Institutional Effectiveness Achievement Report
Business Communication and Entrepreneurship: BBA Entrepreneurship 2014­2015 Institutional Effectiveness Achievements Report
Unit Head: Stephen Lewis
Reports to: College of Business
Mission:
The mission of the Department of Business Communication and Entrepreneurship is to educate students through a blend of cultural knowledge, economic literacy, communication skills, basic­business roles as
consumers, workers, entrepreneurs, and citizens.
Use of Prior Results : A change was made in assessment to switch to a more comprehensive rubric approved by both the department and the EXL program.
Student Learning Outcome:
Students will display a skill set appropriate
for starting a new venture.
Measure 1:
Seventy percent of students completing
BCEN 4620, Business Plan Development, will
present and defend a satisfactory business
plan as evaluated by the course instructor and
a panel of business executives using a
departmentally approved rubric.
Person(s)
Responsible:
Patrick Geho
and BCEN
Assurances
of Learning
Committee
Completion
Date:
06/30/2015
Analysis of Results for Measure 1. Supporting Document(s):
(include strengths & weaknesses):
Eighty­seven percent of students
completing BCEN 4620, Business
Plan Development, presented and
defended satisfactory business plans
in Fall 2014 as defined by
performance of 80% or higher on
standards set forth by departmentally
approved rubrics.
Future
Actions
:Describe
Program
Changes
(adding a
course,
assignment,
project,
etc.):
No changes
are planned.
Future
Actions
:Describe
Assessment
Changes
(measures
such as
rubrics,
exams,
diagnostic
instruments,
etc.):
Future
Actions
:Describe
any
additional
resources
needed
(Leave blank
if no
additional
resources
are
needed.):
Use of Prior Results : No changes were made.
Student Learning Outcome:
Students will expand their knowledge and
skills base through experiential learning.
Measure 1:
Ninety percent of graduating students will
successfully complete a one­semester
internship, to be evaluated by a university
professor and a cooperating business
supervisor using a departmentally approved
rubric.
Person(s)
Responsible:
Stephen D.
Lewis and
BCEN
Assurances
of Learning
Committee
Completion
Date:
06/30/2015
Analysis of Results for Measure 1. Supporting Document(s):
(include strengths & weaknesses):
One hundred percent of graduating
students successfully completed a
one­semester internship in Summer
2014, Fall 2014, and Spring 2015.
Future Actions
:Describe
Program
Changes
(adding a
course,
assignment,
project, etc.):
The
entrepreneurship
program is
moving to the
Department of
Management,
effective July
2015. This will
allow for
cohesive
planning
between
management
and
entrepreneurship
internships.
Future Actions
:Describe
Assessment
Changes
(measures
such as
rubrics, exams,
diagnostic
instruments,
etc.):
Future Actions
:Describe any
additional
resources
needed (Leave
blank if no
additional
resources are
needed.):
Report Date: Wed Aug 12 2015
15:45:13 CDT
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