mssa! o CH VIS ONING the future in agriculture JULY 2015 REPORT CENTER FOR URBAN AGRICULTURE 1109 Experiment Street, BAE Building Griffin, GA 30223 http ://apps .caes .uga.edu/urbanag/index.cfm Introduction The Center for Urban Agriculture and Environmental Sciences is housed within the University of Georgia College of Agricultural and Environmental Sciences on the Griffin Campus. It is a non-departmental unit dedicated to supporting U G A Extension and Research in Georgia’s urban areas. It currently supports extension and research programs in sustainable turfgrass, urban environment, nursery and landscape, local food, professional training and certification, and urban forestry. An advisory group came together to provide advice, gauge future trends, identify strategic positions, and build relationships. Members were invited from a broad array of stakeholders that included research and extension faculty, industry representatives, and other users and benefactors of Center activities. A total of 58 committee members accepted the invitation to provide input (Advisory Committee, page 14). Prior to meeting on December 5th, 2014, participants were polled and asked to identify important issues in six Center program areas. The areas were Sustainable Turfgrass, Urban Environmental Issues, Nursery and Landscape, Local Food, Professional Training and Certification, and Urban Forestry. Forty-seven members returned the survey and 42 were able to attend the advisory group meeting held on December 5th, 2014. The survey results (Topical Summary, page 12) highlighted many common interests and concerns among advisory group members. Water use, drought management, public awareness, and agent training were identified as important issues in five of the six program areas. Organic land care, education, and an educated workforce were selected in four Center program areas. Certification and training, cultivar selection, green infrastructure, pollinator health concerns, and storm water management were selected in three program areas. Safety training was an important issue in Professional Training and Certification and Urban Forestry. Irrigation was identified as an important issue in Sustainable Turfgrass and Landscape and Nursery. The survey also identified issues that are both important and unique to specific Center program areas. For example food preservation, healthy lifestyles, and marketing are important issues in Local Food. On-line education and leadership are critical to the Center Training and Certification programs. The advisory group identified stream health as an issue in the Urban Environment and forestry judging and wildlife as issues in Urban Forestry. On December 5th, 2014 advisory group members gathered together and broke into program area working groups with the goal of further clarifying critical issues and short and long term needs. The following pages summarize the working groups discussions. 3 Sustainable Turfgrass The Sustainable Turfgrass Working group focused on the need to communicate scientific facts to homeowner associations, sports field managers, environmental groups, county and city governments, and other policy makers. They emphasized the discrepancy between what many people believe about water use, pesticides, GMOs, pollinator protection, and pollution prevention and the scientific facts concerning these issues. They emphasized the need to apply science to offset the rhetoric. The group suggested targeting new audiences with new outreach efforts. Sciencebased Best Management Practices (BMP) should be developed and promoted. The working group strongly supported applied research and broad educational efforts. They supported the completion and promotion of the State Pollinator Protection Plan. 4 2015 Center Advisory Report Local Food The Local Food working group also identified the need for science-based information on the environment, GMOs, organic land care, pesticides, and pollinator health. It also noted widespread misinformation on these topics. The group identified the need for education in community garden management and leadership, composting, use of pesticides and sprayers, and the need for advanced training of Master Gardener Extension volunteers to better assist in community gardens. Water management, including rainwater capture, storm water drain labeling, water testing, and erosion and sediment control were also topics of discussion. Issues important to local commercial food producers were also identified. These issues included food preservation and safety, and business management and financial planning for small producers. The working group identified programs in Agriculture and Natural Resources and Family and Consumer Science, which address these issues and urged promotion of these programs at the county level. It was suggested that regional conferences on specific topics be created, as well as the need to continue large-scale events such as Pizza Farm. The group encouraged the identification of and collaboration with other organizations working in local food and highlighted the need to use technology (videos, blogs, web sites and distance learning) to deliver training and information. 2015 Center Advisory Report 5 ENVIRONMENTAL ISSUES Environmental Issues The Environmental Issues working group focused on water conservation and drought management by encouraging WaterSmart landscaping, increasing irrigation certification and providing continuing education opportunities. The group expressed interest in urban water conservation and water quality issues. The need to minimize storm water runoff and implement erosion control via rain gardens, rain barrels, vegetative coverage, pervious surfaces, and retention and detention ponds was expressed. The group members recognized the need to promote and encourage the preservation and creation of vibrant urban green spaces that encourage well-being and healthy outdoor lifestyles. They highlighted the need to create increased awareness of waste management and its impact on water quality. Topics such as management of pesticides, paint, food and landscape waste, compost and septic systems were discussed along with healthy habitats and sustainable practices that included increasing awareness of the benefits of recycling. Pollinator health issues, identifying and controlling invasive species, promoting healthy urban forests and trees, and developing ecologically friendly landscaping were supported. Public awareness of water issues and healthy habitats was discussed, particularly in the context of Internet outreach strategies. The group identified existing programs that could meet many of the educational needs identified. 6 2015 Center Advisory Report TRAINING & CERTIFICATION Professional Training and Certification The overarching goal of the Professional Training and Certification working group was to grow a qualified professional workforce for the landscape and nursery industries. The working group recognized the need to show the value of certification to both employers and potential applicants by developing promotional materials that promote both the Georgia Certified Landscape Professional Program and the Plant Professional Program. Once again, the focus was on public awareness. The working group discussed ways to reach youth and the need to coordinate youth outreach efforts with existing programs such as 4-H and the Georgia College and Career Ready Performance Index, which promotes career readiness for Georgia public school students. Certification programs can prepare high school students for careers. Participants strongly agreed on the importance of continued growth and development of the junior certification programs. Outreach efforts should also include innovative online training and modules on water quantity and quality that highlight the landscapes ability to clean water and provide recharge. 2015 Center Advisory Report 7 NURSERY & LANDSCAPE Nursery and Landscape Common themes wove themselves into the conversation of this working group. Water use and drought management were a top priority. The group suggested reaching out to Homeowner Associations, the Building Owners and Managers Association, parks and recreation managers and professional associations. Many existing extension water programs were identified for use and expansion. The need to target youth and use social media in outreach efforts was noted. State and federal funding must be identified for research in new irrigation technologies for both consumers and producers. Working group members identified building a knowledgeable and skilled workforce as a top priority. They suggested partnering with technical schools in Georgia that have environmental horticulture programs. Group members noted that sustainability and pollinator health depended on cultivar selection. Identification and use of an increased plant pallet requires research, plant trials, and a robust promotional effort. 8 2015 Center Advisory Report URBAN FORESTRY Urban Forestry This group focused on the need for education including agent training, Master Gardener volunteer training, homeowner education, and professional certification. They urged continued partnering with departments, agencies, and institutions supporting urban forestry such as Warnell College, The Urban Ag Council, GA Arborist Association, GA Forestry Commission, GA Urban Forest Council, and others. The group stressed the importance of increasing public awareness of the need for certification, the value and importance of urban trees, and an understanding of legal aspects of tree ownership. Many aspects of outreach were discussed. Holidays such as Arbor Day and Earth Day should be used to promote tree value, tree care, and professional certification. The group also urged the creation of Public Service Announcements (PSAs), e-newsletters, tree signage, videos, email blasts, Facebook posts, and tweets to create effective promotional campaigns. Youth can be reached by working with organizations such as Georgia 4-H, Girl Scouts, and many other youth programs. 2015 Center Advisory Report 9 Post-Meeting Summary Even though the working groups were focused in distinct program areas, and discussed diverse programs, research projects and potential activities, several strong themes emerged from the pre­ meeting survey and advisory committee meeting. • All aspects of urban water were more innovation in public outreach. important to the advisory committee. All groups identified the need for The groups discussed best management an expanded, integrated approach to practices (BMP), conservation, water social media. storage, irrigation, certification, continuing education, and additional • Committee members stressed the research particularly on septic systems need for increased collaboration and and urban irrigation systems. partnering with other colleges and departments within UGA and other • Strong support exists for the Center to institutions and agencies to increase continue its efforts in agent education outreach efforts and impacts. They (Agent Updates and supporting agent also encouraged increased integration working groups). of Family and Consumer Sciences (FACS) and 4-H programing into Center programs. • Committee members showed strong interest and support for organic land care, education, certification and • All groups requested more from training, and pollinator health. the Center. The requests included: seeking funds and spearheading new projects; marketing research projects, • Public awareness and outreach is extension programs and commodieites; critical. Advisory counsel members creating white papers; and facilitating wanted increased outreach and to university, local, regional, and national reach out to new audiences (i.e. collaborations. homeowner associations, building contractors, and youth). They wanted 10 New Positions Recommended The team members expressed keen interest in seeing two new positions added to the Center. They repeatedly expressed the need for a position dedicated to and supporting social media outreach efforts. The person in this position would coordinate efforts and work with teams to create content on Facebook, Linkedln, Twitter, and whatever other media comes next. They would oversee the expansion of the HOA (Homeowners Associations) outreach efforts and develop other similar outreach efforts. The team members also expressed particular interest in hiring a water coordinator to the Center to support extension and research in the urban areas. This position would head up irrigation certification programs, assist agents in outreach efforts, and work closely with researchers on urban water quality and quantity projects. it Topical Summary Top 10 issues identified by survey and percentage of respondents that identified that issue as relevant to the topic. Sustainable Turfgrass • • • • • • • • • • 12 Water Use (77%) Drought Management (68%) Irrigation (47%) Organic Land Care (45%) Cultivar Selection (40%) Agent Training (39%) Education (36%) Educated Work Force (32%) Storm Water Management (32%) Public Awareness (32%) Urban Environment • • • • • • • • • • Water Use (70%) Drought Management (70%) Storm Water Management (62%) Organic Land Care (55%) Public Awareness (53%) Green Infrastructure (51%) Education (49%) Stream Health (49%) Agent Training (45%) Pollinator Health Concerns (43%) Landscape and Nursery • • • • • • • • • • Water Use (75%) Drought Management (64%) Cultivar Selection (64%) Irrigation (50%) Certification and Training (46%) Educated Work Force (46%) Pollinator Health Concerns (43%) Storm Water Management (43%) Organic Land Care (41%) Green Infrastructure (41%) Professional Training and Certification • • • • • • • • • • Certification and Training (67%) Educated Work Force (63%) Agent Training (58%) Safety Training (56%) Education (49%) Leadership (47%) On-line Education (47%) Public Awareness (47%) Drought Management (40%) Water Use (37%) Local Food • • • • • • • • • • Food Preservation (77%) Education (65%) Public Awareness (65%) Healthy Lifestyles (63%) Pollinator Health Concerns (51%) Water Use (49%) Youth Education (49%) Agent Training (42%) Organic Land Care (39%) Marketing (35%) Urban Forestry • • • • • • • • • • Public Awareness (67%) Agent Training (60%) Wildlife (60%) Certification and Training (53%) Educated Work Force (50%) Cultivar Selection (50%) Drought Management (50%) Green Infrastructure (48%) Support for Forestry Judging (45%) Safety Training (43%) 13 Advisory Members Debbie Abern athy Cobb Community Gardens Doug Bailey UGA Department of Horticulture Mark Holder City o f Roswell Rec Department Patrick McCullough UGA Department of Crop & Soil Sciences Bobbi DeWinter Atlanta Food Bank Will Hudson UGA Department of Entomology Keith Mickler Floyd County Extension Mark Banta Piedmont Park Conservancy Sheri Dorn UGA Department of Horticulture Melanie Biersmith Rock Eagle 4-H Center Kris Elliott UGA Agricultural Leadership, Education & Communication Kevin Burke The Atlanta Beltline Chris Butts Georgia Green Industry Association Matthew Chappell UGA Department of Horticulture Kim Coder Forestry & Natural Reserve Service Ben Copeland Jr. Super Sod Mark Czarnota UGA Department of Horticulture Tim Daly Gwinnett County Extension 14 Jennifer Davidson Muscogee County Extension Mark Esoda Atlanta Country Club Kish a Faulk UGA FACS Program Dev. Coordinator Wayne Gardner UGA Department of Entomology Mussie Habteselassie UGA Department of Crop & Soil Sciences Sheldon Hammond UGA N W District Extension Jenny Hardgrave Simply Flowers, Inc. Wade Hutcheson Spalding County Extension Wayne Juers Ask the Plant Doctor Kay Kelsey UGA Agricultural Leadership, Education & Communication Heather Kolich Forsyth County Extension Elizabeth Little UGA Department o f Plant Pathology Kevin Livingston Douglas County Extension Jule-Lynne M ade Northwest District Extension JeffManley The Rock Ranch Alfredo M artinez UGA Department o f Plant Pathology James Morgan Dougherty County Extension Sherry Morris Georgia Green Industry Association Ken Morrow Sod Atlanta Allen Nasworthy Fortson 4-H Center Donal Nichols Mitchell's Bodie Pennisi UGA Department of Horticulture Gary Peiffer DeKalb County Extension Paul Pugliese Cherokee County Extension Melissa Riley Central Region Ag Education Lanie Riner Thunderwood Farms Mark Risse UGA Marine Extension Service Angela Rowell UGA Director, Office of Communications and Creative Services Eric Rubenstein UGA Agricultural Leadership, Education & Communication Mary Carol Sheffield Paulding County Extension Dixie Speck Solterra Landscape Paul Thomas UGA Department of Horticulture Kim Toal Fayette County Extension Susan Varlamoff UGA Office of Environmental Science Clint Waltz UGA Department o f Crop & Soil Sciences Carmen Westerfield USD A / Natural Resource Conservation Service Bob Westerfield UGA Department of Horticulture Mary Kay Woodworth Urban Ag Council Tenia Workman Georgia Golf Course Superintendents Association University of Georgia Center for Urban Agriculture Team GRIFFIN CAMPUS Ellen Bauske 770 233-5558 Program Coordinator - ebauske@uga.edu Kris Braman 770 233-6108 Director and Professor - kbraman@uga.edu Richie Braman 770 233-6107 Technical Support - rbraman@uga.edu Tami Boyle Administrative Assoc. 770 233-6107 - tadams@uga.edu Willie Chance 770 233-6107 Extension Associate - wchance@uga.edu Becky Griffin Urban Program Associate 770 233-6107 - beckygri@uga.edu Beth Horne 770 228-7214 Event Coordinator - bhorne@uga.edu Todd Hurt 770 233-3251 Training Coordinator - Center for Urban Agriculture http://apps.caes.uga.edu/urbanag/index.cfm thurt@uga.edu u https://www.facebook.com/UGACenterForUrbanAgriculture?fref=ts