MEETING OF THE COMMUNICATIONS/COMMUNITY OUTREACH COMMITTEE OF THE BOARD OF TRUSTEES HOUSTON COMMUNITY COLLEGE SYSTEM October 16, 2008 Minutes The Communications/Community Outreach Committee of the Board of Trustees of the Houston Community College System held a meeting on Thursday, October 16, 2008, at the System Administration Building, 3100 Main, 2nd Floor Seminar Room A, Houston, Texas. COMMITTEE MEMBERS PRESENT Diane Olmos Guzman, Committee Chair Mills Worsham, Committee Member Neeta Sane ADMINISTRATION Mary S. Spangler, Chancellor Art Tyler, Deputy Chancellor/COO Renee Byas, General Counsel Doretha Eason, Executive Assistant to the Chancellor Bill Carter, Vice Chancellor, Information Technology Margaret Ford-Fisher, President, Northeast College Fena Garza, President, Southeast College Maya Durnovo for Zachary Hodges, President, Northwest College Daniel Arguijo, Associate Vice Chancellor, Communications OTHERS PRESENT Jarvis Hollingsworth, Counsel, Bracewell & Giuliani Catherine Campbell, Consultant, Yaffe|Deutser Mary Page, President, Faculty Senate Other administrators, citizens, and representatives of the news media CALL TO ORDER Mrs. Guzman called the meeting to order at 1:41 p.m. and declared the Committee convened to consider matters pertaining to the Houston Community College System as listed on the duly posted Meeting Notice. COMMUNICATIONS PROTOCOL Dr. Eason advised that the Chancellor has charged her with the assignment of developing processes and procedures that would provide a smooth transition between the activities of the Chancellor’s office, the Board, Presidents, and the colleges. She provided a draft matrix of items that have been discussed by administration and staff Houston Community College System Communications & Community Outreach Committee – October 16, 2008 - Page 2 that would be included in the protocol procedure manual. She requested the Committee review the draft matrix and provide feedback on any items that may need to be addressed. She noted that committees would be formalized for developing processes and procedures. (Mr. Worsham stepped out at 1:42 p.m.) Mrs. Guzman noted that there was a recent incident referencing the early voting location although it was resolved, possibly could have stemmed from a lack of communication provided to the Trustee. (Mr. Worsham returned at 1:49 p.m.) Mrs. Sane mentioned that there are often times when individuals from the community tend to contact the Trustee representing that community to inquire on the status of an issue; therefore, how can such communication be incorporated in the protocol process. She noted that there must be collaboration so that there is not the opinion that the college presidents are doing one thing and the Trustees are doing something different. She noted that the community often does not see it as a Trustee issue or a college president issue but an HCC issue. Dr. Eason apprised that the purpose for developing the protocol manual is to address theses practices and procedures. Mrs. Sane recommended that a protocol to allow for meetings with the Presidents to discuss community efforts be developed. Dr. Spangler mentioned that the item should be included on the list. Mrs. Sane noted that she is viewing the issue from a community leader perspective. Mr. Hollingsworth mentioned that counsel would work with administration on the protocols parameter. BRIDGING REPORTING ABOUT ANNEXATION COMMUNICATIONS WITH THE COMMUNICATIONS COMMITTEE Mrs. Guzman apprised that this was a request by the Board Chairwoman so that the Communications committee is informed of the material being provided by the PAC committee as it relates to the community engagement activities. Mrs. Guzman mentioned that there is a bridge and she is okay with the progress. ELECTRONIC BOARD MEETING UPDATE Mr. Bill Carter mentioned that administration is reviewing the possibility of utilizing Ebook as a method of providing the board agenda electronically. Houston Community College System Communications & Community Outreach Committee – October 16, 2008 - Page 3 Mrs. Guzman asked if the software is more user friendly than the previously recommended software. Mr. Carter apprised that an analysis of the most appropriate software is still under review. Mrs. Guzman mentioned that it is time to go paperless. Dr. Eason apprised that Board Services is working with IT to identify the best software. She also noted that a need exists to have a discussion with Dr. Tyler from a financial standpoint and an assessment of hardware for the Board. NEWSLETTER Mrs. Guzman mentioned that there are some concerns with the design of the Board’s newsletter that has been sent out. Mrs. Sane asked if it was part of the protocol for such publication to come before the Communications Committee. Mrs. Guzman mentioned that it appears that there was not enough time and effort put into the production of the newsletter. She also noted that a schedule was developed for developing and distributing the newsletter. Mr. Worsham mentioned that his concern was making certain his newsletter was sent timely. He noted that the sooner the proof is submitted for approval by the Trustee, the more time it would provide to get the information out to the community. Mrs. Sane mentioned that three newsletters were scheduled to be sent to the Trustees’ districts; however, only two have been sent to community. Mr. Arguijo informed that due to the timing for nine newsletters, the Communications Committee agreed that each Trustee should notify the Communications Department when they were ready to develop and send out their newsletter. Mrs. Guzman apprised that the communications tool for the Board should be placed on the protocol list. Dr. Eason mentioned that one item that should be added to the list is how administration should handle requests from the Board regarding publications and material. She noted that guidance is needed in this area from the Trustees. Mr. Worsham mentioned that the format of the newsletter works for him; however, there must be an individual judgment from each Trustee as to what works best in their district. Mrs. Sane recommended that the Communications Department consider sending holiday cards for the Trustees as well as a makeup for the newsletter that did not go out to the Trustees’ districts. Houston Community College System Communications & Community Outreach Committee – October 16, 2008 - Page 4 ADJOURNMENT With no further business, the meeting adjourned at 2:25 p.m. Recorded by: Sharon R. Wright, Executive Administrative Assistant, Board Services Transcribed and submitted by: Sharon Wright, Executive Administrative Assistant, Board Services Minutes Approved: