ANISFIELD SCHOOL OF BUSINESS ADVISEMENT SHEET - MARKETING
RAMAPO COLLEGE OF NEW JERSEY
B.S. DEGREE
General Education: (32 credits)
INTD 101
CRWT 102
SELECT ONE
AIID 201
SELECT ONE
SELECT ONE
SELECT ONE
SELECT ONE
SEE BELOW
2015/2016
Comments
Pre-requisites
Comments
GE-Mathematics Category
*
MATH 101 or 110 or 121
Although students may take or transfer in any one of
these three Math classes, MATH 101 (Math with Applications) is highly recommended
Anisfield School of Business Core: (56 credits)
ECON 101
ECON 102
ACCT 221
ACCT 222
BADM 223
INFO 224
BADM 225
MKTG 290
FINC 301
Pre-requisites
128 CREDITS
First Year Seminar
_______________
Critical Reading and Writing II
_______________
Social Issues or Perspectives of Business and Society
_______________
Readings in Humanities
CRWT 102
_______________
GE-Science with Experiential Component Category *
_______________
GE-History Category: HIST 101-110
*
_______________
GE-Intercultural North America Category
*
_______________
GE-Topics Arts and Humanities Category OR
*
_______________
GE-Topics Social Science Category
*
_______________
GE-International Issues
ASB students select one from International _____________
Business Category (see below)
Anisfield School of Business Foundation: (4 credits)
SELECT ONE
BUS. ADMIN: MARKETING
Microeconomics
Introduction to Macroeconomics
Principles-Financial Accounting
Principles-Managerial Accounting
Business Law I
Principles of Information Technology
Management Statistics
Marketing Principles and Practices
Corporate Finance I
Pre-requisites
ACCT 221
MATH 101 or 110 or 121
Comments
_______________
_______________
_______________
_______________
_______________
_______________
_______________
_______________
ACCT 221 & BADM 225 &
MATH 101 or 110 or 121
_______________
MGMT 302
Managing Organizational Behavior
Junior/Senior
_______________
MGMT 370
Operations Management
ACCT 221 and BADM 225
_______________
BADM 495
Strategic Management
MKTG 430 (co-req) , BADM 001&002&003***, Grad. Senior
***See ASB Career Services Office in ASB-513
SELECT ONE International Business Category: (Counts as GE-International Issues)
_______________
IBUS 326 Fundamentals of International Business
ECON 102
IBUS 305 Politics of International Investment
IBUS 321 China and Other Business Environments in Asia
*Not offered SP’14
IBUS 335 Doing Business in Latin America
Fall**__________
IBUS 340 European Business Community
ECON 323 Comparative Economic Systems
ECON 101 or 102
ECON 325 International Economics
ECON 101 & 102
SELECT ONE Ethics Category
_______________
INFO 315 Computer Law and Ethics
INFO 224
BADM 301 Ethics in Business***
Junior/Senior
***BADM 301 Double-counts as GE- Topics Arts and Humanities
Business Administration: Marketing Concentration: (36 credits) Pre-requisites
Comments
Required Marketing Concentration Courses: (16 credits)
MKTG 310
5/2/14
Consumer Behavior
MKTG 290
_______________
ANISFIELD SCHOOL OF BUSINESS ADVISEMENT SHEET - MARKETING
MKTG 320
MKTG 330
MKTG 430
Integrated Marketing Communications
Marketing Research
Marketing Management
MKTG 290
BADM 225 & MKTG 290
MKTG 320 & 330
_______________
_______________
_______________
Marketing Concentration Electives: (Select two, at least one 400 level) (8 credits)
MKTG 350
International Marketing
MKTG 290
_______________
MKTG 360
Retail Management
MKTG 290
Fall**__________
MKTG 370
Sales Management
MKTG 290
Fall**__________
MKTG 390
E-Marketing
INFO 224 & MKTG 290
Spring**________
MKTG 410
Entrepreneurship
ACCT 221 & MKTG 290
_______________
MGMT 302 & Junior/ Senior
_______________
MKTG 420
New Product Management
MKTG 320 & 330
Spring**________
MKTG 490
Advanced Topics in Marketing
*
Fall**__________
Three Free Electives: (12 credits)
________
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* Varies, please check corresponding course requirements in the Catalog
** These courses are generally offered only in the semester indicated
Note: Other elective courses, such as graphic design or web design courses, may be substituted for the 300-level marketing elective
on a case-by-case basis, with advisor approval.
Three Career Pathways*** Modules: (Required for Graduation, 0 credits)
Complete by end of:
BADM001
Self-Assessment
________
4th semester
BADM002
Resume/Profile/Cover Letter
BADM001
5th semester
BADM003
Interviewing Skills
BADM001 & 002
6th semester
***The ASB Career Pathways Program is managed through the ASB Career Services Office, ASB-513, which documents module
completion. The Registrar is then notified and the course for that module is posted to the student’s record.
All ASB Career Pathways courses must be completed prior to graduation and are pre-requisites for the business capstone course,
BADM 495 Strategic Management.
5/2/14