SALES MANAGEMENT FOR FMCG OVERVIEW

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SALES MANAGEMENT
FOR FMCG
OVERVIEW
The salesperson must convince the prospect to make the transition into becoming a
customer. Only truly great sales presentations can persuade prospects and get them
to act on their interest. It is important to believe in your product or service. Realcurrent sales will analyzed and scenario solutions will be required of you and your
training workshop team under the guidance of the trainer.
OBJECTIVES
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Recognize key drivers of change in selling and sales management
Ability to develop selling skills
Identify steps to cross-selling successfully
Explain importance of route management for FMCG
Consider how to handle customers objections to buying
Ability to organizing the Sales Effort
Model of the determinants of a salesperson’s performance
WHO SHOULD ATTEND
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Entrepreneurs, bankers, accountants, business managers, marketing
managers, sales executives, supervisors & managers.
WORKSHOP OUTLINE
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How to sell: Essential Skills
Steps to Cross-Selling Successfully
Success story of Amazon’s Upsell Strategy
Route management for FMCG
How to Handle Customer Objections to Buying
Leading Remote Sales Teams
If you have any enquiries, please contact
+60 (3) 56213630 or
email: info@comfori.com
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