Vol. 19, No. 11 • November 2012 GIPS Guidance Statement on Alternative Investment Strategies and Structures – What Alternatives Investment Managers Need to Know By Michael S. Caccese and Douglas Y. Charton O n May 18, 2012, the CFA Institute’s GIPS Executive Committee, governing body for the Global Investment Performance Standards (GIPS® or GIPS Standards), formally adopted the “Guidance Statement on Alternative Investment Strategies and Structures” (the Guidance Statement), which became effective on October 1, 2012. The Guidance Michael S. Caccese, a partner with K&L Gates LLP, is one of the Practice Area Leaders of the firm’s Financial Services Practice, which includes the Investment Management and Broker-Dealer Practice Groups. Mr. Caccese focuses his practice in the areas of investment management, including mutual funds, closed-end funds, private investment funds, hedge funds, and managed accounts, in addition to advising on investment management and broker-dealer regulatory compliance. He works extensively with investment firms on compliance issues, including all forms of GIPS and CFA Institute standards. He was previously the General Counsel to the CFA Institute and was responsible for overseeing the development of the AIMR-PPS, GIPS, and other standards governing the investment management profession and investment firms. He can be reached at 617.261.3133 and michael.caccese@klgates.com. Douglas Y. Charton, an associate with K&L Gates LLP, is a member of the firm’s Financial Services Practice. Mr. Charton focuses his practice on advising investment advisers, mutual funds, closed-end funds, funds of hedge funds and separately managed account programs, in addition to advising on investment management and securities regulatory compliance. He can be reached at 617.951.9192 and douglas.charton@klgates.com. The authors would also like to acknowledge the assistance of K&L Gates Associate Michael J. Rohr for his contributions to this article. © 2012 K&L Gates LLP. This article is for information purposes and does not contain or convey legal advice. The information herein should not be used or relied upon in regard to any particular facts or circumstances without first consulting with a lawyer. advice or not, inclusion of the foreign fund’s assets within the firm definition should be based on the “substance over form” principle. The Guidance Statement states that in the preceding situation, if the firm can demonstrate that it effectively exercises discretionary investment management and can provide documented evidence that all investment advice has been implemented accordingly, it must include the foreign fund in the firm definition.3 Practice Note on Composite Construction – The Guidance Statement introduces the “substance over form” principle in the context of determining whether a portfolio must be included in the firm definition (and counted towards total firm assets), an apparent departure from previous GIPS guidance that advisory-only relationships, such as unified managed account platforms (UMAs), where the adviser provides a model or recommendations but has no control over investment decisions or trading control, must not be included in a firm’s total firm assets.4 In addition to total firm asset determinations, the Guidance Statement also suggests that the “substance over form” principle applies to discretionary determinations as well. The Questions & Answers section states that as long as the firm effectively exercises discretionary management over the portfolio (that is, all of its investment decisions are implemented), the portfolio should be included in the firm’s total firm assets and, presumably, in at least one of the firm’s composites as a discretionary portfolio. We believe the same approach would be appropriate in any advisory-only situation where a third party retains final decision-making authority and is theoretically free to follow the firm’s advice or not (for example, any subadvised account, portfolios over which a client retains approval or veto rights over investment decisions, UMAs, separately managed account platforms (SMAs), etc.). In addition, the Questions & Answers scenario provides that the firm should be able to demonstrate that it effectively exercises discretionary investment management and can provide documented evidence that all investment advice has been implemented accordingly. Firms could interpret this position to suggest an approach that a portfolio subject to third party oversight is discretionary provided that its performance for the period reflects the Statement is primarily intended to address difficulties that arise in applying the GIPS Standards to non-traditional asset classes; however, firms that claim compliance with the GIPS Standards must comply with the new guidance for all of the firm’s composites regardless of the asset classes the firm manages. The Guidance Statement includes guidance on the following topics: • • • • Firm Definition; Composite Construction; Input Data; Valuation (methodology, frequency and estimated valuation); • Performance Calculation (fees and expenses for fund of funds and master-feeder structures); • Side-pockets (composite construction and performance); and • Disclosure (risks and benchmarks). This article summarizes the key guidance principles contained in the Guidance Statement with a view towards the practical implications that such principles will have on the practices of GIPS-compliant firms, particularly in light of Securities and Exchange Commission (the SEC) and Financial Industry Regulatory Authority (FINRA)1 performance presentation and advertising rules and requirements.2 Firm Definition The Guidance Statement advises that in situations where it may be difficult to assess whether a particular portfolio should be included in the definition of the firm (for example, where a firm manages alternative investment portfolios or other portfolios that involve complex legal arrangements), firms must apply a “substance over form” principle, as it would be inappropriate and against the ethical spirit of the GIPS Standards to make use of formal legal structures to avoid inclusion of certain portfolios or assets in the definition of the firm. The Questions & Answers section of the Guidance Statement also provides that where a firm acts as an investment sub-adviser to a foreign fund that is managed by a third party who is theoretically free to follow the firm’s THE INVESTMENT LAWYER 2 based on the strategy that the firm has been hired to manage. If the firm has been hired to manage the entire LDI strategy (including both fixed income and the swap overlay), the entire portfolio must be included in the composite. If the firm has been hired as a fixed income manager but implements a swap overlay strategy according to client instructions, the firm may treat the overlay portion of the strategy as non-discretionary and exclude it from the composite. This is similar to how GIPS treats overlay strategies in a Multiple Strategy Portfolio (MSP) or similar program.6 Consistent with the GIPS Standards, the Guidance Statement reminds firms that all of a firm’s actual, fee-paying discretionary portfolios must be included in at least one composite. Practice Note on Composite Definition GIPS Standard 3.A.4 requires that a composite include all portfolios that meet the composite definition. Where the firm groups alternative vehicles into new composites or creates single-portfolio composites, the firm must take great care in defining composites. Defining a composite broadly may result in the inclusion of portfolios that may be managed differently, while a narrow definition may constrain strategy flexibility and/or exclude portfolios that may actually belong in the same composite. Practice Note on Related Performance – The GIPS requirement that composite performance include all portfolios that meet the composite definition is consistent with the SEC’s approach, which permits related performance to be presented in adviser materials provided that it is accompanied by sufficient disclosures.7 In contrast, FINRA prohibits presenting related performance in brokerdealer material unless the broker is presenting to qualified purchasers marketing material for a fund that relies on the Section 3(c)(7) exemption from registration under the Investment Company Act of 1940.8 By their nature, GIPScompliant composite presentations will usually constitute related performance. performance that would have been obtained had the firm been free from the third party oversight (for example, where any recommendations not implemented are immaterial to the portfolio’s and/or composite’s performance). Finally, even if the GIPS Standards permit a firm to include a portfolio that is subject to third party oversight in a composite, the SEC could deem such inclusion misleading if the firm fails to disclose that the portfolio is subject to a third party’s oversight and/or final authority because such oversight may impact the way the portfolio is managed even if the third party actually implemented all of the firm’s investment advice. Firms should consider whether such disclosure should be included in a GIPS-compliant presentation. Strategies With Unique Defining Characteristics The customization of alternative strategy portfolios can often present difficulties with respect to composite membership and assignment. The Guidance Statement advises that when constructing composites for alternative strategies, a firm should assess: (1) whether an alternative investment vehicle may be included in an existing composite; (2) whether it can be grouped with other alternative (or traditional) vehicles for a new composite; or (3) whether a separate single-portfolio composite (such as a single-fund composite) should be created. The firm should consider the following factors, among others, when constructing alternatives composites: • Investment mandate, objective, or strategy; • Concentration and/or degree of diversification; • Leverage; and • Risk objectives. In addition, the Questions & Answers section of the Guidance Statement provides a composite construction example relating to Liability Driven Investment (LDI) strategies for pension fund clients, particularly in the case of an actively managed bond portfolio with a swaps overlay.5 The Guidance Statement advises that composite construction should be Inclusion of Hypothetical Back-Tested Performance Firms are permitted under the GIPS Standards to present simulated, model or 3 Vol. 19, No. 11 • November 2012 returns that included hypothetical back-tested performance data. Based on this enforcement action, broker-dealers should independently verify whether an index/benchmark includes hypothetical back-tested performance (based on the inception date of the index and the dates for which the index includes performance history). If the index includes hypothetical back-tested performance, the firm must disclose this fact and must identify the source of the hypothetical back-tested performance history. Also the firm must disclose sufficient information about the similarities and differences between the fund and any indices/ benchmarks used to provide the reader with a sound basis for evaluating the facts with respect to the product.13 hypothetical back-tested performance as supplemental information. The Guidance Statement advises firms that where a fund or portfolio includes derivatives/leverage, presenting performance of only the “unleveraged” portion of the portfolio is considered to be hypothetical performance.9 Performance of only the unleveraged portion must not be included in a composite (that is, the entire portfolio must be included) but may be presented as supplemental information, consistent with the GIPS Guidance Statement on the Use of Supplemental Information as well as with applicable rules and regulations (see Practice Note below). Alternatively, if the use of derivatives is non-discretionary, the non-discretionary derivatives positions can be removed from the portfolio entirely and their contribution to return excluded. Practice Note on Model or Hypothetical Back-Tested Performance – Performance presentation and advertising must also comply with applicable SEC and FINRA rules and guidance. Model Performance – The SEC permits investment advisers to include model performance but requires that it be accompanied by sufficient disclosure in light of the heightened chance that model returns may give erroneous inferences about future results. Inherent limitations of the model should be disclosed, including the fact that model returns are created with the benefit of hindsight and may thus not reflect material market and economic factors. Assumptions underlying the model must also be disclosed. Further, if the adviser’s clients had actual performance results that were materially different from those portrayed in the model, this fact must be disclosed.10 Hypothetical Back-Tested Performance – The SEC is highly suspicious of the use of hypothetical back-tested performance. It should only be included in presentations to highly sophisticated (non-retail) clients, and only with clear and comprehensive disclosure regarding the limitations of back-tested performance.11 FINRA strictly prohibits the presentation of model or hypothetical back-tested performance.12 However, FINRA does permit the use of hypothetical backtested index performance. FINRA recently took enforcement action against a firm for presenting index/benchmark THE INVESTMENT LAWYER Master-Feeder Structures – Composite Construction The Guidance Statement recognizes that firms managing master-feeder structures may have difficulty determining which level of the fund structure is relevant for composite inclusion. For traditional asset classes, a composite should include the fund in which a prospective client may actually invest. However, the Guidance Statement recognizes that in master-feeder structures, it may be more appropriate in some instances to instead include the master fund in the composite. In determining what level of the structure to include in the composite, the Guidance Statement advises firms to consider: 1. The level of the investment structure that is effectively subject to investment management decisions; and 2. The level of investment structure in which prospective clients can effectively invest. Most importantly, the Guidance Statement gives firms latitude to determine the appropriate investment level to include in the composite (provided that assets are not double-counted). The firm must document its policies and procedures for determining the appropriate level of the structure to include in the composite, and must apply such procedures consistently. 4 Methodology and Frequency for Valuation of Illiquid Investments Practice Note on Composite Construction for Master-Feeder Structures – Neither the SEC nor FINRA has adopted clear guidance on including master-feeder fund performance information in advertising materials. The SEC proposed, but did not adopt, a rule that would have required master-feeder mutual fund advertisements that contained performance figures to include, with equal prominence, the performance of all feeder funds that invest in the same master fund.14 The SEC does, however, require that the fee table included in a master-feeder registered fund prospectus aggregate the feeder fund’s pro rata master fund expenses and direct expenses of the feeder fund.15 FINRA’s prohibition on presenting related performance information does not prohibit the presentation of a master fund’s performance in feeder fund marketing materials to the extent that it reflects the performance of the same portfolio of securities in which the feeder fund’s assets are invested.16 For periods beginning on or after January 1, 2011, portfolio valuation must comply with the definition of fair value included in the GIPS Valuation Principles and valuation hierarchy, and firms must disclose if a composite’s valuation hierarchy materially differs from the GIPS valuation hierarchy.19 The Guidance Statement makes it clear that this requirement is equally applicable to alternative investment valuation. Notably, however, the Guidance Statement recognizes that for some alternative investments, market prices may not be readily available on a monthly basis and/or at the time of large cash flows due to an investment’s illiquidity, lack of transparency in underlying funds or because the pricing source provides valuations on a less frequent basis. In such cases, the Guidance Statement permits firms to value portfolios on a less frequent than monthly basis (but no less frequent than annually). The Guidance Statement contains specific guidance in a fund of funds context, noting that the subscription and redemption cycles of the underlying fund (that is, when such funds must necessarily determine value) may determine the frequency of the firm’s valuations for a fund of funds. Firms must disclose if they valued portfolios less frequently than monthly. The GIPS Standards provide similar flexibility with respect to valuation frequency for other types of illiquid investments. For example, the GIPS Standards require that real estate investments be valued at least quarterly, and require that private equity investments be valued at least annually.20 The firm must adopt appropriate valuation procedures for determining fair value on a less frequent basis than monthly, and must apply such procedures consistently. Practice Note on Valuation Frequency – All registered advisers should have established valuation procedures pursuant to Rule 206(4)-7 under the Advisers Act that address the methodology and frequency of alternative investment valuations.21 For many registered advisers, these procedures may simply Input Data The current GIPS Standards require that when accounting for investment transactions, assets/liabilities must be recognized on a trade date basis (T+3 is sufficient) and not on a settlement date basis.17 The Guidance Statement acknowledges that hedge fund subscriptions and/or redemptions often cannot be recognized within three days of the transaction because the fund administrator’s confirmation may be provided only several days or even weeks after the subscription/redemption trading order has been submitted, and the final quantity and settlement price is not known until the administrator’s confirmation has been received. For alternative investments, firms may need to differentiate between the date of placing a subscription/redemption order and the date of the effective asset ownership transfer. The Guidance Statement states that the date of the execution or transfer of ownership will be considered the “trade date” for GIPS purposes, notwithstanding that such date may be, and often is, more than three days following the submission of a subscription for such investment.18 5 Vol. 19, No. 11 • November 2012 Practice Note: From an administrative perspective, this is likely the most efficient option (it does not present error correction concerns), but this approach may have limitations from a marketing perspective to the extent prospective investors wish to see more updated performance information. be incorporated into a firm’s GIPS policies and procedures consistent with the Guidance Statement. Similarly, the Guidance Statement permits the use of estimated values for alternative investments where final valuations may not be available provided that the firm has adopted composite-specific valuation policies and procedures for determining estimated value. The GIPS Standards provide similar relief in the private equity context.22 The Guidance Statement provides three possible scenarios in the fund of funds context for how a firm may determine value using the estimated values of underlying funds:23 (1) Produce a compliant presentation on a timely basis using the estimated value to determine fair value after making a determination that estimated value is a reliable basis for determining fair value, based on an established and documented process for determining estimated value. Firms must disclose that performance reflects estimated values, including the percentage of composite assets for which estimates are used and any other information necessary or appropriate to enable the recipient to evaluate the performance presented. Practice Note: Firms taking this alternative approach must update estimated values once final values are obtained. Any differences between estimated and final values must be treated as if they were errors, consistent with a firm’s GIPS error correction procedures. Because of the administrative burden and requirement to republish performance in the event of material errors, this may not be the easiest of the three approaches. (2) Produce a compliant presentation on a timely basis using last available historical final values to determine fair value. Practice Note: As described above, registered advisers may be able to rely on their established valuation procedures in taking this approach. However, the potential administrative burdens related to error correction are still present with this option to the extent that the fair value presented is later shown to have been materially different from the final values. (3) Produce compliant presentations with a time lag only after final valuations have been received. THE INVESTMENT LAWYER Performance Calculation – Fees and Expenses The Guidance Statement reaffirms that the GIPS Standards permit composite returns to be presented on either a gross-of-fees or net-of-fees basis, so long as the returns are clearly identified as such. For a fund of funds, net composite returns must reflect the deduction of the fund of funds’ fees and expenses in addition to any fees and expenses charged at the underlying fund level that are passed through to the investor. Similarly, net-offees returns for master-feeder funds must reflect any fees and expenses charged at the feeder-fund level. Firms may present performance gross or net of fees.24 When presenting returns for a fund with multiple classes of shares or a composite strategy with multiple portfolios, netof-fee returns must generally either: (1) reflect all actual fees from all share classes, series and portfolios; or (2) deduct a model fee that reflects the highest investment management fee incurred among all share classes, series and portfolios in a composite.25 However, the Guidance Statement acknowledges that where portfolios in a composite are subject to both asset-based and performance fees, it may be impossible to determine which investment management fee is the highest among all portfolios in a composite. In such cases, net-of-fee returns may reflect deduction of the highest model fee applicable to the specific prospective client or intended recipient of the compliant presentation so long as the net-of-fee returns presented are no higher than the returns that would have been presented had actual fees been used. The Guidance Statement acknowledges that the highest model fee for prospective clients may differ, resulting in the creation of multiple GIPS-compliant presentations for the same composite.26 6 For single-fund composites that include discretionary side-pockets – that is, side-pockets created for investment purposes at the discretion of the adviser – composite performance must be presented both including and excluding the side-pocket, despite the fact that a potential investor may not participate in the side-pocket. This reflects that: (1) the prospective client has an interest in performance excluding the sidepocket because the investor will not participate in the side-pocket’s performance; and (2) the potential client still has an interest in the composite’s overall performance history. Where the composite includes more than one account, discretionary side-pocket performance must be included, but performance excluding such performance is not required.29 Where a side-pocket (or particular assets included in the side-pocket) is nondiscretionary—that is, the adviser no longer has investment discretion over the side-pocket or particular assets in the side-pocket—the side-pocket must be excluded from the composite. Noting that illiquidity alone is not a sufficient basis for determining that a side-pocket is non-discretionary, the Guidance Statement contains specific guidance for determining when a side-pocket is non-discretionary. Specifically, a side-pocket may only be classified as non-discretionary where all of following criteria are met: (1) it is segregated into a separate sub-portfolio; (2) its assets are no longer considered in the fund asset allocation and investment process; (3) there are no investment decisions for the side-pocket assets (other than monitoring and liquidating); and (4) sidepocket assets are subject to no (or reduced) investment management fees. Practice Note on Side-Pockets: In a departure from the long-standing approach to allow firms to independently define and apply their own definition of “discretion,” the Guidance Statement instead provides a standardized definition to be used by all compliant firms for side-pocket discretion determinations. The standardized definition is likely aimed at preventing firms from creating side-pockets for the purpose of removing poor performing assets from a portfolio and composite. While the SEC has not endorsed GIPS’ specific guidelines for determining whether a sidepocket is discretionary, the SEC shares the Practice Note on the Presentation of Grossof-Fee Returns: Compliance with the GIPS Standards is subject to all applicable SEC and FINRA rules. While the GIPS Standards permit the presentation of gross-of-fee returns, both the SEC and FINRA generally require that net-of-fee returns be presented side-byside and with equal prominence as gross-of-fee performance. By way of an exception, the SEC permits stand-alone gross-of-fees returns with appropriate disclosures in one-on-one presentations and presentations to consultants.27 FINRA requires returns to be presented only net-of-fees or both net-of and gross-of-fees. Practice Note on the Presentation of Model Fees: The Guidance Statement is generally consistent with applicable SEC requirements. The SEC generally requires that actual fees be used by an adviser when presenting net-offee performance; however, the SEC permits advisers to use a model fee (with sufficient disclosure) if the model fee is equal to the highest fee charged to any account managed in the same investment strategy included in the performance presented for the applicable period.28 Side-Pockets and Illiquid Investments Many alternative investment strategies utilize “side-pockets” to segregate illiquid investments or assets held for a special purpose from other investments. The existence of side-pockets can create difficulties in composite construction and performance calculation. Typically, only investors in a pooled fund at the time the side-pocket is created are entitled to the side-pocket’s returns. Further, investors may not be able to redeem assets held in a side-pocket until after the side-pocket is liquidated. The Guidance Statement clarifies that the treatment of side-pockets differs depending on whether the side-pocket is discretionary or non-discretionary; however, whether discretionary or non-discretionary, a GIPS-compliant presentation must disclose the existence of side-pockets. For composite strategies that intend to invest in illiquid assets, the Guidance Statement adds a requirement to specifically disclose such intent. 7 Vol. 19, No. 11 • November 2012 make use of formal legal structures to avoid inclusion of certain portfolios or assets in the definition of the firm. 0.A._ Where a portfolio is subject to oversight by a third party who is theoretically free to follow the firm’s advice or not, firms must include the portfolio in the firm definition if the firm can demonstrate that it effectively exercises discretionary investment management and can provide documented evidence that all investment advice has been implemented accordingly. 1. Input Data Input Data – Requirements 1.A._ If the pricing source does not provide monthly or more frequent valuations or underlying investments do not lend themselves to monthly valuations, firms must create a valuation policy that addresses how to determine fair values less frequently than monthly (for example, on subscription or redemption dates for underlying funds). 1.A._ In all cases, valuations must be conducted at least on an annual basis. 1.A._ If a firm uses estimated values, the firm must assess to what extent the estimated values represent the current fair value and can be used for GIPS compliance purposes and how they will fit within the composite-specific valuation policies and procedures. a. If using estimated values, the firm must consider them to be the best approximation of the current fair value and this must be defined in the firm’s fair valuation policy. b. If using the last available historical final values, the firm must consider them to be the best approximation of the current fair value and this must be defined in the firm’s fair valuation policy. 1.A._ Firms must establish the use, if any, of estimated values, last available historical values and the treatment of subsequent final values in their composite-specific fair valuation policy, which must be followed consistently and made available upon request. 1.A._ If the firm uses estimated values or the last available historical values, when final values are received the firm must assess the differences in values and the impact on composite assets, total firm assets, and performance. Firms must consider such differences in light of the Guidance Statement on Error GIPS view that side-pockets should not be used to hide the performance of poorly performing assets.30 In addition, the SEC requires disclosure regarding any material factors that affect performance.31 Conclusion The Guidance Statement provides valuable insight and guidance into how firms claiming compliance with the GIPS Standards should apply the standards to alternative investments and non-traditional investment structures. However, the guidance should not be viewed in a vacuum. Firms managing traditional asset classes also need to reconsider certain aspects of performance presentation and reporting in light of the Guidance Statement. In addition, firms must be mindful that where the GIPS Standards conflict with applicable SEC and/or FINRA rules and guidance, the firm must comply with the rules of the regulatory authorities to the extent they impose stricter requirements than those imposed by GIPS. For a summary of the recommendations and requirements contained in the Guidance Statement that add to or deviate from the current GIPS Standards, please refer to the following Summary of Deviations from and Additions to GIPS Standards outline: Summary of Deviations From and Additions to GIPS Standards: Requirements and Recommendations Based on the Guidance Statement on Alternative Strategies and Structures The following summarizes how the guidance contained in the Guidance Statement might look if codified as GIPS requirements and recommendations (to the extent that those recommendations or requirements add to or deviate from the current GIPS 2010 Standards). 0. Fundamentals of Compliance – Requirements 0.A._ In situations where it may be difficult to assess whether a particular portfolio should be included in the definition of the firm, firms must bear in mind that a “substance over form” principle should always be applied. It would be inappropriate and against the ethical spirit of the GIPS Standards to THE INVESTMENT LAWYER 8 Correction and the firm’s error correction policies. Input Data – Recommendations 1.B._ Firms should establish a proper internal segregation of duties with respect to valuations to ensure that the valuation is carried out by a unit functionally separate from the portfolio management division or chain of command/reporting structure. 1.B._ If differences between the estimated and final values are consistently material, the firm should reassess whether it is proper to use estimates as the fair value. 2. Calculation Methodology – Requirements 2.A._ If presenting gross-of-fees returns for a fund of funds composite strategy, firms must present the gross-of-fees returns net of all of the underlying funds’ fees and expenses. 2.A._ If presenting net-of-fees returns for a fund of funds composite strategy, firms must present the composite net of both the overall fund of funds investment management fee and all of the underlying funds’ fees and expenses. 2.A._ Net-of-fees returns for masterfeeder funds must reflect any fees charged at the feeder fund level. 2.A._ When presenting returns for a fund with multiple classes of shares or a composite strategy with multiple portfolios, net-of-fee returns must generally either (1) reflect all actual fees applicable to all share classes and series; or (2) deduct a model fee that reflects the highest investment management fee incurred by all portfolios in a composite. 2.A._ Where it is impossible to determine which investment management fee is the highest among portfolios in a composite, such as where portfolios in a composite are subject to both asset-based and performance fees, netof-fee returns may reflect deduction of the highest model fee applicable to the specific prospective client or intended recipient of the compliant presentation so long as the net-offee returns presented are no higher than the returns that would have been presented had actual fees been used. 2.A._ Any client-directed external cash flow between a master fund and a feeder fund must be properly accounted for in calculating gross-of-fees and net-of-fees returns, subject to the firm’s Significant Cash Flow policy. 3. Composite Construction – Requirements 3.A. If a firm manages a multi-level masterfeeder structure where funds may be invested in each other, the firm must determine which level of the master-feeder structure is relevant for composite inclusion. Firms must document their policies and procedures, and apply them consistently on a composite-specific basis. 3.A. Firms must not double-count assets when determining Total Firm Assets. 4. Disclosure Disclosure – Requirements 4.A._ Firms must disclose if any portfolios in a composite are valued less frequently than monthly and/or are unable to be valued on the date of large cash flows, and must disclose why such valuations are not possible. 4.A._ Firms must disclose whether estimated values are used for the composite and any additional information necessary or appropriate in connection with the use of estimated values. 4.A._ Firms must disclose if any portfolio in the composite contains side-pockets. 4.A._ If a firm employs complex investment strategies, the composite description should be more detailed to enable investors to understand the strategy. 4.A._ Firms must disclose in the composite description whether illiquid securities are a significant part of the composite strategy or if there is a strategic intent to invest in illiquid investments. 4.A._ Firms must disclose if a composite contains investments that become illiquid or if an illiquid investment ceases to be managed in a discretionary manner, to the extent that the firm determines that the situation rises to the level of a significant event. Disclosure – Recommendations 4.B._ Many alternative investment strategies are complex and may need more explanation than traditional asset classes. Firms should evaluate the potential need for increased disclosure in such situations where clarity is needed. 4.B._ Firms should disclose if pricing has been performed internally and not by an external third party. 5. Presentation and Reporting Presentation and Reporting – Requirements 5.A._ Firms must disclose the percentage 9 Vol. 19, No. 11 • November 2012 composite performance (i.e., related performance) in connection with the sale of a private fund that relies on Section 36(c)(7) from registration under the investment Company Act of 1940. In addition, the authors believe a comparison of the GIPS Standards with the positions taken by FINRA is instructive as a comparasion of different advertising regimes. of assets in the composite for which estimated values are used. 5.A._ If a firm manages a single-fund composite that includes discretionary sidepockets, performance must be presented both including and excluding the side-pocket. 5.A._ If a firm manages a multi-portfolio composite that includes one or more portfolios with discretionary side-pockets, performance must include performance of the discretionary side-pocket (performance excluding such side-pocket performance is not required). 5.A._ Firms must not classify side-pocket performance as non-discretionary unless all of the following criteria are met: (1) It is segregated into a separate subportfolio; (2) Its assets are no longer considered in the fund asset allocation and investment process; (3) There are no investment decisions for the side-pocket assets (other than monitoring and liquidating); and (4) Side-pocket assets are subject to no (or reduced) investment management fees. 5.A._ Where a side-pocket (or particular assets included in the side-pocket) is non-discretionary (the adviser no longer has investment discretion over the side-pocket or particular assets in the side-pocket), the performance of side-pocket (or particular assets) must be excluded from the composite performance. 5.A._ Firms must not claim that illiquid securities are non-discretionary just because of their illiquidity in order to exclude the performance of the illiquid securities from the portfolio or the composite. Presentation and Reporting – Recommendations 5.B._ If a firm believes that the presentation of additional risk measures would help a prospective client understand the compliant presentation, the firm should add those risk measures to the compliant presentation. 2. The SEC regulates investment adviser performance presentation and advertising under Section 206(4) of the Investment Advisers Act of 1940 (the Advisers Act), Rule 206(4)-1 thereunder, and numerous no-action letters, enforcement actions and other public statements. Similarly, FINRA regulates performance presentation and advertising in its Conduct Rule (NASD Rule 2210), Notices to Members and enforcement actions. 3. See Guidance Statement, Question & Answer 4.1.2. 4. GIPS Handbook, Second Edition, 2006, Explanation of the Provisions of the GIPS Standards and Verification, Fundamentals of Compliance – Definition of the Firm Requirements, 0.A.3, Application 1; GIPS Guidance Statement on Wrap Fee/Separately Managed Account (SMA) Portfolios, Effective January 1, 2011. 5. See Guidance Statement, Question & Answer 4.4.4. 6. See GIPS 2010, introductory text to Standard 8; GIPS Guidance Statement on Wrap Fee/Separately Managed Account (SMA) Portfolios (effective Jan. 1, 2011). 7. See Clover Capital Management, Inc., SEC No-Action Letter (Pub. Avail. Oct. 28, 1986) (Clover Capital). 8. See NASD Interpretive Letter to Collins/Bay Island Securities (Sept. 14, 2004); NASD Interpretive Letter to Davis Polk & Wardwell (Dec. 30, 2003); NASD Interpretive Letter to Securities Industry Association (Oct. 2, 2003) at fn.1. 9. See Guidance Statement, Question & Answer 4.3.1. 10. See Clover Capital, supra n.7. 11. For more information and additional required disclosures, see, e.g., In re Market Timing Systems, Inc. et al., SEC Release No. IA-2047 (Aug. 28, 2002); In re Schield Management Company et al., SEC Release No. IA-1872 (May 31, 2000); In re Leeb Investment Advisers et al., SEC Release No. IA-1545 (Jan. 16, 1996); In re Patricia Owen-Michel, SEC Release No. IA-1584 (Sept. 27, 1996). 12. See NASD News Release, “NASD Fines Citigroup Global Markets, Inc. $250,000 in Largest Hedge Fund Sales Sanction to Date,” Oct. 25, 2004; NASD Interpretive Letter to Securities Industry Assn., Oct. 2, 2003; Bear Stearns & Co., Inc., n/k/a J.P. Morgan Securities Inc. Letter of Acceptance, Waiver and Consent No. 2007011145701, Aug. 2009. Notes 1. The authors understand that marketing material for the sale of a security under the jurisdiction of FINRA would not generally involve the GIPS Standards, which apply to the sale of an adviser’s strategy. Arguably, however, the GIPS Standards may be implicated in connection with the presentation of a GIPS-compliant firm’s THE INVESTMENT LAWYER 13. See SEI Investments Distribution Co. Letter of Acceptance, Waiver and Consent No. 2009018186201 (Feb. 14, 2012). 14. See SEC Release No. 33-7143 (Feb. 23, 1995). 10 15. See Item 3 of Form N-1A, Instruction 1(d)(i). 16. See NASD Interpretive Letter to Securities Industry Association (Oct. 2, 2003) at fn.1. 17. See GIPS 2010, Standard 1.A.5; Glossary (Definition of Trade Date Accounting). 18. See Guidance Statement, Question & Answer 4.2.1. 19. See GIPS Requirement 8. 2010, Standard 1.A.2.; Valuation apply to illiquid investments generally. Private equity and real estate assets are also subject to the GIPS guidance statements specific to such asset classes. 24. See GIPS 2010, Standard 5.A.1.b. 25. See Guidance Statement, Section 2.3.1; Question & Answer 4.4.1. 26. See id. 27. See Investment Company Institute, SEC No-Action Letter (Pub. Avail. Sept. 23, 1988). 20. See GIPS 2010, Standard 6.A.2 and 7.A.2. 28. See J. P. Morgan Investment, Inc. (May 7, 1996). 21. See Compliance Programs of Investment Companies and Investment Advisers, SEC Release IA-2204 (Dec. 17, 2003): “We expect that an adviser’s policies and procedures, at a minimum, should address the following issues to the extent they are relevant to that adviser:…processes to value client holdings and assess fees based on those valuations.” 29. See Guidance Statement, Section 2.4.3. 22. See GIPS Guidance Statement of Private Equity (effective Jan. 1, 2011), discussion regarding GIPS Standard 7.A.1. 23. Although the Guidance Statement provides specific examples with reference to funds of funds, we believe the same principles regarding the use of estimated values 30. See SEC Charges Georgia-Based Hedge Fund Managers With Fraud in Valuing a “Side Pocket” and Theft of Investor Assets, Statement of Robert B. Kaplan, Former Co-Chief of the SEC’s Asset Management Unit, SEC News Digest (Oct. 19 2010) (“Side pockets are not supposed to be a dumping ground for hedge fund managers to conceal overvalued assets…deceive[d] investors about the fund’s performance and extract[ed] excessive management fees based on the inflated asset values in a side pocket.”). 31. See Clover Capital supra n.7. Copyright © 2012 CCH Incorporated. All Rights Reserved Reprinted from The Investment Lawyer November 2012, Volume 19, Number 11, pages 17–27, with permission from Aspen Publishers, Wolters Kluwer Law & Business, New York, NY, 1-800-638-8437, www.aspenpublishers.com