I. OVERVIEW and RATIONALE A. Briefly describe the nature of the proposed program and explain why the institution should offer it. [You may want to refer to student demand, market demand for graduates, institutional strengths, disciplinary trends, synergy with existing programs, and/or institutional strategic priorities.] B. How big is the program expected to be? From what other programs serving current students, or from what new populations of potential students, onsite or offsite, are you expecting to draw? A & B covered below. The Robert H. Smith School of Business is requesting approval for a new undergraduate major entitled “International Business”. The contents of this major are the same as the International Business Specialization which is currently an option within the General Business, hereafter abbreviated as the “GB-IB” option. The proposal is to create a new program called International Business to be separate from General Business. The main motivations for the current proposal are the need to recognize the reality that this program is a separate and distinct offering and the need to give it an appropriate name. There is widespread use of “International Business” as the name of the academic discipline that addresses the study of the domestic and foreign environmental factors and administrative issues affecting the international operations of U.S. business firms. The designation of the GB-IB option as “International Business” will reflect the curriculum offered by the major more faithfully and will be consistent with the designations used by other leading schools for their comparable programs. We believe that the introduction of this new major is justified for the following reasons: 1. The designation “International Business” is more understandable to students who consider, choose, or graduate with this major from the Smith School of Business. Its status as only an option within another program has led to confusion. Currently, the GB-IB option is thriving within the School. As of the start of the Fall 2004 semester, approximately 270 Smith School students have declared GB-IB option at College Park, and approximately another 70 students are pursuing this option at Shady Grove. However, students who have been enrolled in the “GB-IB” option are often confused by their status. Clearly, they view themselves as IB majors and compare themselves to other IB majors in other universities. The “GB-IB” name and option were adopted over a decade ago for reasons that were mostly tied to the prior history of this specialization and are largely moot. In the interim, the field of international business continues to gain prominence as an academic discipline within business schools. The program needs independent status and International Business is clearly the appropriate name for it. 2. A benchmarking study of undergraduate programs focusing on international business within leading business schools conducted by the Logistics, Business & Public Policy faculty group indicated that most programs with similar contents across the country are called international business. 3. As the Smith School of Business continues to enhance its international reputation in the field of international business, our faculty and curriculum are and will continue to be recognized under the common discipline name, international business. Therefore the name change would align our official undergraduate program designation with the discipline name commonly used to site academic excellence in this field. 4. The current name of the major—General Business with a Specialization in International Business—does not adequately reflect the updated curriculum, and does not correspond with titles and definitions used by students and the employer community. The proposed name of International Business has wide recognition among recruiters and students. All official documents that contain the name of the major—as General Business with a Specialization in International Business—are, therefore, potentially misleading, and fail to capture the recognition of International Business as a viable discipline across the country. In addition, on the diploma and in some cases on a transcript details about the specialization do not appear and only the title General Business is visible. As a result, students, administrators, and employers often think there is an error on the student’s record. The adoption of the name “International Business” will solve this problem. II. CURRICULUM For your reference, below is a copy of the most recently approved curriculum for the International Business Specialization of the General Business major. The proposed International Business Program will adopt this curriculum. Details about the program are enclosed below. III. FACULTY AND ORGANIZATION A. Who will provide academic direction and oversight for the program? [This might be a department, a departmental subgroup, a list of faculty members, or some other defined group.] The Logistics Business and Public Policy Department within the Smith School of Business will provide academic direction and oversight for the program. IV. COMMITMENT TO DIVERSITY Identify specific actions and strategies that will be utilized to recruit and retain a diverse student body. Currently, the Smith School of Business student body closely resembles the campus student body, and the Smith School continues to develop and administer new recruitment strategies and initiatives to recruit and retain a diverse student body. Catalog Description International Business responds to the global interest in international economic systems and their multicultural characteristics. This degree combines the college-required courses with International Business courses and provides students the opportunity to apply a specified upper level foreign language course toward this specialization’s requirements. It is strongly recommended that this program be declared in combination with another major in or outside of business in order to assure that graduates will have specialized career focus. Program Requirements Major Requirements BMGT 392 Introduction to International Business Management BMGT 446 International Finance BMGT 454 International Marketing BMGT 477 International Supply Chain Management BMGT 463 Cross-cultural Challenges in Business BMGT 466 Global Business Strategy Total Major Requirements 3 cr 3 cr 3 cr 3 cr 3 cr 3 cr 18 cr Upper Level Economics Requirement with Language Option ECON 340 International Economics 3 cr One additional course from the following courses: 3 cr ECON 305 Intermediate Macroeconomic Theory & Policy ECON 306 Intermediate Microeconomic Theory ECON 315 Economic Development of Underdeveloped Areas ECON 316 Economic Development of Latin America ECON 330 Money and Banking ECON 380 Comparative Economic Systems or an agreed upon foreign language course Current Language options: CHIN 412 Business Chinese II FREN 406 Commercial French II GERM 412 German for International Business II ITAL 406 Commercial Italian II JAPN 404 Business Japanese II RUSS 407 Commercial Russian II SPAN 415 Commercial Spanish II Total Upper Level ECON/Language requirements 6 cr Additional Degree Requirements of the General Business, International Business Specialization At the Smith School of Business, a minimum of 120 credit hours are required to complete a Bachelor of Science degree. Besides the major requirements list above and the specific Smith School of Business requirements listed below, a student must complete the University's CORE General Education Requirements and sufficient lower and upper level elective credit to accumulate a total of 120 credit hours. A minimum of 58 credit hours of the required 120 hours must be in 300-400 (upper) level courses. Additional Smith School of Business degree requirements are listed below. Freshmen/Sophomore Smith School Requirements MATH 220* or 140** - Elem.Calculus I or Calculus I BMGT 201*** - Computer Applications in Business BMGT 220 & 221 - Principles of Accounting I & II BMGT 230 or 231**** - Business Statistics ECON 200 & 201 - Principles of Micro & Macro Economics COMM 100 or 107 - Foundations of Speech Communications or Speech Communication Total 3-4 cr 3 cr 6 cr 3 cr 8 cr 3 cr 26-27 cr *MATH 220 & 221 required for Operations and Quality Mgmt (managerial track) majors **MATH 140 & 141 required for Information Systems and Operations and Quality Mgmt (technical track) majors ***BMGT201 also satisfied by CMSC 102, 103 or advanced computer programming course. ****BMGT 231 required for Information Systems and Operations and Quality Mgmt (technical track) majors Junior/Senior Smith School Requirements BMGT 340 - Business Finance BMGT 350 - Marketing Principles BMGT 364 - Management and Organization BMGT 367 - Career Search Strategies and Business BMGT 380 - Business Law BMGT 495 - Business Policies Total 3 cr 3 cr 3 cr 1 cr 3 cr 3 cr 16 cr Typical 4 Year Plan Year 1, First Term Courses ENGL101 (if not exempt) or COMM107 MATH 220 (or as placed) ECON200 CORE class Lower level elective Year 1, Second Term Credits Courses 3 ECON201 4 3 4 3 3 16 MATH220 (if still needed) or BMGT230 COMM107 CORE CORE 3 3 3 3 16 Year 2, First Term Year 2, Second Term Courses Credits BMGT220 3 BMGT230 (if still needed) or elective 3 Lower level elective 2 BMGT201 (if not exempt) or elective 3 CORE (Lab Science) 4 15 Courses BMGT221 CORE Remaining electives CORE Year 3, First Term Year 3, Second Term Courses Credits College Core 3 BMGT392 (Major requirement 1 of 6) 3 College Core 3 College Core 3 ECON340 3 BMGT367 (College Core) 1 16 Courses Upper level elective (1 of 4) BMGT477 (Major requirement 2 of 6) College Core Advanced Studies Core Upper level elective (2 of 4) Year 4, First Term Year 4, Second Term Courses 2nd Upper Level ECON from options BMGT454 (Major requirement 3 of 6) BMGT446 (Major requirement 5 of 6) Professional Writing Upper level elective (3 of 4) Credits Credits 3 3 3 3 3 15 Credits 3 3 6 3 15 BMGT367 (if still needed) Courses BMGT495 (College Core) (340/350/364 prereqs) BMGT463 (Major requirement 5 of 6) BMGT466 (Major requirement 6 of 6) Upper level elective (4 of 4) Credits 3 3 3 3 3 1 15-16 Credits 3 3 3 3 12 Course Descriptions ARHU 308 Critical Eras: An Interdisciplinary View (3) Repeatable to 6 credits if content differs. An interdisciplinary exploration of a critical period, ranging from a year to an era, stressing the relationship between different forms of human expression and the social milieu. BMGT 372 Introduction to Logistics and Supply Chain Management (3) The study of logistics and supply chain management involving the movement and storage of supplies, work-in-progress and finished goods. Logistics cost trade-offs with the firm and between members of the supply chain are examined. BMGT 392 Introduction to International Business Management (3) Prerequisite: ECON 200; or ECON 205. A study of the domestic and foreign environmental factors affecting the international operations of U.S. business firms. The course also covers the administrative aspects of international marketing, finance and management. BMGT 446 International Finance (3) Prerequisite: BMGT 340. Financial management from the perspective of the multinational corporation. Topics covered include the organization and functions of foreign exchange and international capital markets, international capital budgeting, financing foreign trade and designing a global financing strategy. Emphasis of the course is on how to manage exchange and political risks while maximizing benefits from global opportunity sets faced by the firm. BMGT 454 International Marketing (3) Prerequisites: BMGT 350 plus one other marketing course. Marketing functions from the international executive's viewpoint, including coverage of international marketing policies relating to product adaptation, data collection and analysis, channels of distribution, pricing, communications, and cost analysis. Consideration is given to the cultural, legal, financial, and organizational aspects of international marketing. BMGT 463 Cross-cultural Challenges in Business (3) Examines in depth the nature of international cultural value-differences and their behavioral-related effects in the workplace. Topics include decisionmaking and leadership styles and reactions to various work assignments and reward structures. (New course proposal sent to VPAC for approval.) BMGT 466 Global Business Strategy (3) Focuses on the strategic challenges that directly result from and are associated with the globalization of industries and companies. Topics include drivers of industry globalization, difference between global and multi-domestic insdustry, global expansion strategies, sources of competitive advantage in a global context, and coordination of a company across a global network. (New course proposal sent to VPAC for approval.) BMGT 477 International Supply Chain Management (3) Prerequisites: BMGT 372. The study of the importance of the supply chain management concept within an international arena. Coverage of the structure, service, pricing and competitive relationships among international carriers and transport intermediaries, documentation, location decisions, international sourcing and distribution and management of inventory throughout the international supply chain. ECON 305 Intermediate Macroeconomic Theory and Policy (3) Prerequisites: ECON 200; and ECON 201; and MATH 220. Analysis of the determination of national income, employment, and price levels. Discussion of consumption, investment, inflation, and government fiscal and monetary policy. ECON 306 Intermediate Microeconomic Theory (3) Prerequisites: ECON 200; and ECON 201; and MATH 220. Analysis of the theories of consumer behavior and of th firm, market systems, distribution theory and the rol of externalities. ECON 311 American Economic Development (3) Prerequisites: (ECON 200 and ECON 201); or ECON 205. An analysis of the major issues in the growth and development of the American economy. Basic economic theory related to such topics as agriculture, banking, industrialization, slavery, transportation, and the depression of the 1930's. ECON 315 Economic Development of Underdeveloped Areas (3) Prerequisites: (ECON 200 and ECON 201) or ECON 205. Credit will be granted for only one of the following: ECON 315 or ECON 416. Analysis of the economic and social characteristics of underdeveloped areas. Recent theories of economic development, obstacles to development, policies and planning for development. ECON 316 Economic Development of Latin America (3) Prerequisites: (ECON 201 and ECON 203) or ECON 205. Institutional characteristics of Latin America and an analysis of alternative strategies and policies for development. ECON 340 International Economics (3) Prerequisite: ECON 200 and ECON 201. Credit will be granted for only one of the following: ECON 340 or ECON 440. Formerly ECON 440. A description of international trade and the analysis of international transactions, exchange rates, and balance of payments. Analysis of policies of protection, devaluation, and exchange rate stabilization and their consequences. ECON 350 Introduction to Public Sector Economics (3) Prerequisite: (ECON 200 and ECON 201) or ECON 205. Credit will be granted for only one of the following: ECON 350 or ECON 450. Formerly ECON 450. The role of federal, state, and local governments in meeting public wants. Analysis of theories of taxation, public expenditures, government budgeting, benefit-cost analysis and income redistribution, and thei policy applications. ECON 361 Economics of American Industries (3) Prerequisites: (ECON 200 and ECON 201) or ECON 205. A survey of industrial organization theory. Analysis of the structure, conduct, performance, and public policies in selected American industries. ECON 370 Labor Markets, Human Resources, and Trade Unions (3) Prerequisites: (ECON 200 and ECON 201) or ECON 205. Credit will be granted for only one of the following: ECON 370 or ECON 470. A survey of labor markets and the American labor movement. Analysis of labor force growth and composition, problems of unemployment and labor market operations, theories of wage determination, the wage-price spiral, collective bargaining, and governmental regulation of employment and labor relations. ECON 374 Sex Roles in Economic Life (3) Prerequisites: (ECON 200 and ECON 201) or ECON 205. Discrimination against women in the labor market; the division of labor in the home and the workplace by sex; the child care industry; women in poverty. ECON 375 Economics of Poverty and Discrimination (3) Prerequisites: (ECON 200 and ECON 201) or ECON 205. The causes of the persistence of low income groups; the relationship of poverty to technological change, to economic growth, and to education and training; economic results of discrimination; proposed remedies for povert and discrimination. ECON 380 Comparative Economic Systems (3) Prerequisites: (ECON 200 and ECON 201) or ECON 205. A comparative analysis of the theory and practice of various types of economic systems, with special attention being given to the economic systems of the United States, the Soviet Union, Mainland China, Western and Eastern Europe, and lesser developed countries. CHIN 401 Readings in Modern Chinese I (3) Prerequisite: CHIN 302 or equivalent. Non-majors admitted only after a placement interview. Readings in history, politics, economics, sociology, and literature. Emphasis on wide-ranging, rapid reading, reinforced by conversations and compositions. CHIN 402 Readings in Modern Chinese II (3) Prerequisite: CHIN 401 or equivalent. Non-majors admitted only after a placement interview. Continuation of CHIN401. CHIN411 Business Chinese I; (3) Prerequisite: CHIN 402 or permission of department. Non-majors admitted only after a placement interview. Not open to students who have completed CHIN 303. Conversation, reading, and writing applicable to Chinese business transactions, social meetings, and meetings with government organizations, plus background material in English on professional business practices and social customs associated with business. CHIN412 Business Chinese II (3) Prerequisite: CHIN 411 or permission of department. Non-majors admitted only after a placement interview. Not open to students who have completed CHIN 304. Continuation of CHIN 411. FREN 406 Commercial French II (3) Prerequisite: FREN 306 or permission of department. Advanced study of commercial French language—terminology and style—leading to preparation for the Paris Chamber of Commerce Examination. FREN 473 The Construction of French Identity III: Cross-Cultural Approaches (3) to the Study of Contemporary French Society Patterns of communication, mythology, and ideology in modern France, from the Third Republic to the present, through historical and cross-cultural approaches, with reference to the Francophone world. FREN 474 Contemporary France: A Sociocritical Approach (3) Recommended: FREN 473. A sociocritical approach to understanding modern French society through the study of print and non-print media documents (autobiography, film, and paraliterature), with reference to the Francophone world. GERM 411 German for International Business I (3) Prerequisite: GERM 302 or equivalent or permission of department. Advanced skills in German for international business, including understanding and writing correspondence, reports, graphics, ads, etc., according to current German commercial style. GERM 412 German for International Business II (3) Prerequisite: GERM 411 or equivalent or permission of department. Continuation of GERM 411. GERM 489 Selected Topics in Area Studies (1-3) Prerequisite: GERM 302 or equivalent or permission of department. Repeatable to 6 credits if content differs. HIST 319 Special Topics in History (3) Repeatable to 6 credits if content differs. ITAL 406 Commercial Italian II (3) Prerequisite: ITAL 306. Advanced study of commercial Italian language - terminology and style- in the area of business and finance. Emphasis on cross-cultural communications and international business operations, including exporting and banking. Readings on sociological issues of contemporary Italy used for written and oral practice of Italian and vocabulary enrichment. JAPN403 Business Japanese I (3) Prerequisite: JAPN 302 or equivalent. Formerly JAPN 303. Conversation, reading, and writing applicable to Japanese business transactions, social meetings, and meetings with government organizations, with background material in English on professional business practices and social customs associated with business. JAPN404 Business Japanese II (3) Prerequisite: JAPN 403 or equivalent. Formerly JAPN 304. Continuation of JAPN 403. RUSS 407 Commercial Russian II (3) Prerequisite: RUSS 307. Continuation of RUSS 307 focusing in the more difficult and complex Russian business documents and Russian business ministries. SPAN 422 Cross-Cultural Communication (3) Prerequisite: (SPAN 325 and SPAN 326) or (SPAN 346 and SPAN 347) or permission of department. Junior standing. Focuses on the relationship of language and culture of those operating in world markets. Particular attention will be given to crosscultural communication, linguistic systems, and culture specific perceptions of the Hispanic world. SPAN 415 Commercial Spanish II (3) Prerequisite: SPAN 315 or permission of department. Sophomore standing. Business Spanish terminology, vocabulary and practices. Emphasis on everyday spoken and written Spanish. Readings and discussions of international topics. Cross-cultural considerations relative to international business operations, including exporting and banking.