THE RISK INSTITUTE EXECUTIVE EDUCATION SERIES: BALANCING RISK TO CREATE VALUE DEMAND UNCERTAINTY, DATA ANALYTICS AND RISK MANAGEMENT THE CONVERSATION ABOUT RISK STARTS HERE ABOUT THE RISK INSTITUTE Demand uncertainty has implications for many firm strategies including inventory management, production management, pricing strategies, sales goals, resource allocation, financial planning and customer satisfaction. Thus, understanding how to approach demand forecasting from an enterprise-wide perspective is crucial in a competitive and continually changing business environment. The Risk Institute brings together leading academics and a collection of forward-thinking companies that understand that effective risk management strategies position them to create value in a competitive and dynamic marketplace. The Risk Institute Executive Education Series arms practitioners with fresh perspectives and approaches to: In this session, Professor Greg Sabin from The Ohio State University Fisher College of Business will collaborate with Arturo Fausto from Ducker Worldwide to discuss the keys to developing a systematic and analytical approach to demand forecasting. Overall, the session will emphasize the importance of balancing the benefits of applying economic theory and data analytics in demand forecasting with the associated risks to create value. Executives will learn how to: • Develop and assess various demand forecasting models. • Incorporate qualitative anlaysis and leverage macroeconomic data to improve forecasts. • Understand the impact of potential behavioral biases. • Apply a systematic framework to develop a demand forecasting strategy that is an enterprise-wide responsibility. ENGAGEMENT WITH OTHER SENIOR EXECUTIVES Executives will participate in a group exercise to gain new insight into the value of having an enterprise-wide demand forecasting strategy. Lunch will also provide participants with the opportunity to network. • Identify, measure and manage risks critical to an organization’s success • Apply leading academic research to business strategies for more competitive and sustainable advantages • Communicate effective risk management strategies to create an integrated and enterprise-wide approach • Create an organizational culture that manages risk proactively by allowing ideas, innovation and initiatives to flourish To register please contact: Denita Strietelmeier Program Manager The Risk Institute strietelmeier.1@osu.edu (614) 688-8289 BIOGRAPHIES OF SESSION LEADERS Greg Sabin, Visiting Lecturer, The Ohio State University Fisher College of Business Greg Sabin is a visiting lecturer in the finance department specializing in corporate finance. He has more than a decade of professional experience, holding leadership positions at companies such as Kohlberg Kravis Roberts, Honeywell International, INERGY and Ford Motor Company. Sabin pursued his PhD course work in business administration at Michigan State, where he earned an MBA in finance and a BA in interdisciplinary studies. He is the winner of numerous teaching awards, including the 2010 Senior Class Council’s Outstanding Faculty Award. Sabin also received Michigan State’s Finance Department Teaching Excellence Award in 2010 and 2013. Arturo Fausto, Business Analytics Manager, Ducker Worldwide Throughout his time at Ducker Worldwide, Mr. Fausto has enhanced the company’s international and analytic capabilities. He has been instrumental in developing innovative solutions and strategies for clients through the use of advanced statistical analyses. Mr. Fausto has international market experience, as well as extensive project experience across different industries including automotive, building materials, construction, healthcare, heavy equipment and consumer products. With a strong foundation in quantitative market research, he is proficient with advanced analytics techniques such as regression modelling, cluster analysis, factor analysis, conjoint analysis and multidimensional scaling. He holds a Bachelor of Arts in Marketing and a Master of Science in Marketing Research, both from Michigan State University. Bernadette A. Minton, Professor of Finance, Arthur E. Shepard Endowed Professor in Insurance and Academic Director of the Risk Institute at The Ohio State University Fisher College of Business Dr. Minton’s research interests range from risk management to corporate governance. Her research is published in leading financial economics journals as well as the financial press, and her work on firms’ risk management practices is cited in leading academic journals and the financial press. As Academic Director of the Risk Institute, Dr. Minton coordinates the Risk Institute’s activities and leads the Institute’s Academic Research Committee, educational programing and curriculum development. She currently teaches risk management to Fisher graduate and undergraduate students and works closely with future finance thought leaders in her role as co-coordinator of PhD program in finance. Bernadette received a BA from Mount Holyoke College, and a MA and PhD from the University of Chicago. PROGRAM AT A GLANCE WHAT: Demand Uncertainty, Data Analytics and Risk Management WHEN: Thursday, April 30, 2015 10 a.m. – 2 p.m. WHERE: The Ohio State University The Blackwell Inn and Conference Center 2110 Tuttle Park Place Columbus, OH 43210 WHO: Senior executives and business unit leaders charged with driving growth and creating value while managing risk COST: $495 LEARN MORE ABOUT FUTURE EDUCATION SEMINARS AT FISHER.OSU.EDU/RISK FOR MORE INFORMATION, PLEASE CONTACT: The Risk Institute The Ohio State University Fisher College of Business riskinstitute@fisher.osu.edu fisher.osu.edu/risk