Globalization
Worksheet 1
Globalization and You
p. 1
Worksheet 1 Globalization and You
Students study the Powerpoint file on “Globalization and You”, and then answer the
questions below.
Brand names 1. Do you know what 2. Have you ever 3. Where did you
kind of products
used
these
use
such
or services the
products
or
products/services
brand
names
services? If yes,
?
provide?
how
many
products
or
services have you
used? Please give a
 in the boxes
below.
Disney
Theme
parks,
movies,
stationery, etc.
Amazon
Book purchase, etc.
Microsoft
Software, etc.
McDonald’s
Food, drinks, toys, etc.
Going on the Internet,
Yahoo
searching for information,
etc.
Intel
Computers, etc.
Globalization
Brand names
Sony
1.
Worksheet 1
Do you know what
kind of products
or services the
brand
names
provide?
Stereos, T.V., computers,
etc.
HSBC
Banking services, etc.
CNN
News information, etc.
Coca Cola
Nokia
Nike
Levi’s
Globalization and You
Drinks,
products
with
company logos, etc.
Mobile phones, etc.
Sports
goods,
sports wear, etc.
Jeans, etc.
sneakers,
2.
Have you ever
used
these
products
or
services? If yes,
how
many
products
or
services have you
used? Please give a
 in the boxes
below.
p. 2
3.
Where did you
use
such
products/services
?
Globalization
Worksheet 1
Brand names
1.
Do you know what
kind of products
or services the
brand
names
provide?
Apple
Computer, mp3, etc.
Globalization and You
2.
Have you ever
used
these
products
or
services? If yes,
how
many
products
or
services have you
used? Please give a
 in the boxes
below.
p. 3
3.
Where did you
use
such
products/services
?
Globalization
4.
Worksheet 1
Globalization and You
Have you come across the above items in your daily life?
Free Answers
5.
What is their significance?
Free Answers
6.
Do these organizations and their products affect your daily life?
Free Answers
p. 4
Globalization
Worksheet 1
Globalization and You
p. 5
Video
Let’s first watch the video “Hong Kong Connection” --- Globalization (27
August 2001) (Attached: Reference materials)
Group Discussion
1.
State what impresses you the most and explain why.
- Any answer
- Objective: to obtain a preliminary idea of what students think of Globalization.
2.
What do you think Globalization/Anti-globalization is after viewing the video?
- Any answer
- The teacher should point out that Globalization / Anti-globalization is a very
confusing and complex phenomenon. This leads to the next theme: a definition
for Globalization
Globalization
Worksheet 1
Globalization and You
p. 6
What is Globalization
A study has shown that in 1984, out of 1600 magazines published in 55 countries,
only 3 articles have the word ‘globalization’ in their headings or abstracts, but in
1994 the number increased 37 times to 112. In 2002 up to 400,000 such articles
could be found in the Yahoo search engine.
One can say that the word has been overused. Are people referring to the same thing
or phenomenon when they use the word ‘globalization’?
Group Discussion
Read the following source materials, and share a relevant experience in your
everyday life.
Source A
In terms of trade, finance and communication, the markets and cultures of various
countries have never penetrated each other so rapidly and widely. We now can
smoke Marlboro, eat sushi, use Microsoft software, receive acupuncture treatment,
read Cosmopolitan, buy take-away pizza, and watch CNN anywhere in the world.
English has become a global language. Skiing resorts, stocks exchanges and
airports all look like the same everywhere. Blue jeans, underwear and sportswear
can be seen everywhere.
Source: Hutton, W. (1997), The State to Come, London: Vintage, p. 55.
Globalization
Worksheet 1
Globalization and You
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Source B
To most people, modern society is characterized by its worldwide connectedness.
There were many places people could not reach a century, or even just a generation
ago. But now, we can reach almost everywhere.
The most basic way to connect people is probably telecommunication. Now nearly one
billion families can talk to each other within a few seconds. The global positioning
techniques enable us to locate any person or anything on the surface of the Earth; mobile
phones can be connected in even mountains or deserts. The world is also connected at
other levels: the global climatic changes, the depletion of the ozone layer, pollution of our
oceans, etc. These also reflect that people’s activities affect each other, and a decision
made by certain people at a certain place can affect people in various places of the world.
People are more in touch with each other and are more connected, but privacy has been
affected. Some billionaires even have to rely on large teams of personal assistants to
protect their privacy and to escape from other people’s monitoring.
No one can predict how far the Net can expand. No one can master the blueprint of
today’s compressed world either.
Source: Mulgan, G. (1998), Connexity: Responsibility, Freedom, Business and
Power in the New Century, London: Vintage, p. 19.
Source C
“Globalization” is the most uncertain and most important popular term used in late
20th century. It’s uncertainty lies in the fact that it carries many meanings and can
be used in many ways. In a world extremely compressed in terms of both time and
space, something that happens in a certain corner of the world can quickly affect
people far away profoundly. Debates over “Globalization” are enlightening, and
that’s what makes globalization important.
Wiseman, J. (1998), Global Nation? Australia and the Politics of Globalisation,
Cambridge: Cambridge University Press, p. 1.
Globalization
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Globalization and You
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Source D
Below I try to sum up the views of scholars who see Globalization as
Americanization, although I held a different view of Globalization:
To many people who live in places other than Europe and North America,
Globalization is Westernization, or even Americanization, because the United States
has become the only superpower, holding a leading position in the economic,
cultural and military aspects of the world. Most of the cultural phrases about
Globalization are related to the United States, such as Coca Cola, McDonald’s, etc.
Since most multinational corporations are based in the United States or the Northern
Hemisphere, some people think that Globalization concerns only the industrialized
Northern Hemisphere, and the developing Southern Hemisphere seldom or even
cannot get involved in it. Some people see this as a destruction of indigenous
culture, which further divides the world and worsen the problem of poverty.
Some people believe that Globalization divides the world into the winners and the
losers, where very few people can find the path to a wealthy life and most people
live in pain and despair. In the 1990s, the income of the poorest one-fifth of the
world’s population dropped from the pathetic 2.3% to 1.4%. At the same time, some
multinational corporations sold to the developing countries goods that were
restricted or prohibited in Europe and America.
Source: Giddens, Anthony (1999), Runaway World, The BBC Reith Lectures,
London: BBC Radio 4, BBC Education, Lecture 1.
I think Globalization is
Globalization
Worksheet 1
I also have similar experiences.
Globalization and You
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Globalization
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Globalization and You
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The Origins of Globalization
The word ‘globalization’ was first seen in 1985 in Theodre Levitt’s article ‘The
Globalization of the Market’. Some scholars pointed out that the word first appeared
in English dictionaries in 1944, and its related word ‘Globalism’ first appeared in
1943.
Some people hold the view that the process of Globalization actually began
when more than 500 years ago Columbus discovered the American continent, or
even earlier. The first expansion of European capitalism was around 16 th century,
after human beings travelled around the world for the first time. In the late 19th
century, world trade and investment developed rapidly until the First World War and
the Great Depression. The first time people felt that the world was connected was
probably when the International Date Line and international time zones were
established, or when international standards of telegraph were agreed upon.
However, there are scholars who believe that worldwide Globalization and its
theoretical studies did not appear until mid-20th century, signified by the coming of
the new technology revolution, the worldwide establishment of market economy, the
formation and expansion of global problems, and the emergence and intensifying of
global common awareness.
There is no consensus to when Globalization first began.
Globalization
Worksheet 1
Globalization and You
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Worksheet 1 – Globalization and You
Reference Materials for Teachers
Globalisation – Programme Outline of Hong Kong Connection (Chinese) 27
August 2001
Globalization is a worldwide trend that cannot be reversed. What is it? Is it
good? Or is it bad?
Workers say: “At first we thought globalization would be good for us by giving
our boss business opportunities to make money. But when a multinational group
bought our company, the first thing it did was to fire us. We lost our job before
getting any benefits……
People running small businesses believe that it was a once-in-a-lifetime
opportunity, but they also worry that multinational corporations would dominate and
threaten the existence of their businesses. But some owners of small businesses are
confident, “We are swimmers. We are good at surfing in the waves…...”
What does globalization look like in the eyes of people who own big
enterprises?
When the anti-globalization people returned to Hong Kong from Italy, they said,
“Anti-globalization is not simply throwing stones or breaking window glasses. . . .”
(Excerpt from website of RTHK)