WHAT IS PSYCHOLOGY? DEFINITIONS Psychology: the scientific study of behavior and cognitive activities Behavior: any action that other people can observe or measure Walking, Eating, Sleeping, Blood Pressure Cognitive Activities: private, unobservable mental processes Dreams, Perceptions, Memories, Thoughts 5 Goals of Psychology 1. 2. 3. 4. 5. Observe Describe Explain Predict Control Armchair Psychology Someone who does not have a degree in psychology, yet they offer advice to others