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Sell goods and services as an independent operator in beauty services
Level
3
Credits
2
Purpose
People credited with this unit standard are able to demonstrate knowledge of
establishing and maintaining a customer base within the beauty services
industry, and sell goods and services as a beauty practitioner.
Subfield
Beauty Services
Domain
Beauty Therapy
Status
Registered
Status date
27 June 2003
Date version published
16 October 2009
Planned review date
31 December 2014
Entry information
Open.
Replacement information
This unit standard replaced unit standard 10388.
Accreditation
Evaluation of documentation and visit by NZQA and
industry.
Standard setting body (SSB)
NZ Hairdressing Industry Training Organisation Inc
Accreditation and Moderation Action Plan (AMAP) reference
0035
This AMAP can be accessed at http://www.nzqa.govt.nz/framework/search/index.do.
Special notes
1
Independent operator, in the context of the beauty therapy industry and for the
purposes of this unit standard, means someone who performs beauty services as a
self manager, without supervision.
2
Enterprise requirements, for the purposes of this unit standard, refers to any policies,
procedures, and requirements of the company and/or workplace involved, and any
ethical codes of relevant professional management, which collectively provide a
standard that applies to all competent performances in this unit standard. It is
assumed that such enterprise requirements exist in all companies and/or workplaces.
 New Zealand Qualifications Authority 2016
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3
All performances in this unit standard must comply with the requirements of:
Consumer Guarantees Act 1993, Sale of Goods Act 1908, Fair Trading Act 1986,
Health and Safety in Employment Act 1992, Privacy Act 1993, and their subsequent
amendments.
4
In all dealings with clients, personal presentation, including personal hygiene, will at
all times be of a standard that complies with enterprise requirements.
Elements and performance criteria
Element 1
Demonstrate knowledge of establishing and maintaining a customer base within the
beauty services industry.
Performance criteria
1.1
Prospecting and promotional activities are explained using established methods
to maintain and increase customer base.
Range
1.2
existing and previous customers, referrals, clubs and
organisations, social contacts, cold canvassing, direct mailing,
telephone, special occasion mail-outs.
Customer profile records are explained in terms of their uses, benefits, and
contents.
Element 2
Sell goods and services as a beauty practitioner.
Performance criteria
2.1
All activities comply with legislation and enterprise requirements.
2.2
The customer is informed of any problem related to sale, supply, or delivery and
a suitable solution is achieved.
Range
new products and/or services, out of stock, price increases.
2.3
Sales promotional material is employed.
2.4
Rapport with client is established.
2.5
Customer consultation is undertaken to establish customer requirements.
2.6
Product knowledge of one product range is demonstrated in terms of use,
features, benefits, price, and value.
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2.7
Product demonstration is undertaken for one product range, incorporating
application, benefit statements relevant to customer’s profile, and buying
recommendations, to meet customer requirements.
2.8
Trial close and completion of customer beauty record card for three selected
products within a product range are actioned.
2.9
Sale is closed and customer is advised of payment and delivery arrangements
applicable to selected product range.
Range
includes but is not limited to – EFTPOS, credit card, cash, cheque,
vouchers.
Please note
Providers must be accredited by NZQA, or an inter-institutional body with delegated
authority for quality assurance, before they can report credits from assessment against
unit standards or deliver courses of study leading to that assessment.
Industry Training Organisations must be accredited by NZQA before they can register
credits from assessment against unit standards.
Accredited providers and Industry Training Organisations assessing against unit standards
must engage with the moderation system that applies to those standards.
Accreditation requirements and an outline of the moderation system that applies to this
standard are outlined in the Accreditation and Moderation Action Plan (AMAP). The
AMAP also includes useful information about special requirements for organisations
wishing to develop education and training programmes, such as minimum qualifications for
tutors and assessors, and special resource requirements.
Comments on this unit standard
Please contact the NZ Hairdressing Industry Training Organisation Inc
enquiries@hito.org.nz if you wish to suggest changes to the content of this unit standard.
 New Zealand Qualifications Authority 2016