Assessment Plans Discussion
Career Services
Julie Guevara, Accreditation & Assessment Officer
February 6, 2006
ASSESSMENT AND STRATEGIC
PLANNING
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
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Assessment is a component of
Strategic Planning
Assessment Plans follow the
University Assessment Committee
(UAC) format
The assessment plan is “designed to
improve student learning and
development”
Assessment Plan Components
1.
2.
3.
4.
5.
6.
7.
8.
9.
Schedule for periodic unit-wide faculty/staff
assessment discussions
Goals that reflect mission and values
Objectives that are measurable (derived from
goals)
Means for achieving objective.
Assessment measures. How will you measure
each of the objectives?
Procedure for data collection.
Responsible for collection.
Analysis of data.
Anticipated use of findings, including
curriculum/program revisions
Missions
Student Services: Engaging students in
meaningful learning that enhances a
vibrant educational community.
GVSU: educates students to shape their lives,
their professions and their societies. The
university contributes to the enrichment of
society through excellent teaching, active
scholarship and public service.
1. Schedule for periodic unit-wide
faculty assessment discussions
o
o
o
o
o
Consider convening a subcommittee
to write the plan
Report back to department/unit and
get feedback
Edit plan if needed
Submit to Dean
Submit to UAC
2. Objectives are measurable (derived
from goals)
o
o
o
o
Student Learning Objectives
Establish connections with career services earlier in their
college career.
Student Objectives
Establish connections with career services earlier in their
college career.
Staff Objectives
TBA
Programmatic Objectives
Expand positive relationships with employers in West MI, the
Midwest, and other strategic regions of the country. Expand
positive relationships with community organizations in West
MI.
3. List of measures to evaluate
objectives.
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
Direct measures - evaluation of
exams, papers, projects, national
exams, interaction with
client/internship, artistic performances,
etc. Best if done using a rubric (scoring
guide).
Indirect measures - student surveys,
alumni surveys, grad school or job
placement, structured focus groups,
employer surveys, etc.
4. Procedure for data collection and
analysis
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From which class(es)or activities will you
collect assignments for evaluation?
If you’re using a test, survey, how will
you administer it (which students, alumni,
employers when)?
Who will do the evaluation?
Where will you get other data from?
Who will summarize the findings?
What do the findings mean?
5. Anticipated use of findings,
including curriculum/program revisions
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how will you use information to
improve curriculum/program by:
changing curriculum/program if
appropriate
providing faculty/staff development
resources
making budgetary requests
informing strategic plans and self
study
Hypothetical Case – Career Services – Student Learning
Outcomes
Student
Learning
Goals
#2 Increase
student
engagement
in the career
development
process.
Student Services
Goal(s)
#8 Provide
career planning,
internship and
post-graduate
employment
assistance to all
students and
alumni desiring
services.
GVSU
Goal(s)
#1 To support
high quality,
student-focused,
undergraduate and
graduate
education
provided by a
faculty dedicated
to excellent
teaching,
scholarship and
professional
service.
#2 To create a
broad educational
experience that is
guided by a
philosophy
supporting liberal
education in all
academic
programs.
NCA
Criteria
Criterion #3
The organization
provides evidence
of student learning
and teaching
effectiveness that
demonstrates it is
fulfilling its
educational
mission.
Core component 3a
The organization’s
goals for student
learning outcomes
are clearly stated
for each program
and make effective
assessment
possible.
Objectives
What will the
student know or
be able to do?
Establish
connections with
career services
earlier in their
college career.
Means for
Achieving
Objectives
Introduce a course
focusing on
internship and
job-search
strategies for Fall
2007.
Assessment
Measures
How will you
measure each
of the
objectives?
Collection
Cycle
B.1. May 2008
B. 1. Student
course
evaluations.
Responsibility
for
Collection
B. 1. Course
instructors.
B. 2.
Evaluation of
student course
portfolio by
student and
instructor.
B. 2. Director
of Career
Services
B.2. May 2008
Hypothetical Case – Career Services – Student Goals
Student
Goal(s)
Student Services
Goal(s)
GVSU
Goal(s)
NCA
Criteria
Objectives
What will you do
to achieve the
goal?
Means for
Achieving
Objectives
Assessment
Measures
How will you
measure each
of the
objectives?
Collection
Cycle
1.A/B. End of
each
semester.
2.A. Annually
Summer
#2 Increase
student
engagement in
the career
development
process.
#8 Provide career
planning,
internship and postgraduate
employment
assistance to all
students and
alumni desiring
services.
#1 To support
high quality,
student-focused,
undergraduate
and graduate
education
provided by a
faculty dedicated
to excellent
teaching,
scholarship and
professional
service.
Criterion #2
The organization
allocation of
resources and its
processes for
evaluation and
planning
demonstrates its
capacity to fulfill
its mission,
improve the
quality of its
education, and
respond to future
challenges and
opportunities.
Establish
connections with
students earlier in
their college
career.
Introduce
department
and resources
into first year
experience
program
(Admissions,
Orientations,
LIB 100, etc.)
by May 1,
2005.
1.A Survey
students
regarding
usefulness of
resources in the
first year
experience
program
(admissions,
orientations, LIB
100).
Responsible
for
Collection
#2 To create a
broad
educational
experience that
is guided by a
philosophy
supporting
liberal education
in all academic
programs.
Core component
2d. All levels of
planning align
with the
organization’s
mission, thereby
enhancing its
capacity to fulfill
that mission.
1.B. Survey
instructors
regarding
usefulness of
recourses in the
first year
experience
program
(admissions,
orientations, LIB
100).
2.A. Compare #
of student
responses
annually.
1&2
Department
Assessment
Committee
Hypothetical Case – Career Services – Staff Goals
Staff
Goal(s)
.
Student
Services
Goal(s)
GVSU
Goal(s)
NCA
Criteria
Objectives
What will
the staff
know or be
able to do?
Means for
Achieving
Objectives
Assessment
Measures
How will you
measure each
of the
objectives?
Collection
Cycle
Responsible
for
Collection
Hypothetical Case – Career Services – Program Goals
Program
Goal(s)
Increase the
awareness and
usage of office
services and
resources, and
employer
recruitment of
GVSU students
and alumni.
Student Services
Goal(s)
GVSU
Goal(s)
NCA
Criteria(on)
Objectives
What will the
program know or
be able to do?
Means for
Achieving
Objectives
#8 Provide career
planning,
internship and
post-graduate
employment
assistance to all
students and
alumni desiring
services.
Goals #3 To build
partnerships and
collaborations
between the
university and
external entities
which contribute to
the enrichment of
society in the
region, the state and
beyond.
# 5. As called for
by its mission,
the organization
identifies its
constituencies
and serves them
in way both
value.
Expand positive
relationships with
employers in West
MI, the Midwest, and
other strategic
regions of the
country. Expand
positive relationships
with community
organizations in West
MI.
Establish
relationships
with key W.MI
employers to
develop
additional job
and internship
opportunities
for students
and alumni.
Ten or more
viable
relationships
identified by
GVSU and
West MI
partners.
Initiate and
establish
relationships
with employers
in key
Midwestern
cities to
develop
additional job
and internship
opportunities
for students
and alumni.
Ten or more
viable
relationships
identified by
GVSU and
Midwestern
partners.
Goal #7 To enhance
the visibility of the
university and its
work.
Core component
5a. The
organization
learns from the
constituencies it
serves and
analyzes its
capacity to serve
their needs and
expectations.
Assessment
Measures
How will you
measure each
of the
objectives?
Collection
Cycle
End of Summer
semester
annually.
Responsible
for
Collection
Employment
Liaison.