John Rosling CEO, Shirlaws John Rosling is the UK CEO of Shirlaws, the international business performance Group, and combines that role with advising and coaching a small number of Chief Executives and speaking on entrepreneurial topics. John is the author of “More Money, More Time, Less Stress” the business-owners’ guide to creating a profitable and sustainable business (that’s actually fun to own). Starting his career with Unilever in the UK and Japan John moved to Diageo as International Marketing Controller before leaving the corporate world to established or acquire a number of small businesses in Carbon Responsibility, CRM, finance/asset management, e-commerce, and business outsourcing before falling into Shirlaws by accident in 2007. John lives a semi-aquatic life on the River Hamble with Emma and three children.