Local Scheme Update
18/09/2013 | Consortium Meeting 5 Event | Ostrava| Presented by: Edward Dees
Funding: STEER – INTELLIGENT ENERGY EUROPE (IEE)
Grant Agreement IEE/10/290/SI2.589420
Full title: ECOSTARS Europe
Acronym: ECOSTARS
Project start date: June 2011 End date: May 2014 www.ecostars-europe.eu

News since March 2013 (1)
Success stories
Launch April 23 nd
• Three 4 – star members
• 494 vehicles
• 40 attendees
15 April 2020 1

News since March 2013 (2)
Success stories
Two auditor consultants contracted
Marcel Moor (Wel Mobiliteit)
Niki Sie (EVC)
15 April 2020 2

News since March 2013 (3)
Success stories
Road maps appreciated by members
15 April 2020 3

Road maps, example
 Post-Kogeko 4 star member
 299 vehicles
 Implementation tire pressure monitoring system
 In Januar 2014 repeat audit to become a
5 star member

Current

(Sept 2013)
Progress in member recruitment
Number of vehicles in member fleets 950
Number of active leads
Number of identified target organisations in local recruitment database
40
400
Expected
(May 2014)
70
4.000
Not applicable
Not applicable
15 April 2020 5

Evaluation
• Implementation WP6 evaluation plan starts now
• Already done: list data research studied
• Searching for an efficient method of integration with auditing process
• Searching for a method of interview members
• Baseline planned for M 30 change of schedule
15 April 2020 6

Sharing experiences (1)
What are the three lessons you have learnt in the last two years about running an ECO Stars scheme?
• Multidisciplinary job
• Keep going in case of resistance (wees niet te voorzichtig)
• Being flexibly to changing circumstances
15 April 2020 7

Sharing experiences (2)
Has it been having the impact you hoped it would have?
• To early for the question
• Look forward to evaluation results
• Succession of advise (Road Maps)
15 April 2020 8

Sharing experiences (3)
What would you do differently now?
• it might have been constructive to involve potential members during the proposal
• To make ECOSTARS successful we need big number of vehicles with a general approach.
A different approach for small, middle and big companies might be preferable.
15 April 2020 9

Legacy: After May 2014 (1)
How has the scheme been received politically?
 Alderman is enthusiastic because most measures are restrictive.
With ECOSTARS we have positive message.
15 April 2020 10

Legacy: After May 2014 (2)
What do you intend to do with your ECO Stars scheme after May 2014? What are your options?
 We count with ECOSTARS Zero
 City of Rotterdam is out of disposable resources
 City regions Rotterdam and the Hague still have additional founds.
15 April 2020 11

Legacy: After May 2014 (3)
What message will you give your members?
 Communication around continuation of ECOSTARS is in a positive way.
15 April 2020 12

Local Scheme Update
18/09/2013 | Consortium Meeting 5 Event | Ostrava| Presented by: Kristoffer Persson
Funding: STEER – INTELLIGENT ENERGY EUROPE (IEE)
Grant Agreement IEE/10/290/SI2.589420
Full title: ECOSTARS Europe
Acronym: ECOSTARS
Project start date: June 2011 End date: May 2014 www.ecostars-europe.eu

News since March 2013
Identify any success stories, important events or major issues since we met in Parma in early March
15 April 2020 14

Current

(Sept 2013)
Progress in member recruitment
Number of vehicles in member fleets 506
Number of active leads
Number of identified target organisations in local recruitment database
2
30
Expected
(May 2014)
Not applicable
700
Not applicable
Not applicable
15 April 2020 15

Evaluation
Have you started to implement your WP6 evaluation plan yet? What have you already done, what will you be doing and when?
15 April 2020 16

Sharing experiences
What are the three lessons you have learnt in the last two years about running an ECO Stars scheme?
What would you do differently now?
Has it been having the impact you hoped it would have?
15 April 2020 17

Legacy: After May 2014
 How has the scheme been received politically?
 What do you intend to do with your ECO Stars scheme after May 2014?
 What are your options?
 What message will you give your members?
15 April 2020 18

Local Scheme Update
18/09/2013 | Consortium Meeting 5 Event | Ostrava| Presented by: Eva Gelová
Funding: STEER – INTELLIGENT ENERGY EUROPE (IEE)
Grant Agreement IEE/10/290/SI2.589420
Full title: ECOSTARS Europe
Acronym: ECOSTARS
Project start date: June 2011 End date: May 2014 www.ecostars-europe.eu

News since March 2013
The scheme was enlarged from city to region oriented
Another round of certification went in summer
Success story 1: recruitment
1 239 vehicles audited totally
Success story 2: publicity
Transport magazín of the ČESMAD hauliers association
A4 article on 5 stars operator FRAMA CZ
New efforts: CDV new staff in a marketing department agree with engagement in recruitment since October
15 April 2020 20

Current

(Sept 2013)
Progress in member recruitment
Number of vehicles in member fleets
Number of active leads
Number of identified target organisations in local recruitment database
1239
11
493
Expected
(May 2014) to be contacted:
- 150 companies min.
- non-transport associations
- clusters
?
Depends on fleets size
How with small companies?
Not applicable
Not applicable
15 April 2020 21

Evaluation
Have you started to implement your WP6 evaluation plan yet? What have you already done, what will you be doing and when?
Not yet started, expected in 2014
Ostrava ECOSTARS members workshop ahead:
Experience of partners and members welcome
15 April 2020 22

Sharing experiences
What are the three lessons you have learnt in the last two years about running an ECO Stars scheme?
1.
Knowledge and experience at transport oriented companies is very high
2.
Fleet composition and equipments depend on a) own free investment resources (all) and b) state incentives (for public sector services oriented companies) c) and preparedness to ask for incentives (organizationally and financially: co-financing resources)
3. Companies like their promotion as „ecological transporter“ at Ostrava city representatives and staff
15 April 2020 23

Sharing experiences
What would you do differently now?
1. Regionally oriented scheme since beginning
2. Recruitment – first personals talks, then emails
3. ECOSTARS Zero – earlier to express our interest to participate
15 April 2020 24

Sharing experiences
Has it been having the impact you hoped it would have?
1.
Impact in cooperation SCO – CDV – members
Higher than estimated
2.
Interests in Road Maps information at members
As expected – various, some very experienced versus not transport oriented companies
3.
Impact of Road Maps at members organizational changes welcome; investments into equipment linked with investment plans (if planned new buses, nobody interested to enhance the oldest vehicles); investments into newer vehicles not impacted at all
(would be done otherwise or not at all at that time)
15 April 2020 25

Legacy: After May 2014
 How has the scheme been received politically?
Interest at SCO grew during the project
 What do you intend to do with your ECO Stars scheme after May 2014?
Ostrava is not among ECOSTARS Zero proposal cities; city and/or regional financial support is not sure
 What are your options?
Efforts will be rather in promotion on national level at two ministries
– transport and environment: to see some longer term interest would be nice
 What message will you give your members?
„Dear ECOSTARS members, it is our pleasure to work with you“
15 April 2020 26

Local Scheme Update
18/09/2013 | Consortium Meeting 5 Event | Ostrava| Presented by: Orestes Cendrero-Aso
Funding: STEER – INTELLIGENT ENERGY EUROPE (IEE)
Grant Agreement IEE/10/290/SI2.589420
Full title: ECOSTARS Europe
Acronym: ECOSTARS
Project start date: June 2011 End date: May 2014 www.ecostars-europe.eu

News since March 2013
Success stories from March to September 2013
1 – Participation in the Sustainable Energy Week. Award event in
June 2013
2 – Re-evaluation starts in 2013 – Transport companies show star raising.
3 – Ecostars Cantabria close to 50 member target!
15 April 2020 28

News since March 2013
1 – Participation in the Sustainable Energy Week. Award event in June 2013
 On June 26 a new award ceremony took place in Santander under the activities organized for the Sustainable Energy Week 2013.
 The ceremony was presided by the Regional Director of Transport and the Director of
Economy and Foreign affairs.
 Five new members received the certificates (Autocares Donato S.L., ABC Logistics & Ecocargo
S.L.U., Arcodan S.L., Reinotrans S.C. and MAVI Muñoz S.L.)
15 April 2020 29

News since March 2013
1 – Participation in the Sustainable Energy Week. Award event in June 2013
15 April 2020 30

News since March 2013
2 – Re-evaluation starts in july 2013 – Transport companies show “star rise”.
17 companies (out of 36 that joined Ecostars in 2012) have been alredy re-audited.
- 5 have followed the recommendations included in the roadmap provided by the auditor.
As a result they have increased their star rating.
- 88 new vehicles have been incorporated.
Audit 1
Audit 2
1 Star 2 Stars 3 Stars 4 Stars 5 Stars
3 1 3 5 5
1 2 3 3 8
15 April 2020 31

News since March 2013
2 – Re-evaluation starts in july 2013 – Transport companies show “star rise”.
Best practice examples:
- Transportes Arniella: From 4 to 5 Stars
- Transportes Hergupe: From 4 to 5 Stars
- Cuevas Gestión de obras: From 1 to 2 Stars
- Transportes Lasarte : From 1 to 2 Stars
- Lebecuesta: From 2 to 5 Stars!!!
15 April 2020 32

News since March 2013
3 – Ecostars Cantabria close to 50 member target!
- 44 Companies have been certified so far
- 3 have signed the participation form
- 3 have confirmed their participation in the local scheme.
15 April 2020 33

Current

(Sept 2013)
Progress in member recruitment
Number of vehicles in member fleets
Number of active leads
1761
(1673/1663)
6
Number of identified target organisations in local recruitment database
68
Expected
(May 2014)
55-60
2000
Not applicable
Not applicable
15 April 2020 34

 Progress in member recruitment
Current
29
Number of passenger transport operators 15
Operator star rating average
Vehicle star rating average
3,26
3,44
15 April 2020 35

 Progress in member recruitment
15 April 2020 36

Evaluation
Have you started to implement your WP6 evaluation plan yet? What have you already done, what will you be doing and when?
Yes. Some indicators proposed in the local evaluation plan have been recorded
(recruited fleets, star rating, evolution, number of members, etc).
Nevertheless it has been detected that some indicators are not easily achievable given the constant information received from partners and the different assessment timescales.
Regarding to member feed-back, as information is being continuously demanded and it is not easy to find a balance in order not to get the members bored or annoyed, it has been decided to submit a final questionnaire asking for a global opinion about the project.
15 April 2020 37

Sharing experiences
What are the three lessons you have learnt in the last two years about running an ECO Stars scheme?
 The road transport sector is longing for tools which can certify its commitment with the environment and the energy efficiency. The need of showing a “clean image” is important for road transport operators.
 Ecostars has been a interesting initiative in terms of collaboration and information/knowledge exchange between the Local Administration and the transport sector. Coordination with similar national schemes is an important issue.
 Adaptation and technical development are key factors to survive in a recession period like the current one. Energy efficiency is closely linked to these aforementioned factors.
15 April 2020 38

Sharing experiences
What would you do differently now?
- Marketing campaign should have been more intensive in terms of promotion of the Ecostars brand.
- Certification and evaluation standards evolution should have been better defined from the beginning (and explained to the members)
- Certification material (stickers) should have been agreed with the members
- (May be) The local scheme should have been more ambitious and open to the national market.
Has it been having the impact you hoped it would have?
- In spite of the minor mistakes stated above, the impact has been positively unexpected and the response of the local transport sector has been extremely good.
15 April 2020 39

Legacy: After May 2014
 How has the scheme been received politically?
Local transport authorities (both the Government of Cantabria and the city council of
Santander ,capital city) have strongly supported the initiative.
 What do you intend to do with your ECO Stars scheme after May 2014?
We would like to keep on spreading the Ecostars brand and working together with the transport companies in order to achieve a permanent framework of collaboration on energy and environmental issues.
 What are your options?
Ecostars Zero is the best one. Nevertheless, on the basis of the current cooperation framework and with the help of other regional departments we are currently working with, we hope we will be able to consolidate Ecostars achievements.
 What message will you give your members?
According to the results of the current scheme just 2 things: Thanks and keep on working as you have been during the last 2 years.
15 April 2020 40

Local Scheme Update
18/09/2013 | Consortium Meeting 5 Event | Ostrava| Presented by: Xabier Arostegui
Funding: STEER – INTELLIGENT ENERGY EUROPE (IEE)
Grant Agreement IEE/10/290/SI2.589420
Full title: ECOSTARS Europe
Acronym: ECOSTARS
Project start date: June 2011 End date: May 2014 www.ecostars-europe.eu

Three highlights so far
FIRST HIGHLIGHT:
The company “Grupo Leche Pascual” has been certificated with the FIVE STARS ECOSTARS rating, becoming then in the biggest company certificated by the IVL with more than 500 vehicles.
The 80 % of the fleet is set up by hybrid vehicles and the other 20 % by 100 % electric
Vehicles
15 April 2020 42

Three highlights so far
FIRST HIGHLIGHT:
The certification event had a very big impact because “Grupo
Leche Pascual” is one of the biggest companies in Europe.
To the event celebrated in Madrid, assisted a great representation of the spanish government with the enviroment first minister leading the group.
15 April 2020 43

SECOND HIGHLIGHT:
The refrigerating transport company
ERDELLA belongs to EROSKI GROUP, has certificate its fleet also with FIVE STARS
ECOSTARS rating.
Thanks to its renovated vehicles and above all, to his exemplary management structure, received the five stars certificate.
15 April 2020 44

THIRD HIGHLIGHT: an internal newsletter to disseminate the ECOSTARS and other
IVL news between the associates and between our region companies.
Our press consultant, disseminate the newsletter by the associates of the IVL – LEE and other close public and private bodies.
Here you have an example of our lattest internal newsletter.
Boletín digital August 2013.pdf
15 April 2020 45

The IVL – LEE gave to some companies, bodies, and associations
Certificates of honour and efforts improving the ECOSTARS – Euskadi scheme.
Gobierno Vasco
Agrupaci ó n Alavesa
ASETRAVI
GUITRANS
CTL Cantabria
Municipaly of BILBAO
AML Logistica
EVE
Diario del Puerto
Mencar
Carnes Erdella
Donostia BUS
La Uni ó n
This is an example of the certificate:
Honor certificate.pdf
15 April 2020 46

Target Actual
 Progress in member recruitment
Number of vehicles in member fleets 1800 aprox
Number of active leads
Number of identified target organisations in local recruitment database
4 New companies
3 New associations
15 April 2020 47


DonostiBus
Autobuses La Uni ó n
Txita Autobuses La Guipuzcoana
BilduTruck
Conseur 2000 BilboBus (ALSA) Transportes Chus
Euskotren
Euskalcar
Nanuk
Autocares Sobr ó n
Sercolux Á lava
1800
Sucesores de Echevarria Carnes Erdella
Limus í n Norte Echemar s.l
Fuentes (Murcia) 500
Trans Goikola
Campillo Palmera (Murcia)
Pescados Llorente Pascual
Pesa
Onieva
Cegasa
150
Vigiola Argitrans
15 April 2020 48

The local offering
 Information about funded courses in sustainable drive technics. In cooperation with the EVE public agency.
 The IVL offer contact of a consultant company which implements a telemathic its system for monitoring the different status of the vehicle machine, if the joined company is interested.
 The IVL leads the dissemination process each time a new company joined the ECOSTARS, launching a press release to the media.
15 April 2020 49

Two local challenges
Challenge 1:
Try to get 2600 vehicles and close to 30 different transport companies.
Plan:
However this objectives are very ambitious for us, keep the time we have in mind, we think this is a feasible goal.
15 April 2020 50

Two local challenges
Challenge 2:
The latest joined companies and mainly their high level of rating, is being an impediment to other companies with lower ratings joining.
Plan:
Once again, our solution is giving to the media the information of the certification event of the company, but without giving information about the get rating.
15 April 2020 51

Xabier Arostegui Olalde
Thank you for your attention
Logistics Basque Institute xabi.arostegi@ivlogistica.com
15 April 2020 52

Local Scheme Update
18/09/2013 | Consortium Meeting 5 Event | Ostrava| Presented by: [Eugenia Capone]
Funding: STEER – INTELLIGENT ENERGY EUROPE (IEE)
Grant Agreement IEE/10/290/SI2.589420
Full title: ECOSTARS Europe
Acronym: ECOSTARS
Project start date: June 2011 End date: May 2014 www.ecostars-europe.eu

 April 2013 - Workshop with companies already involved in Mobility Management: 20 companies invited, 11 companies present (Barilla, Chiesi, IKEA)
 May 2013 - Workshop at Interport of Parma/CEPIM: 30 companies invited, 5 companies present
 June 2013: Award of 3 companies Ecostars (Asl, Public Assistance and FedEX) and workshops with local firms: 90 companies were invited from Parma, 142 companies from Piacenza and
Reggio Emilia, 13 big companies present (Parmalat, Stef Logistics Italia..)
 July 2013: meeting with companies in UPI – Industrial Union of Parma, 30 companies invited,
9 companies present
 August 2013: 13 sending letters to express courier companies (TNT, DHL, Bartolini)
 Meeting one to one: with Iren, Bartolini, Carabinieri of Parma
300 companies invited at the workshops through emails and phone calls
54

FERCAM – Fleet Emilia Romagna
 Freight and logistics company based in Bolzano with 2,000 vehicles
 5 stars Ecostars
 157 vehicles operating in Emilia-Romagna, 84% from Euro V and from 16% to EEV2
 From the 2009 Fercam has been using the system for monitoring fuel Track Nav
 It pay much attention to the efficiency and environmental performance of its fleet for fuel management, more stringent emission standards provided by combustion engines personnel management, vehicle maintenance, using support systems.
 The company implements a number of policies for the management of the fleet and staff aimed at ensuring and improving the energy efficiency of the same. In addition, the environmental management system, FERCAM is certified UNI EN ISO 14001 (2004 )
 the certification obtained by Fercam was published in many newspapers and magazines
55 15 April 2020

FEDEX branch of Parma and Reggio Emilia
 Multinational Courier Company
 4 stars Ecostars
 7 own vehicles: 4 vehicles of Euro IV with particulate filter, 3 vehicles Euro V using methane
 It use the Multi-card system that allows to indicate consumption and performance of individual vehicles and also allows to exploit other potential of the platform
 The fuel management, the management of staff (all employees have a permanent contracts), vehicle maintenance are increasingly at the center of the initiatives FedEx
 FedEx was very pleased with the partecipation in Ecostars and they brought their experience during the workshop of the presentation of Ecostars. Their enthusiasm was an important contribute to spread the scheme to other companies
 FedEx decides to envolve in the project also the other branchs. So far joined the Scheme the branch of Forlì
15 April 2020 56

Current Expected

(Sept 2013)
(May 2014)
40
Number of vehicles in member fleets 1,442 4,000
Number of active leads 66 Not applicable
Number of identified target organisations in local recruitment database
400 Not applicable
15 April 2020 57

COMPANY VEHICLES SECTOR of TRANSPORT STARS
TEP
ASSISTENZA PUBBLICA PARMA
433
31
Passengers

CAL
FERCAM
ASL PR
11
157
236
Goods
Goods
Passengers
4
5
FEDEX - PARMA REGGIO E.
7 Goods
3
4
Passengers
4
3
OCME
CHIESI FARMACEUTICI
COMUNE DI PARMA
LAMPOGAS
CFT
MILANESI TRASPORTI
TNT - Parma
PROGES COOPERATIVA
AIMI Autoservizi
Università di Parma
Metella
FEDEX - Forlì
60
40
168
24
12
7
29
104
46
43
26
8
Other activity
Other activity
Passengers
Other activity
Other activity
Goods
Goods
Passengers
Goods
Other activity
Goods
Goods
-
-
-
-
-
-
-
-
4
3
3
-
18 1442
15 April 2020
Other
Activities
28%
Passengers
28%
Goods
44%
58

Evaluation
Have you started to implement your WP6 evaluation plan yet?
What have you already done, what will you be doing and when?
15 April 2020 59

Evaluation
 A questionnaire to be used for both impact and process evaluation has been drafted in national language by the evaluation team and by the end of September 2013 will be finalised.
 By mid October 2013 the questionnaire will be distributed among organisations being audited.
 Between October and November 2013 phone interviews will be organised to support people in filling the questionnaire.
 In December 2013 all the collected information will be analysed by the evaluation team.
 For the organisations that will be audited in the coming months, the questionnaire will be issued in conjunction with the Roadmap delivery.
15 April 2020 60

What are the three lessons you have learnt in the last two years about running and ECO Stars scheme?
 The direct experience of a company that joined the Scheme, is the best advertising you can do to the project
 Many companies have economical difficulties, therefore they do not see as a strategic priority a new certification.
 The importance of direct contact with companies through the organization of workshops, meetings in the companies, one to one meetings, phone calls, mailing activity, etc..
15 April 2020 61

Sharing experiences
What would you do differently now?
 We focused in particular on companies that have small fleet that run directly, as the big companies that do not directly manage the fleet, do not have any interest to join the Scheme.
 Guidance from a generic communication towards a targeted communication as workshop and meeting one to one.
 Economic incentive (free pass for LTZ) could involve a larger number of companies especially in this difficult time of this sector
15 April 2020 62

Sharing experiences
Has it been having the impact you hoped it would have?
The impact was less then expected because big companies, with important names, that operate in the road transport sector, whose accession could affect the dissemination of the Scheme to the entire sector, they could not participate because the ownership and the management of their fleet is fragmented and managed by different providers (Stef Logistics Italia, Number One, Bartolini).
15 April 2020 63

Legacy: After May 2014
 How has the scheme been received politically?
The Scheme has not the right politic support as hoped because in Parma there was an important change of the administration and the political support promised failed
 What do you intend to do with your ECO Stars scheme after May 2014?
With the difficulty of allocation of new found, Parma Scheme has not future without a new budget from EU
 What message will you give your members?
After 2014 you can’t no longer obtain this certification free because the funding will end, but is in the approval process a second edition of Ecostars, that provides a consortium with other cities, so the certification is being spread in Europe.
15 April 2020 64

Local Scheme Update
18/09/2013 | Consortium Meeting 5 Event | Ostrava| Presented by: Ann Beddoes
Funding: STEER – INTELLIGENT ENERGY EUROPE (IEE)
Grant Agreement IEE/10/290/SI2.589420
Full title: ECOSTARS Europe
Acronym: ECOSTARS
Project start date: June 2011 End date: May 2014 www.ecostars-europe.eu

News since March 2013
 Appointment of the ECO Stars Scheme Manager April 2013
 Completion of Scheme Handbook for new UK schemes
 Recruitment of 50 th Operator (now almost at 70)
 Ongoing Interest from other authorities in the UK
 Meeting with Scottish Government
 Visit to South Yorkshire by Defra and DfT 11 TH September 2013
15 April 2020 66

Current

(Sept 2013)
Progress in member recruitment
Number of vehicles in member fleets 6,508
Number of active leads
Number of identified target organisations in local recruitment database
14
212
Expected
(May 2014)
78
6800
Not applicable
Not applicable
15 April 2020 67

Evaluation
Evaluation November 2013
 Short Questionnaire to Scheme Members
 Short Questionnaire to non-member stakeholders
(LAs,FQP, Public Health &Air Quality Colleagues)
 Case Studies
 Provision of member applications and fleet listings
15 April 2020 68

Sharing experiences: South
Yorkshire Lessons/Impact
 Strategic Management/Understanding
 Relevance and Coherence
 Funding Opportunities/Political buy In
What would you do differently now?
 Introduced a Fee
Impacts
 Scheme Growth
 Operator Interest
15 April 2020 69

Legacy: After May 2014
 National/Local Political Interest
 Commitment to Ongoing Development and Growth
 Long Term Sustainability/Funding
 New Business Model
 Business and Usual
15 April 2020 70

Local Scheme Update
18/09/2013 | Consortium Meeting 5 Event | Ostrava| Presented by: Ann Connolly
Funding: STEER – INTELLIGENT ENERGY EUROPE (IEE)
Grant Agreement IEE/10/290/SI2.589420
Full title: ECOSTARS Europe
Acronym: ECOSTARS
Project start date: June 2011 End date: May 2014 www.ecostars-europe.eu

News since March 2013
• Member Workshop – April – Fuel Efficiency
• More passenger transport members recruited (4/8)
• Press release prepared by our own media team
(March)
15 April 2020 72

Current

(Sept 2013)
Progress in member recruitment
Number of vehicles in member fleets 3082
Number of active leads
Number of identified target organisations in local recruitment database
12(+6 RHA leads)
305
Expected
(May 2014)
58
8667
Not applicable
Not applicable
15 April 2020 73

Evaluation
Not started to implement WP6 evaluation plan yet
In Newsletter 4 – alerted members that process is imminent
November 2013
• Short questionnaire to scheme members
• Separate questionnaire to non member stakeholders
• Case study production – subject to member participation
• Supply original member applications and fleet listings along with latest fleet listing to ISIS
15 April 2020 74

Sharing experiences
1. Easier to get high performing members to engage
2. Important to listen to and act on member feedback
3. Need to make our objectives clearer to operators
If doing anything differently – might look for more ways to try to reach smaller local operations
We feel that it has been having a positive impact – as it has given us a way to engage with freight
15 April 2020 75

Legacy: After May 2014
 Good political buy in – despite change in governance – earlier buy in might have been better
 Wish to continue scheme after May 2014 – active recruitment and member contact
 Options – current format or as part of wider regional scheme
 Message to members - the scheme and our commitment to it will continue whatever form it takes
15 April 2020 76