Proceedings of World Business, Finance and Management Conference
14 - 15 December 2015, Rendezvous Grand Hotel, Auckland, New Zealand
ISBN: 978-1-922069-91-7
A Concept of Australian Retirement Village and a New
Approach for Real Estate Industry in Thailand
Juntima Potisarattana*, Nisaon Phihusoot** and Chanthanin
Jongphadungsak***
Aged care has been an interest of study in Thailand, where Thai societal structure focuses
on family care for seniors. In spite of numerous aged care facilities for the elderly in
Thailand, most of them have been established in the form of a foster home, thereby they
have been received a negative image for a long time. An alternative for Thailand is the
retirement village that incorporates a beneficial image of age care that is more likely to be
popular in the future. Australia is ideal as the research of protocols and also a potential
market. A business relating to retirement villages can be expected to promote the real estate
industry, to penetrate foreign markets, and to generate revenue for Thailand.
JEL Codes: D60, F22, R31
____________________________________________________________________
* Juntima Potisarattana, Ph.D. Student, Graduate School of Commerce, Burapha University, Thailand.
Email : juntima@gmail.com (corresponding author)
** Nisaon Phihusoot, Ph.D. Student, Graduate School of Commerce, Burapha University, Thailand.
***Chanthanin Jongphadungsak, Ph.D. Student, Graduate School of Commerce, Burapha University,
Thailand