Gannett Digital Marketing Services (GDMS)
Junior Account Representative – Inside Sales (SMB)
DMS Inside Sales Junior Account Representative
Company Overview
Gannett, the largest newspaper publisher in the U.S., is constantly evolving with digital
marketing solutions by helping brands and businesses reach millions of customers daily. The
average consumer sees 5,000 advertisements each day. For businesses and brands to grow, it
takes a strategic and adaptable marketing plan that reaches consumers through multiple
channels.
Gannett has created a powerful solution for businesses and brands of all sizes to drive growth,
retention and customer acquisition. Ownership of recognized digital brands like BLiNQ Media,
PointRoll, ShopLocal, DealChicken, GannettLocal, and the KeyRing mobile app, and much more
have allowed Gannett Digital Marketing Services the ability to leverage an integrated marketing
opportunity for businesses across the country. Each partnership works seamlessly together,
providing a marketing mix that incorporates social media advertising, digital circulars, mobile
marketing, daily deal coupons, SEO, PPC, retargeting and digital word-of-mouth campaigns to
help businesses stand out in the crowded market place.
Combining Gannett’s success for over 100 years as a media and marketing company, and its
revolutionary online partnerships, businesses and brands now have the opportunity to utilize
the power of one with Gannett Digital Marketing Services (GDMS).
Summary
Gannett Digital Marketing Services (GDMS), a division of Gannett, a media and marketing
solutions company, is seeking an Inside Sales Junior Account Representative to sell the
company’s “Digital Marketing Solutions Suite” into the SMB market. That “Solutions Suite”
includes SEO, PPC, SEM, Daily Deals, E-mail Marketing, Mobile Marketing, Social Media, Web
Dev, and Retargeting.
Job Description
For this role, we are seeking passionate, outgoing individuals to sell Gannett’s Digital Marketing
Solutions to the SMB market (B2B) which spans across different industries and types of
businesses. Our digital marketing solutions help SMB’s to a) drive better overall sales and
marketing intelligence/insight into their businesses; b) acquire more new customers, c) retain
more existing customer relationships; d) expand their revenues with existing customers, e)
drive new revenue streams through better execution on of their marketing & lead generation
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campaigns and programs; and f) take marketing operational costs out of their business, thus,
driving better marketing ROI.
The right person for this role will be able to understand client and prospect business goals;
recognize buying signals/selling opportunities, and present Gannett’s Digital Marketing
Solutions and programs that are clearly superior to the marketing programs they currently have
in place.
Experience:
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1-3 years of part –time or full time job experience with preference given to candidates
with phone or prior selling experience
Experience/interest in cold calling
Must be familiar and have a passion for the digital world, especially social media
Experience with/or passion for social commerce, daily deals and local businesses
preferred
Responsibilities
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Drive the full sales cycle, from prospecting for new business to closing a high volume of
sales
Establish a consistent pipeline of local businesses to target for digital products on a daily
basis via lead generation
Meet and exceed all revenue goals and targets on a monthly, quarterly, annual basis
Develop lasting account relationships with local prospects across the nation through
telesales
Deliver compelling presentations and product demonstrations that highlight GDMS‘s
competitive advantages and superior marketing ROI for prospects/clients
Stay abreast of industry news, competition and consumer trends – thus, being the SMB/
Marketing resident expert
Requirements
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Excellent written and verbal communication skills
Self-starter with ability to work in a fast-paced environment
Ability to quickly pick up on training and product knowledge
Open to coaching and on-going education of products
Exceptional communication skills with the ability to clearly articulate compelling value
propositions for Gannett’s Digital Marketing Solutions
Knowledge of new/emerging digital advertising technologies and techniques
Excellent verbal and written communication skills
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Strong client related presentation and communication skills
Bachelor’s Degree or equivalent experience is required
Benefits
Gannett offers a comprehensive benefit package which includes a competitive salary and bonus
potential, as well as the following:
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401(k) Savings Plan
Competitive compensation structure
Comprehensive health, dental, and vision insurance
Sales incentives
Employee Referral Program
Employee Mortgage Program
Flexible spending accounts
Paid Time Off (PTO)
No cost basic life insurance
Employee Assistance Program (EAP)
Employee discount programs
**Gannett is an equal opportunity employer and a drug free workplace**
Contact: Rebecca.Collins@gannett.com
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