AFOREST & FAP
Aim
To learn what these two acronyms
stand for and how to use them!
What does this stand for?
Persuasive Techniques
A
F
O
R
E
S
T
A
ANECDOTE (STORY)
F
FACTS
O
OPINIONS
R
RHETORICAL QUESTION
E
EMOTIVE LANGUAGE
S
STATISTICS
T
TRIPLETS
Find & extract examples
of AFOREST in the
‘Smoking’ Essay
Anecdotes
Facts
Opinion
Rhetorical questions
Emotive language
Statistics
Triplet
Anecdotes
‘I do. Her name is Alice. It’s a
disgusting habit, which at times
makes me question whether I want
to be her friend’
Anecdotes make things real – they
give a real life example of what
you are explaining
Facts
‘In fact, the chances of getting lung
cancer if you smoke is 40% higher
than if you do not smoke’
They are concrete proof which support
what you are saying.
Opinions
I think it is wrong for teenagers to
smoke
An exposition requires you to state
your opinion, so you should make it
clear
Rhetorical Questions
Do you have a friend who smokes?
So why should we not smoke?
Don’t you think education is more
important than smoking?
Makes the reader think, designed to
‘hook’ them into your text
Emotive language
Disgusting
Terrible
Rot
Dangerous
Costly
Bitter
Creates effect & drama!
Statistics
A standard pack of cigarettes costs $7,
which if you smoke one a day adds up
to $42 per week
Cannot be argued with – make
everything more persuasive
Triplets
‘It can cause diseases, it costs a lot of
money and can result in poor oral
hygiene.’
People remember things in threes – e.g.
Mars had ‘helps you work, rest and
play’
Persuasive techniques
• These are the things that give your
essay ‘edge’ – they show that you are
trying to persuade your audience and
make things very real for them.
• They are excellent ways to start your
essay, link paragraphs and end an
essay.
AUDIENCE – who you are aiming at –
different audiences will be looking for
different things e.g. ‘cool’ has a
different meaning to a young and mature
audience
FORM e.g. letter,
poster, leaflet,
newspaper article
Every form will
require different
features/language
conventions e.g. a
poster will need to
be constructed
differently to a
leaflet
FAP
PURPOSE - why you are
writing – are you
persuading? Informing?
Explaining?
FAP in practice
Your task is to design a poster for
EITHER:
• DBS Bank, encouraging 11-18 years
olds to open their new Young Savers
account
OR
• American Express, encouraging 11-18
years olds to get one of their Young
Persons Credit Cards
PERSUASIVE TECHNIQUES
What do these stand for?
A
F
O
R
E
S
T
Plenary
Persuade me to give you a lollipop using
one of the AFOREST techniques e.g.
100% of students have a better recess
time if their teacher has given them a
lollipop