Sourcing Decisions and the Purchasing Process Introduction • Why purchasing is critical • The sourcing decision • Sourcing strategies • The purchasing process • Multi criteria decision models in sourcing and purchasing • Trends in purchasing management ©2006 Pearson Prentice Hall — Introduction to Operations and Supply Chain Management — Bozarth & Handfield Chapter 10, Slide 2 Focus Sourcing decisions and purchasing activities serve to link a company with its upstream supply chain partners • Sourcing decisions – High level, often strategic decisions regarding which products or services will be provided internally and which will be provided by external supply-chain partners • Purchasing – The activities associated with identifying needs, locating and selecting suppliers, negotiating terms, and following up to ensure supplier performance ©2006 Pearson Prentice Hall — Introduction to Operations and Supply Chain Management — Bozarth & Handfield Chapter 10, Slide 3 Why Purchasing is Critical – I The Changing Global Competitive Landscape • To compete globally, you need to purchase globally • Global purchasing efforts are supported by advances in information systems ©2006 Pearson Prentice Hall — Introduction to Operations and Supply Chain Management — Bozarth & Handfield Chapter 10, Slide 4 Why Purchasing is Critical – II Financial Impact • For the average manufacturer, 52.5% of the value of shipments comes from materials • Purchasing represents a major opportunity to increase profitability ©2006 Pearson Prentice Hall — Introduction to Operations and Supply Chain Management — Bozarth & Handfield Chapter 10, Slide 5 Why Purchasing is Critical Financial Impact - I Lowe’s Company Earnings and Expenses Sales COGS Pretax earnings $26,491 $18,465 $2,359 Every dollar saved in purchasing lowers inventory Selected Balance Sheet Items Merchandise inventory Every dollar saved in purchasing increases pretax profit by one dollar (assets) by one dollar $3,968 ©2006 Pearson Prentice Hall — Introduction to Operations and Supply Chain Management — Bozarth & Handfield Chapter 10, Slide 6 Why Purchasing is Critical Financial Impact - II 3% purchasing reduction in COGS Earnings and Expenses Sales COGS Pretax earnings Current $26,491 $18,465 $2,359 With 3% saving $26,491 $17,911 $2,913 ROA increases from 14.6% to 18.2% Selected Balance Sheet Items Merchandise inventory $3,968 Pretax earnings increase by $554 (23.4%) $3,849 ©2006 Pearson Prentice Hall — Introduction to Operations and Supply Chain Management — Bozarth & Handfield Chapter 10, Slide 7 Why Purchasing is Critical – III Performance Impact • Quality • Delivery • Ability to exploit new technologies ©2006 Pearson Prentice Hall — Introduction to Operations and Supply Chain Management — Bozarth & Handfield Chapter 10, Slide 8 Why Purchasing is Critical Performance Impact - I Sourcing dialysis machine valves Cost per valve % good Delivery lead time Supplier A $10 Supplier B $2 99.8% 95% Overnight delivery 1 day to 3 weeks ©2006 Pearson Prentice Hall — Introduction to Operations and Supply Chain Management — Bozarth & Handfield Chapter 10, Slide 9 Why Purchasing is Critical Performance Impact - II Effect of defective dialysis machine valves • • • • Interruption in patient treatment Rescheduling difficulties Reduction in the effective capacity for dialysis Possible medical emergencies Estimated cost of a failed valve = $1,000 ©2006 Pearson Prentice Hall — Introduction to Operations and Supply Chain Management — Bozarth & Handfield Chapter 10, Slide 10 Why Purchasing is Critical Performance Impact - III Sourcing dialysis machine valves (Total Costs) Supplier A Valve costs Failure costs Backup inventory Total costs Supplier B 50 x $10 = $500 50 x $2 = $100 0.2% x 50 valves x $1,000 = $100 5% x 50 valves x $1,000 = $2,500 1 valve x $10 = $10 3 valves x $2 = $6 $610 ©2006 Pearson Prentice Hall — Introduction to Operations and Supply Chain Management — Bozarth & Handfield $2,606 Chapter 10, Slide 11 The Sourcing Decision Sourcing decisions are high-level, often strategic decisions that address: Which will use resources within the firm Which will be provided by supply chain partners • Insourcing – The use of resources within the firm to provide products or services • Outsourcing – Make or Buy Decision The use of supply chain partners to provide products or services ©2006 Pearson Prentice Hall — Introduction to Operations and Supply Chain Management — Bozarth & Handfield Chapter 10, Slide 12 Advantages and Disadvantages of Insourcing Advantages Disadvantages • High degree of control • Ability to oversee the entire program • Economies of scale and/or scope • Required strategic flexibility • Required high investment • Loss of access to superior products and services offered by potential suppliers ©2006 Pearson Prentice Hall — Introduction to Operations and Supply Chain Management — Bozarth & Handfield Chapter 10, Slide 13 Advantages and Disadvantages of Outsourcing Advantages Disadvantages • • • • • Possibility of choosing a bad supplier • Loss of control over the process and core technologies • Communication and coordination challenges • “Hollowing out” of the corporation High strategic flexibility Low investment risk Improved cash flow Access to state-of-theart products and services ©2006 Pearson Prentice Hall — Introduction to Operations and Supply Chain Management — Bozarth & Handfield Chapter 10, Slide 14 Factors Affecting the Decision to Insource or Outsource Factor Favors Insourcing Favors Outsourcing Environmental uncertainty low high Competition in the supplier market low high Ability to monitor supplier performance low high Relationship of product/service to buying firm’s core competencies high low ©2006 Pearson Prentice Hall — Introduction to Operations and Supply Chain Management — Bozarth & Handfield Chapter 10, Slide 15 Total Cost Analysis A process by which a firm seeks to identify and quantify all of the major costs associated with various sourcing options • Direct costs – Costs that are tied directly to the level of operations or supply chain activities • Indirect costs – Costs that are not tied directly to the level of operations or supply chain activity ©2006 Pearson Prentice Hall — Introduction to Operations and Supply Chain Management — Bozarth & Handfield Chapter 10, Slide 16 Insourcing and Outsourcing Costs Insourcing Direct costs Indirect costs Outsourcing •Direct material •Direct labor •Freight costs •Variable overhead •Price (from invoice) •Freight costs •Supervision •Administrative support •Supplies •Maintenance costs •Equipment depreciation •Utilities •Building lease •Fixed overhead •Purchasing •Receiving •Quality control ©2006 Pearson Prentice Hall — Introduction to Operations and Supply Chain Management — Bozarth & Handfield Chapter 10, Slide 17 Sourcing Strategies • Single sourcing – The buying firm depends on a single company for all or nearly all of an item or service • Multiple sourcing – The buying firm shares its business across multiple suppliers • Cross sourcing – Using a single supplier for a certain part or service and another supplier with the same capabilities for a similar part • Dual sourcing – Using two suppliers for the same purchased product or service ©2006 Pearson Prentice Hall — Introduction to Operations and Supply Chain Management — Bozarth & Handfield Chapter 10, Slide 18 The Purchasing Process Needs identification Description No Is there a preferred supplier? Supplier identification and evaluation Yes Supplier selection Purchase order preparation Follow up and expediting Order cycle Receipt and inspection Invoice clearance & payments Records maintenance ©2006 Pearson Prentice Hall — Introduction to Operations and Supply Chain Management — Bozarth & Handfield Chapter 10, Slide 19 The Purchasing Process Needs Identification Needs identification • Purchase requisition – An internal document completed by a user that informs purchasing of a specific need • Reorder point system – A method used to initiate the purchase of routine items. Typically, each item has a predetermined order point and order quantity ©2006 Pearson Prentice Hall — Introduction to Operations and Supply Chain Management — Bozarth & Handfield Chapter 10, Slide 20 The Purchasing Process Description Description The communication of a user’s needs to potential suppliers in the most efficient and accurate way possible • Description by market grade/industry standard • Description by brand • Description by specification • Description by performance characteristics • Description by prototypes or samples ©2006 Pearson Prentice Hall — Introduction to Operations and Supply Chain Management — Bozarth & Handfield Chapter 10, Slide 21 The Purchasing Process Supplier Identification and Evaluation - I Supplier identification and evaluation The amount of effort increases as: • The complexity of the product or service increases • The amount of money that is committed increases • The length of the proposed buyer-supplier relationship increases ©2006 Pearson Prentice Hall — Introduction to Operations and Supply Chain Management — Bozarth & Handfield Chapter 10, Slide 22 The Purchasing Process Supplier Identification and Evaluation - II Supplier identification and evaluation Criteria for supplier assessment: • Process and design capabilities • Management capability • Financial condition and cost structures • Planning and control systems • Environmental regulation compliance • Longer-term relationship potential ©2006 Pearson Prentice Hall — Introduction to Operations and Supply Chain Management — Bozarth & Handfield Chapter 10, Slide 23 The Purchasing Process Supplier Selection - I • Preferred supplier Supplier selection • Competitive bidding • Negotiation ©2006 Pearson Prentice Hall — Introduction to Operations and Supply Chain Management — Bozarth & Handfield Chapter 10, Slide 24 The Purchasing Process Supplier Selection - II Preferred supplier Supplier selection A supplier that has demonstrated its performance capabilities through previous purchase contracts and therefore receives preference during the supplier selection process ©2006 Pearson Prentice Hall — Introduction to Operations and Supply Chain Management — Bozarth & Handfield Chapter 10, Slide 25 The Purchasing Process Supplier Selection - III Competitive bidding is most effective when: Supplier selection • The buying firm can provide qualified suppliers with clear descriptions of the items or services • Volume is high enough to justify the cost and effort • The firm does not have a preferred supplier ©2006 Pearson Prentice Hall — Introduction to Operations and Supply Chain Management — Bozarth & Handfield Chapter 10, Slide 26 The Purchasing Process Supplier Selection - IV Negotiation is most effective when: Supplier selection • The item is new or technically complex with only vague specifications • The purchase requires agreement about a wide range of performance factors • The supplier must participate in the development effort • The supplier cannot determine risks and costs without input from the buyer ©2006 Pearson Prentice Hall — Introduction to Operations and Supply Chain Management — Bozarth & Handfield Chapter 10, Slide 27 The Purchasing Process The Order Cycle • Purchase order preparation Purchase order preparation Follow-up and expediting Receipt and inspection Invoice clearing and payment Records maintenance 74% of firms currently have electronic data interchange (EDI) with some part of their supply base • Follow-up and expediting • Receipt and inspection • Invoice clearance and payment • Records maintenance ©2006 Pearson Prentice Hall — Introduction to Operations and Supply Chain Management — Bozarth & Handfield Chapter 10, Slide 28 Multi-Criteria Decision Models in Sourcing and Purchasing How do we evaluate alternatives when criteria include both quantitative measures (such as costs and on-time delivery performance) and qualitative factors (such as management stability and trustworthiness)? ©2006 Pearson Prentice Hall — Introduction to Operations and Supply Chain Management — Bozarth & Handfield Chapter 10, Slide 29 Weighted-Point Evaluation System - I Purpose: • Evaluating potential suppliers • Tracking suppliers’ performance over time / ranking current suppliers The Process: • Assign weights to performance dimensions • Rate the performance of each supplier with regard to each dimension • Calculate the total score ©2006 Pearson Prentice Hall — Introduction to Operations and Supply Chain Management — Bozarth & Handfield Chapter 10, Slide 30 Weighted-Point Evaluation System - II Summary Data for Alternative Suppliers Performance Dimension Aardvark Electronics Beverly Hills Inc. Conan the Electrician $4/unit $5/unit $2/unit 5% defects 1% defects 10% defects 95% on time 80% on time 60% on time Price Quality Delivery reliability ©2006 Pearson Prentice Hall — Introduction to Operations and Supply Chain Management — Bozarth & Handfield Chapter 10, Slide 31 Weighted-Point Evaluation System - III Criteria Weights WPrice = 0.3 WQuality = 0.4 WDelivery = 0.3 Scoring Scheme 5 = excellent 4 = good 3 = average 2 = fair reliability 1 = poor ©2006 Pearson Prentice Hall — Introduction to Operations and Supply Chain Management — Bozarth & Handfield Chapter 10, Slide 32 Weighted-Point Evaluation System - IV Performance Values for Alternative Suppliers Performance Dimension Aardvark Electronics Beverly Hills Inc. Conan the Electrician 4 3 5 Quality 3 5 1 Delivery reliability 4 2 1 Price ©2006 Pearson Prentice Hall — Introduction to Operations and Supply Chain Management — Bozarth & Handfield Chapter 10, Slide 33 Weighted-Point Evaluation System - V Total Scores for Alternative Suppliers Score Aardvark = (4 x 0.3) + (3 x 0.4) + (4 x 0.3) = 3.6 Score Beverly = (3 x 0.3) + (5 x 0.4) + (2 x 0.3) = 3.5 Score Conan = (5 x 0.3) + (1 x 0.4) + (1 x 0.3) = 2.2 Aardvark should improve their quality Beverly Hills should improve their delivery and price Conan is out of the running as a potential supplier ©2006 Pearson Prentice Hall — Introduction to Operations and Supply Chain Management — Bozarth & Handfield Chapter 10, Slide 34 Trends in Purchasing Management • Long-term Contracts and Consolidation • Supply Base Reduction • Global Purchasing • Supplier Performance Measurement • Supplier Technology • Information Technology • Professionalism in Purchasing ©2006 Pearson Prentice Hall — Introduction to Operations and Supply Chain Management — Bozarth & Handfield Chapter 10, Slide 35 Trends in Purchasing Management - I Area of Purchasing Traditionally In the Future Contract length Competitive bidding, reviewed annually or semiannually Long-term contracts (> 2 years) with performance improvement clauses Purchase consolidation Products and services purchased by individual business units Purchases consolidated across business units to leverage volumes and purchasing efforts Number of suppliers Suppliers switched often, with many suppliers for each purchased item Firms more likely to singlesource or dual-source in order to improve performance and reduce costs ©2006 Pearson Prentice Hall — Introduction to Operations and Supply Chain Management — Bozarth & Handfield Chapter 10, Slide 36 Trends in Purchasing Management - II Area of Purchasing Location of suppliers Traditionally Primarily domestic or even local In the Future Global sourcing to access the best suppliers in the world Top Purchasing seen as a management’s nuisance or non-value perception of added activity purchasing Purchasing sees as a way to harness suppliers’ capabilities Importance of time Cycle times a critical orderwinner; suppliers cooperate in new product development to reduce development time Long cycle times tolerated; little involvement of suppliers in new product development ©2006 Pearson Prentice Hall — Introduction to Operations and Supply Chain Management — Bozarth & Handfield Chapter 10, Slide 37 Trends in Purchasing Management - III Area of Purchasing Traditionally In the Future Improvement of suppliers’ capabilities Suppliers expected to improve . . . or else! Buying organizations improving supplier performance through supplier development programs Supplier performance measurement Random or nonexistent monitoring of suppliers, quality, delivery, and price over time Detailed, formal performance measurement systems to track price, delivery, quality and other measures Supplier performance standards Low standards, if any Increasing levels of performance expected ©2006 Pearson Prentice Hall — Introduction to Operations and Supply Chain Management — Bozarth & Handfield Chapter 10, Slide 38 Trends in Purchasing Management – IV Area of Purchasing Traditionally In the Future Reliance on supplier product and process technology Little to none; suppliers expected to deliver exactly what was asked for and no more Suppliers active in new product/process development Information systems linking buyers and suppliers Little or none Increasing use of EDI, B2Bs, Cad/CAM, and Web to link supply chain partners Purchasing responsibilities Primarily clerical – processing purchase orders Increased use of technology for routine activities; more time spent managing key supplier relationships ©2006 Pearson Prentice Hall — Introduction to Operations and Supply Chain Management — Bozarth & Handfield Chapter 10, Slide 39