Psychology Study Guide – Unit 7 - Memory Levels 1/2/3 KNOWLEDGE/COMPREHENSION/APPLICATION – Be able to define, explain and/or apply: Memory Episodic Memory Flashbulb Memory Generic (Sematic) Memory Procedural Memory Encoding – Visual/Accoustic/Semantic Storage Maintenance Rehearsal Elaborative Rehearsal Retrieval- Recognition/Recall/Relearning/Mnemonic devices Context-dependent Memory State-dependent Memory Tip-of-the-Tongue Phenomenon Sensory Memory – Iconic/Echoic Memory Eidetic Memory Short-term Memory Primacy Effect Recency Effect Chunking Interference – Proactive and Retroactive Long-term Memory - Schema Infantile Amnesia Repression Representativeness Heuristic Availability Heuristic Anchoring Heuristic Symbol Concept /Category Prototype 1. Distinguish between the 3 KINDS of memory. 2. Distinguish between the 3 PROCESSES of memory. 3. Distinguish between the 3 STAGES of memory. 4. Compare and contrast the effectiveness of the 3 KINDS of ENCODING. 5. Compare and contrast the effectiveness of various problem solving techniques: Algorithm: Specific procedure/formula Heuristics: “Rules of Thumb”, shortcuts Trial and Error Difference Reduction Means-end Analysis Analogies Working Backward Insight & Intuition (AHA moments) Level 4 – THERE WILL BE AN EXTENDED THINKING QUESTION ABOUT EYE WITNESS TESTIMONY RELIABILITY. Be prepared to use memory terminology to answer the prompt.