Speaking in Public
 “Grand
oratory”
 Job Interview
 Class Lecture
 Civic Engagement
 Egyptian
Papyrus
 Eloquence praised by many ancient
cultures
 Classical Greek & Roman periods
 On
Rhetoric arguably the most important
and influential work in the
communication discipline
• e.g. ethos, logos, & pathos
 In
a word… persuasion
 More
specifically, rhetoric involves
persuading through the use of language
and other symbolic codes.
 Similarities
• Organize thoughts logically
• “Tailor” messages to audiences
• Telling a story for maximum impact
• Adapting to listener feedback
 Differences
• Public speaking is more highly structured
• Public speaking requires more formal language
• Public speaking requires a different method of
delivery
 IT’S
OK TO BE NERVOUS!
 The point is not to experience zero
nervousness
 Adrenaline
 Positive
Nervousness
 Acquire experience
 Preparation!
 Nervousness isn’t inherently visible
 Writing
a speech is a lesson in critical
thinking
 Researching and organizing builds and
shapes opinion
 Important aspect of education in ancient
cultures
 The
world is incredibly diverse
• Different customs and frameworks exist for how
persons perceive communication acts
 “The
belief that one’s own group or
culture is superior to all other groups or
cultures”
• Has the capacity to instill pride and loyalty, but
can also produce jealousy and hostility
 What
are your general impressions of
Gladwell’s use of narrative?
 Do
you feel Gladwell adequately
connected his story to the point of the
address?
 Did
you find his performance effective?
Why or why not?