Edited:
_____
NEWSPOLL
Validated: _____
NEWSPOLL JOB NO. 010616
Good morning / afternoon.
May I speak to
TELEPHONE NO:
Commonwealth Government
Statistical Clearing House
Approval Number:
To be fielded no later than
Friday, 13 July 2000
QUESTIONNAIRE NO:
TYPE:
02
Interview Start Time: ____ / ____
IF CONTACT PERSON NOT AVAILABLE OR TOO BUSY, MAKE AN APPOINTMENT AND RECORD ON CALL SHEET
IF CONTACT PERSON NOT KNOWN, NO LONGER EMPLOYED BY COMPANY, REFUSES OR NOT AVAILABLE FOR DURATION
OF STUDY RECORD BELOW
RECORD FINAL OUTCOME OF CALL
TERMINATES
CONTACT REFERRED TO OTHER PERSON ..... 06
WRONG NUMBER / TELSTRA MESSAGE .......... 07
NOT ELIGIBLE...................................................... 08
FOREIGN .............................................................. 09
INTERVIEW WITH NOMINATED CONTACT .........01
-----------------------------------------------------------------------PERSON NOT KNOWN .........................................02
NO LONGER EMPLOYED ......................................03
REFUSED / TERMINATED .....................................04
OUT / CONTACT NOT AVAILABLE .......................05
-------------------------------------------------------------------------OTHER ...................................................................10
WHEN NAMED CONTACT PERSON COMES TO PHONE, PROCEED TO INTRODUCTION
INTRODUCTION Good morning / afternoon. I am calling you today on behalf of AUSTRADE. My name is.... from NEWSPOLL market
research. Austrade has, under a confidentiality agreement, provided your name and company details in order that we can colle ct
information that will help AUSTRADE evaluate their service to you. Please be assured that all information you provide will be held in the
strictest confidence.
PART 1
Q1.1a
Firstly, have you had dealings with Austrade in the past 12 months or so?
YES ..................... 1
NO ...................... 2
DON'T KNOW ..... 3
*
#
#
Q1.2a
TERMINATE
ASK IF DEALT WITH AUSTRADE IN PAST 12 MONTHS IE CODE 1 IN Q1.1a. CODE 2-3 TERMINATE WITH THANKS
Q1.2a
Thinking about all of your dealings with Austrade in the last 12 months, how would you rate
Austrade overall? READ OUT AND ROTATE 1-7 AND 7-1 ONLY
Q1.2b
OVERSEAS POST ASK:
Our records show you had contact with Austrade’s... (post) office in the past 12
months or so. Is that correct?
AUSTRALIA ASK:
Our records show you had contact with Austrade in Australia in the past 12
months or so. Is that correct?
EXTREMELY GOOD ....1
VERY GOOD ................2
GOOD ...........................3
NEUTRAL .....................4
POOR ...........................5
VERY POOR ................6
EXTREMELY POOR.....7
DON’T KNOW ..............8
YES........................... 1
NO (SPECIFY) .......... 2
*
#
________________________
________________________
________________________
________________________
PART 2
TERMINATE
2
PART 2
Q2.1
Are you aware that Austrade has a Service Charter which identifies specific standards of service?
YES ......................1
NO ........................2
DON'T KNOW ......3
PREAMBLE:
OVERSEAS POST SAY:
The next set of questions are about your contacts with the ...(post) office. You might have had contacts with other offices or
with Austrade in Australia, but we need your views about this specific office. Please try to set aside any other experiences,
and just tell us about the...(post) office.
When you made contact with the...(post) office:
AUSTRALIA SAY:
The next set of questions are about your contacts with Austrade in Australia. You might have had contacts with Austrade
offices overseas, but we need your views about your contacts in the past year with Austrade in Australia. Please try to set
aside any other experiences, and just tell us about Austrade in Australia.
When you made contact with Austrade in Australia:
Q2.2
Using the scale always, sometimes or never how would you rate each of the following? Firstly...? READ OUT A-E
ALWAYS
SOMETIMES NEVER
DON’T
KNOW
A) THE AUSTRADE STAFF YOU DEALT WITH WERE PROFESSIONAL ....... 1
2
3
4
B) THE AUSTRADE STAFF SOUGHT TO
UNDERSTAND YOUR BUSINESS AND CAPABILITIES ............................ 1
2
3
4
C) THE AUSTRADE STAFF WERE HIGHLY
MOTIVATED TO HELP YOUR BUSINESS .................................................. 1
2
3
4
------------------------------------------------------------------------------------------------------------------------------------------------------D) THE AUSTRADE STAFF WERE FLEXIBLE AND
RESPONSIVE IN MEETING YOUR PARTICULAR NEEDS ........................ 1
2
3
4
2
E) THEY EXPLAINED HOW AUSTRADE COULD BE OF HELP ....................... 1
3
4
ASK IF SOMETIMES / NEVER EXPLAINED HOW AUSTRADE COULD BE OF HELP IE CODE 2-3 IN Q2.2E, CODE 1 OR 4 GO
TO Q2.4
Q2.3
On the occasions that Austrade did not explain how they could be of help did they
suggest where else you might find assistance if you required a service that
Austrade does not provide?
YES .....................................................1
NO .......................................................2
DON’T KNOW / NOT APPLICABLE....3
ASK ALL RESPONDENTS
Q2.4
And using the scale always, sometimes or never, did Austrade...? READ OUT A-B
ALWAYS
Q2.5
SOMETIMES NEVER
DON’T
KNOW
A) EXPLAIN ANY FEES THAT MIGHT APPLY FOR THE SERVICES ...... 1
2
3
4
B) PROVIDE ADVICE THAT MET YOUR BUSINESS NEEDS .................. 1
2
3
4
OVERSEAS POST ASK:
Now, still thinking about when you made contact with the...(post) office. Did you at any
point write, fax or email them?
AUSTRALIA ASK:
Now, still thinking about when you made contact with Austrade in Australia. Did you at
any point write, fax or email them?
YES ..................... 1
NO ...................... 2
DON'T KNOW ..... 3
*
#
#
Q2.6
#
Q2.7
3
ASK IF YES IE CODE 1 IN Q2.5. CODE 2-3 GO TO Q2.7
Q2.6
Did you receive a reply within five working days always, sometimes or never?
ALWAYS ...........1
SOMETIMES .....2
NEVER ..............3
DON'T KNOW ...4
ASK ALL RESPONDENTS
Q2.7
Did you ever have to leave messages for someone to call you back?
YES ..................... 1
NO ...................... 2
DON'T KNOW ..... 3
*
#
#
Q2.8
#
Q2.9
ASK IF YES IE CODE 1 IN Q2.7. CODE 2-3 GO TO Q2.9
Q2.8
Did the person you tried to contact or someone else who could assist you call back within
2 days always, sometimes or never?
ALWAYS ...........1
SOMETIMES .....2
NEVER ..............3
DON'T KNOW ...4
ASK ALL RESPONDENTS
Q2.9
Did you request any information from Austrade?
YES ..................... 1
NO ...................... 2
DON'T KNOW ..... 3
*
#
#
Q2.10
#
Q2.11
ASK IF YES IE CODE 1 IN Q2.9. CODE 2-3 GO TO Q2.11
Q2.10
Did you receive the information required within the timeframes agreed on always,
sometimes or never?
ALWAYS ...........1
SOMETIMES .....2
NEVER ..............3
DON'T KNOW ...4
ASK ALL RESPONDENTS
Q2.11
Maintaining the confidentiality of client information is very important. Are you
satisfied that Austrade effectively maintained the confidentiality of all information you
provided about your business activities?
YES ..................... 1
NO ....................... 2
DON'T KNOW .....3
#
*
#
NEXT PART
Q2.12
NEXT PART
ASK IF NO IE CODE 2 IN Q2.11. CODE 1 OR 3 GO TO NEXT PART
Q2.12
In what way did they fail to maintain confidentiality? PROBE FULLY
____________________________________________________________________________________________________
____________________________________________________________________________________________________
____________________________________________________________________________________________________
____________________________________________________________________________________________________
PART 3
PREAMBLE
OVERSEAS POST SAY:
Austrade records show that you received services from Austrade that involved assistance from their...(post) office. In this section we
will be talking only about the contacts involved in that project.
AUSTRALIA SAY:
Austrade records show that you received services from Austrade that involved assistance from one of their offices in Australia. In this
section we will be talking only about the contacts involved in that project.
4
Q3.1
Using the scale always, sometimes or never, how would you describe the information and advice provided for their work.
Firstly, was the information...? READ OUT A-C
SOMETIMES
2
NEVER
3
NONE /
DON’T KNOW
4
B) DID IT REFLECT A KNOWLEDGE
AND UNDERSTANDING OF THE MARKET ................. 1
2
3
4
C) DID IT INCLUDE ADVICE ABOUT THE NEXT STEPS.. 1
2
3
4
ALWAYS
A) RELEVANT ..................................................................... 1
ASK IF INCLUDED ADVICE ABOUT THE NEXT STEPS IE CODE 1-2 IN Q3.1C. CODE 3-4 GO TO Q3.3
Q3.2
How often was that advice about your next steps useful? Would you say always, sometimes or never?
ALWAYS ...........1
SOMETIMES .....2
NEVER ..............3
DON’T KNOW ...4
ASK ALL RESPONDENTS
Q3.3
While working with you, did Austrade keep you informed of progress or any possible issues arising
from the work always, sometimes or never?
Q3.4
Has Austrade's work on that project finished?
ALWAYS ..............1
SOMETIMES ........2
NEVER .................3
DON’T KNOW ......4
YES ..................... 1
NO....................... 2
DON'T KNOW ..... 3
*
#
#
Q3.5
#
Q3.6
ASK IF YES IE CODE 1 IN Q3.4. CODE 2-3 GO TO Q3.6
Q3.5
When the work was finished, did any of the Austrade staff who you worked with contact you to see
what further assistance they could provide?
YES ...................1
NO .....................2
DON’T KNOW ...3
ASK ALL RESPONDENTS
Q3.6
OVERSEAS POST ASK:
What further action, if any, did you take as a result of the
service(s) provided by the...(post) office? PROBE FULLY
NOTHING / NO FURTHER ACTION TAKEN ... 01 *
OTHER ............................................................ 30 #
Q3.7
Q3.8
_____________________________________
AUSTRALIA ASK:
What further action, if any, did you take as a result of the
service(s) provided by Austrade in Australia?
PROBE FULLY
_____________________________________
_____________________________________
_____________________________________
ASK IF NO ACTION TAKEN IE CODE 01 IN Q3.6. CODE 30 GO TO Q3.9
Q3.7
OVERSEAS POST ASK:
What stopped you from taking any action
based on the service(s) received from
the...(post) office?
AUSTRALIA ASK:
What stopped you from taking any action
based on the service(s) received from
Austrade in Australia?
NOT ENOUGH POTENTIAL TO JUSTIFY INVESTMENT ..........................1
TOO VAGUE TO ACT ON ...........................................................................2
NOT ENOUGH RESOURCES / EXPERTISE ..............................................3
INVESTMENT TOO LARGE ........................................................................4
OTHER .......................................................................................................5
(SPECIFY)_____________________________________________
DON'T KNOW .............................................................................................6
5
Q3.8
What, if anything, could Austrade have done to help you take further action? PROBE FULLY
____________________________________________________________________________________________________
____________________________________________________________________________________________________
____________________________________________________________________________________________________
____________________________________________________________________________________________________
ASK ALL RESPONDENTS
Q3.9
OVERSEAS POST ASK:
How would you rate the overall performance of the...(post) office in assisting you in the last twelve
months? READ OUT AND ROTATE 1-7 AND 7-1 ONLY
AUSTRALIA ASK:
How would you rate the overall performance of Austrade in Australia in assisting you in the last
twelve months? READ OUT AND ROTATE 1-7 AND 7-1 ONLY
EXTREMELY GOOD ....1
VERY GOOD ................2
GOOD ...........................3
NEUTRAL .....................4
POOR ...........................5
VERY POOR ................6
EXTREMELY POOR.....7
DON’T KNOW ..............8
PART 4
PREAMBLE:
On occasion Austrade will contact their clients with information about export or overseas investment opportunities. This may be
conveyed by fax, email or a phone call.
Q4.1
Have you ever been contacted or received information from Austrade about export or
overseas investment opportunities?
YES ..................... 1
NO ...................... 2
DON'T KNOW ..... 3
*
#
#
Q4.2
NEXT
PART
ASK IF YES IE CODE 1 IN Q4.1. CODE 2-3 GO TO NEXT PART
Q4.2
Approximately how many times have you been contacted or received this type of information
from Austrade?
Q4.3
Was the information you received relevant to your
line of business? Would you say...?
READ OUT 1-3
ONE TIME .......................1
2-5 TIMES .......................2
MORE THAN 5 TIMES ....3
DON’T KNOW .................4
ALL OPPORTUNITIES RECEIVED WERE RELEVANT ..... 1
SOME WERE RELEVANT, SOME NOT.............................. 2
MOST OR ALL OF IT WAS NOT RELEVANT ..................... 3
DON'T KNOW ...................................................................... 4
*
*
#
#
Q4.4
*
#
Q4.7
ASK IF INFORMATION RELEVANT IE CODE 1-2 IN Q4.2 CODE 3-4 GO TO Q4.7
Q4.4
Was the information you received enough for you to assess the opportunity for you to make a decision
about pursuing the opportunity always, sometimes or never?
Q4.5
Did you pursue any of the opportunities?
IF YES
Is that all or only some?
ALWAYS ...........1
SOMETIMES .....2
NEVER ..............3
DON'T KNOW ...4
YES
ALL PURSUED ........... 1
SOME PURSUED ....... 2
NO / NONE PURSUED .. 3
DON'T KNOW ................ 4
#
*
*
#
Q4.7
*
Q4.6
Q4.7
ASK IF ONLY SOME OR NONE PERSUED IE CODE 2-3 IN Q4.5. CODE 1 OR 4 GO TO Q4.7
Q4.6
For what reason did you not pursue all the
TOO BUSY ..................................................1
NOT ENOUGH INFORMATION GIVEN ......2
SOME / ALL WERE NOT RELEVANT ........3
CODE 3 IN Q4.5 ASK: For what reason did you not pursue any of the
opportunities?
OTHER ........................................................4
CODE 2 IN Q4.5 ASK:
opportunities?
(SPECIFY)______________________
DON'T KNOW .............................................5
6
ASK ALL RECEIVED OPPORTUNITY IE CODE 1 IN Q4.1
Q4.7
Thinking about the opportunities that have been sent to you, how would you rate this aspect of
the service from Austrade in the last twelve months?
READ OUT AND ROTATE 1-7 AND 7-1 ONLY
EXTREMELY GOOD .......1
VERY GOOD ...................2
GOOD .............................3
NEUTRAL ........................4
POOR ..............................5
VERY POOR ...................6
EXTREMELY POOR .......7
DON’T KNOW .................8
PART 5 - ASK ALL RESPONDENTS
Q5.1
Thinking now about Austrade's web site. Have you ever accessed the Austrade Online web
site?
YES ..................... 1
NO....................... 2
DON'T KNOW ..... 3
*
#
#
Q5.2
#
Q5.7
#
#
*
@
Q5.4
#
Q5.3
Q5.6
ASK IF YES IE CODE 1 IN Q5.1. CODE 2-3 GO TO Q5.7
Q5.2
Have you found the content useful?
EXTREMELY USEFUL ..... 1
JUST USEFUL .................. 2
NO / NOT USEFUL ........... 3
DON'T KNOW ................... 4
IF YES Is that extremely useful or just useful?
ASK IF CONTENT NOT USEFUL IE CODE 3 IN Q5.2. CODE 1-2 GO TO Q5.4. CODE 4 GO TO Q5.6
Q5.3
What would make the Austrade website more useful to you?
________________________________________________________________________________________________
________________________________________________________________________________________________
________________________________________________________________________________________________
________________________________________________________________________________________________
ASK IF EXTREMELY OR JUST USEFUL IE CODE 1-2 IN Q5.2. CODE 3-4 IN Q5.2 GO TO Q5.6
Q5.4
Which particular categories did you find useful?
READ OUT 1-7
MR
INFORMATION ABOUT AUSTRADE AND ITS SERVICES ..................1
INFORMATION ON OVERSEAS MARKETS .........................................2
INFORMATION ON HOW TO EXPORT ................................................3
INFORMATION ON HOW TO DO BUSINESS ON THE INTERNET .....4
INFORMATION ON EXPORT GRANTS ................................................5
INFORMATION ON EVENTS, SEMINARS AND WORKSHOPS ..........6
OR, SOMETHING ELSE ........................................................................7
(SPECIFY)___________________________________________
DON'T KNOW ........................................................................................8
Q5.5
How did you use the information you obtained from the website? PROBE FULLY
____________________________________________________________________________________________________
____________________________________________________________________________________________________
____________________________________________________________________________________________________
____________________________________________________________________________________________________
ASK ALL USED WEB SITE IE CODE 1 IN Q5.1
Q5.6
Are you likely to visit Austrade's web site again?
YES .........................1
NO...........................2
DON’T KNOW .........3
7
ASK ALL RESPONDENTS
Q5.7
Thinking now about Austrade’s 132 878 general enquiries line. Have you ever used
Austrade’s 132 878 general enquiries line?
YES ..................... 1
NO....................... 2
DON'T KNOW ..... 3
*
#
#
Q5.8
#
Q5.10
ASK IF USED ENQUIRIES LINE IE CODE 1 IN Q5.7. CODE 2-3 GO TO Q5.10
Q5.8
As a result of this enquiry were you...?
SR
PROVIDED WITH THE INFORMATION YOU NEEDED .... 1 *
REFERRED TO SOMEONE ELSE IN AUSTRADE ............ 2 #
NEITHER / DON’T KNOW .................................................. 3 #
Q5.9
#
Q5.10
ASK IF PROVIDED WITH INFORMATION IE CODE 1 IN Q5.8. CODE 2-3 GO TO Q5.10
Q5.9
And was the information you were provided with helpful always, sometimes or never?
ALWAYS .................1
SOMETIMES ...........2
NEVER....................3
DON’T KNOW .........4
ASK ALL RESPONDENTS
Q5.10
Before today, were you aware that Austrade provides financial assistance in the form
of Export Market Development Grants?
YES / AWARE .......... 1
NO / NOT AWARE ... 2
DON'T KNOW .......... 3
*
#
#
Q5.11
#
Q5.14
SR
AUSTRADE INFORMED
YOU PERSONALLY ABOUT THE GRANT... 1 *
Q5.12
YOU FOUND OUT SOME OTHER WAY ........ 2
#
#
NEITHER / DON’T KNOW .............................. 3
#
Q5.14
ASK IF YES IE CODE 1 IN 5.10. CODE 2-3 GO TO Q5.14
Q 5.11 Which one of the following best describes how you became
aware of Austrade’s Export Market Development Grant?
READ OUT 1-2
ASK IF AUSTRADE INFORMED IE CODE 1 IN Q5.11. CODE 2-3 GO TO Q5.14
Q5.12
Did they clearly explain how to decide whether you would be eligible for the export grants scheme?
YES ...................1
NO .....................2
DON'T KNOW ...3
Q5.13
Did they clearly explain how to apply?
YES ...................1
NO .....................2
DON'T KNOW ...3
ASK ALL RESPONDENTS
Q5.14
Thinking back over all the services you have received from Austrade in the
past year, from any office or area, would you say you have had...?
READ OUT AND ROTATE 1-4 AND 4-1 ONLY
NO REAL PROBLEMS .............. 1
ONE PROBLEM ........................ 2
TWO OR MORE PROBLEMS ... 3
CONTINUAL PROBLEMS ......... 4
#
*
*
*
Q5.20
*
Q5.15
*
ASK IF HAD PROBLEM IE CODE 2-4 IN Q5.14. CODE 1 GO TO Q5.20
Q5.15
Which of the following best describes how the
problem(s) have turned out? READ OUT 1-3
MR
ALL RESOLVED TO YOUR SATISFACTION ...........................................1
ONE OR MORE NOT YET RESOLVED .................................................. 2
ONE OR MORE RESOLVED IN AN UNSATISFACTORY MANNER ...... 3
DON’T KNOW HOW ANY TURNED OUT ................................................4
Q5.16
Which office or area of Austrade did you have this problem with?
________________________________________
8
Q5.17
Please think back over the problem(s), and pick out one that was the most important to you. What actually happened that
made this a problem for you? PROBE FULLY
____________________________________________________________________________________________________
____________________________________________________________________________________________________
____________________________________________________________________________________________________
____________________________________________________________________________________________________
Q5.18
Which of the following describes what you did about the problem? Did
you..? READ OUT 1-5
MR
COMPLAIN TO AUSTRADE ..................... 1
DISPUTE THE BILL.................................. 2
FIX THE PROBLEM YOURSELF ............. 3
SOMETHING ELSE .................................. 4
(SPECIFY)_______________________
_________________________________
_________________________________
_________________________________
OR, DID YOU NOT TAKE ANY ACTION .. 5
NONE / DON’T KNOW ............................. 6
ASK IF PROBLEM NOT RESOLVED IE CODE 2-3 IN Q5.15. OTHERS GO TO Q5.20
Q5.19
Would you like someone from Austrade to contact you about this issue?
YES ...................1
NO .....................2
DON'T KNOW ...3
ASK ALL RESPONDENTS
Q5.20
During the past year, have you experienced any instances of outstanding service from
Austrade?
YES .................... 1
NO ...................... 2
DON'T KNOW ..... 3
*
#
#
Q5.21
#
Q5.22
ASK IF YES IE CODE 1 IN Q5.20. CODE 2-3 GO TO Q5.22
Q5.21
Please tell me what actually happened that you found particularly good – what made that an example of outstanding service?
PROBE FULLY
____________________________________________________________________________________________________
____________________________________________________________________________________________________
____________________________________________________________________________________________________
____________________________________________________________________________________________________
ASK ALL RESPONDENTS
Q5.22
If a friend was considering exporting or investing
overseas and asked whether it would be
worthwhile to seek assistance from Austrade,
would you...?
READ OUT AND ROTATE 1-5 AND 5-1 ONLY
STRONGLY RECOMMEND CONTACTING AUSTRADE ......................1
RECOMMEND CONTACTING AUSTRADE ..........................................2
POINT OUT PROS AND CONS ............................................................3
SUGGEST CONTACTING AUSTRADE WOULD NOT HELP MUCH....4
RECOMMEND AGAINST CONTACTING AUSTRADE..........................5
DON’T KNOW........................................................................................6
Q5.23
Have you talked to anyone outside Austrade about the service you received from Austrade?
YES .................. 1
NO.................... 2
DON'T KNOW .. 3
*
#
#
Q5.24
#
Q5.25
9
ASK IF YES IE CODE 1 IN Q5.23. CODE 2-3 GO TO Q25
Q5.24
Were your comments overall...?
READ OUT AND ROTATE 1-5 AND 5-1 ONLY
VERY POSITIVE ..................................................1
POSITIVE ............................................................2
NEUTRAL OR MIXED ..........................................3
NEGATIVE ...........................................................4
VERY NEGATIVE ................................................5
DON’T KNOW / PREFER NOT TO ANSWER .....6
ASK ALL RESPONDENTS
Q5.25
In future when considering new or
expanded
export
or
overseas
investment, how likely are you to make
use of assistance from Austrade?
READ OUT AND ROTATE 1-6 AND
6-1 ONLY
CERTAIN OR ALMOST CERTAIN TO USE AUSTRADE .............. 1 # #
VERY LIKELY TO USE AUSTRADE .............................................. 2 # Q5.27
ABOUT 50 / 50 CHANCE OF USING AUSTRADE ........................ 3 # #
---------------------------------------------------------------------------------------------------------UNLIKELY TO USE AUSTRADE ................................................... 4 * *
VERY UNLIKELY TO USE AUSTRADE ........................................ 5 * Q5.26
CERTAIN OR ALMOST CERTAIN TO NOT USE AUSTRADE ...... 6 * *
DON’T KNOW ................................................................................ 7 # Q5.27
ASK IF UNLIKELY/CERTAIN NOT TO USE AUSTRADE IE CODE 4-6 IN Q5.15. CODE 1-3, 7 GO TO Q5.17
Q5.26
You said you are ...(CODE FROM
Q5.15). What lead you to say that?
PROBE: What actually happened?
WON’T NEED FURTHER SERVICE / GOT WHAT WAS NEEDED .........................1
NOT EXPORTING AGAIN .........................................................................................2
IN FUTURE WILL DO FOR OURSELVES WHAT AUSTRADE DID / COULD DO ...3
DISSATISFIED WITH THE SERVICE / WAS NOT HELPFUL / ETC ........................4
OTHER ......................................................................................................................5
(SPECIFY)_________________________________________________
DON'T KNOW ...........................................................................................................6
ASK ALL RESPONDENTS
Q5.27
Thinking about other organisations that
provide export advice or services. From
which of the following types of organisations
have you sought export advice or services
in the past 12 months? READ OUT 1-4
MR
A MARKET RESEARCH COMPANY ........................................ 1 *
MANAGEMENT CONSULTANTS ............................................. 2 *
AN EXPORT FINANCE OR INSURANCE ORGANISATION .... 3 *
OR, SOME OTHER ORGANISATION THAT
PROVIDES EXPORT ADVICE OR SERVICES ...................... 4
*
Q5.28
*
*
#
Q5.31
(SPECIFY)______________________________________
NONE / DON'T KNOW .............................................................. 5
ASK IF SOUGHT EXPORT ADVICE IE CODE 1-4 IN Q5.27. CODE 5 GO TO Q5.31
Q5.28
Q5.29
Please tell me the name of the…(ORGANISATION(S) IN Q5.17) with whom
you mainly sought export advice or services in the past 12 months?
______________________________________
And overall how would you rate the services of…(ORGANISATION IN Q5.18)
compared to Austrade. Would the service provided by…(REPEAT ORGANISATION)
be better, the same or not as good as those provided by Austrade?
IF BETTER
Is that much better or a little better?
MUCH BETTER ........ 1
LITTLE BETTER ....... 2
SAME ....................... 3
NOT AS GOOD ........ 4
DON'T KNOW .......... 5
*
*
#
*
#
Q5.30
*
Q5.31
Q5.30
Q5.31
ASK IF BETTER OR NOT AS GOOD IE CODE 1-2 OR 4 IN Q5.29. CODE 3 OR 5 GO TO Q5.31
Q5.30
In what way were they better / not as good? PROBE FULLY
____________________________________________________________________________________________________
____________________________________________________________________________________________________
____________________________________________________________________________________________________
____________________________________________________________________________________________________
10
ASK ALL RESPONDENTS
Q.5.31 Which, if any, of the following describe the services you
have used Austrade for? READ OUT 1-5
MR
EXPORTING FOR THE FIRST TIME .........................................1
EXPANDING INTO NEW MARKETS .........................................2
LAUNCHING A NEW SERVICE OR PRODUCT RANGE ..........3
TO OBTAIN INFORMATION
TO ASSIST YOUR EXPORTING ACTIVITIES .........................4
OR, SOMETHING ELSE ............................................................5
(SPECIFY) _____________________________________
________________________________________________
________________________________________________
NONE / DON’T KNOW ...............................................................6
Q5.32
Is there one key aspect that you can suggest that Austrade could do to improve their existing services? PROBE FULLY
_________________________________________________________________________________________________
_________________________________________________________________________________________________
_________________________________________________________________________________________________
_________________________________________________________________________________________________
SECTION D - ASK ALL RESPONDENTS
D1
Now, just a few questions about your company. Would you describe your
company as an export consultant or a direct exporter?
EXPORT CONSULTANT ..... 1 * D2
DIRECT EXPORTER ........... 2 # #
NEITHER / DON'T KNOW ... 3 # D8
ASK IF EXPORT CONSULTANT AND INTERVIEWING NOMINATED CONTACT IE CODE 01 ON FRONT PAGE AND CODE 1 IN D1.
CODE 2-3 IN D1 GO TO D8. OTHERS GO TO END
D2
Thinking about the company that you represented when you received the Austrade service, and
particularly the Australian operations of that company. Approximately how many full-time
employees does that company currently have within Australia? READ OUT 1-7
D3
Approximately what percentage of their annual turnover is
attributable to exports? READ OUT 1-5
5 OR LESS............ 1
6 TO 20 ................. 2
21 TO 50 ............... 3
51 TO 100 ............. 4
101 TO 200 ........... 5
201 TO 500 ........... 6
501 OR MORE ...... 7
DON'T KNOW ....... 8
NONE ......................................................... 1
BETWEEN ONE AND TEN PERCENT ...... 2
BETWEEN 11 AND 20 PERCENT ............. 3
BETWEEN 21 AND 50 PERCENT ............. 4
MORE THAN 50 PERCENT ....................... 5
DON'T KNOW............................................. 6
#
*
*
*
*
*
D6
*
D4
*
ASK IF EXPORT IE CODE 2-6 IN D3. CODE 1 GO TO D6
D4
For how long has that company been exporting?
LESS THAN 1 YEAR ............1
1-2 YEARS ............................2
3-5 YEARS ............................3
6-10 YEARS ..........................4
11-15 YEARS ........................5
MORE THAN 15 YEARS.......6
DON'T KNOW .......................7
11
D5
1 TO 5 ........................1
6 TO 10 ......................2
11 TO 20 ....................3
MORE THAN 20 ........4
DON'T KNOW ............5
How many countries do they export to? READ OUT 1-4
ASK ALL EXPORT CONSULTANTS AND NOMINATED CONTACT IE CODE 01 ON FRONT PAGE AND CODE 1 IN D1
D6
What industry sector are they in? ____________________________
IF MANY ASK:
Is that as an export agent or trader?
IF MORE THAN ONE OR NOT AGENT ASK:
D7
FOR OFFICE USE ONLY ___ ___
Which one of these would you have had the most dealings with
AUSTRADE?
Would the annual turnover of that company be more or less than $20
million? In which of the following broad ranges is that?
READ OUT 1-4 IF UNDER $20 MILLION OR 5-7 IF OVER $20
MILLION
UNDER 1 MILLION .............................. 1 * *
1 TO 5 MILLION ................................... 2 *
6 TO 10 MILLION ................................. 3 *
11 TO 20 MILLION ............................... 4 *
-------------------------------------------------------------------21 TO 50 MILLION ............................... 5 * END
51 TO 100 MILLION ............................. 6 *
OVER 100 MILLION ............................. 7 *
-------------------------------------------------------------------NOT APPLICABLE / DON'T KNOW ..... 8 *
REFUSED ............................................ 9 * *
ASK IF DIRECT EXPORTER OR DON'T KNOW IE CODE 2-3 IN D1. OTHERS GO TO END
D8
Now just a few questions about the Australian operations of your company. Approximately how
many full-time employees does your company currently have within Australia? READ OUT 1-7
D9
Approximately what percentage of your annual turnover is attributable
to exports? READ OUT 1-5
5 OR LESS............ 1
6 TO 20 ................. 2
21 TO 50 ............... 3
51 TO 100 ............. 4
101 TO 200 ........... 5
201 TO 500 ........... 6
501 OR MORE ...... 7
DON'T KNOW ....... 8
NONE ........................................................ 1
BETWEEN ONE AND TEN PERCENT...... 2
BETWEEN 11 AND 20 PERCENT ............ 3
BETWEEN 21 AND 50 PERCENT ............ 4
MORE THAN 50 PERCENT ...................... 5
DON'T KNOW ............................................ 6
#
*
*
*
*
*
D12
*
D10
*
ASK IF EXPORT IE CODE 2-6 IN D9. CODE 1 GO TO D12
D10
For how long has your company been exporting?
D11
How many countries do you export to? READ OUT 1-4
LESS THAN 1 YEAR ............1
1-2 YEARS ............................2
3-5 YEARS ............................3
6-10 YEARS ..........................4
11-15 YEARS ........................5
MORE THAN 15 YEARS.......6
DON'T KNOW .......................7
1 TO 5 .....................1
6 TO 10 ...................2
11 TO 20 .................3
MORE THAN 20 ......4
DON'T KNOW .........5
12
ASK ALL DIRECT EXPORTERS OR DON'T KNOW IE CODE 2-3 IN D1
D12
What industry sector are you in? ____________________________
IF MANY ASK:
FOR OFFICE USE ONLY ___ ___
Is that as an export agent or trader?
IF MORE THAN ONE OR NOT AGENT ASK:
Which one of these would you have had the most dealings with
AUSTRADE?
D13
Would the annual turnover of your company be more or less than $20 million? In
which of the following broad ranges is that?
READ OUT 1-4 IF UNDER $20 MILLION OR 5-7 IF OVER $20 MILLION
UNDER 1 MILLION ............................. 1
1 TO 5 MILLION .................................. 2
6 TO 10 MILLION ................................ 3
11 TO 20 MILLION .............................. 4
------------------------------------------------------21 TO 50 MILLION .............................. 5
51 TO 100 MILLION ............................ 6
OVER 100 MILLION ............................ 7
------------------------------------------------------NOT APPLICABLE / DON'T KNOW .... 8
REFUSED ........................................... 9
D14
Can we provide this demographic data to AUSTRADE so that they can update the information in their
database?
YES ......................1
NO ........................2
Thank you for your time. The information you have provided will be of great value to AUSTRADE to continue its services to you. Just to
remind you my name is ... (NAME) from Newspoll. If you have any questions about this research please telephone our office on
(SYDNEY RESPONDENTS) (02) 9281 8100. (OTHER RESPONDENTS) 1800 646 526. If you wish to check that my company is listed
with the Market Research Society, please call the Market Research Society Survey Line on 1300 36 48 30.
RECORD FINISH TIME
________________________
CALCULATE TOTAL LENGTH OF INTERVIEW & RECORD IN MINUTES
RECORD DAY OF INTERVIEW
______ ______
MONDAY ............1
TUESDAY ...........2
WEDNESDAY .....3
RECORD WHETHER FIRST CALL, SECOND CALL, ETC AND WHETHER BASED ON A
PREVIOUSLY MADE APPOINTMENT (IF "APPOINTMENT" RECORD ALL CALLS TO THAT
NUMBER, INCLUDING CALL AT WHICH APPOINTMENT MADE)
THURSDAY…. 4
FRIDAY ………5
SATURDAY….. 6
SUNDAY.……..7
1ST CALL ................. 1
2ND CALL ................ 2
3RD CALL ................ 3
4TH CALL ................. 4
5TH CALL ................. 5
6TH CALL ................. 6
7TH CALL ................. 7
APPOINTMENT ........ 8
I certify that this is a true, accurate and complete interview, conducted in accordance with IQCA standards and the ICC / ESOMAR code
of conduct. I will not disclose to any other person the content of this questionnaire or any other information relating to this project.
INTERVIEWER'S SIGNATURE: _______________________________
DATE:_______________________
INTERVIEWER'S NO: _______________________
IF REFUSED COMPLETE R1 AND R2
R1
Reason for refusal
_________________________________________________________________________________________________
_________________________________________________________________________________________________
R2
Refusal provided by
NOMINATED RESPONDENT .......1
SECRETARY OR OTHER .............2
13
INTERVIEWER'S COMMENTS
___________________________________________________________________________________________________
___________________________________________________________________________________________________
___________________________________________________________________________________________________
___________________________________________________________________________________________________