WHAT IS GENESYS
GENESIS meaning ‘CREATION’ in biblical sense,
Is a CONCEPTUAL event of mash up with
Different artists coming together to connect
With audience not just with their performance
But also to share their struggling experience
Before their performance,
which makes the event special in its own terms
and the audience would get to know them in a wider
perspective.
Don’t miss to witness this Mash up with Artists, Brands,
Guests, Friends & Family.
Why GENESYS
CELEBRITY PERFORMANCES
NEW TALENT LAUNCH
BRAND AWARENESS
360 DEGREE MARKETING & PUBLICITY
HEIGHTENED VISIBILITY & REACH
EXPOSURE TO MASS AUDIENCE
UP-SCALE DRIVE
F&B STALLS
VENUE
J V P D Ground
Juhu, Mumbai
Capacity : 2000+
Saturday - 28 Nov, 2015
Gates Open : 6:00 pm
Main Event : 7:00 pm Onwards
Ground Reach : 2000+
Digital Reach : 1 Million+
Media Reach : TV, Print, OOH, Radio & Social Media
GENESYS
MAIN ARTIST
LIST
Jeet Ganguly
Jeet Ganguly popularly known
as Jeet, is a music composer and
singer of Bengali and Hindi
movies.
He is most talented music director
and singer of our era winning the
Best Music Director at Film-Fare
and IIFA awards in 2014.
His Astounding work includes
Blood Money
Razz 3, Aashiqui 2, Youngistan, City
lights, Singham Returns, Alone,
Khamoshiyaan, Mr.X, Welcome to
Karachi, Ishqdariyaan and Hamari
Adhuri Kahani.
Mohd Irfan
Mohd Irfan won the title of Jo
Jeeta Wohi Super Star 2. He
is also one of the well-known
contestants of Amul STAR
Voice of India and Sa Re Ga
Ma Pa.
Embarking on the journey
after he has given his voice to
superhits like Raavan, Murder
2, Ajab Gazab Love, Oh my
god, Satya 2, Yaariyan, The
Xpose, Citylights, Ek Villian,
Kick, and Brothers.
Shilpa Rao
Shilpa Rao one of the most
prominent singers in the "wave"
of "young, little-known singers"
sweeping through Bollywood
has left a benchmark of soulful
voice in the industry.
She has sung for are; Aamir,
Bachana Ae Haseeno, Dev D,
Gulaal, Paa, Anjaana Anjaani,
Desi Boyz, Ladies v/s Ricky
Behl, Cocktail, English Vinglish,
Jab Tak Hai Jaan, Bombay
Talkies, Yeh Jawani hai Deewani,
Dhoom 3 and Bang Bang.
SHRADDHA PANDIT
Shraddha grew up in Mumbai and
belongs to a large family of
successful musicians, singers,
music producers and actors.
Shraddha has sung for many
prolific music composers
including A. R. Rahman, Anu
Malik, Salim-Sulaiman, and Sajid
Wajid. She also sang for her
uncles Adesh
Shrivastava and Jatin Lalit.
Empowering Hit songs on Yash
Raj & Dharma Banner. Also raising
the bar in leading events with Arijit
Singh, Salim Sulaiman & others
has been always in news for her
exuberant performances
FICTICIOUS GROUP
Recognized under worlds
Top 8 dance crews.
Winners of Indias got talent
Season 3
Winners of Entertainment Ke
liye Kuch bhi Karega
Winners of Boogie Woogie
Worked with choreographers
like Farah Khan, Ahmed
Khan, Rajeev Surti, Remo
Dsouza etc
Akshat Singh
Akshat Singh is
an Indian dancer
who came into prominence by
showcasing his talent of dance
in India's reality show
India's Got Talent and became
an overnight sensation.
Becoming the first child artist to
perform at Ellen De Generes
show in Hollywood.
Akshat was also a contestant
of Jhalak Dikhhla Jaa (season
7). Recently Showcased as
challenger in IGT and special
apreances in Jhalak Dikhla jaa
& Comedy nights with Kapil.
CONCERT OFFERINGS
A+ VENUE
4 HOUR NON STOP ENTERTAINMENT
CELEBRITY PERFORMANCES
F&B STALLS
BRAND INTEGRATED STALLS
OPEN CONCERT
DJ START UP PARTY
GROUND EVENT LAYOUT
STAGE
VIP
ENTRY
S
T
A
G
E
VIP TABLES
F
&
B
STA
LL
STA
LL
VVIP TABLES
VIP SITING
STA
LL
GENERAL - GOLD
GENERAL - SILVER
E
N
T
R
Y
STALL
STALL
STALL
STALL
STALL
STAGE LAYOUT OPTIONS
TG - DEMOGRAPHICS
OUR AUDIENCE
Urban Audience
The new age global citizens
20 to 50 Years
Sec A+ to B
The Progressive thinker, decision maker and aware
Exposed & Internationally aware
New age in thought
Upwardly Mobile & The “in” crowd
Male & Female equal numbers
GENESYS
Marketing Plan
As a marketing platform, ‘GENESIS’ has
something for EVERYBODY.
From sponsorship to cross - promotions and
integrated marketing strategies.
Our team is ready to make custom
packages, ideas and solutions for any
brand to associate with a fresh musical
event platform.
ELECTRONIC MEDIATV ADVERTS
PRINT MEDIA-PAID
COLOR ADVERTS IN
LEADING
NEWSPAPERS
OUTDOOR –
HOARDINGS/BILLB
OARDS
ACTIVATIONS –
MALL/MULTIPLEX
RADIO – ON AIR
EXPOSURE
DIGITAL MEDIA –
MICRO WEB OF THE
EVENT,E-MAILERS
ETC
SOCIAL MEDIA –
FACEBOOK/TWITTE
R
PRINT MEDIA
Tentative plan for newspaper
ads for the event in month of
October:
•
•
•
•
•
•
.
Publication Along With SQCM
BT+MMIR+WSP or Any 3 BT
Mini Splits(Combo Package)
Bombay Times (Stand Alone)
Mumbai
Mirror
(STAND
ALONE)
BT West (WSP) (Bandra to
Borivali Zone)
Any 1 or 2 BT Mini Zones
TV/ELECTRONIC MEDIA
CHANNEL PARTNER TO GENESIS
2015 Promos:
6 days X 6 promos per day X 20
secs
Aston band campaign:
6 days X 6 astons per day X 20 secs
Social media:
Channel FB / Twitter
Updates / Contest
Channel YouTube
Promo to be played on YouTube
channel
Mailer – Channel database
Database has trade media and fans
RADIO PARTNER
OUTDOOR
MEDIA
ON AIR EXPOSURE – RADIO
•
7 day heavy promotions on
Radio
• Contest promoting the event
– Win Passes to the event
• RJ mentions everyday
promoting the Artists & the
Event
• In-Studio Artist interviews
• 30 sec spot – 6 spots/day for
7 days
• Total 42 spots
• 10 major hoardings to promote
the Event all over Mumbai.
• 5 Hoardings In Express highway.
• Bus stops Goregaon to Bandra
• AC Buses across Mumbai.
• 5 prime sites
• 7 to 8 days prior to the event
strategically located
• Inclusive of Mall activations (If
Any) with standees and flex's and
a promotional gig in accordance to
the mall and incoming crowd on
the weekend
SOCIAL / DIGITAL MEDIA
FACEBOOK
•
Regular posts on company page
• Posts on all artist page
• Posts on all event partners and vendors page promoting the
event
• Sponsored ads on Face book to create more awareness
TWITTER
•
• Tweets on Event correspondents
Tweets on all artists and marketing handlers and
promoters
BRAND SPONSORS
TITLE SPONSOR
BRAND LOGO
POWERED BY
BRAND LOGO
CO-SPONSORS
BRAND LOGO
ASSOCIATE SPONSOR
BRAND LOGO
OUR PARTNERS
BRAND LOGO
TITLE SPONSOR
• TV promos and tickers to carry Brand Logo
• Sponsor Mention on stage by the host
• One Min AV run on Main projectors
• Brand standees across venue
• 9x9 stall brand integration at the venue
• Print ads and articles to carry brand name and
Logo
• Contest on Facebook to carry brand name
• Contest on Radio to carry brand name
• All Outdoor Hoardings to carry Brand Logo
• Brand specific digital post
• Passes to the Event
TITLE SPONSOR
• Brand specific Integrated logo
• Branding at the Venue flexes/standees
• Stage backdrop with Sponsor Logo/image
• Sponsor name & logo on projector visuals through event
• Sponsor mentions in announcements throughout the event
• Logo presence and mentions on all online creative's &
communications and other print publicity collaterals
• Brand mention on radio by RJ, Spots and Promos to carry
• Brand name and for contests
SPONSORSHIP : 15 Lakhs Plus Taxes as
applicable
ASSOCIATE - SPONSOR
•
Brand to be the “Powered By Sponsor”
• Stage backdrop with Sponsor Logo/image
• Sponsor name & logo on projector visuals through
event
• Sponsor mentions in Emcee announcements
throughout the event as Powered By Sponsor
• Logo presence and mentions on all online creative's &
communications and other print publicity collaterals as
Powered By Sponsor
• Branding at the venue
• Brand mention on radio by RJ, Spots and Promos to
carry Bran d name and 2 contest
ASSOCIATE - SPONSOR
• TV promos and tickers to carry Brand Logo as
Powered By Sponsor
• Print ads to carry brand name and Logo
• 3x3 stall brand integration at the venue
• Contest on Facebook to carry brand name
• All Outdoor Hoardings to carry Brand Logo.
• Brand specific digital post
• Passes to the Event
SPONSORSHIP: 10 Lakhs Plus Taxes as
applicable
POWERED BY SPONSOR
•
•
TV promos and tickers to carry Brand Logo
• Sponsor Mention on stage by the host
• One Min AV run on Main projectors
• Brand standees across venue
• 6x6 stall brand integration at the venue
Print ads and articles to carry brand name and Logo
• Contest on Facebook to carry brand name
• Contest on Radio to carry brand name
• All Outdoor Hoardings to carry Brand Logo
• Brand specific digital post
• Passes to the Event
POWERED BY SPONSOR
• Brand specific Integrated logo
• Branding at the Venue flexes/standees
• Stage backdrop with Sponsor Logo/image
• Sponsor name & logo on projector visuals through event
• Sponsor mentions in announcements throughout the event
• Logo presence and mentions on all online creative's &
communications and other print publicity collaterals
• Standees at the venue and branding at the venue
• Brand mention on radio by RJ, Spots and Promos to
carry Brand name and for contests
SPONSORSHIP : 8 Lakhs Plus Taxes as applicable
CO-SPONSORS
• Brand to be the “ Associate Sponsor”
• All Outdoor Hoardings to carry Brand Logo.
• Logo presence and mentions on all online creative's &
communications and other print publicity collaterals as
Associate Sponsor
• 3x3 Brand integration stall to be provided
• TV promos to carry Brand Logo as Associate Sponsor
• Print ads to carry brand name and Logo
• Start and End of the event mention by host
• Passes to the event
SPONSORSHIP: 4 Lakhs Plus Taxes as
applicable
VENUE SPONSOR
•
•
• Brand to be the “ Venue Sponsor”
• All Outdoor Hoardings to carry Brand Logo.
Logo presence and mentions on all online creative's &
communications and other print publicity collaterals as
Associate Sponsor
TV promos to carry Brand Logo as Associate Sponsor
• Print ads to carry brand name and Logo
• Start and End of the event mention by host
• Passes to the event
SPONSORSHIP : 3 Lakhs Plus Taxes as applicable
COMPANY PROFILE
MG ENT & TESHA ENT
ABOUT OUR COMPANY :
As a premier Event organizing, planning and coordinating company situated in Mumbai,
Maharashtra founded in 2014, MG Entertainment as the name says is one stop shop providing
the best entertainment package delivered to its guests and audience. We part take in
developing & organizing events that are memorable.
WHAT DO WE DO ?
Creating extraordinary events is our specialty. Innovative event properties, parties, concerts
filled with entertainment. MG Entertainment delivers resonance to the WOW factor while giving
the best to its clients, brands, crew ,guest and its audience, creating value for its time and
money.
Our Mission :
Our mission is to present one of it kinds event properties & parties
with the most amazing ideas, artist line ups, venues etc that promises
to make any event the memorable event ever.
VALUES :
We do work hard in building our reputation within the event industry,
To develop long term relations with our investors, clients, brands,
vendors, hotels and our esteemed guests.
BUSINESS GOALS & OBJECTIVES :
From start to finish, we strive to plan and implement the perfect
event
Experience that clearly communicates the true meaning of
entertainment & creativity.
COMPANY ALLIANCES
• Over 20 Freelance promoters area wise
• Leading Promotional partners across cities
• 9xm – Music Channel Partner
• Red Fm – Radio Partner
• Bright Media – Outdoor Partner
• Internal PR & Marketing Team
• Internal tie ups with DJ’s & Celeb
Performing Artists
• BookMyShow , Zomato, Burp.com etc as
official ticketing partners.
• Internal Digital social media team
• Internal vendor set up for Production, Sales
& Marketing agencies for Sponsorships
• Tie Ups with Local & Leading Newspapers
ELEGANZA - NEW YEAR’S AT SUN N SAND
(JUHU) – 2013
(1000 PAX)
ELEGANZA - NEW YEAR’S AT MAYFAIR
BANQUETS (WORLI) – 2014
(900 PAX)
UPCOMING PROJECTS
• GENESYS - Chapter One
– Slated 31st October 2015
• GENESYS - New Years
Eve
– Slated 31st December 2015
• GENESYS – Remikx
– TBD
THANK YOU
FOR FURTHER DETAILS:
Max Gonsalves
max.gonsalves13@gmail.com
Contact : +91 9819742077