Thriving in Harmony Making the economic case for frequency harmonisation in Europe Dr. Klaus-D. Kohrt Vice-Chairman, UMTS Forum ITU/FUB-Workshop on Spectrum Management 22. January 2007, Geneva / Switzerland 0 The spectrum debate is considering whether the concerns levelled at harmonisation can be addressed by a more liberalised approach Overview of Spectrum Debate Benefits of Harmonisation Concerns over Harmonisation Minimises harmful interference and promotes spectrum efficiency and so increases spectrum use and competition Allows global circulation (mobility of terminals) and roaming Creates large equipment markets Promotes price competition between suppliers Ensures radio service penetration and interoperability between terminals and other networks – the “network effect” Promotes independent competition between market players at every layer of the architecture (network, end-user services and application suppliers) Allows more dynamic growth trajectory in the introduction of new end-user services Focuses R&D investment due to stable environment Restrictions on use (or trade) of underused spectrum for alternative uses Restrictions on the ability to re-farm spectrum Insufficient spectrum allocated to some end-user services Delays caused by time to agree harmonisation measures Restrictions on the use of equipment developed elsewhere, which may be cheaper or have greater functionality Less innovation and lock-in to a potentially inferior mandated standard Delays in the introduction of new services and equipment due to the time to agree standards and agree harmonisation measures Less flexibility in support of spectrum access for new market entrants Goals Goals of of Study Study Provide Provide the the end-to-end end-to-end view view on on this this complex complex debate debate Assist Assist the the regulatory regulatory process with process with aa differing differing perspective perspective to that of to that of liberalisation liberalisation as a key driver as a key driver for for continued European continued European market market success success and and prosperity prosperity Source: Indepen and Aegis study, and Booz Allen Hamilton analysis 1 The analysis compares two alternative spectrum proposition scenarios Alternative Spectrum Use Proposition Scenarios – Definitions Pro-active regulatory approach to manage access to spectrum bands with defined requirements Spectrum Spectrum Harmonisation Harmonisation Dedicated bands linked to defined radio services nationally, regionally or globally Designated group of technology standards required for the use of a particular band (also nationally, regionally or globally) Re-active, market-driven approach to spectrum management Spectrum Spectrum Liberalisation Liberalisation Basecase for analysis Spectrum is liberally licensed to users with little or no pre-conditions Technology agnostic: total freedom on technology “generalised technology neutrality” (nationally or regionally) Spectrum Liberalisation Case (including a sensitivity analysis of penetration of new end-user services) 2 The spectrum use proposition analysis contains four components Scope While the study does not attempt to identify bands specifically, appropriate bands are up to 5 GHz The study focuses on wide-area cellular communications scenarios (e.g. GSM / UMTS) Time horizon is 15 years 1 Scenarios Scenarios Harmonised Harmonised Spectrum Spectrum Liberalised Liberalised Liberalised Liberalised Liberalised Liberalised Spectrum Spectrum Spectrum Spectrum Spectrum Spectrum 3 Analysis Analysis Quantitative Economic Economic Model Model Assessment Assessment 2 Qualitative Industry Industry Ecosystem Ecosystem Consumer Consumer 4 Evolution Evolution Scenario Scenario Regulatory Framework Conclusions and Recommendations Market Baseline Analysis & Benchmarks 3 The qualitative assessment of the eco-system provides the input to the scenario analysis Consumer Overview of Quantitative Scenarios Analysed Network Operators Industry forecast figures provide the basecase Licences Harmonised Base Case Interconnect Terminals Liberalised Case Only transport of traffic is considered in the revenue forecasts (excludes service / application related revenues) Liberalised cost impact is phased in over time No change to market environment Infrastructure IPR 4 The analysis considers the key constituents of the industry value chain Overview of Industry Value Chain Determines the overall value of the eco-system through usage, price-paid and penetration Consumer Network Operators Consumer Analysis Value captured by operators to provide services to end-users, either directly, or via indirect channels (e.g. MVNOs and service providers) Only the network environment is considered, as the focus of the study is the radio layer Value of spectrum captured by governments Licences Licences are considered to apply in both scenarios Value associated with transit of traffic and termination of traffic on non-mobile networks Interconnect Value of end-user terminals, captured by terminal vendors Industry Ecosystem Analysis Terminals Infrastructure IPR Value of network infrastructure, captured by network infrastructure vendors Mechanism to recuperate R&D investments – either captured via IPR royalties or infrastructure / terminal sales for traditional manufacturers 5 The quantitative scenario analysis employs the Extended Intelligent Simulation Methodology 1 Harmonised Scenario (Baseline) 5 2 Usage % increase in Price 4 Usage Price Develop baseline baseline for for supply supply and and demand demand 1 Develop evolution in a harmonised environment evolution in a harmonised environment Demand Curve Industry Traffic (MB) # of Subscribers Demand Demand Implications Implications Develop Liberalised Scenario y% Traffic Price % reduction in Traffic 6 Usage % reduction in Subscribers 7 # of Subscribers x% Price Identify impact impact of of increased increased pricing pricing on on 5 Identify industry industry consumption consumption using using demand demand curve curve % increase in Cost Operator Margin 3 8 10 Operator Total Usage Supply Supply License License Interconnect Interconnect Terminals Terminals Equipment Equipment IPR IPR Assumptions -Eco System Analysis- Build increase increase in in industry industry costs costs due due to to 3 Build lack of scale and interference lack of scale and interference Develop liberalised liberalised pricing pricing based based on on 4 Develop increased increased costs costs and and margin margin Price / MB Margin Establish Establish usage usage level level in in liberalised liberalised case case 2 based based on on innovation innovation delay delay # of Subscribers 9 Validate industry industry usage usage level level in in given given 6 Validate year, based on the percentage year, based on the percentage change change in in usage usage on on today’s today’s demand demand curve curve Model reduction reduction in in subscribers subscribers due due to to 7 Model reduced reduced industry industry usage usage 8 Reflect Reflect change change in in industry industry usage usage back back onto the cost structure onto the cost structure Reflect change change in in subscribers subscribers back back onto onto 9 Reflect cost cost structure structure Solve for Industry Equilibrium Iterate for for industry industry equilibrium, equilibrium, where where 10 Iterate industry industry costs costs support support industry industry usage usage and and prices prices 6 The consumer impact of liberalisation is modelled using a mobile industry demand curve for Western Europe Mobile Industry Demand Curve Overview Overview Comments Comments A A range range of of countries countries across across the the European-15 European-15 countries have been used to establish countries have been used to establish aa demand demand curve curve that that is is used used to to model model the the effects of changing price on usage effects of changing price on usage Demand Curve -Total EU MB usage per month vs. Revenue per MB- 30 The The gradient gradient of of the the demand demand curve curve is is assumed assumed to to remain remain constant constant throughout throughout the the analysis analysis period period Total EU MB y = 10.546x -0.8049 R 2 = 0.7259 ItIt is is anticipated anticipated that that the the demand demand curve curve will will move move upward upward over over time time –– i.e. i.e. as as the the market market develops develops and and new new end-user end-user services services are are brought to market the usage level for any brought to market the usage level for any given given price price point point will will increase increase over over time time 20 Finland Ireland 10 Belgium France Denmark The The modelling modelling approach approach will will compensate compensate for for this effect by using the percentage change this effect by using the percentage change in in usage usage at at any any price price point point to to drive drive the the model model Netherlands Austria Italy UK Greece Switzerland Portugal Sweden Germany 0 0 1 2 3 4 Revenue Per MB (€) (1) Note: IDC, 2006, Booz Allen Hamilton analysis 7 The liberalised case – detailed results compared to the harmonised base case Summary Breakdown EU-15 – Liberalised Case Network Cost – Compared to Harmonised Basecase – 120% 117% EU-15 – Liberalised Case Subscribers – Compared to Harmonised Basecase – 406 Mio 100% 426 Mio 444 Mio 463 Mio EU-15 –Liberalised Case Monthly Usage / Sub – Compared to Harmonised Basecase – 20 MB 100% 182 MB 1,657MB 15,086 MB 95% 97% 110% 100% 2006 90% 2011 2016 2021 EU-15 – Liberalised Case Consumer Revenue1) – Compared to Harmonised Basecase – 110% 90% 80% 2006 2011 2016 2021 4 100% 3 2011 2016 3.3 2.2 2.3 110% 110% 1.5 1.6 2 2021 EU-15 – Liberalised Case Price / MByte – Compared to Harmonised Basecase – 120% EU-15 – Monthly ARPU – Normalized to 2006 Prices – 3.1 102% 80% 2006 1.0 1.0 1 90% 2006 0 2011 (1) Note: Inflation is included 2016 2021 2006 2011 Harmonised Case 2016 2021 100% 2006 2011 2016 2021 Liberalised Case 8 The economic scenario analysis indicates a tangible upside for the harmonised case, based on consumers and overall industry benefits Impact of Liberalised Scenarios Compared to Harmonised Baseline Industry / Consumer Ecosystem Indicators Consumer Indices Liberalised Case (Variation in absolute terms compared to Harmonised Case) Liberalised Case (Variation in growth from 2006 compared to Harmonised Case) (1) (2) (3) (4) (5) Note: Note: Note: Note: Note: Usage / Sub1) ARPU1) -3% 7% Usage / Sub1) ARPU1) -3% 10% Penetration1) -5% Penetration1) -37% Consumer Surplus2) -€244 bn (-5%)3) Consumer Surplus2) -€244 bn (-5%)3) Consumer Revenue1) 2% Consumer Revenue1) 3% Industry Usage4) Industry Cost5) -7% 17% Industry Usage4) Industry Cost5) -7% 23% Percentage change compared to harmonised basecase by 2021 Consumer Surplus shows the cumulative change in consumer surplus compared to basecase over 15 years (2006 -2021) Consumer Surplus as percentage of scenario consumer revenue over 15 years (2006 -2021) Industry usage shows the percentage change in mobile industry traffic level, in the EU-15 by 2021, compared to the harmonised basecase Industry cost shows the percentage change in mobile industry cost level, in the EU-15 by 2021, compared to the harmonised basecase 9 Overall, the quantitative and qualitative assessments favours the continuation of the harmonised approach to spectrum management Quantitative Quantitative Results Results Harmonisation Harmonisation provides provides aa greater greater benefit benefit to to consumers consumers than than liberalisation liberalisation –– 3% 3% greater greater usage usage per per subscriber subscriber –– 5% 5% higher higher in in end-user end-user service service penetration penetration –– €244bn €244bn greater greater consumer consumer surplus surplus over over the 15 year analysis period the 15 year analysis period Harmonisation Harmonisation has has aa superior superior cost cost position: position: the cost structure of the industry eco-system the cost structure of the industry eco-system is is 17% 17% lower lower than than the the liberalised liberalised case case Considering Considering the the impact impact of of aa delay delay in in the the introduction introduction of of new new end-user end-user services services on on the the liberalised liberalised case, case, results results in in further further upside upside in in favour favour of of harmonisation, harmonisation, which which includes: includes: 8% 8% greater greater usage usage per per subscriber subscriber and and 4% 4% less less mobile mobile industry industry revenue revenue compared compared to to the the liberalised liberalised scenario scenario Qualitative Qualitative Results Results Consumer Consumer Benefits Benefits More More rapid rapid introduction introduction of of new new innovations innovations Increased Increased service service continuity continuity and and cross-boarder cross-boarder roaming roaming Greater Greater penetration penetration of of new new end-user end-user services services Industry Industry Eco-system Eco-system Benefits Benefits Increased Increased financial financial stability stability encouraging encouraging investment investment Increased Increased industry industry scale scale –– enabling enabling lower lower industry industry cost cost structure structure Reduced Reduced interference interference management management costs costs Layered Layered architecture architecture stimulating stimulating new new entrants entrants and and competitive competitive dynamics dynamics 10 „neither political objectives nor economic theory can change the laws of physics“ ITU/FUB-Workshop on Spectrum Management 22. January 2007, Geneva / Switzerland 11 For more information… (and study download) www.umts-forum.org ITU/FUB-Workshop on Spectrum Management 22. January 2007, Geneva / Switzerland 12