FINAL CULMINATING ACTIVITY
INTRODUCTION
Now that you have become an expert on the business software applications that we have learned this
semester, it’s time to put your skills to the test. For this assignment you are going to apply your
researching skills, your Excel skills, your Publisher skills and your website design skills to create a
portfolio on a company of your choice.
TASKS
1. Using Internet Explorer, you will research the World Wide Web and gather relevant information
about a company of your choice. Your research will need to include the following details about the
company:






The history of the company
The company’s headquarters
Some of the key people running the company
The products and/or services the company sells
The company logo and brand
Past and present sales figures
2. Using Microsoft Word, you will document all the relevant information you have
gathered.
3. Using Microsoft Publisher, you will create a 3-panel, 2-page brochure that promotes
the company and some of the major products and services the company sells.
4. Using Microsoft Excel, you will create a spreadsheet and graph sales that compares
sales figures over the last five (5) years. If this information is not available, you can
graph the company’s stock value or price over the last five (5) years. You can find data
on most companies from Yahoo’s Finance website: http://finance.yahoo.com/charts.
The following spreadsheet and graph, for example, illustrates the stock price for Rogers
Communications Inc. over the last five years:
BTT1O Final Culminating Activity
Page 1 of 5
STOCK PRICE
ROGERS COMMUNICATIONS INC. STOCK PRICE
55
50
45
40
35
30
25
20
2008
2009
2010
2011
2012
Jan
Feb
Mar
Apr
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
2013
MONTH
5. Using Notepad, you will create a web page using HMTL which will highlight the
information you found about the company. Your web page must include links for the
following topics about your company:






About Us
History
Products and Services
Investor Relations
Contact Us
References
You may want to include frames in your web page where you have your links to the different topics
on one frame and the content for each topic on a separate frame. Alternatively, you may just want to
have all your information on one page and create links at the top of the page that links to the
different sections on your page. It’s entirely up to you! Be creative!
EVALUATION
This Final Culminating Activity is worth 15% of your final grade and will consist of
the following items which will be evaluated using the rubrics provided:
Brochure
Spreadsheet and Graph
Web Page
TOTAL:
BTT1O Final Culminating Activity
40 MARKS
40 MARKS
40 MARKS
120 MARKS
Page 2 of 5
BROCHURE RUBRIC
CATEGORY
CRITERIA
Knowledge and
Understanding
Demonstrates an
understanding of
the brochure, and
the formatting
techniques required
to create an
effective brochure
LEVEL 1
(50 – 59%)
Communication
LEVEL 4
(80 – 100%)
 Demonstrates
some understanding of the
brochure
 Demonstrate
considerable
understanding of
the brochure
 Demonstrates
extensive
understanding of
the brochure
 Formats
brochure with
little or no
success
 Formats
brochure with
some success
 Formats
brochure with
considerable
success
 Formats
brochure with
great success
6.0-6.9
7.0-7.9
 Includes little
relevant
information
 Includes some
relevant
information
 Includes
considerably
relevant
information
 Includes
extremely
relevant
information
Selects and
includes
appropriate visuals
(pictures, graphics,
etc.)
 Selects and
includes very
few appropriate
visuals
 Selects and
includes some
appropriate
visuals
 Selects and
includes
appropriate
visuals with
considerable
success
 Selects and
includes
appropriate
visuals with
great success
Communicates
information clearly
by using correct
grammar and
spelling
7.0-7.9
MARK
5.0-5.9
6.0-6.9
 Communicates
information with
limited clarity
 Communicates
information with
some clarity
 Communicates
information with
considerable
clarity
 Communicates
information with
a high degree of
clarity
 Uses weak
grammar and
spelling
 Uses adequate
grammar and
spelling
 Uses good
grammar and
spelling
 Uses excellent
grammar and
spelling
5.0-5.9
6.0-6.9
7.0-7.9
8.0-10
 Applies desktop
publishing skills
with limited
success
 Applies desktop
publishing skills
with some
success
 Applies desktop
publishing skills
with considerable success
 Applies desktop
publishing skills
with great
success
5.0-5.9
6.0-6.9
7.0-7.9
8.0-10
Use desktop publishing features (e.g. templates, importing text and graphics, font, layout, styles) to enhance publications.
Use desktop publishing software to design and create a variety of publications (e.g., card, invitation, flyer, newsletter, etc.)
for specific purposes and audiences.
Use the features of a web browser to facilitate electronic research.
Use the features (e.g., Boolean logic, advanced search, image search) of a variety of search engines to locate information.
Evaluate websites for usefulness, accuracy, validity, bias, appropriateness, and currency.
Use an accepted citation format (e.g., MLA, APA) to acknowledge electronic sources (e.g. websites, online magazine
articles, personal e-mail messages).
BTT1O Final Culminating Activity
/10
/10
/ 40
CURRICULUM EXPECTATIONS THAT ARE COVERED BY THE BROCHURE:




/10
8.0-10
TOTAL:


/10
8.0-10
Includes relevant
information
pertaining to the
company selected
Applies desktop
publishing skills (i.e.
tables, shading,
bullets, text
wrapping, etc.) in
the design and
formatting of the
brochure
Application
LEVEL 3
(70 – 79%)
 Demonstrates
limited understanding of the
brochure
5.0-5.9
Thinking
LEVEL 2
(60 – 69%)
Page 3 of 5
SPREADSHEET AND GRAPH RUBRIC
CATEGORY
Knowledge and
Understanding
Thinking
Communication
Application
CRITERIA
Demonstrates an
understanding of
creating and
formatting
spreadsheets and
graphs
LEVEL 1
(50 – 59%)
LEVEL 2
(60 – 69%)
LEVEL 3
(70 – 79%)
LEVEL 4
(80 – 100%)
 Demonstrates
limited understanding of how
to create and
format a
spreadsheet
 Demonstrates
some understanding of how
to create and
format a
spreadsheet
 Demonstrates
considerable
understanding of
how to create
and format a
spreadsheet
 Demonstrates a
thorough understanding of how
to create and
format a
spreadsheet
 Demonstrates
limited understanding of how
to create and
format graphs
 Demonstrates
some understanding of how
to create and
format graphs
 Demonstrates
considerable
understanding of
how to create
and format
graphs
 Demonstrates a
thorough understanding of how
to create and
format graphs
5.0-5.9
6.0-6.9
7.0-7.9
8.0-10
Includes all relevant
data about the
company in the
spreadsheet and
graph
 Includes little
relevant
information
 Includes some
relevant
information
 Includes mostly
relevant
information
 Includes all
relevant
information
Labels all parts of
spreadsheet and
graph (i.e. x- and yaxes, titles, legend,
column headings,
etc.)
 Labels all parts
of spreadsheet
and graph with
little or no
success
 Labels all parts
of spreadsheet
and graph with
limited success
 Labels all parts
of spreadsheet
and graph with
considerable
success
 Labels all parts
of spreadsheet
and graph with
great success
5.0-5.9
6.0-6.9
7.0-7.9
8.0-10
Communicates
information clearly
with correct
spelling, formatting,
punctuation, etc.
 Communicates
information with
limited clarity
 Communicates
information with
some clarity
 Communicates
information with
considerable
clarity
 Communicates
information with
a high degree of
clarity
5.0-5.9
6.0-6.9
7.0-7.9
8.0-10
Effectively applies
Excel skills to
create wellformatted
spreadsheets and
graphs
 Applies Excel
skills to create
well-formatted
spreadsheets
and graphs with
little or no
success
 Applies Excel
skills to create
well-formatted
spreadsheets
and graphs with
some success
 Applies Excel
skills to create
well-formatted
spreadsheets
and graphs with
considerable
success
 Applies Excel
skills to create
well-formatted
spreadsheets
and graphs with
great success
5.0-5.9
6.0-6.9
7.0-7.9
8.0-10
MARK
TOTAL:
Input, organize, and format data in a spreadsheet.
Use formulas and functions (e.g., sum, average, minimum, maximum) to perform specific spreadsheet tasks.
Produce spreadsheet documents (e.g. budget, inventory, payroll, invoice) to manage data.
Use software to produce charts that visually represent spreadsheet data.
Use the features of a web browser to facilitate electronic research.
Use the features (e.g., Boolean logic, advanced search, image search) of a variety of search engines to locate information.
Evaluate websites for usefulness, accuracy, validity, bias, appropriateness, and currency.
Use an accepted citation format (e.g., MLA, APA) to acknowledge electronic sources (e.g. websites, online magazine
articles, personal e-mail messages).
BTT1O Final Culminating Activity
/10
/10
/10
/ 40
CURRICULUM EXPECTATIONS THAT ARE COVERED BY THE SPREADSHEET AND GRAPH:








/10
Page 4 of 5
WEB PAGE RUBRIC
CATEGORY
Knowledge and
Understanding
Thinking
CRITERIA
Demonstrates an
understanding of
HTML to create an
effective web page
LEVEL 1
(50 – 59%)
LEVEL 2
(60 – 69%)
LEVEL 3
(70 – 79%)
LEVEL 4
(80 – 100%)
 Demonstrates
limited understanding of
HTML to create
an effective web
page
 Demonstrates
some understanding of
HTML to create
an effective web
page
 Demonstrate
considerable
understanding of
HTML to create
an effective web
page
 Demonstrates
extensive
understanding of
HTML to create
an effective web
page
5.0-5.9
6.0-6.9
7.0-7.9
8.0-10
Includes relevant
information about
the company
selected
 Includes little
relevant
information
 Includes some
relevant
information
 Includes
considerably
relevant
information
 Includes
extremely
relevant
information
Selects and
includes appropriate
multimedia objects
(pictures, graphics,
audio and video)
 Selects and
includes very
few appropriate
multimedia
objects
 Selects and
includes some
multimedia
objects
 Selects and
includes
multimedia
objects with
considerable
success
 Selects and
includes
appropriate
multimedia
objects with
great success
6.0-6.9
Communicates
information clearly
by using correct
grammar and
spelling
 Communicates
information with
limited clarity
Applies web page
development skills
using HTML to
create web pages
for specific
purposes and
audiences
 Applies web
page development skills with
limited success
5.0-5.9
Application
5.0-5.9
 Communicates
information with
some clarity
6.0-6.9
 Applies web
page development skills with
some success
6.0-6.9
 Communicates
information with
considerable
clarity
 Communicates
information with
a high degree of
clarity
7.0-7.9
 Applies web
page development skills with
considerable
success


7.0-7.9
/10
8.0-10
/ 40
Identify the types of electronic tools that can be used for research (e.g. CD-ROMs, databases, search engines).
Use the features of a web browser (e.g. favourites/bookmarks, history, refresh/ reload, print preview) to facilitate electronic
research.
Use the features (e.g. Boolean logic, advanced search, image search) of a variety of search engines to locate information.
Evaluate websites for usefulness, accuracy, validity, bias, appropriateness, and currency.
Use an accepted citation format (e.g. MLA, APA) to acknowledge electronic sources (e.g. websites, online magazine
articles, personal e-mail messages).
Identify guidelines for developing effective websites (e.g. guidelines on design, technical requirements, appropriate
language, and inclusive images).
Design and create web pages for specific purposes and audiences.
BTT1O Final Culminating Activity
/10
8.0-10
 Applies web
page development skills with
great success
CURRICULUM EXPECTATIONS THAT ARE COVERED BY THE SLIDESHOW PRESENTATION:



/10
8.0-10
TOTAL:


/10
7.0-7.9
5.0-5.9
Communication
MARK
Page 5 of 5