12/20/2010
ITU-D Regional development
forum for the Arab region 2010
Broadband market in the region
Noel Kirkaldy
Solutions Marketing
Middle East and Africa
Motorola Networks
What is Today’s Market Requirement?
Road
Warriors
Homelife
Enhancers
Age:
18-28
Age:
30-55
Age:
30-55
11 GB
/ Month
6 GB /
3 GB /
Month
Month
Millenials
Data Tsunami
Motorola Cross
Generation Study
Source: “HSPA + … on the road to LTE”, Dr. Erol Hepsaydir, 3 UK, 20th April 2009
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12/20/2010
What is Today’s Market Requirement?
Data Tsunami
Clearwire, USA
>7 GB/sub/month
2 Operators in MENA
>20 GB/sub/month
Source: “HSPA + … on the road to LTE”, Dr. Erol Hepsaydir, 3 UK, 20th April 2009
EU Digital Agenda - 2010 to 2020
Internet for all
2013
100%
Internet
Coverage
2020
100%
50%
Coverage
Households
of ≥30Mbps take-up of
≥100Mbps
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12/20/2010
Are we ready?
• Do we have the solutions and devices?
• Do we have enough spectrum?
• Who is going to pay?
Which Broadband Solution?
Wide Area
Mobile
2G
2.5G
3G
HSPA / LTE
3.X G
Broadband
Fixed xDSL &
Fiber
‘Ultra
Broadband’
FDD & TDD
Metro Area
Nomadic
TDD
802.16e
WiMAX
802.16d
WiMAX
Local Area
Fixed
Coverage/Mobility
Cellular Industry
1 K bps
802.11n (smart antennas)
802.11 with Mesh extns.
Fixed Wireless
Industry
Data Speeds span a wide range
802.11
b/a/g
1 G bps
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12/20/2010
Air Interface Evolution – Landscape
2.75G
2.5G
2G
GSM
GPRS
E-EDGE
EDGE
3GPP
3.75G
3.5G
3G
UMTS
HSxPA
HSPA+
3.9G
LTE
IEEE
WiMAX
802.16d
802.16e
4Q 2010
WhyMAX? and WhyLTE?
EvDO
Relative TCO
14
12
10
HSPA
8
6
WiMAX
LTE
4
2
0
0.5
1
2
5
10
20
Subscribers GB/month
4
12/20/2010
Pakistan Broadband Market Share by Technology
Introducing Long Term Evolution (LTE)
Revenue per User
Revenues
Invest to Grow Revenue
How can we drive new
revenues to continue to grow
the mobile services market?
Mobile
Operators
Capacity Solutions
How can the network
be extended to deliver
much higher capacity
cost effectively?
Cost per User
Invest to Save Money
How can the network
be optimized for
efficient operation
delivering a higher
quality experience?
Efficiency
10
5
12/20/2010
Critical importance of devices
Existing WiMAX Eco-system for FDD and TDD
Chipsets
Data CPEs
Data + VoIP
CPEs
2009
4Q
Demo’s Based on
FPGA Reference
Board
Data + VoIP
USB
+ WiFi CPEs Devices
2011
2010
1Q
2Q
USB Dongles Commercial
Single Mode, Single Band
3Q
4Q
USB Dongles
Commercial
Multi mode, Multi
Band
1Q
2Q
LTE Devices
Emerging LTE Eco-system for FDD and TDD
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12/20/2010
Are we ready?
• Do we have the solutions and devices?
• Do we have enough spectrum?
• Who is going to pay?
SPECTRUM USED FOR DEPLOYMENT
2600 MHz
800 MHz
2100 MHz
3500 MHz
5800 MHz
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12/20/2010
Technology & Service Agnostic Spectrum
WiMAX
LTE
2300 MHz
2600 MHz
New to
Wireless
3500 MHz
Cellular
3600 MHz
5800 MHz
700 MHz
800 MHz
850 MHz
900 MHz
1500 MHz
1800 MHz
1900 MHz
2100 MHz
2300 MHz
2600 MHz
New to
Wireless
Cellular
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12/20/2010
2.6 GHz 3GPP Bands 7 & 38 or 41
Paired Spectrum
(FDD) 2 x 70 MHz
FDD UL
2570
MHz
2500
MHz
FDD DL
TDD
2620
MHz
2690
MHz
Unpaired
Spectrum
(TDD) 50 MHz
The Importance of the Digital Dividend bands
either
790 MHz
862 MHz
or
698 MHz
806 MHz
Some Countries looking at both
9
12/20/2010
Are we ready?
• Do we have the solutions and devices?
• Do we have enough spectrum?
• Who is going to pay?
Who is going to pay?
• Governments
• Operators
• Customers
10
12/20/2010
What will we pay for?
• Information
• Communication
• Entertainment
What will we pay for?
• Information
• Communication
• Entertainment / Education
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12/20/2010
Multiple Broadband Solutions
Wide Area
Mobile
2G
3G
HSPA / LTE
3.X G
Broadband
Fixed xDSL &
Fiber
‘Ultra
Broadband’
Differentiated Services
2.5G
FDD & TDD
Metro Area
Nomadic
for
Local Area
Fixed
Coverage/Mobility
Cellular Industry
TDD
802.16e
WiMAX
802.16d
WiMAX
Increased AMPU
802.11n (smart antennas)
802.11 with Mesh extns.
Fixed Wireless
Industry
Data Speeds span a wide range
1 K bps
802.11
b/a/g
1 G bps
Shukran!
noel.kirkaldy@motorolasolutions.com
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