Core Messages
The following messages should be used as talking points for defining the meeting
and event industry.
What Meeting and Event Professionals Do
The global meeting and event industry architects live group experiences that
move communities, organizations and businesses forward with a shared purpose.
The Strategic Outcomes that Meetings and Events Deliver
Whether the goal is education, motivation, problem-solving or relationship building, we facilitate organizational and personal transformations that drive progress.
Every day people are brought together via meetings and events to learn, to be
inspired, to generate new ideas and to build relationships.
In business meetings around the world, people are transferring knowledge,
brainstorming ideas, negotiating deals, generating revenue and improving
processes.
The Breadth and Diversity of the Meetings and Events We Plan
You see us in action every day designing and executing meetings and events
that range from the Presidential Inauguration to sales kick offs, trade shows,
professional development conferences, charitable fundraisers, board meetings
and more.
The Economic Impact of the Industry
Ours is a far-reaching industry that employs 1.8 million people and contributes $115
billion to the U.S. GDP.
­ From the meeting planner to the audio-visual provider and hotelier, our workforce represents a diverse cross section of business professionals.
­ As such, the meeting and event industry is not only an agent of change and
progress, but it is a powerful economic driver.