JL MC 317
Publishing for Mobile Devices
TR 3:10 PM-5:25 PM, 010B Hamilton Hall
Instructor: Sherry Berghefer (slbergh@iastate.edu)
211D Hamilton Hall, Ph: 294-0499
Office Hours: MW 1:00 PM–3:30 PM or by appointment
http://calendly.com/slbergh
Like many things in this digital age, the field of publishing is evolving to meet the needs
of consumers. This course will introduce you to the history of mobile publishing and some
of the currently popular devices being used. We will look at several methods of designing
materials for mobile consumption and we’ll delve into the digital publishing features of
InDesign. Through the course of the semester, you will have the opportunity to work with
each of the different methods, culminating in the development of an interactive publication
formatted specifically for one or more mobile devices.
Course Objectives
• Demonstrate an understanding of the differences between print and mobile design
• Employ best practices for mobile document design
• Create prototypes for mobile distributions channels and critically analyze the appropriateness of each
• Produce interactive digital publications using a variety of tools and formats
Required Readings
Required
RequiredRecommended
There is two required texts for this course, Digital Publishing with InDesign CC: Moving Beyond Print to Digital
by Sandee Cohen and Diane Burns and Creating Animations in Adobe InDesign: One Step at a Time by Sandee
Cohen. It is also recommended that you have access to InDesign CC Classroom in a Book (2014 or 2015 edition).
We will not be covering how to use InDesign as a whole; you will be expected to already have a strong working
knowledge of InDesign and its basic tools. You will also be expected to take advantage of the University’s
Lynda.com (http://iastate.edu/lynda) subscription for tutorials related to multimedia work.
Grading, Attendance and Makeup Policy
Grades will be based on assignments, a final project and professionalism. We have a lot of material to cover,
so please be on time for class and plan on spending the entire class period in the lab. If you know you will be
absent due to a university activity, please let me know in advance. Regardless of the reason for the absence,
you will be responsible for ensuring any assignments are completed and submitted on time.
Professionalism
Because this course is intended to prepare you for real-life design work, you will be treated as a professional
and held to the behaviors expected in a professional environment. Failure to adhere to the class professionalism
guidelines may result in you being asked to leave the class and losing professionalism points. Please note the
following:
1. Please do not disrupt the class by coming in late or leaving early without instructor permission.
2. Please respect all others in the class, including the instructor, by refraining from side conversations
during class discussions.
3. Lab time should be used solely for JLMC 317 work.
4. The Internet is to be used for class purposes. Please do your chatting, shopping, surfing, and checking
your email and social networking sites outside of class time.
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Academic Dishonesty
This class will follow Iowa State University’s policy on academic dishonesty. Dishonesty is grounds for an
automatic F in the course. Anyone suspected of academic dishonesty will be reported to the Dean of Students
Office (http://www.dso.iastate.edu/ja/academic/misconduct.html).
Disability
Iowa State University is committed to assuring that all educational activities are free from discrimination and
harassment based on disability status. All students requesting accommodations are required to meet with staff
in Student Disability Resources (SDR) to establish eligibility. A Student Academic Accommodation Request
(SAAR) form will be provided to eligible students. The provision of reasonable accommodations in this course
will be arranged after timely delivery of the SAAR form to the instructor. Students are encouraged to deliver
completed SAAR forms as early in the semester as possible. SDR, a unit in the Dean of Students Office, is
located in room 1076, Student Services Building or online at http://www.dso.iastate.edu/dr/. Contact SDR by
e-mail at disabilityresources@iastate.edu or by phone at 515-294-7220 for additional information. Retroactive
requests for accommodations will not be honored.
Harassment
Iowa State University strives to maintain our campus as a place of work and study for faculty, staff, and students
that is free of all forms of prohibited discrimination and harassment based upon race, ethnicity, sex (including
sexual assault), pregnancy, color, religion, national origin, physical or mental disability, age, marital status, sexual
orientation, gender identity, genetic information, or status as a U.S. veteran. Any student who has concerns
about such behavior should contact the instructor, Student Assistance at 515-294-1020 or email dso-sas@
iastate.edu, or the Office of Equal Opportunity and Compliance at 515-294-7612.
Religious Accommodation
If an academic or work requirement conflicts with your religious practices and/or observances, you may request
reasonable accommodations. Your request must be in writing, and your instructor or supervisor will review the
request. You or your instructor may also seek assistance from the Dean of Students Office or the Office of Equal
Opportunity and Compliance.
Gadgets
Bring your gadgets to class! Feel free to use your own Android, iOS and other devices for testing. Feel free to
check out the Greenlee tablets for development and testing. Just be sure to use your devices for class and not
for socializing!
Inclusiveness
Every attempt is made to make all Greenlee School courses enhance your understanding of the diversity of
audiences in a global society. Course materials are expected to be non-sexist and multicultural in content.
Should I fail to meet this goal, please visit with the Director of Undergraduate Education or with the School
Director.
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Blackboard & CyBox
Please check Blackboard often as any schedule changes will be noted there, including cancellations due to
illness or weather. Any changes to assignment deadlines will be posted on Blackboard. Your grades for this
course will also be posted on Blackboard. Please monitor your scores throughout the semester. All assignments
will be submitted in your named folder in the CyBox class folder.
Assignments
Unlike JLMC 316, this course is a mixture of lecture and lab. If an assignment is not turned in on time, you will not
receive credit for the assignment unless prior arrangements have been made. All electronic file assignments
should follow a standard naming convention that includes your last name in the file name.
Some of the files we work with may be rather large in size. Please have either a flash drive or an external hard
drive for saving your files. Please only save ready-to-grade assignments to your class folder on CyBox.
Do I really need to say this at this point? Lone .indd files will not be graded. Period.
If you have technical issues outside of class hours, please talk to a lab monitor in room 16.
Projects
In addition to the lesson-based assignments, throughout the semester we will be working on actual design
projects. You will be required to use not only techniques discussed in the textbooks, but also multimedia
production techniques. Tutorials for the latter can be found on Lynda.com. More information regarding the
projects will be given in class.
Professional Values and Competencies
The Greenlee School of Journalism and Communication has been continuously accredited by The Accrediting
Council on Education in Journalism and Mass Communications (ACEJMC) since 1948. Upon completion of
JLMC 317, students will have enhanced knowledge in the following ACEJMC core values and competencies:
• Demonstrate an understanding of gender, race, ethnicity, sexual orientation and, as appropriate, other
forms of diversity in domestic society in relation to mass communications;
• Demonstrate an understanding of the diversity of peoples and cultures and of the significance and
impact of mass communications in a global society;
• Understand concepts and apply theories in the use and presentation of images and information;
• Demonstrate an understanding of professional ethical principles and work ethically in pursuit of truth,
accuracy, fairness and diversity;
• Think critically, creatively and independently;
• Conduct research and evaluate information by methods appropriate to the communications professions
in which they work;
• Write correctly and clearly in forms and styles appropriate for the communications professions,
audiences and purposes they serve;
• Critically evaluate their own work and that of others for accuracy and fairness, clarity, appropriate style
and grammatical correctness;
• Apply current tools and technologies appropriate for the communications professions in which they
work, and to understand the digital world.
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Tentative Course Schedule
Week
Date
Discussion Topic
1/12
Course overview
Types of digital publishing
1/14
What is digital publishing?
Fundamentals
Print vs. digital
DP: Ch. 2
1/19
Basic tools
Interactive tools
CA: Ch 1, 2, 9
DP: Ch. 3
1/21
InDesign Animations
CA: Ch. 3-5
DP: Ch. 8
3
1/26
Interactive PDFs
Interactive PDF Activities
DP: Ch. 6
1/28
Interactive PDFs
4
2/2
epub (fixed layout)
epub Activities
2/4
epub (fixed layout)
epub Activities
5
2/9
epub (reflowable)
2/11
epub (reflowable)
6
2/16
HTML & CSS
HTML & CSS Activities
2/18
HTML & CSS
HTML & CSS Activities
7
2/23
HTML & CSS
HW3: HTML & CSS
2/25
HTML & CSS
DP: Ch. 4
8
3/1
Liquid layout
Liquid Layout Activities
3/3
Liquid layout
Liquid Layout Activities
9
3/8
Edge Animate
Animation Activities
3/10
Edge Animate
Animation Activities
1
2
10
3/1418
3/22
11
In Class
Assignment
DP: Ch. 1
HW1: Create an Interactive PDF
2/17
HW2: Create an epub
3/3
HW4: Liquid Layout
3/6
SPRING BREAK
Edge Animate
HW5: Create an Animation
3/27
DP: Ch. 7
Multi-State Objects
12
3/29
Multi-State Objects
3/31
Multi-State Objects
13
4/5
Group
Group: Conceptualizing
4/7
Group
Group: Concept/Storyboarding
4/12
Group
Group: Storyboarding/Content
Development
4/14
Group
Group: Content Development
15
4/19
Group
Group: Content Development
4/21
Group
Group: Testing, Feedback
16
4/26
Group
Group: Finalize
17
2/3
DP: Ch. 5
3/24
14
Due
4/28
MSO Activities
HW6: Create an Interactive Document
Initial draft due
4/6
4/21
Final materials due 4/27 @ 11:59
DEAD WEEK: Project Presentations (4/28)
FINALS WEEK: Available for individual meetings
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