History of Food Service Industry • The history of foodservice is closely associated with travel. • Throughout history, merchants have traveled extensively to trade with other nations or tribes. • There were also the religious pilgrimages to places of worship. • Invariably, in the different places of destination, food and lodging have been provided to the travelers. • In the Middle Ages, the beginnings of foodservice was evident in the dining rooms of posting houses of the Romans, as well as the inns and taverns of the English people. • The Canterbury Inn had a kitchen measuring 45 feet in diameter , which provides food not only for the monks but also for the pilgrims who came to the abbey to worship. • In the Royal Households of England where numerous guests (150 to 200) were received daily, foodservice became a necessity. • Thus, a systematic recording of its expenses was made and compiled in the Northumberland Household Book which was considered the first known record book of scientific food cost accounting. • Also in England during the industrial revolution, a certain Robert Owen provided meals at nominal prices in an effort to improve the working conditions of the workers in his mill. • Owen’s feeding program was so successful that it spread throughout the civilized world. Hence, he was been known as the father of modern industrial catering. Robert Owen • An English nurse, Florence Nightingale, pioneered in hospital foodservice during the Crimean War. Florence Nightingale Alexis Soyer • She was so efficient in organizing and managing the meals for the patients that she has been called the first hospital dietitian in the modern sense. A noted chef named Alexis Soyer helped her in the establishment of a hospital diet kitchen. • The formal school feeding program was started in England by an Englishman named Victor Hugo. The American school feeding programs were patterned after Hugo’s program. • As opportunities for travel increased, so did the commercial foodservice grow. In the 16th century, coffeehouses were established in the United States of America. In Paris, France, however, it was only sometime in 1765 that the first restaurant was opened by a Frenchman named Boulanger. Greece and Rome In Ancient Greece and Ancient Rome, thermopolia (singular thermopolium) were small restaurant-bars that offered food and drinks to customers. A typical thermopolium had little L-shaped counters in which large storage vessels were sunk, which would contain either hot or cold food. Their popularity was linked to the lack of kitchens in many dwellings and the ease with which people could purchase prepared foods. Furthermore, eating out was considered a very important aspect of socializing. • In Pompeii, 158 thermopolia with a service counter have been identified across the whole town area. They were concentrated along the main axis of the town and the public spaces where they were frequented by the locals. Food catering establishment which may be described as restaurant were known since the 12th century in Hangzhou, a cultural, political and economic center during China’s Song Dynasty. Emperor Taizu of Song Map of Hangzhou, China Ma Yu Ching’s Bucket Chicken House, was established in Kaifeng, China, is considered the world’s oldest operating restaurant, first opening in 1153 AD during the Jing Dynasty, and still serving up meals today. Probably growing out of the tea houses and taverns that catered to travelers. Hangzhou’s restaurants blossomed into an industry catering to locals as well. Restaurants catered to different styles of cuisine, price brackets, and religious requirements. In the West, even when inns and taverns were known from antiquity, these were establishments aimed at travelers, and in general locals would rarely eat there. Restaurants, as businesses dedicated to the serving of food, and where specific dishes are ordered by the guest and generally prepared according to this order emerged only in the 18th century Since there are no sufficient documents to prove that the Ma Yu Ching’s Bucket Chicken House is the oldest restaurant in the world, the official title was given by Guinness Book Records to Sobrino de Botín. This restaurant is located in Calle de los Cuchilleros 17, 28005 in Madrid, Spain. It was established in 1725 and recognized as the world’s oldest eatery. • Part of the restaurant’s folklore has it that a young Francisco Goya worked there as a waiter whilst he was waiting to get a place at Madrid’s. Francisco José de Goya y Lucientes (1746–1828) is regarded as the most important Spanish artist of the late eighteenth and early nineteenth centuries. Source: http://www.metmuseum.org/TOAH/HD/goya/hd_goya.htm • Specialty of the Sobrino is cochinillo asado or roast suckling pig. Other signature dishes include sopa de ajo, an egg, poached in chicken broth, and laced with sherry and garlic, and the favorite pick-me-up with Madrileño revelers. The term restaurant (from the French restaurer) first appeared in the 16th century, meaning “a food which restores” and referred specifically to a rich highly flavored soup. It was first applied to an eating establishment at around 1765 founded by a Parisian soup-seller named Boulanger. The first restaurant in the form that became standard (customers sitting down with individual portions at individual tables, selecting food from menus, during fixed opening hours) was the Grand Taverne de Londres (the Great Tavern of London), • founded in Paris in 1782 by a man named Antoine Beauvilliers, a leading culinary writer and gastronomic authority who achieved a reputation as a successful restaurateur and later wrote what became a standard cook book L’ Art du cuisiner. Antoine Beauvilliers • Restaurants became commonplace in French after the French Revolution broke up catering guilds and forced the aristocracy to flee, leaving a retinue of servants with the skills to cook excellent food: while at the same time numerous provincials arrived in Paris with no family to cook for them. Restaurants were the means by which these two could be brought together and the French tradition of dining out was born. • In this period the star chef, George Auguste Escoffier, often credited with founding class French cuisine, flourished, becoming known as the “Cook of Kings and the Kings of Cooks”. • Georges Auguste Escoffier was a very fascinating figure with panache (puh-nash) to match. (Panache - a grand or flamboyant manner; verve; style; flair) • Born in the middle of the 19th century, Escoffier’s life spanned almost 90 years though his influence to the cooking world has remained timeless. • As a French chef, restaurateur, and culinary writer who created the methods of what we now consider traditional French cuisine, Escoffier notably created the hierarchy of the kitchen or better known as the “Brigade de Cuisine. “ • George Auguste Escofier, was a french chef, restauratuer and culinary writer who popularized and updated traditional French cooking methods. • He is a near-legendary figure among chefs and gourmets, and was one of the most important leaders in the development of modern French cuisine. • Much of Escoffier’s technique was based on that of Antoine Careme, the founder of French Grande Cuisine, but Escoffier’s contributions to cooking was to elevate it to the status of a respected profession, and to introduce discipline and sobriety where the brigade system, with each section run by a chef de partie. A chef de partie is a cook who is in charge of one area of a restaurant's kitchen. Antoine Careme • He also replaced the practice of service ä la francaise ( serving all dishes at once) with service ä la russe (serving each dish in the order printed on the menu). • Table d’hote menu - menu offering a complete meal with limited choices at a fixed price • A la carte menu - A la carte it means that all the items on the menu are separate, meaning you have to order it to have it. • A leading restaurant of the Napoleonic era was the very which was lavishly decorated, and boasted a menu with extensive choices of soups, fish and meat dishes, and scores of side dishes. • Although absorbed by a neighboring business in 1869, the resulting establishment Le Grand Vefour is still in business in the 21sth century. • The most illustrious of all those restaurants in Paris in the 19th century was the Café Anglais (the “English Coffee Shop”) on the Boulevard de Italiens, showing for a second time the high regard that Parisians evidently had for London, England. • Restaurants then spread rapidly across the world, with the first in the United States (Julien’s Restarator) opening in Boston in 1794. • Most however continued on the standard approach (service a la francaise) of providing a shared meal on the table to which customers would then help themselves, something which encouraged them to eat rather quickly. • The modern formal style of dining, where customers are given a plate with the food already arranged on it, is known as Service a la russe, as it is said to have been introduced to France by the Russian Prince Kurakin in the 1810s, from where it spread rapidly to England and beyond. The Beginnings of Foodservice in the Philippines • In the Philippines, foodservice existed as early as the time of the barangay system. • The datu had to feed his people including the slaves or alipin. Hence, it required the service of food in great quantities. • The Chinese were the forerunners of the developmental rudiments of the commercial type of foodservice. • The earliest recorded date of Chinese-Philippine trade is 982 A.D. Traders with valuable merchandise came to Luzon from Fookien, Southern China. Though the Chinese peddlers, the Filipinos came to know of varieties in dining pleasures. • During the Spanish period, Chinese food became popular that they were no longer peddled by ambulant vendors but were served under more permanent structures. • A letter of a civil servant to King Philip II of Spain reported that the Chinese Community, “the Parian” had many eating houses where the Sangley’s (Chinese) and the natives partook of their meals. • The natives set up eating places usually at the back of public markets. Here, portions of kari-kari (an elaborate stew) could be readily bought at cheap prices. • Thus, such eating places came to be known as karihan. No explanation, however, could be obtained from history books why the Spaniards later called it as carinderia. • On the other hand, the Chinese operated eateries which came to be known as panciterias since they usually serve pancit (noodles). • The Americans modified the foodservice system when they introduced the concept of cafeteria. It started with the public school feeding program in 1906 when attempts were made to remedy the poor nutrition of children. • The American teachers put up cafeterias to demonstrate the value of proper diet to the students. The cafeteria was a laboratory of the home economics courses which also served meals to both students and the faculty. • The cafeteria concept was not limited to the schools. Other types of foodservice such as the commercial fast food centers, in-plant feedings, and dining rooms in healthcare institutions picked up the concept of selfservice. • From then on, many concepts and practices have been introduced by other countries which have contributed to the development of foodservice in the Philippines. Changes have taken place with increasing speed due to many factors like modern technology; new legislations; and urbanization. • It is expected that with the onset of globalization and the effect of modern information technology in the Philippine foodservice industry will become more diversified and definitely grow in magnitude. End of Presentation