjust to clear the market? • If there is a surplus, how would price adjust to clear the market? # of Pizzas Demand ed Price Per Pizza # of Pizzas Supplie d 1000 $10 400 900 $12 450 800 $14 500 700 $16 550 600 $18 600 500 $20 650 Shortage or Surplus Answers # of Pizzas Demanded Price Per Pizza # of Pizzas Supplied Shortage (-) or Surplus (+) 1000 $10 400 -600 900 $12 450 -450 800 $14 500 -300 700 $16 550 -150 600 $18 600 0 500 $20 650 150 Price (£) The Cobweb Theorem S 11 The Assume Farmers the respond falls initial £5 by equilibrium and planning farmers This In price acreates ‘divergent atomassive cobweb’ - to price increase react is by £7 cutting supply, and the plans ten quantity months for turkey 9. shortage also termed of 9 an million unstable turkeys If demand later, production. the rises, supply the months of shortage turkeys later, is and cobweb the price - Ten theis price forced tends up –to15 pushes million. supply At the the this price market level, upequilibrium. to there will £11be will per 8 and move soon away the process from continues! turkey. be million. a surplus of turkeys and the A divergent price drops. cobweb leads to price instability over time. 7 5 D 8 9 15 17 D1 Quantity Bought and Sold (millions) Cobweb Theorem • http://www.bized.co.uk/current/mind/2004_5/251004.ppt • Hungarian-born economist Nicholas Kaldor (1908-1986) • Simple dynamic model of cyclical demand with time lags between the response of production and a change in price (most often seen in agricultural sectors). • Cobweb theory is the process of adjustment in markets • Traces the path of prices and outputs in different equilibrium situations. Path resembles a cobweb with the equilibrium point at the center of the cobweb. • Sometimes referred to as the hog-cycle (after the phenomenon observed in American pig prices during the 1930s). So What Do Buyers Get Out of This? • Consumer surplus – Difference between what you are willing-topay and what you have to pay • Willingness-to-pay – Everything under the demand curve up to the last unit that you bought • What you had to pay – Average price paid x number of units purchased Consumer Surplus Demand Curve is Also Marginal Value and Avg Revenue Average Price (price per unit) Demand Curve $12 $10 $8 $6 $4 $2 $0 CS Amount Paid 1 2 3 4 5 6 7 Quantity Demanded Total WTP = CS + Amt Paid 8 9 10 In Class Example Avg P*Qd TV(Q-1)+MV(Q) Tot Val- Tot Paid Avg Pric Qty Dem Tot Amt Paid Tot Value (WTP) Marg Val Cons Surp $10 1 $10 $10 $10 $0 $9 2 $18 $19 $9 $1 $8 3 $24 $27 $8 $3 $7 4 $28 $34 $7 $6 $6 5 $30 $40 $6 $10 $5 6 $30 $45 $5 $15 $4 7 $28 $49 $4 $21 $3 8 $24 $52 $3 $28 $2 9 $18 $54 $2 $36 $1 10 $10 $55 $1 $45 Also = Avg Rev Also = MV(Q) TV(Q)-TV(Q-1) What Do Sellers Get Out of This? • Producer Surplus – The difference between what they get paid (total revenues) and what it costs them • Total Revenues – > = Average Price x Quantity Purchased • Total Costs – > = Sum of Marginal Costs up to the amount supplied (QS) • Or = the area under the supply curve up to Qs What is the Value of the Market • Value of the market – To Consumers = Consumer Surplus – To Producers = Producer Surplus • Value equals the sum of both CS and PS