-1- GRAIN PRODUCERS (BP and GT Merged) 5 July 2001 RESPONDENT LOCATION: NSW – 1 VIC --- 2 QLD --- 3 SA --- 4 WA --- 5 INTRODUCTION Hello, my name is (FULL NAME) from TQA Research in Melbourne. We're conducting an important national survey in the grains industry - could I please speak to main farmer on the property. * RE-INTRODUCE IF NECESSARY It will become obvious who the Survey is being conducted for shortly - it's purely for research purposes. _________________________________________________________________________________________ Taking all grains into account, how many acres, not hectares, did you sow last season? S1. NSW/VIC/SA/WA QLD/TAS IF LESS THAN 300 ACRES - THANK AND END IF LESS THAN 100 ACRES - THANK AND END (1 HECTARE = 2.5 ACRES) BP.S1 _________________________________________________________________________________________ P1. First of all, could I just have your postcode there? COMPUTER DEFINE NORTH, SOUTH, WEST REGIONS (ON POSTCODE) NORTHERN REGION ALL QLD POSTCODES (4000-4999) + NSW POSTCODES NOT IN SOUTHERN REGION SOUTHERN REGION ALL VIC + SA + NSW POSTCODES (2000 - 2263, 2500 - 2819, 2846, 2864-2872, 2874-2879, 2900-2999) WESTERN REGION ALL WA POSTCODES (6000-6999) -2- Q1,2,3. Not asked 1999,00,01 Q3d. Q3e Q3e(i) Have you previously changed any of your practices or crops grown as a result of research, new varieties or trial findings in the Grain industry over the last 5 years? YES ------------------------------------- 1 NO -------------------------------------- 2 Have any of the changes occurred in the last 2 years? YES ------------------------------------- 1 NO -------------------------------------- 2 Go to Q4. Go to Q4. Can you tell me what changes you’ve made in the last 2 years? (probe fully) OFFICE Anything else? Q3e(ii) Were these changes made to .. (READ ALL – MULTIPLE OK) MEET A SPECIFIC MARKET DEMAND ------------------ 1 ACHIEVE MORE SUSTAINABLE AGRICULTUE ------ 2 IMPORVE OUTPUT OF PRODUCTIVITY OF YOUR CROPS ------------------------------------------------------- Q3f Not asked 1998/99/00 Q3f i,ii,iii (Morris Lloyd Series 2000). Q4. (GT-4f) 3 Not asked 2001 Do you know the name of the organisation responsible for making investments across Australia for grains research and development – either the full name or the acronym or initials will do? (DO NOT PROMPT) GRDC - GRAINS RESEARCH AND DEVELOPMENT CORPORATION - EXACT----------- 1 GO TO Q6. VERY CLOSE TO ABOVE, BUT NOT EXACT ---------------------------------------------------- 2 AUSTRALIAN WHEAT BOARD --------------------------------------------------------------------- 3 FEDERAL GOVERNMENT -------------------------------------------------------------------------- 4 DEPARTMENT OF AGRICULTURE/BUREAU OF AGRICULTURE --------------------------- 5 OTHER (SPECIFY) ----------------------------------------------------------------------------------- 6 DON'T KNOW ----------------------------------------------------------------------------------------- 7 IF "GRAINS RESEARCH AND DEVELOPMENT CORPORATION" NOT MENTIONED (Q4. NOT 1), ASK: Q4a. (GT-4g) Q5. Q6. Before this interview, had you heard of the Grains Research and Development Corporation or GRDC? Spare Skipped 1998,99,00,01 Yes --------------------------------- 1 No ---------------------------------- 2 Go to Q9a. -3- Q7. Spare Q8a. Overall, how would you rate the performance of the Grains Research and Development Corporation as investors in grains research? Would you say… Q8b. VERY HIGH --------------------------------------------- 1 ------------------------------------------ 2 NOT TOO HIGH --------------------------------------------- 3 NOT HIGH AT ALL ------------------------------------------ 4 CAN’T SAY / DON’T KNOW ---------------------------- 5 FAIRLY HIGH Why do you rate the Grains Research and Development Corporation (Q8a)? ( PROBE FULLY) OFFICE Anything else? BP.Q3a/b/c/d/e/e(ii)/f/g, Q6., Q8a/b Q9a Can you tell me all the grain crops you have grown in the last 12 months? PROBE TWICE – Any others? (BP-1) Q9b. Not asked 2001 Q9a. CROPS GROWN CEREALS OILSEEDS PULSES WHEAT ---------------------------------------------------------------------- 1 OATS ------------------------------------------------------------------------ 2 BARLEY --------------------------------------------------------------------- 3 TRITICALE (PRONOUNCE “TRITICARLY”) ---------------------------- 4 SORGHUM ----------------------------------------------------------------- 5 MAIZE ----------------------------------------------------------------------- 6 CANOLA / RAPE SEED --------------------------------------------------- 7 LINSEED -------------------------------------------------------------------- 8 SAFFLOWER SEED ------------------------------------------------------- 9 SOYBEANS ---------------------------------------------------------------- 10 SUNFLOWER SEED ----------------------------------------------------- 11 PEANUTS ------------------------------------------------------------------ 12 LUPINS --------------------------------------------------------------------- 13 FIELD PEAS --------------------------------------------------------------- 14 CHICK PEAS -------------------------------------------------------------- 15 FABA BEANS-------------------------------------------------------------- 16 MUNG BEANS ------------------------------------------------------------ 17 NAVY BEANS ------------------------------------------------------------- 18 VETCH --------------------------------------------------------------------- 19 -4- OTHERS (SPECIFY) ----------------------------------------------------------------- 35 ------------------------------------------------------------------------------ 36 ------------------------------------------------------------------------------ 37 CATI TO CALCULATE TOTAL NUMBER OF DIFFERENT CROPS GROWN Q10a (BP-3A) Over the last 5 years, allowing for variation in seasons and rainfall, have the yields for your main crop, INCREASED, DECREASED or STAYED ABOUT THE SAME? (PROBE TO CLASSIFY DEGREE) Q10b (BPNEW 2001) Q10c. (BPNEW 2001) Over the last 2 years have you made any specific changes aimed at increasing crop quality (as opposed to yield) so that you get a higher dollar return for your crop based on quality? INCREASED SIGNIFICANTLY ---------------------------- 1 INCREASED A LITTLE ------------------------------------- 2 STAYED ABOUT THE SAME ------------------------------ 3 DECREASED A LITTLE ------------------------------------ 4 DECREASED SIGNIFICANTLY --------------------------- 5 CAN’T SAY / “ODD BALL”---------------------------------- 6 YES ------------------------------------ 1 NO -------------------------------------- 2 Ask Q10c Go to Q11. IF YES IN Q10B ASK Can you mention one or two changes you have made specifically to improve crop quality? OFFICE Q11. (BP-4) Which of the following three statements would best summarise your attitude towards the yield you have achieved with your main crop over the last 2 or 3 years and how satisfied you would be with this same yield in the future. I’ll read all and repeat if necessary ROTATE TOP /BOTTOM I AM VERY SATISIFIED WITH THE YIELDS ACHIEVED IN RECENT YEARS AND IF IT STAYED AT THAT LEVEL, I WOULD BE FAIRLY HAPPY------------------------------------------------------------- 1 I THINK THERE IS DEFINITELY SCOPE TO INCREASE YIELD CONSIDERABLY, BUT IF I DIDN’T, I PROBABLY WON’T LOSE MUCH SLEEP--------------------------------------------------------- 2 I WOULD BE VERY DISAPPOINTED IF MY YIELD DIDN’T INCREASE BY A SIGNIFICANT AMOUNT OVER THE NEXT 3-4 YEARS -------------------------------------------------------------------------- Do you want me to repeat these? 3 -5- Q12. (BP-5) This next question is very important to us – please take as long as you like. Thinking carefully, what are the vital aspects of crop production and management which allows you to maximise the yield, quality and profitability of your grain crops, excluding the price you get per tonne? (PROBE FULLY) OFFICE First Mention Any other factors you regard as important? Other Mentions Any others? Q13. (BP-6) Now thinking about the future, in terms of making your cropping activities more profitable, what are the aspects of crop production and management where you believe you most need to make improvements? (PROBE FOR BOTTOM LINE FACTORS WHICH WILL LEAD TO IMPROVEMENTS) OFFICE Any others? Q14a. (BP-8) Q14b (BP-8c) If we exclude new varieties of grains, how much improvement do you think you could make to your main crop yield over the next 3-4 years? Would you say…. If we exclude new varieties of grains, how much improvement do you think you could make to your main crop quality over the next 3-4 years? Would you say…. A GREAT DEAL (SAY 30%+) ------------------------------ 1 A FAIR AMOUNT (SAY 10-29%) -------------------------- 2 NOT TOO MUCH (SAY 1-9%) ----------------------------- 3 NOTHING AT ALL ------------------------------------------- 4 A GREAT DEAL --------------------------------------------- 1 A FAIR AMOUNT -------------------------------------------- 2 NOT TOO MUCH ------------------------------------------- 3 NOTHING AT ALL ------------------------------------------- 4 -6- Q15 (BP-9) Q16a. (BP-10a) Some farmers have told us they have a lot of difficulty accurately identifying the financial impact of various cropmanagement practices. For you, and thinking about your current main crop would you say this is … (READ – ROTATE TOP/BOTTOM (REPEAT IF NECESSARY) A MAJOR PROBLEM --------------------------------------- 1 A PROBLEM BUT NOT MAJOR --------------------------- 2 NOT REALLY A PROBLEM AT ALL ---------------------- 3 DON’T KNOW / “ODD BALL” (AVOID) ------------------- 4 What percentage of your annual saleable grain production can be stored, using onfarm, warehouse and other dry and rodentproof storage, at time of harvest? NIL ------------------------------------------------------------- 1 1-20% --------------------------------------------------------- 2 21-40%-------------------------------------------------------- 3 41-60%-------------------------------------------------------- 4 61-80%-------------------------------------------------------- 5 81% ----------------------------------------------------------- 6 Q16b. Spare Q16c For what purposes would you consider storing grain at time of harvest? (DO NOT PROMPT MULTIPLE OK) (BP-10c) Q16d (NEW 1997) Q17a. (BP-12a) Q18a. (BP-13a) Q18a(i) (BPNEW2001) Q18b. (BP-13b) Over the last three years, have you forward sold any of your crop or entered into futures options as a risk management strategy? NO BULK-HANDLING FACILITIES AVAILABLE LOCALLY ------------------------------------------------------ 1 DELIBERATE PART OF MARKETING OR CROP SELLING STRATEGY / GET BETTER PRICE ----------- 2 FOR FEED ON FARM ------------------------------------------ 3 SEED STORAGE ------------------------------------------------ 4 OTHER (SPECIFY) --------------------------------------------- 5 FORWARD SOLD ----------------------------------------------- 1 FUTURES OPTIONS ------------------------------------------- 2 NO / NONE ------------------------------------------------------- 3 Over the last 2 years, have you conducted any formal on-farm trial programs on your property, which have involved other people - that is, not just a trial for yourself, but where the results are shared? SLOWLY Have you heard of formal cropping evaluation techniques, such as TOPCROP or CANOLA CHECK, which allow you to compare your cropping results with regional industry benchmarks, taking growing conditions, rainfall and other factors into account - or any formal decision-making or analytical aids such as HOWWET, WHEATMAN, BIZCHECK, BETTER SOILS or PADDOCK ACTION MANAGER, to either assist you in selecting what crop or variety to grow or measuring the water conversion efficiency of your crops? IF YES ASK Q18a(i): ELSE GO TO Q18e Have you ever used any of these formal cropping evaluation techniques, benchmarking or decision-making programs? Have you used any of these formal cropping evaluation techniques, benchmarking or decision-making programs in the last 3 years? YES ------------------------- 1 -------------------------- 2 NO YES ---------- 1 NO ----------- 2 SKIP TO Q18f YES ---------- 1 NO ----------- 2 YES ---------- 1 NO ----------- 2 GO TO Q18e SKIP TO Q18e -7- Q18c. Which formal cropping evaluation techniques, benchmarking programs or decision-making programs have you used or been involved with? (PROBE FULLY) OFFICE Q18d (BP-13c) Q18e (BP-13d) Q18e(i). (BPNEW2001) Who assists you with this checking or decision making program? (OK TO PROMPT) In future seasons, over the next 2-3 years, how likely are you to seriously use formal cropping evaluation techniques or computer based cropping decision making programs like, WHEATMAN, BIZCHECK, BETTER SOILS or PADDOCK ACTION MANAGER? Would you say….(READ) GOVERNMENT DEPARTMENT AGRONOMIST ----------- 1 PRIVATE CONSULTANT -------------------------------------- 2 RETAIL / FARM SUPPLIES/ AGRONOMISTS -------------- 3 OTHER FARMERS ---------------------------------------------- 4 JUST BY MYSELF ---------------------------------------------- 5 OTHER (SPECIFY) --------------------------------------------- 6 FAIRLY UNLIKELY ---------------------------------------------- 1 FAIRLY LIKELY -------------------------------------------------- 2 CAN’T SAY ------------------------------------------------------- 3 IF HAVE USED FORMAL CROPPING EVALUATION TECHNIQUES (Q18a(i)=1) AND NOT USING OVER NEXT 2-3 YEARS (Q18e-2/3) ASK, ELSE GO TO Q18f Why is it unlikely that you will be using formal cropping evaluation techniques or computer based cropping decision-making programs in the next 2-3 years? OFFICE Any other reasons? -8- Q18e(ii) (BPNEW2001) IF HAVE NOT EVER USED FORMAL CROPPING EVALUATION TECHNIQUES (Q18a(i)=2) AND NOT USING OVER NEXT 2-3 YEARS (Q18e-2/3) ASK, ELSE GO TO Q18f Why have you never used any formal cropping evaluation techniques or computer based cropping decision-making programs and do not intend to use an of these in the next 2-3 years? OFFICE Any other reasons? IF NORTH, ASK, ELSE GO TO Q18j Q18f. What do you see as the critical factors in deciding what crop to grow just before planting? (PROBE FULLY) (NEW 1997) OFFICE Any other(s)? Do you measure sub-soil moisture on a regular basis, prior to planting? Q18g. (NEW 1997) YES ---------- 1 NO ----------- 2 SKIP TO Q18j What method or methods do you use to measure sub-soil moisture, prior to planting? (PROBE FULLY – OF MENTION “PROBE”, ASK WHAT TYPE) Q18h. (NEW 1997) OFFICE Any others? Q18i . Spare -9- Q18j. (NEW 1997) Do you currently employ any soil conservation measures on your property, including measures to maximise rainfall effectiveness or minimise run-off and erosion? What measures? OFFICE Any others? Q19a. Not asked in 1997 (BP-15a) Q19b . Not asked in 1997 (BP-15b) (BP-15c) Do you use a specialist Agronomic Consultant or specialist Crop Advisor? Q19d Is this person….(READ) Q19c. (BP-15d) Q20a. (BP-16a) Q20b (BP-16d) Q20c (NEW) Q20d Is/are this/these discussion group(s) affiliated with a specific cropping or conservation program? (DO NOT PROMPT – MULTIPLE OK) NOT ASKED IN 2001 1 NO ----------- 2 SKIP TO Q20a A PRIVATE CONSULTANT ------------------------------------- 1 A GOVERNMENT DEPARTMENT OFFICER ---------------- 2 AGRONOMIST EMPLOYED BY RETAILER ------------------ 3 SOME OTHER (SPECIFY) -------------------------------------- 4 Are you a member of any formal or regular discussion group which meets to discuss cropping practices, farm systems or soil conservation. We’re not talking about informal social club meetings or casual meetings where you might discuss farming methods? How many discussion groups do you currently belong to? YES ---------- YES ---------- 1 NO ----------- 2 SKIP TO Q21a ONE ---------------------------------------------------------------- 1 TWO --------------------------------------------------------------- 2 THREE ------------------------------------------------------------- 3 FOUR PLUS ------------------------------------------------------ 4 NO ------------------------------------------------------------------ 1 LANDCARE ------------------------------------------------------- 2 FM 2000 ----------------------------------------------------------- 3 TOPCROP -------------------------------------------------------- 4 CANOLA ----------------------------------------------------------- 5 PROPERTY MANAGEMENT PLANNING (PMP) ------------ 6 OTHER (SPECIFY) ---------------------------------------------- 7 - 10 - Q20e (BP-NEW 2001) Q21a. (BP-17a) Q21b. (BP-17b) Q22 (BP-18b) Q22. (BP-19) In the last 12 months, have you attended any organised learning or information exchange functions or events involved with the technical or marketing aspects of grain production? (PROBE TO CLASSIFY) YES, TECHNICAL ASPECTS ---------------------------------- 1 YES, MARKETING ASPECTS ---------------------------------- 2 YES, BOTH TECHNICAL AND MARKETING ASPECTS --- 3 NO, NEITHER ---------------------------------------------------- 4 CAN’T SAY -------------------------------------------------------- 5 Do you have access to direct drilling equipment which allows you to plant into standing stubble – even if this is modified conventional equipment which allows you to direct drill? Do you plant directly into standing stubble? (READ) For your main winter crop, next season, how many times do you envisage the paddock being worked or cultivated, excluding soil disturbance during sowing process (DO NOT PROMPT) (NEED AN ANSWER – ASSUME NORMAL SEASONAL CONDITIONS IF NEEDED) YES ---------- 1 NO ----------- 2 SKIP TO Q22 REGULARLY------------------------------------------------------ 1 OCCASIONALLY ------------------------------------------------- 2 NEVER------------------------------------------------------------- 3 NIL------------------------------------------------------------------ 1 ONCE -------------------------------------------------------------- 2 TWICE ------------------------------------------------------------- 3 THREE TIMES ---------------------------------------------------- 4 FOUR OR MORE TIMES ---------------------------------------- 5 VARIES WIDELY ------------------------------------------------- 6 I am going to read out some statements, which other farmers have made. For each, could you tell me whether you AGREE or DISAGREE? (READ – ROTATE – PROBE NEUTRALLY TO CLASSIFY) ROTATE ASK ALL Agree Agree Strongly Mildly Neither Agree nor Disagree Disagree Mildly Disagree Strongly 01 THESE DAYS, I SELDOM GO TO FARMER MEETINGS TO DISCUSS GRAIN PRODUCTION ISSUES 5 4 3 2 1 02 IF THERE ARE NEW TECHNOLOGIES, METHODS OR GRAIN VARIETIES AVAILABLE FOR MY AREA, I LIKE TO TRY THEM VERY QUICKLY 5 4 3 2 1 03 THE NOTION OF FARMING MOISTURE OR TURNING AVAILABLE MOISTURE INTO GRAIN IS A BIT OVERDONE 5 4 3 2 1 04 I PREFER TRADITIONAL TILLAGE TECHNIQUES OT MINIMUM OR NO TILLAGE PADDOCK-PREPARATION TECHNIQUES 5 4 3 2 1 05 A GOOD FARMER DOESN’T NEED THE ASSISTANCE OF SOIL OR LEAF TISSUE TESTING 5 4 3 2 1 06 THE KEY TO GOOD FARMING IS REALLY ABOUT MINIMISING COSTS 5 4 3 2 1 07 I THINK IT IS POSSIBLE TO HAVE BEST QUALITY, BEST YIELD AND BEST PROFIT – YOU DEFINITELY CAN GET ALL THREE 5 4 3 2 1 - 11 - 08 09 10 Q23a. (BP-20a) Q24b. (BP-20b) Q24b(i) (BP-NEW 2001) Q24c (NEW) Q24c(i). (BP-NEW 2001) NORTH ONLY (NOT ASKED IN 2001) NORTH ONLY A GOOD FARMER STICKS TO A PLANNED ROTATION SYSTEM AND GENERALLY WON’T ALLOW MONTH TO MONTH SEASONAL VARIATIONS TO INTERFERE WITH THE PLAN NORTH ONLY IT’S NOT AT ALL NECESSARY TO KNOW ABOUT SUB-SOIL MOISTURE WHEN DECIDING WHICH CROP TO SOW 5 4 3 2 1 5 4 3 2 1 5 4 3 2 1 For your main crop, do you have any formal goals or targets relating to crop yield per millimetre or inch of rainfall? YES ---------- 1 NO ----------- 2 Over the last year, have you evaluated what you achieved in terms of crop yield per millimetre of rainfall – for your main crop? YES --------------------------------- 1 NO ---------------------------------- 2 Have you conducted any soil or leaf tissue tests on your property in the last 3 years? SKIP TO Q24C YES, SOIL TESTS ----------------------------------------------- 1 YES, LEAF TESTS ----------------------------------------------- 2 NO, NEITHER ---------------------------------------------------- 3 IF YES (CODE 1) IN Q24b(i) ASK, ELSE GO TO Q24c. Have you conducted any soil or leaf tissue YES, SOIL TESTS ----------------------------------------------tests on your property in the last 2 years? YES, LEAF TESTS ----------------------------------------------(PROBE TO CLASSIFY – CAN BE NO, NEITHER ---------------------------------------------------MULTIPLE) I am going to read out a few statements and I would like you to tell me whether you tend to AGREE or DISAGREE with each? (READ – ROTATE – PROBE NEUTRALLY TO CLASSIFY) Agree Agree Strongly Mildly Disagree Mildly Disagree Strongly 1 I AM VERY MUCH IN FARMING BECAUSE I LIKE THE LIFESTYLE 4 3 2 1 2 I DON’T THINK ANY OF MY FAMILY OR OFFSPRING WILL WANT TO CONTINUE FARMING 4 3 2 1 3 TO ME FARMING IS JUST A BUSINESS TO EARN A RETURN 4 3 2 1 4 3 2 1 4 3 2 1 4 3 2 1 4 5 6 GIVEN MY FUTURE INTENTIONS, I CAN’T SEE MUCH POINT GOING FLAT OUT TO IMPROVE MY GRAIN PRODUCTION OR QUALITY WHILE FARMING AS A BUSINESS IS IMPORTANT TO ME, LIFESTYLE IS A MAJOR CONSIDERATION I WOULD LIKE TO GET OUT OF FARMING IF I COULD 1 2 3 - 12 - Q24. Approximately how long has it been since a professional advisor was on your farm, if at all? (code closest) (GT-12) CAREFUL Q25. IN LAST 6 MONTHS --------------------------------------------- 1 IN LAST 12 MONTHS-------------------------------------------- 2 2 YEARS AGO ---------------------------------------------------- 3 3 YEARS AGO ---------------------------------------------------- 4 4-6 YEARS AGO ------------------------------------------------- 5 LONGER AGO ---------------------------------------------------- 6 NEVER------------------------------------------------------------- 7 Not asked 1999,2000,2001 (GT-13a) Q26a. Do you believe the turnover of your grains enterprise has increased as result of grains industry research over the last 5 years? (GT-20a) Q27a. Blank Q27b. By roughly what percentage do you believe the turnover of your grains enterprise has increased over the last 5 years as a result of grains industry research? (GT-20a)) YES ------------------------- 1 NO -------------------------- 2 DON’T KNOW (AVOID) ----- 3 GO TO Q27C GO TO Q27C % ENTER 0 IF NIL Q27c,d, e,f Not asked 98,99,00,01 (New 1997) Q27f(i ) (New 1999) Dry land salinity is one of the biggest threats to the Australian grains industry. Earlier this year a 24 page newsletter called SALT was published as an insert in Ground Cover and other magazines. The personal stories of farmers who are coping with salinity were featured in the SALT newsletter. YES -------------- 1 NO --------------- 2 Go to Q27f(iii) UNSURE ----------- 3 Go to Q27f(iii) Can you recall seeing the SALT newsletter? If YES: Q27f(i i) (New 1999) How would you rate its usefulness? VERY USEFUL --------------- 1 FAIRLY USEFUL ------------- 2 NOT TOO USEFUL ------------ 3 NOT USEFUL AT ALL --------- 4 - 13 - Q27f iii,iv, v, vi, g, Not asked 2000/1 Q27g. (i) Have you specifically sown any new grain, pulse or oilseed varieties in the last 3 years, that=s since 1997? YES ------------ 1 NO ------------- 2 GO TO Q28a. (GT New 2000) Q27g. (ii) For which of the following crops have you sown new varieties over this three year period? (Read) (GT New 2000) FOR EACH CROP MENTIONED IN PREVIOUS QUESTION, ASK: Q27g. Did that new variety of seed for (CROP) give you a yield benefit, a quality (iii) benefit, some other benefit or no real benefit at all? (MULTIPLE OK) (GT New 2000) Yield Quality Other (Specify) None Wheat 01 1 2 3 4 Barley 02 1 2 3 4 Oats 03 1 2 3 4 Sorghum 04 1 2 3 4 Canola 05 1 2 3 4 Triticale (pronounced >TRITICARLY=) 06 1 2 3 4 Lupins 07 1 2 3 4 Peas, Beans and other Pulses or Legumes 08 1 2 3 4 Other (specify...................................................) 10 1 2 3 4 Crop ASK ALL Q28a. (GT-23a) Can you name any specialist farm magazines, newspapers or journals that you read on a regular basis to hear about developments in the grains industry or new grains research outcomes? (DO NOT PROMPT) IF PERIODICAL MARKED “*” NOT MENTIONED, ASK: Q28b. Have you heard of…….(READ) (GT-23b) Q27g(iii) Q27g(ii) New Varieties - 14 - ASK FOR THOSE MARKED "*": Q28c. Do you regularly, occasionally or never read ... (READ) (GT-23c) Q28c. And of the magazines, newspapers or journals that you read, which one would you (i) say you rely on most for technical information relating to the grains industry? (GT new 2000 – UPDATED 2001 AS PER DON EIME INSTRUCTIONS) (DO NOT PROMPT - ONE ONLY) Q28a. REGU.READ 0 0 0 0 0 0 0 0 0 * * * * * * * * * AUSTRALIAN GRAIN (MAGAZINE) ----AUSTRALIAN FARM JOURNAL --------STOCK AND LAND -----------------FARM WEEKLY / ELDERS WEEKLY-----FARMER AND STOCK OWNER ---------FARMING AHEAD / KONDININ GROUP--GROUND COVER -------------------AGRICULTURE TODAY (SUP THE LAND)"CROPS" MAGAZINE (IN AUSTRALIAN FARM JOURNAL) -------------THE LAND -----------------------WEEKLY TIMES -------------------THE COUNTRYMAN -----------------QUEENSLAND COUNTRY LIFE --------POWER FARMING ------------------- Q28b. Q28c. HEARD OF REGULAR. OCCAS. 01 02 03 04 05 12 13 14 1 1 1 1 1 1 1 1 ----------------------------------------- 2 2 2 2 2 2 2 2 Q28c(i) NEVER MOST TECH ---- 3 01 ---- 3 02 ---- 3 03 ---- 3 04 ---- 3 05 ---- 3 12 ---- 3 13 ---- 3 14 01 02 03 04 05 12 13 14 ------------------------------------------------- 16 06 07 08 11 17 ------- 16 1 ------ 2 ---- 3 ------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------ 16 06 07 08 11 17 OTHER (SPEC.: ..................) 19 -------------------------------------- 19 NONE ---------------------------- 20 -------------------------------------- 20 (0 = Major GC competitors) IF AWARE OF "GROUND COVER" (Q28a/b), ASK Q28d/e/f - OTHERWISE GO TO Q28f (iii) (OVER PAGE) Q28d. (GT-23d) Q28e (GT-23e(i) You said you had heard of the newspaper “GROUND COVER”. Do you know which organisation produces or publishes “GROUND COVER”? (DO NOT PROMPT) GRAINS RESEARCH AND DEVELOPMENT CORPORATION (GRDC) -------------------------------- 1 AUSTRALIAN WHEAT BOARD ------------------------------------------------------------------------------- 2 OTHER (SPECIFY) --------------------------------------------------------------------------------------------- 3 DON’T KNOW ---------------------------------------------------------------------------------------------------- 4 How would you rate GROUND COVER as a source of useful information? Would you say …. (READ) VERY HIGHLY --------------------------------------------------- 1 FAIRLY HIGHLY ------------------------------------------------- 2 NOT TOO HIGH ------------------------------------------------- 3 NOT HIGHLY AT ALL ------------------------------------------- 4 CAN’T SAY (YET) ----------------------------------------------- 5 - 15 - And why do you rate GROUND COVER (HIGHLY/NOT HIGHLY – Q28e)? (PROBE FULLY) Q28e (i). ((GT-23e(i)) OFFICE Any other(s)? Q28f. (GT-23f) Q28f(i). Thinking carefully, have any articles in GROUND COVER caused you to change any of your farm practices or think seriously about changing some of your farm practices? YES ------------------------- 1 NO -------------------------- 2 CAN’T SAY ----------------- 3 Did that change improve your farm turnover? YES ------------------------- 1 NO -------------------------- 2 CAN’T SAY ----------------- 3 (New 1997) Q28f. By what percentage would the change have increased your farm turnover? DO NOT LEAD (New 1997) GO TO Q28g GO TO Q28g GO TO Q28g GO TO Q28g % ENTER 0 IF NIL ASK ALL: Q28f. A pocket sized diary for recording paddock activities was sent with viii the January edition of Ground Cover. The cover was mainly blue, (GT New with a GRDC logo and a TOPCROP logo. Can you recall receiving 1999) it? Q28f. (ix) Have you used the diary to record paddock activities? (GT New 1999) Q28f. (x) About how many paddocks have you recorded activities for in the diary? (GT New 1999) Q28f.(xi) Not asked 2000 (Used rainfall recording section?) (GT New 1999) YES -------- 1 NO --------- 2 Go to Q28f(xv) YES ----------- 1 NO ------------ 2 Go to Q28f (xv) - 16 - Q28f. (xii) Not asked 2000 (Find herbicide table useful?) (GT New 1999) Q28f. (xiii) Not asked 2000 (Suggested additional pages for diary) (GT New 1999) Q28f xiv Would you like to receive a similar diary for use next year? YES ---------------- 1 NO ----------------- 2 Have you used any other paddock activity recording systems in the last year? YES -------- 1 NO --------- 2 Go to Q28f(xi+2) (GT New 1999) Q28f. (xv) (GT New 1999) IF YES Q28f(xv): Q28f Does this recording system have a specific name or title? (xvi) (GT New .................................................................................................................................................................................. 1999) Q28f xvii Does the recording system use: Q28f (xix+2) (GT New 2000) MANUAL ENTRIES IN A BOOK OR DIARY ---------- 1 COMPUTER RECORDS OR DATABASE --------------- 2 OTHER (Specify) ---------------------------- 3 How interested would you be in having a paddock diary system which would operate on one of these Palm type organisers or computers? The organisers themselves cost around $400. Would you say . . . (READ) Q28f (xix+3) (GT New 2001) add an open ender wrt this?? VERY INTERESTED --------- 1 FAIRLY INTERESTED ------- 2 NOT TOO INTERESTED ------ 3 NOT AT ALL INTERESTED --- 4 - 17 - ASK ALL: Q28f xxi (GT New 1999) Q28g. In recent years, research outcomes have been communicated via industry journals, Field Days etc. How well do you believe you are informed about research outcomes in the grains industry? Would you say ... VERY WELL INFORMED ---------------- 1 FAIRLY WELL INFORMED -------------- 2 NOT TOO WELL INFORMED ------------- 3 NOT WELL INFORMED AT ALL ---------- 4 Can=t say (avoid) ----------------- 5 Not asked 2001 (GT-23i) Q28g (i) The Grains Research and Development Corporation sponsors a series of Crop Research Update Seminars and Grains Research Expos in local regions. Have you heard of either of these before this interview? (PROBE) YES, DEFINITELY -- 1 YES, THINK SO ---- 2 NO --------------- 3 GO TO Q28g (GT New 2000) Have you attended one of these Crop Research Update Seminars or Grains Research Expos in the last 2 years, YES -------------- 1 NO/CAN=T RECALL --- 2 GO TO Q28g (vii) since July 1999? Q28g (iii) And have you attended one in the last 12 months, since October 2000? YES -------------- 1 NO/CAN=T RECALL --- 2 Did the seminar or expo you went to have any stands or displays with grains research information on them? YES -------------- 1 NO --------------- 2 CAN=T RECALL ------ 3 (GT New 2000) (agrozone) Q28g (ii) (vii) (GT New 2000) Q28g (iv) (GT New 2000) Q28g (v) (GT New 2000) Thinking of the last grains research seminar or expo you went to, what was the real value of the information to you. Would you say . . . VERY BENEFICIAL --------- 1 FAIRLY BENEFICIAL ------- 2 NOT TOO BENEFICIAL ------ 3 NOT AT ALL BENEFICIAL --- 4 - 18 - Q28g (GT New 2000) And what did you see as both the good and not so good points of the seminar or (vi) expo? Feel free to mention anything at all related to the event. (SET UP AS TWO QUESTIONS IN CATI) OFFICE The good points (PROBE FULLY) Any others?............................ ..................................................................... ..................................................................... The bad points (PROBE FULLY) Any others?............................. ..................................................................... ..................................................................... Q28g (vii) Not asked 2001 (GT New 2000) Q28h. Q29a. If it gave you a market advantage, would you be prepared to sow genetically engineered grains? Do you have a computer on the farm? (GT-29a) Q29b. Who uses the computer? (GT-29b) (READ – MULTIPLE OK) Q29c. -------------------------------NO --------------------------------- 1 UNDECIDED ------------------------- 3 YES YES ------------------------- 1 NO -------------------------- 2 2 GO TO Q29g SELF --------------------------------------------------------------- 1 SPOUSE----------------------------------------------------------- 2 CHILDREN -------------------------------------------------------- 3 OTHERS ---------------------------------------------------------- 4 NON/USED RARELY -------------------------------------------- 5 (GT-26c) Do you use your own computer to run or control any aspect of your farm business? Q29d. Do you use your own computer for….(READ) YES ------------------------- 1 NO -------------------------- 2 GO TO Q29g (GT-26d) FARM ACCOUNTING AND FINANCE -----------------------------------------------------------------------------FARM DECISION SUPPORT PROGRAMS, SUCH AS “WHEATMAN”, PADDOCK ACTION MANAGER, CROP OPTIMISATION PACKAGES -------------------------------OTHER FARM APPLICATION(SPECIFY) -------------------------------------------------------------------------- Q29e. (GT-26e) Do you have ……(READ) 1 2 3 CD-ROM ----------------------------------------------------------- 1 A MODEM --------------------------------------------------------- 2 CONNECTION TO THE INTERNET --------------------------- 3 NONE OF THE ABOVE ----------------------------------------- 4 - 19 - IF NOT CONNECTED TO INTERNET, ASK (ELSE GO TO Q29g(iii) Q29e (ii) (GT New 1999) Is it possible for you to have a workable Internet connection given the type or quality of telephone lines in your area? YES ------------ 1 NO ------------- 2 Don’t know---- 3 Q29e(iii) (GT New 2001) Overall, how satisfied are you with the service provided by telecommunications companies (such as Telstra and Optus) to you and others in your region? When you think about service, please consider fault correction, etc. etc. Extremely Satisfied ------ 1 Fairly Satisfied --------- 2 Not too Satisfied B------- 3 Not at all Satisfied B---- 4 Q29f. (GT-26f) Would you like to be connected to the Internet? Q29g, i, ii, . YES (UNQUALIFIED) -------------------------------------------- 1 YES, BUT POOR QUALITY STD LINES MAKE IT IMPRACTICAL ---------------------------------------------------- 2 NO ------------------------------------------------------------------ 3 UNDECIDED ------------------------------------------------------ 4 Not asked 1999,2000,2001 (GT-26g) IF HAVE INTERNET CONNECTION (Q29e=3), ASK; ELSE GO TO (Q29g(xi): Q29g (iii) (GT new 2000) Which of the following would describe your Internet connection and experience using the Internet on the farm? Would you say YES or NO to each of the following? YES NO 1. IT’S REASONABLY QUICK, WITH PAGE DOWNLOADS AND LINKS TO INFORMATION NOT TAKING TOO LONG 1 2 2. IT’S FRUSTRATINGLY SLOW MOST OF THE TIME, TO THE POINT WHERE I FIND IT ANNOYING 1 2 3. I JUST DON’T USE IT ANY MORE BECAUSE OF SPEED OR OTHER PROBLEMS 1 2 4. THERE ARE FAR TOO MANY LINE DROP-OUTS, WELL BEYOND WHAT IS ACCEPTABLE 1 2 5. I CAN’T REALLY FAULT MY INTERNET CONNECTION AT ALL 1 2 - 20 - Q29g (iii+1) Not asked 2001 (GT new 2000) Q29g (iii+2) About how many hours or minutes per month would you personally spend (GT new 2000) connected or using the Internet for any purpose? (INCLUDES SENDING E-MAIL) Q29g (iii+3) HOURS MINUTES What types of things do you personally use the Internet for? Any othera? (PROBE FULLY) (GT New 2000) .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... Q29g iv Do you access any grains research results on a website? YES ------------- 1 NO -------------- 2 (GT New 1999) Q29g v (GT New 1999) Have you seen or found the Grains Research and Development Corporation=s (or GRDC=s) website called GRAIN ZONE? Q29g (vi) About how many times would you have connected GRDC=s web site or grain zone in the last 12 months Q29g vii How would you rate the GRDC=s website? (READ) (GT New 1999) Q29g (vii+1) At the top of its front page, the GRDC web site has a search box where you type in (GT New 2000) queries or subjects to find grains research results or articles on the particular subject. Have you used this search box? Q29g (vii+2) (GT New 2000) YES ---------- 1 NO ----------- 2 Go to Q29g(xi) Times VERY USEFUL --------------- 1 FAIRLY USEFUL ------------- 2 NOT TOO USEFUL ------------ 3 NOT AT ALL USEFUL --------- 4 Can’t rate -------------------------- 5 YES ----------------1 NO -----------------2 CAN’T RECALL 3 GO TO Q29g xi GO TO Q29g xi How useful did you find the search feature? VERY USEFUL -------------- 1 Would you say .... ( READ) FAIRLY USEFUL ------------ 2 NOT TOO USEFUL ----------- 3 NOT AT ALL USEFUL -------- 4 CAN’T SAY ---------------- 5 OFFICE - 21 - Q28g (vii+3) Did you encounter any problems or frustrations at all with the search feature? YES ---- 1 NO ----- 2 GO TO Q29g (vii+5) (GT New 2000) Q29g (vii+4) What were the problems with the search feature? (PROBE FULLY) (GT New 2000) .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... Q29g (vii+5) (GT New 2000) About how many hours or minutes per month would you spend accessing any information related to grains on the Internet? (CHECK LOGIC - CANNOT BE Q29g(iii+2) Hours Minutes Q29g(viii) Not asked 2000 (Want farm consultant on GRDC web site?) (GT New 1999) Q29g(ix) Not asked 2000 (Farm contractors on web site?) (GT New 1999) Q29g(x) Not asked 2000 (How want grower chat to work?) (GT New 1999) ASK ALL Q29g (xi) (GT New 1999) Would you like to see the latest grain research results for your district summarised on a web site? YES ------------------------ 1 YES, BUT DON’T HAVE INTERNET CONNECTION ---- 2 NO ------------------------- 3 Can’t say ------------------ 4 IF YES: ASK Q29g (xii) (GT New 2001) If you had to choose between two formats for the summary, which of the following two options would you choose: (i) A one paragraph summary containing a ‘link’ to a comprehensive document containing more detailed research findings, or (ii) A simple one page summary of the key research findings? Option (i) One para ------------------- 1 Option (ii) One page------------------- 2 Don’t know / can’t choose-------------- 3 OFFICE - 22 - ASK ALL Q29h. Do you have a fax machine (GT-26J) Q29i YES ---------------------------------------------------------------- 1 NO ------------------------------------------------------------------ 2 Not asked 1999,00,01 (GT-26k) Q29i (a) (GT New 1999) Do you get a regular fax service from YES ------------ 1 a local grower group giving local NO ------------- 2 GO TO Q29(i)c+1 information on trial results, etc. Q29i (b) Add question on technical information YES ------------ 1 from these local grower groups NO ------------- 2 GO TO Q29(i)c+1 (GT New 2001) ASK ALL: Q29i (c) Not asked 2000 (Internet, fax and e-mail research results - combined) (GT New 1999) Q29i Regardless of whether or not you are currently connected to the Internet or (c+1) have a fax, how interested would you be in the following . . (READ - ROTATE A/B) (GT New 2000) (A)A service where you would automatically be e-mailed results of grain research in broad subject areas that you personally nominate. You would get these as they become available. Would you say you would be ... (READ) VERY INTERESTED ----------- 1 FAIRLY INTERESTED --------- 2 NOT TOO INTERESTED -------- 3 NOT INTERESTED AT ALL ----- 4 (ASSUME COST ZERO IF ASKED) (B)A service where you would automatically be faxed results of grains research in broad subject areas you personally nominate. You would receive these as they become available. Would you say you would be .... (READ) (ASSUME COST ZERO IF ASKED) Q29i(d) VERY INTERESTED ----------- 1 FAIRLY INTERESTED --------- 2 NOT TOO INTERESTED -------- 3 NOT INTERESTED AT ALL ----- 4 Which would you prefer - by fax or email? (GT New 2001, asked in 1999) Faxed results ------------------- 1 Emailed results------------------ 2 Not interested in receiving results of grains research-----3 Q29i/j/k/l/m. Not asked in 1998 Q30/31/32. Not asked 2000 (GT New 1999) Q48. Would you classify your farm as .... (READ) (GT New 2000) A FAMILY FARM -------------------------------------------- 1 A CORPORATE FARM RUN BY A PROFESSIONAL FARM MANAGER ------ 2 - 23 - Q49. (GT New 2000) ASK ALL Q49i. (GT New 2001) Q50. How Are you a financial member of your State Farmers Federation? YES ------------ 1 NO ------------- 2 How strongly do you believe your local State Farmers Association supports the growth of grains research and development? YES ------------ 1 NO ------------- 2 And just for classification purposes, into which of the following age groups do you belong? UNDER 30 ------------ 1 30 - 39 ----------------- 2 40 - 49 ----------------- 3 50 - 59 ----------------- 4 60+ --------------------- 5 THANKS VERY MUCH, THIS SURVEY IS BEING CONDUCTED FOR THE GRAINS RESEARCH AND DEVELOPMENT CORPORATION – THEY APPRECIATE YOUR TIME Respondent Name Telephone Number ( (STD) ) VITAL! (GOES INTO COMPUTER) INTERVIEWER NAME NUMBER SIGNATURE DATE