Rensselaer

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Rensselaer

Universities, eLearning and

The Internet Tsunami

Creating eLearning Environments

From the Convergence of

Computing, Communication, and Cognition

Jack M. Wilson

J. Erik Jonsson Distinguished Professor of Physics,

Engineering, Information Technology, and Management www.JackMWilson.com

What shapes my views?

Rensselaer

• Experience at Rensselaer implementing

Studio Classrooms

Integrated classes

(Chem-Materials, Physics-Engineering, etc)

– Student mobile computing (laptop)

– 4 X 4 Curriculum

• NRC Committee on Information Tech.

NRC Physics Decadal Overview

• Pew Center for Academic Transformation

($8.8 M)

National Learning Infrastructure Initiative

Lots of visits, speeches, writing, reading, and visitors www.JackMWilson.com

Learning: The Killer App

Rensselaer

Is Learning the "Killer App" of the next generation of computing?

www.JackMWilson.com

The Fact:

Rensselaer

It is the worlds best communication tool combined with what will be the

World's Largest Library

Creating the First and Only

Global Continuous Learning Environment www.JackMWilson.com

Relentlessly changing the way we

Labor

Live

Love and

Learn

www.JackMWilson.com

Rensselaer

The Internet Tsunami

$ Trillions

$3.5

Market Value of

Tech Companies

$3.0

$2.5

$2.0

$1.5

$1.0

$0.5

$0.0

1970

1970s

Rensselaer

1980

1980s www.JackMWilson.com

1990

1990s 2000

Incl. Int’l Tech Companies

Source: Securities Data Company

Changing the landscape of

Rensselaer industry

Top 40 US-Traded Tech. Comp.

4/9/1999 Market Value ($B)

* Microsoft

Intel

* Cisco Systems

4/9/1999 Market Value ($B)

469.7

* TSMC

204.8

* SAP

189.7

* Amazon.com

32.1

31.1

30.1

IBM

* America Online

* Lucent Tech.

* Dell

Nokia

Hewlett-Packard

* EMC

* Sun Microsystems

Motorola

Northern Telecom

Ericsson

Texas Instruments

* Compaq

* Yahoo!

Siemens

Xerox

* Oracle

167.5

EDS

159.2

* Auto. Data Processing

158.6

Applied Materials

26.1

25.9

23.8

105.8

* eBay Inc.

80.4

* Tellabs

23.0

21.4

69.0

* Ascend Communications 20.6

66.1

* At Home Corp.

20.3

53.2

* Computer Associates 18.9

49.5

* First Data Corp.

49.0

* STMicroelectronics

45.5

* Micron Technology

42.1

* Priceline.com

40.9

* Gateway 2000

18.2

16.1

11.3

11.1

10.9

40.8

* E*Trade Group 10.8

40.6

Computer Sciences Corp.

9.3

39.0

* Linear Technology

37.8

* 3Com

8.7

7.8

Source: Frank Quattrone

Credit Suisse First Boston

Wilson’s Favorite Laws!

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• Moore’s Law:

CPU performance doubles every 18 months

• Bandwidth law:

Bandwidth is doubling even faster!

• Metcalf’s Law: the value of a network scales as n 2 where n is the number of persons connected.

www.JackMWilson.com

A New Paradigm

OLD Paradigm:

Physical Capital / Resources

NEW Paradigm:

Knowledge / Intellectual Capital

Frank P. Quattrone

Managing Director

Head of CSFB Technology Group

Credit Suisse/First Boston www.JackMWilson.com

Rensselaer

Why we are running so hard?

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• The Internet’s pace of adoption eclipses all other technologies that preceded it.

Radio was in existence 38 years before 50 million people tuned in;

TV took 13 years to reach that benchmark.

The Internet crossed that line in 4 years , once it was opened to the general public.

1 internet year = 2 dog years = 14 people years www.JackMWilson.com

Internet Tsunami -a reprise

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In 1994, 3 million people were connected to the

Internet. By the end of 1997, more than 100 million people were using the Internet.

Internet Traffic is doubling every 100 days.

• registered domain names grew from 26,000 in

July 1993 to 1.3 million in July 1997.

Over same period, the number of hosts expanded from under 1.8 million to 19.5 million.

www.JackMWilson.com

Internet Tsunami -what next?

Rensselaer

• Consumer electronics companies, media giants, phone companies, computer companies, software firms, satellite builders, cell phone businesses, Internet service providers, television cable companies are aggressively investing to build out the Internet.

• Within the next five years, the vast majority of

Americans should be able to interact with the Internet from their television sets, or watch television on their

PCs, and make telephone calls from either device www.JackMWilson.com

The horrible mismatch

People change very slowly

Technology changes very rapidly

Rensselaer www.JackMWilson.com

What Happens to Us?

Proprietary universities cherry pick

Rensselaer

Brand name universities franchise

Publics turn to government for protection

• Privates either “get it” or struggle www.JackMWilson.com

Proprietary U’s Cherry Pick Rensselaer

• Venture Capital is flowing into space

– $1.7 billion has been invested in new ventures in an effort to tap an education market estimated at over $600 billion annually

Focus on Management and IT

– Cash cows of the universities

~ 20 courses teach the majority of the SCH

Focus on Education for the Masses

Avoid the expensive specialties

• Team with Universities, then supplant www.JackMWilson.com

Brand Names Franchise

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U. Penn Wharton School

NYU- On-Line

MIT-Singapore-Microsoft

Stanford

• eCornell

Formation of for-profit subsidiaries of many many other universities.

www.JackMWilson.com

Publics turn to government for protection

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All dog technologies turn to the government for protection – George Gilder

Outmoded rules

NY State Regents – DL Task Force

– No one follows the rules

Capacity review

Protectionism www.JackMWilson.com

Privates in turmoil

Why should they exist?

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Can they offer the same education at N times the price?

What are strategies for differentiation?

www.JackMWilson.com

The Future?

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There are those who think that higher education will indeed be displaced by other alternatives.

Stephen Talbott argues that this will indeed happen and that it is the universities own fault.

While Talbott seems disturbed (even angry!) about these prospects, Lewis Perelman is positively welcoming. www.JackMWilson.com

Lewis Perelman

Rensselaer

• “I've analyzed and forecasted trends that, I am increasingly confident, will lead eventually to the collapse of the academic system in a way and for reasons that are basically the same as those that led to the collapse of the Soviet system.”

• Perelman does not think that there is any hope at all for reform in higher education and he thinks that reform is a complete waste of time.

• In his words: “I have no interest in reform; and, when asked, I discourage others from wasting time and money on it. Education reform over a period of decades has proven to be either unnecessary, futile, irrelevant, or even downright harmful. ” www.JackMWilson.com

Matter of Fact Approach

Rensselaer

• Recognizes inevitability while neglecting subtleties

Dewayne Matthews, director of student exchange and state relations at the Western Interstate Commission for

Higher Education (WICHE), assumes that “programs can be structured around asynchronous learning. ”

• requires a much more calibrated approach.

– Which programs? For what audience? Under what circumstances?

An asynchronous program for a motivated adult learner in a discretionary program may be the ideal solution. An asynchronous program to teach calculus to young adults with the expectation that over 90% of them will be able to use calculus in the next course is a much more difficult proposition. www.JackMWilson.com

Denial

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• Others in higher education are in denial. They hide behind platitudes of “ immutable values

” and “ centuries of stability

.”

• One university administrator once responded to one of my talks by asserting that the current structure of higher education was the “stable product of long evolution.” I pointed out that the dinosaur was one of the most stable products of long evolution, but that evolution does not create “stable products!”

It will be important to understand the core values and practices and to see how they play out in this changed environment.

www.JackMWilson.com

What are the healthier opportunities?

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Key Trends:

Pervasive Technology

Globalization

Mass Customization

Focus and Differentiation

Remember that the 18-21 year old will still be with us, and many will want the whole thing.

– Focus on the Student’s Experience www.JackMWilson.com

Ten Commandments of TEL

Rensselaer

1.

Restructure around the learner . Neither over-emphasize nor under-emphasize technology.

2.

Build upon research results

, which inform design; don’t try to reinvent the wheel.

3.

Remember that technology has an intrinsic educational value beyond helping students learn better .

4.

Do systematic redesign and not incremental add-ons . Do not automate the lecture . There is always a tendency to just add on a few computer experiences to everything else. By definition this costs more, is more work for faculty, and adds to the students’ burden. An innovative approach changes rather than adding poorly integrated exercises.

5.

Benchmark your plans and build upon examples of systematic redesign. Find the best examples and build upon them.

www.JackMWilson.com

Ten Commandments of TEL

Rensselaer

6.

Count on Moore’s law ("What is hard today is easy tomorrow").

Eg., CPU power and bandwidth relentlessly double.

7.

Cost is an important aspect of quality . There is no lasting quality if there has been no attention to cost. There are more than enough examples of expensive high quality solutions. We need more examples of inexpensive high quality solutions!

8.

Avoid pilots that linger . Design for a large scale and pilot projects only as a prelude to scaling up. It is easy to design innovative educational experiences that work for small groups. It is harder to address the needs of the 1000 students taking calculus

I at the large research or comprehensive university.

9.

Develop a balance between synchronous and asynchronous distributed learning.

10.

There is no longer any way to do good scholarship without technology, and there is no longer any way to teach good scholarship without technology.

www.JackMWilson.com

Pervasive Technology

Studio Classrooms

Laptop Curriculum

Fully wired campus

• Fully “wireless” campus

Rensselaer

Used pervasively not just for homework, in computer labs, or outside of class.

www.JackMWilson.com

Globalization

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Extending your reach globally

Not just marketing your programs overseas

Bringing global experiences to your students

– Junior year abroad is nice …. but…..

– An international student body is nice…… but…

Allowing students to participate in experiences that they could not have on your campus.

www.JackMWilson.com

Mass Customization

Rensselaer students

The notion is that you take customers and put them at the center of their own universe. –Jeff

Bezos, CEO of Amazon.com

Amazon.com

Dell Computer

– Expedia.com

www.JackMWilson.com

Mass Customization

Rensselaer

Mass Customization is NOT

Pandering

Allowing the student to define the course

Abdicating responsibility for student learning www.JackMWilson.com

Mass Customization

Rensselaer

Mass Customization is

Based upon sound cognitive research

– finding out where the student is (initial condition)

Defining a personalized path to success

Mass customization is only practical through creative use of technology www.JackMWilson.com

Focus and Differentiate

Rensselaer

• No more “all things to all people”

Not every institution can sell distant learning to

Asia!

• Watch for “consolidation” or “shakeout”

Failures are good for the system and bad for the victim

What is YOUR special expertise?

Babson, CalTech, etc.

www.JackMWilson.com

You ain’t seen nothin’ yet Rensselaer

• Remember Moore’s Law, the Bandwidth Law,

Metcalf’s Law.

Present asynchronous courses are primitive and rudimentary precursors to real distributed learning.

• Don’t wait, get started now.

• “Don’t look back, somethin’ might be gaining on you.” –Satchell Paige www.JackMWilson.com

Our Strategies

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Interactive

Learning

Information

Technology

Critical

Focus Internationalization www.JackMWilson.com

What happens to me?

Rensselaer

Will the Web or a CD-

ROM Replace your

<Blank> Instructor?

www.JackMWilson.com

The transmission model

The mainframe approach

Rensselaer www.JackMWilson.com

Interactive Learning

Distributed Collaborative Model

Rensselaer www.JackMWilson.com

The Traditional Classroom

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The Studio Classroom

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The typical Studio

Traditional

Credit Hours: 4

• Contact Hours 6

2 Hours Lecture

2 Hours Recitation

– 2 Hours Lab

Studio

Credit Hours: 4

• Contact Hours 4 www.JackMWilson.com

Rensselaer

The Studio Classroom

• Hesburgh Award 1995

Boeing Award 1995

• Pew Prize 1997

Pew: $8.8 Million in 1999.

Rensselaer www.JackMWilson.com

New Resources

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Texts

Interactive Texts

Access to Databases

Full Motion Video

Data Acquisition/Analysis/Visualization

Collaboration

Live Links to Experts www.JackMWilson.com

The Forty Year Degree

Rensselaer

Christopher Galvin,

President Motorola:

We are not hiring any more graduates with four year degrees.

We want employees with forty year degrees www.JackMWilson.com

Distributed Cognition

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• The "Client-Server" model.

Connecting students, instructors, and resources into a rich interacting community of learners.

Peer Teaching

Cooperative Learning

• Student-student as well as student-instructor and student-resource interactions

• Synchronous as well as asynchronous

Video/Audio/ and Multimedia interactions

• The real "World Wide Web" www.JackMWilson.com

Our Strategies for the distance

Rensselaer

Follow our corporate partners throughout their own globalization process

– ex: GM into Mexico, Luxembourg and elsewhere

Focus on Engineering, Management and

Technology, Computer Science, and Information

Technology

Offer old, new, and leading edge technologies.

www.JackMWilson.com

Technologies in Use

Satellite Video

• ISDN Videoconferencing

• CD-ROM Creation

• Mail out materials

• World Wide Web materials

• ILINC

LearnLinc

Desktop Video (multicast)

Network based materials management

– Classroom management

• Software Spin Off: ILINC www.JackMWilson.com

Rensselaer

LearnLinc 3.0

Rensselaer www.JackMWilson.com

Rensselaer

On- Air indicator

Raise your hand

Picture or video of speaker

Audio and Network controls

Agenda or class roll

Feedback section

(can be pace, agreement, T/F, Yes/No, etc.)

Chat Window www.JackMWilson.com

On-Line Testing

(LearnLinc TestLinc)

Rensselaer www.JackMWilson.com

Student Results and Records

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Record book

Rensselaer www.JackMWilson.com

NTU-Rensselaer Course

Satellite broadcast

Hands On Exercises

Synchronous Tutoring

Asynchronous support

Rensselaer www.JackMWilson.com

NTU-Rensselaer Course

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Hands-On World Wide Web

Feb 10 & 17, 1998

8000 participants

500 sites

Most successful NTU course ever

• “The future of satellite based education.”

Lionel Baldwin, President, NTU www.JackMWilson.com

Rensselaer and Hong Kong City U.

Rensselaer

Survival Skills for Astrophysics

Professor Chun Ming Leung

Graduate Students in Astrophysics

Video/Audio/

LearnLinc

Web Data Conf.

Both ISDN and Internet connection

7 am Eastern ( 6 Hong Kong)

Student Collaborative Presentations

One Semester length www.JackMWilson.com

Chemical Mechanical Planarization

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• RPI/Intel/Applied Mat./ Matsushita/IBM

New York; Osaka, Japan; California; Arizona; Texas

Murarka, Schowalter, Duquette

(Introduction to Copper Metalization)

(Wall Street Journal article)

Month long course to engineers and scientists in the workplace.

Video/Audio/

LearnLinc

Web data Conf.

ISDN and Internet

– ProShare, PictureTel, Panasonic multipoint www.JackMWilson.com

CMP Course

Rensselaer

• Profilimeter trace showing dishing of the titanium liner relative to the adjacent recessed copper metal.

An electrochemical interaction between the copper metal and the titanium accelerated the normally low polish rate of titanium to produce the negative dishing.

www.JackMWilson.com

U.S. Problem

Rensselaer

Few high school students studying math & physics

Lack of qualified teachers

Rural and inner cities are particularly bad

Solution:

LearnLinc used to teach physics over the network

Funded by:

• AT&T

• Lucent

Bell Atlantic

IBM www.JackMWilson.com

Remote Physics Course

Rensselaer

Introductory Calculus Physics

Delivered via ILINC

LearnLinc

Cobleskill High School in rural upstate NY

Collaborative between the physics teacher at

Cobleskill and faculty and graduate students at Rensselaer www.JackMWilson.com

Nichole

Rensselaer www.JackMWilson.com

Rensselaer

Dr. Jack M. Wilson wilsoj@rpi.edu

http://www.RPI.edu

http://www.JackMWilson.com

www.JackMWilson.com

The End

RSVP

Rensselaer

10 Years +

'93 Telecon "Best Distance Learning Program"

'96 USDLA Industry-University Collaboration

1066 Students in Credit/Degree Courses(S99)

Several hundred more in short courses

Bringing education to the workplace

(GM, IBM, Lockheed Martin, AT&T, Lucent, Con

Ed, GE, UTC, Pratt &Whitney, Ford, Intel,Applied

Materials, Matsushita, Bugle Boy, Albany

International, Key Bank, +++++) www.JackMWilson.com

Success Story-LearnLinc

Rensselaer

ILINC

LearnLinc distributed learning system

– Video-audio-collaboration-synchronous-asynchronous

• founded in 1994 by one faculty (Wilson) and two alums (Bernstein and Usluel)

RPI Research joint with AT&T and Bell Labs

Began in incubator

Moved to Tech Park

Bootstrap start-up and two rounds of venture including one with Intel.

www.JackMWilson.com

Albany International Paper

Rensselaer

Management and Technology

Gene Simons

North America

South America

Europe

Australia

Asia

Face to Face first then PictureTel and Web www.JackMWilson.com

Success Story

Rensselaer

MapInfo

Founded by four undergraduates and staff member

$60.6 million in 1998 rev.(1999 $70 M est.)

NASDAQ Stock

Develops desktop mapping software

Offices in Beijing and Hong Kong

Research with campus on software design collaboration across distance and culture www.JackMWilson.com

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