Sharing knowledge to communicate more effectively: rethinking the UN’s intranet Linda Stoddart Head, Dag Hammarskjöld Library, Chair, UN Task Force on Knowledge Sharing Web4Dev, UN, 2006 Investing in the UN • • • • Creating “One UN” Adapting to a new reality Management reform Innovation and change Web4Dev, UN, 2006 Moving from talking to doing: peacekeeping Web4Dev, UN, 2006 Moving from talking to doing: humanitarian relief Web4Dev, UN, 2006 iSeek Strategy • iSeek was developed to support the UN Secretariat global knowledge sharing and internal communications strategy. • Knowledge sharing is about: – Collaborating – Communicating – Connecting Web4Dev, UN, 2006 The UN Secretariat Culture • Hierarchy culture: decisions taken at senior levels • Junior staff often not part of the decision-making channel – resulting in lack of a sense of responsibility • Staff often work in “silos” • Little collaborative work Web4Dev, UN, 2006 Use of Information & Knowledge in Decision-Making • Considerations – Low use of print publications – Medium use of electronic data – High use of news sources and direct contacts Web4Dev, UN, 2006 Blend of Internal and External • Very high amount of public information on iSeek – certain degree of overlap with UN.org • Low awareness of need for specific internal approach • High degree of external scrutiny Web4Dev, UN, 2006 Web4Dev, UN, 2006 Internal Communications Objectives • Bring everyone on the same page • Ensure that iSeek is the primary source of information for UN Secretariat staff • Involve and engage everyone Web4Dev, UN, 2006 Web4Dev, UN, 2006 One intranet for one UN worldwide, with consistent layout, standard technology, providing relevant and consistent messages to reach staff everywhere Web4Dev, UN, 2006 A "glocal" start page Web4Dev, UN, 2006 Internal Communications Objectives • Bring everyone on the same page • Ensure that iSeek is the primary source of information for UN Secretariat staff • Involve and engage everyone Web4Dev, UN, 2006 April: Global Contact Directory Web4Dev, UN, 2006 Internal Communications Objectives • Bring everyone on the same page • Ensure that iSeek is the primary source of information for UN Secretariat staff • Involve and engage everyone Web4Dev, UN, 2006 Content Strategy • Focus on creating compelling content, stories of interest to everyone, regardless of their duty station – – – – – Reform/Management Staff issues/Policy Information New Technology Tools Interviews and Appointments Morale Building stories Web4Dev, UN, 2006 Creating a community of content providers: Brought together content focal points at a workshop in New York: • • • • duty stations departments staff representatives individual staff members Web4Dev, UN, 2006 Assessing impact – Feedback (focal points would like to use blogs) – Surveys and polls – Usage statistics Web4Dev, UN, 2006 Average page requests per month for each UN intranet generation 900000 800000 700000 600000 500000 400000 300000 200000 100000 0 pre-iSeek iSeek 2005 Web4Dev, UN, 2006 iSeek 2006 Lessons learned: what works? • Content – Timeliness – Clear, inviting, easy-to-use content – Photographs • Technology – One platform for all locations Web4Dev, UN, 2006 Lessons learned: what doesn't work? • Overly complicated approval process • Not global enough • Not enough content contributions from global partners Web4Dev, UN, 2006 Current challenges (human) • • • • A slow process Learn to work together Build trust Cultural change Web4Dev, UN, 2006 Current challenges (technology) • Limitations of current content editor: – Inadequate search functionality – Limited menu-creating/management capacity – Hands-on training required • Limitations of web analytics and collaboration tools Web4Dev, UN, 2006 Next Steps • Short-term – Contributions from content focal points and contributors – Interim technical solutions for collaboration tools, available now, including open source applications • Mid-term – Enterprise Information Portal Web4Dev, UN, 2006 New Mind Set • Need to understand the organizational culture and work within it to find realistic, pragmatic solutions to knowledge sharing • Identify what this will mean for people’s daily routine Web4Dev, UN, 2006 Thank you! Web4Dev, UN, 2006