Element Project
Commercial & Advertisement
Instructions & Example
Introduction
• You will write and perform a Commercial that advertises your element. You
also must include a Written Advertisement, as seen on a billboard or in a
magazine. Ideas include, but are not limited to, convincing the audience to visit
the element in its natural habitat, encouraging the audience to buy the element,
or persuading the audience to use the element (be creative). You may ask a
classmate to help in the presentation of your commercial but they are still
required to do their own element project.
• This counts as a 100-point assessment (test) grade. Pay special
attention to the required details so you don’t lose points. (View
the Rubric on the Elements Project web site.)
• Some parts need to be done on the computer and some by
hand.
Process / Parts
A. Research your. Use your research to complete your Fact
Sheet document in Google Classroom.
B. Fill out the bibliography to report your sources.
C. Design and create your advertisement (project) using
your Fact Sheet (instructions in this presentation)!
D. Present your commercial to the class.
Project Requirements (Rubric Part
C)
1. Element’s Statistics (FACT section)
2. Element’s Commercial (CREATIVE
section)
3. Print Advertisement (STRUCTURAL
DRAWINGS and ILLUSTRATIONS)
Details and examples for each
on the following slides.
FACT section: Written
• Element atomicAdvertisement
number, symbol, name, and atomic
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mass (as seen on Periodic Table)
Pictures of its uses; minimum 3
Who discovered it and when
Reason for advertisement (example: why visit its natural
habitat, why use it or buy it)
Catchy slogan
3 other interesting facts
Border that relates to element
Size: minimum 12” X 18”
Example – Hydrogen
Combining with oxygen
In the nonmetal classification,
With the lightest mass,
The versatility of Hydrogen
To make water,
Its phase at room temperature,
And also in stars
None other than gas.
much, much farther.
Founded by Henry Cavendish
In 1766,
You would be surprised
Hydrogen is a gas,
The amount of this.
Holding 75% of elemental mass.
With an atomic number
Hydrogen was created naturally too,
of one,
Heck hydrogen is part of you.
And with no neutrons
Bohr Diagram
it’s sure to be fun.
Lewis Structure
Because neutrons are way overrated
ILLUSTRATION & STRUCTURAL
DRAWINGS
Your Advertisement should reflect the element represented. Additionally,
your ad MUST include the following:
• The element symbol with the Lewis dot structure
• A Bohr diagram
To support your slogan, your advertisement MUST also have the
following:
• A list of the number of protons, neutrons, and electrons in your
element
• Border that relates to element
• Pictures of its uses; minimum 3
CREATIVE Section: Commercial
(must have written copy for final presentation, underline all facts within your script):
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Element name, period, group
Family name and what it means to be part of it
Number of electrons in its outer shell (Valence electrons)
How it reacts with other elements, water, and air
Physical characteristics; appearance, texture, state at room temperature
History; who discovered it, when, where, and how it was discovered
Where the element can be found in its natural state
Uses; minimum of 3
Catchy slogan – Repetitive saying or tune or song that will help audience
remember facts (used minimum 3 times in the commercial)
• Time: 2-3 minutes
Example – Hydrogen Commercial
In the nonmetal classification
With the lightest mass,
Its phase at room temperature
None other than gas.
Combining with oxygen
To make water,
And also in stars
for group period,proton
much, much farther.
valence is 1 too,
that’s its electron, so cool.
Founded by Henry Cavendish
In 1766,
You would be surprised
The amount of this.
This is my ode to hydrogen,
Number 1 on the chart and
number 1 in my heart.
This is my ode to hydrogen,
Number 1 on the chart and
number 1 in my heart.
Like I said before a gas,
Holding 75% of elemental mass.
Hydrogen was created naturally too,
Heck hydrogen is part of you.
With an atomic number of one,
1 proton and electron,
Hydrogen is always #1,
This is my ode to hydrogen,
Number 1 on the chart and
number 1 in my heart.
3-20 minutes after the Big Bang,
hydrogen was first to join
the elemental gang.
Hydrogen is an element
On which we depend,
found in many compounds,
from beginning to end.
Here is my ode to hydrogen,
And with no neutrons
Number 1 on the chart and
it’s sure to be fun.
number 1 in my heart.
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Presentation (Rubric Part D)
• Perform your commercial for the class
(visual aids are recommended).
• You may choose to videotape yourself performing
the commercial and present it on the classroom
projector. You must test this prior to your
presentation date. If you create a video, you still
must have the written advertisement on the day of
your presentation. Bonus points for acting out your
commercial
• Be informative and creative. Have Fun!