Cabrillo College Outreach and Recruitment Office Program Plan

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Cabrillo College
Outreach and Recruitment Office
Program Plan
August 23, 2013
Table of Contents
Section One: Program Overview
Background and History .............................................................................................................. 1
Mission and Purpose ................................................................................................................... 1
Whom do you serve? ................................................................................................................. 1
What collaborations is your department involved in? .............................................................. 2
Program Operating Costs ........................................................................................................... 4
Enrollment Trends ...................................................................................................................... 5
Section Two: Planning and Outcomes
Student Learning Outcomes (SLO) .............................................................................................. 6
Student Learning Outcomes Assessments and Results .............................................................. 6
Recommendations based on SLO Assessment and other data.................................................. 8
Process Review ........................................................................................................................... 8
Section Three: Goals and Recommendations
Program Directions and Recommendations .............................................................................. 8
Appendix .......................................................................................................................................... 9
Section One: Program Overview
Background and History
At least since 1999 (there are no documents available before this year) the Outreach and
Recruitment Office (ORO ) was staffed by a full-time Outreach and Recruitment Coordinator
under the supervision the College’s Instruction component. In the spring of 2010, this position
was moved to the College’s Student Services component under the supervision of the Dean of
Counseling and Support Services. In the spring of 2012, due to the severe budget crisis, this
position was eliminated and replaced with a 50% Outreach Specialist position. A new job
description was created with a lower salary range and less responsibilities. This new position
was added to a 50% EOPS/CARE Outreach Specialist position to create one full-time position
effective July 1, 2012. At this time, this position was moved to operate under the supervision of
the Dean of Student Services. The Outreach and Recruitment’s physical office as eliminated and
its operation is now merged and located with the EOPS Outreach Specialist.
1.
Mission and Purpose
The purpose of the Outreach Office is to conduct outreach to prospective
Cabrillo students; including the recruitment and retention of academically or financially
disadvantaged students (e.g. EOPS eligible); serve as a liaison between College
departments, local high schools and the community. This office assists all students in
their quest to attend college for lifelong learning and success in an ever-changing world.
The mission of the Outreach Office is to serve all prospective students by
introducing them to information, processes, and resources that will increase their
awareness of the college experience, inform them of their educational options at
Cabrillo College, and provide them with steps to help them reach their educational
goals. This is in direct alignment with the Cabrillo College mission which states, in part,
“. . . dedicated to helping all students achieve their academic, career, and professional
goals.”
2. Whom do you serve?
The Outreach Specialist is a point of entry for many prospective students throughout
Santa Cruz County and often beyond the county and state boarders and sometimes
even for students from countries abroad. Their primary questions are around the
admissions process, concurrent enrollment, assessment, orientation, registration,
transfer agreements, academic and career programs, student services, housing, student
organizations, EOPS, and student employment.
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The Outreach Specialist also serves Cabrillo College at large and it’s many individual
departments and programs to promote these throughout Santa Cruz County at high
schools, community centers and many college fairs. The following is a list of some of the
departments and programs that are served by the Outreach Specialist:
Nursing
Dental Hygiene
Radiologic Technology
Digital Media
Computer Science
Computer Instructional Systems
Theater Arts
Art
Music
Early Childhood Education
Construction Energy Management
Athletic
Journalism
Health and Human Services
Environmental Science
Engineering
Culinary Arts and Hospitality Management
Horticulture
Digital Bridge
Public Safety
Disabled Students Program Services
3. What collaborations is your department involved in?
The following list includes the major offices, departments and programs with whom
the Outreach Specialist collaborates:
Office of the Dean of Counseling and Support Services - High School Articulation
Council (HSAC) – The Outreach Specialist attends meetings of the HSAC to connect
with the high school counselors and representatives from Santa Cruz County high
schools. HSAC meets approximately 6 times per academic year.
Admissions and Records – Communication between Outreach Specialist & A&R is ongoing to stay abreast of admission requirement changes and also to trouble shoot on
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behalf of prospective students with issues that may arise in respect to their
applications etc.
Financial Aide and Scholarship Office (FASO) – keep close contact with FASO staff
regarding specific problems/questions about FAFSA applications as students move
through the process. Will walk students over to the FASO and introduce them to
financial aid advisors.
Assessment Office – Work with the Assessment Office staff to schedule special
assessments such as for the Summer Migrant Program. Although assessment
schedules are posted online,
Counseling – Introduce counselors to tour groups and introduce students to the
services available thru the Counseling Office, the Transfer Center, and Honors
Program. Collaborate with staff in setting up special presentations for large groups
or a specific event.
Learning Communities Office – Work closely with the staff of the LC’s. Walk
students to the center and introduce them to staff where assessment can be made
to see which program best fits the student’s needs. Many re-entry students are
referred to the LC’s as a first step into the college experience.
Career Technical Education (CTE) Department Office – Connect with many of the CTE
programs to stay current with requirements for incoming students. Take
information & brochures to the high schools, community agencies and programs in
the area to post.
Local High Schools – Work closely with the high school staff & counselors in doing
classroom and special events presentations about Cabrillo College programs and
possibilities for students. Attend Career & College Fairs, work with teen parent
programs, & @ risk youth.
Educational Opportunity Program and Services (EOPS) - In addition to the general
recruitment when recruiting for the EOPS/CARE Program, I specifically target
students that are educationally & economically disadvantaged that would qualify for
the EOPS services. In addition, single parents are recruited that may be served by
CARE for (over & above services). I make presentations to these groups and supply
them with information regarding applications, deadlines and program
requirements. There are numerous follow-ups with these prospective students as
well.
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4. Program Operating Costs:
2007-08
Staff
Other Exp.
2008-09
$73,271
$7,009
2009-10
$77,774
$1,021
2010-11
$82,223
$1,171
2011-12
$83,916
$15,764
2012-13
$53,629
$3,323
Outreach & Recruitment Operating Expenses
$82,223
$80,500
$70,500
$83,916
$77,774
$73,271
Allocated Budget
$60,500
$53,629
$50,500
$40,500
$30,500
$20,500
$15,764
$10,500
$500
$7,009
2008-2009
$1,021
2009-2010
$1,171
2010-2011
$3,323
2011-2012
2012-2013
Staff
$73,271
$77,774
$82,223
$83,916
$53,629
Other Exp.
$7,009
$1,021
$1,171
$15,764
$3,323
The data for the operating costs of Outreach and Enrollment indicates that these costs
were rising each year, mostly due to personnel costs, i.e. the cost of the salary of the Outreach
and Recruitment Coordinator. There was a significant drop in personnel costs beginning with
the 2012-2013 academic year. This is attributable to the fact that the Outreach and
Recruitment position was eliminated and replaced with the funding of a 60% Outreach
Specialist position. This position is lower on the salary schedule and has correspondingly less
responsibility. It is important to note that this change in staffing was caused by the severe
budget cuts that took place in many departments and programs during that year.
The graph also shows a fluctuation of funding for supplies and other expenses, starting
with $7,000 in the 2008-2009 academic year, dropping to approximately $1,000 for 2009-2011
academic years, rising significantly to over $15,000 in the academic year of 2010-2012 and
dropping down to approximately $3,000 for the year 2012-2013. This fluctuation in funding is
largely due to the fact that most of the funding, at that time, came from matriculation funds.
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During the 2008-2009 and 2011-2012 academic years, supplemental support funding was
provided from the Vice President of Instruction. During those years, outreach services were
enhanced to include student employment to provide more campus tours and hospitality for the
HSAC (High School Articulation Council and other outreach events. This level of funding is no
longer available.
5. Enrollment Trends
The following graph and table provides data on the student head count and FTES
(full-time equivalent students) for the previous 5 years.
Student Headcount & FTES Data
30,000
27,500
25,000
24,757
22,500
22,330
20,851
20,000
19,614
18,312
17,500
15,000
12,500
10,000
13,396
12,515
11,856
11,434
10,732
2008-2009
2009-2010
2010-2011
2011-2012
2012-2013
Headcount
24,757
22,330
20,851
19,614
18,312
FTES
13,396
12,515
11,856
11,434
10,732
A significant and consistent drop in the student head count and FTES number is
depicted in this graph starting in the academic year 2008-2009 and ending in 2012-13. This
reflects enrollment trends throughout the state of California and corresponds to a severe
drop in funding to Cabrillo College as well as all of the California Community Colleges.
During this period, a significant reduction in course offerings took place which contributed
to the loss of enrollment.
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Section Two:
Planning and Outcomes
1. Student Learning Outcomes (SLO)
a. Students participating in outreach events will be able to list at least three steps to
enroll at Cabrillo College.
b. Students participating in campus tour will be able to list three student support
services.
2. Student Leaning Outcomes Assessment and Results
The following table provides the Student Learning Outcomes (SLOs) and assessment of
these SLOs for the Outreach and Recruitment Office.
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3. Recommendations based on SLO Assessment and other data.
a. To ensure more significant data on the outcome of the 2 SLOs, an alternative
type of assessment that includes individual responses should be considered.
b. Considering the trend of an extreme drop in student FTES and student
headcount, the large drop in funding for outreach and recruitment and the
fact that state funds to support the community colleges have already begun
to increase, there is a high probability that the CAP will be increasing. With
this in mind, it is recommended that funds be restored to increase funding to
promote more outreach and recruitment services in the near future.
4. Process review:
a. How are your processes reviewed to ensure they are effective and support
your SLOs and student success? Beginning in July of 2012, when the
Outreach and Recruitment Office was moved to the supervision of the Dean
of Student Services, weekly meeting took place between the Dean of Student
Services and the Outreach Specialist. These weekly meetings took place for
several months until the new duties of the Outreach Specialist became a
consistent practice. Weekly meetings continue as needed or replaced with a
“check-in” phone call to ensure all is well.
b. Have any processes been changed as a result of this review? The need for
consistent presence at the High School Articulation Council was expressed for
which this will become a high priority for the academic year of 2013-2014.
Section Three: Goals and Recommendations
1. Due to the fact that the data shows inconsistent levels of funding for outreach
activities, reliable and ongoing funding should be sought. This would ensure
consistent and quality service to the Cabrillo College community on and off campus.
2. Due to the recent upward trend in enrollment, consideration should be given to
upgrading the Outreach Specialist position back to its original classification of
Outreach Coordinator and increased to full-time status. Likewise, a supply budget
for materials, mileage reimbursement etc. should be increase per the above
recommendation to support the activities of an Outreach and Recruitment
Coordinator. This will become critical as the State of California begins to raise the
enrollment cap at Cabrillo College.
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Appendix:
The following is the program review previous to 2012-2013 academic year. It is included here
to provide more historical information.
OUTREACH AND RECRUITMENT OFFICE (ORO)
Program Review
(previous to the 2012-2013 academic year)
I.
Background and Analysis
a. Description of area and function:
The purpose and work of the Outreach and Recruitment Office (ORO) is integral to the mission,
purpose and core values of Cabrillo College. Excerpts from the three following statements are
directly related “…assisting all students in their quest for lifelong learning and success in an everchanging world….aid(ing) students in their pursuit of transfer, career preparation, personal
fulfillment, job advancement, and retraining goals…and …providing services that underscore
…respect for all people and cultures. Our commitment is to encourage excellence, (and) involve
and enrich our community.”
The mission of Outreach and Recruitment Office is to serve prospective students by introducing
them to information, processes, and resources that will increase their awareness of the college
experience, inform them of their educational options at Cabrillo College, and provide them with
steps to help them reach their educational goals.
A BIT OF HISTORY
ORO serves a dual purpose of coordinating the College’s main outreach efforts in addition to
being a direct service provider. The coordinating role has been added from the past structure
where one full-time staff member, “Schools Outreach Coordinator” did most of the high school
visits and worked with the High School Articulation Council and led all tours that were requested
by individuals, families and organizations. Outreach was a fairly isolated, one-person effort, with
other campus services providing their independent outreach in rather isolated ways. Basically,
very little coordination existed.
The feedback the College received from high schools was that Cabrillo was duplicating efforts
and looked poorly coordinated, as multiple programs sent staff to the same schools in
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overlapping time periods. When this staff member moved from the area it allowed the
Instructional Development Division to re-evaluate the role and responsibilities of the outreach
function and position. As a result, the position was reclassified from a range 40 to a 44 to
incorporate the coordination role more extensively. Staff ambassadors (22) were recruited from
the classified staff in 2007 with support from the managers and union to provide outreach
activities and tours. This has added a variety of styles and skills to the service and also provides
staff with some additional ways to serve Cabrillo. Four trainings for the Staff Ambassadors were
provided in 2007. Student workers have also been trained to provide support to the Outreach
Coordinator and to lead tours. This has been very well-received by those receiving the service.
This student assistant component has been funded by the VPI from one- time funds.
The coordinator has moved to the necessary role as the “primary entre” to Cabrillo, where a
triage-type service is provided. The high schools have provided positive feedback about this
change, although it understandably does not always happen as hoped. In a small community,
people call people they know or those with whom they have previously worked. Communication
usually winds its way to the “appropriate place” and certainly more so than in the past.
The Instructional and Student Services programs continue to provide program-specific outreach
activities, as they can and should. ORO supports the division offices and faculty whenever
possible so that program-specific outreach can be provided by the other college areas. Each area
must decide “if” and “how” it might provide recruitment for its programs. ORO attempts to
collect data from other areas to include in the annual report to the Board of Directors, but this is
a challenge, since the data collection systems are weak, disconnected, and some programs do
not see the value or need. This is one result of the decentralized nature of the college’s outreach
efforts.
Components of the Outreach and Recruitment Office include:
High School Outreach
ORO works directly with high school students and their parents and in close collaboration with
high school counselors. The Office provides workshops to students on “how to enroll” and
“what’s available at Cabrillo” for their near or distant future. The Office also trains high school
teachers on how to directly assist their students at the high schools--a “train the trainers”
model. This has improved our efficiency and brought the high school counselors into a
partnership with Cabrillo in new ways. Additionally, the Office clarifies and works with other
campus services to streamline processes that will increase concurrent and future enrollment in
Cabrillo classes.
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High School Articulation Council (HSAC)
For many years, Instruction has provided a forum for the local high schools to hear about
Cabrillo’s programs. The attendance is steady and robust --35-60/month. Beginning in 2006, the
high schools were asked to identify the Cabrillo transfer and career programs they thought
would most benefit their students. The request for more career programs and information was
strong. The format for the meetings changed somewhat and the response has been excellent.
The Cabrillo staff that regularly attends provides “on-the-spot” answers to questions, receives
critical feedback “from the field” on how the College’s systems and services are or are not
working. The College has an opportunity to make changes based on this candid and critical
input. The representative from CSUMB and UCSC attend every month and see Cabrillo’s role as
critical in their ability to answer questions about the four year systems.
Running Start (RS):
RS is a five year old program that annually brings high school seniors on to the Cabrillo campus
for early registration in late May. In the early years, students came to campus for orientation
and hopeful registration. Based upon an ongoing review, changes were made over the past two
years that have resulted in better informed students and increased enrollment on the day of the
event. The assessment testing continues to be offered at the high schools that have appropriate
testing facilities. The improved services include early distribution of the test scores so the
students can determine if they want to retest prior to RS. The Counseling Department has added
a very popular, high school-based orientation prior to RS so the students are better informed on
the “what and how” of enrollment. High school counselors have also been trained by our staff
so they can better assist their students prior to RS. This year “How to Read the Schedule”
sessions have been provided at the two Watsonville high schools. All of these changes support
stronger high school collaboration and relieve Cabrillo staff from repetitive information that
others can effectively provide. As a result of these changes, more registered (1009) on RS day
last year. By census date, 80% were still enrolled in their courses. Tours and workshops for
parents and information about the new Honors Transfer Program have been added. This
program is underwritten by Matriculation and is staffed by many departments and staff from
across the College. The initial applications for May 2008 have increased to over 1350.
Concurrent Enrollment:
The Outreach Office answers questions from prospective students, current students, parents,
and high school counselors about the requirements and processes for concurrent enrollment
and directs them to additional resources, as appropriate. Feedback about processes that are
unclear and/or are seen as barriers to enrollment are passed on to Admissions and Records,
Counseling and other services and programs.
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Workshops and Campus Tours:
Workshops are offered to high school students and their parents about planning for college and
the options that Cabrillo offers for transfer and career programs. We also provide pre-arranged
tours to groups of high school students and other prospective students, which are customized to
meet their needs and areas of interest. Written and oral feedback received from those on tours
is excellent.
College Fairs
The Outreach Office tables at various fairs at local community colleges and high schools in Santa
Cruz and Monterey County. Staff Ambassadors support this activity.
Counselors’ Breakfast:
The Counselors’ Breakfasts are held annually to inform all high school counselors about Cabrillo
updates and to celebrate successes during the year. All counselors at the high schools are
invited vs. the one representative that attends HSAC.
Principals/Superintendents’ Breakfast:
The Principals’ Breakfasts are held annually to inform principals and superintendents about
administrative updates as well as how we can continue to collaborate on cross-segmental
efforts. The College president and VP’s provide the content.
Cabrillo Connection for Student Success:
For two years, annual trainings have been designed and provided for new high school
counselors. The purpose is to provide an orientation to Cabrillo processes and for experienced
counselors to attend workshops conducted by faculty in various academic and occupational
programs. Co-sponsored with Tech Prep and Articulation.
Community Outreach:
The Outreach Office tables at various community events as requested.
a. Relationships with other college components:
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Due to the broad nature of ORO services, there are ongoing relationships with many
components on campus. ORO is both the liaison and point of entry for many prospective
students. Their primary questions are around the admissions process, concurrent enrollment,
assessment, orientation, registration, transfer agreements, academic and career programs,
student services, housing, student organizations, EOPS, and student employment.
Overlap of services occurs in areas listed above as ORO provides both initial and follow-up
information to students to proceed in the admissions and registration process more efficiently.
Additional, primary cross-component collaborations:
Financial Aid: provide updated lists of school contact information (labels) to Financial Aid for
their workshops
A & R: provide updated list of Registrars, send out class schedules, high school releases to HS
counselors and Registrars, forward A&R registration calendar to HS counselors
Counseling: attend Bridge to Transfer (UCSC Educational Partnership) with Transfer Coordinator
and Financial Aid (Watsonville Ctr.)
Tech Prep: provide career-specific tours to high school academies (i.e. health and video), attend
monthly Tech Prep meetings with COE, ROP and HS Counselors, attend quarterly Articulation
meetings with Tech Prep and Articulation. Co-plan Cabrillo Connections for Student Success with
Articulation
Articulation (HS): co-design Cabrillo Connections for Student Success, quarterly Articulation
meetings, work with Articulation to update HS website
Counseling: Serve as liaison for outside contacts
CEED: College and Career Night
Student Affairs: RS, promotion-campus housing @ University Inn,
EOPS: coordinate college career fairs, high school visits, delivery of registration materials to HSs,
campus tours
Instructional Depts.: Support and collaborate with Allied Health: Nursing, Dental Hygiene, Rad
Tech, Digital Media, CS/CIS, Theater Arts, VAPA: Art, Music, ECE, CEM, PE (athletic teams,
dance), Journalism, Health and Human Services, Environmental Science, Engineering, Culinary
Arts and Hospitality Management, Horticulture, Digital Bridge, ECE, Public Safety, DSPS, LSP,
Matriculation- RS, admissions info
Watsonville- the Watsonville Center staff provides targeted outreach to Watsonville schools and
works collaboratively with ORO for program design and delivery
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Scotts Valley- ORO supports the open houses held at the site and works with Scotts Valley and
SLV counselors and staff to promote registration and identify classes that high school students
might take/need.
As with most collaborations, systems and communication can always improve. With a
commitment to ongoing improvement ,increased responsiveness by all, and a “sense of team”
outside the “silo” mentality so common in organizations collaboration will improve It is the
belief within the Instructional Development Division that a function can be located in different
places within an organization and if people understand and support systemic thinking and
planning, the location is irrelevant. The solution to this is much larger than this division can
solve.
b. Costs
Currently, ORO’s budget is very small and survives through the generosity of other programsarticulation, Matriculation and the Office of Instruction. There needs to be a larger institutional
commitment.
General Fund
Office of Instruction
Total
Staff and Operating One time funds since ‘07
05-06
$70,947
$70,947
06-07
$73,491
$5,000 $78,491
07-08
$75,169
$5,000 $80,169
c. Results of internal research
Over the past three years, the Instructional Development Division in collaboration with several
internal partners (EOPS, career programs, Puente, A&R, and Financial Aid) has informally
identified issues that need addressing in regard to college outreach planning and delivery. When
the President’ Enrollment Management Task Force supported the consultant-led Outreach and
Redesign Project in 2007, ORO was a key player in the continued discussions. Under the
leadership of the VP’s of Instruction and Student Services, additional campus constituents
participated in an extensive review of the College’s outreach and recruitment efforts. The goal
of this institutional effort was “to develop a more comprehensive and streamlined coordination
of campus outreach efforts, decreasing duplication of services, maximizing resources, and
presenting a more collaborative and well-coordinated response to the community we serve.”
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Fifty key stakeholders (from on and off campus) worked with a consultant to identify an
Outreach and Enrollment design process. The outcomes were to design:
1. a college-wide outreach and enrollment process that considers ”first contact with potential
student” to “student in class”
2. an outreach and enrollment process that addresses all college stakeholders’ current and
future recruitment requirements
3. a preliminary enrollment management plan to guide the improvement of student retention
4. a recruitment process that considers the success factors/needs of key recruitment partners
within the College’s recruitment ecosystem (high schools, career programs, etc.)
From stakeholders’ input and data on enrollment trends, the group identified the following
areas of improvement:
1) outreach coordination, 2) initial contact “welcoming center”, 3) a standard enrollment
process and 4) a high touch/special process for some key populations. The upcoming Emerging
Scholars Institute was included in the planning of this model.
To date, there has not been much follow-up activity on this group’s work. There is currently an
opportunity with the College Receptionist’s retirement to expand the scope of that position/role
to begin to move towards the “Welcome Center” concept (#2 above).
Outreach and Recruitment is not only a college goal, but a Chancellor’s Office Goal. Cabrillo has
adopted the same goals as the state, with the first goal in the College Master Plan 2008-2011 as:
Goal A: To increase the effectiveness of outreach and enhance enrollment.
A committee has been formed and has met to identify objectives.
d. Results of external data research:
•
The Outreach and Recruitment Project was data-driven and the information and
outcomes are on the website P:\Student Services_PUBLIC\Outreach and Enrollment
Project
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The results of the survey that PRO implemented for ORO are below: 27 schools were
surveyed; 21 responded
Who is your usual contact at
Cabrillo?
76.2% ORO Coordinator
Which Dept’s have you
contacted in last 3 months?
A&R 66.7%
23.8% No one in particular
ORO 61.9%
Fin Aid 61.9%
Variety named 47.6%
Primary Info Requested?
Enrollment, Fin Aid, etc.
Rely on ORO as main source of 52.6% Aware of ORO and use +
info?
26.3% main contact (78.9% combined )
10.5% heard of ORO
10.5% not aware of ORO
Responsiveness from ORO
Timeliness –
6 Good; 10 Excellent
Responsive to your needs –
3 good; 13 excellent
Knowledgeable:
5 good; 11 excellent
Overall helpfulness:
5 good; 11 excellent
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Which services do you
request?
Materials 87%
Registration info 87%
Answer Questions 87%
Explain Cabrillo processes 81.3%
Bring people to schools 56.3%
Tours 37.5%
Other 12.5%
These results are promising to ORO. They support the shift from direct service to coordination
AND providing a direct service. This enhances the “face” of Cabrillo in the community..
Summary of Challenges:
1.Increase the visibility and institutional support of the core function of Outreach and
Recruitment at the College through the ongoing designation of resources, staffing, operational
expenses (an actual budget)
2. Provide prompt and professional, client-centered customer service to internal and external
constituencies.
3. Improve collaboration, reduce duplication, and manage resources more effectively through
better coordination among those who conduct outreach
4.Improve application and registration processes to increase enrollment
5. Increase campus groups’ awareness and support for ORO’s activities, as they support
interest and enrollment in other college programs
II Program Directions and Recommendation
1. Educate and train staff about the function of Outreach and what is possible given the
staffing reality; identify a college commitment through an annual budget with realistic
resources.
2. Commit to a college expectation, beginning at the top, that staff and community are
“clients” and deserve professional and timely responsiveness.
3. Identify a plan for moving forward with the President’s Outreach and Enrollment Task Force.
4. Implement the Enrollment Management Plan as identified in the College Master Plan under
Goal A. Implement an Enrollment Management system that multiple programs/services can
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access. This would allow us to mine student data and develop an individual outreach plan
for each student. We would also know what has been sent to this students and who has
contacted them.
5. Develop new strategies to collaborate successfully with
academic and career programs in
order to improve our outreach efforts on their behalf
6. Better coordination between all who conduct outreach, perhaps with an electronic
master calendar
a. Proposed plan for next 6 years:
Implement the goals and objectives of the President’s Outreach and Enrollment Plan in
conjunction with the Enrollment Management Plan identified in the College Master Plan, 20082011
.
b. Description of plan for ongoing evaluation of functions and services
This is an ongoing process. Surveys will be designed with PRO to assess satisfaction with
services.
2010
SLOs for Outreach
1. Prospective students will demonstrate knowledge of campus procedures, programs and
services as a result of meeting with the Outreach Coordinator.
2. Students that participate in campus tours will be able to list three services that can
support their academic achievement
3. Students that have participated in an outreach event will be able to list the basic steps
to enroll at Cabrillo College.
4. High school students will learn the steps to enroll at Cabrillo through the training
provided to high school counselors at the High School Articulation Council meetings.
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