PUBLIC PRIVATE
PARTNERSHIPS IN
TOURISM
Tourism in Madhya Pradesh:
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Pilgrimage
Heritage
Cultural (Recreation and Leisure)
Adventure
Economic (Nature and Wildlife)
Rural
Sustainable Tourism – Poverty Alleviation
7 mechanisms suggested by UNWTO:
1. Employment of the poor in tourism
enterprise;
2. Supply of goods and services to
tourism enterprises by the poor or by
enterprises employing the poor;
3. Direct sales of goods and services to
visitors by the poor (informal
economy);
4. Establishment and running of tourism
enterprises by the poor - e.g. micro, small
and medium sized enterprises (MSMEs), or
community based enterprises (formal
economy);
5. Tax or levy on tourism income or profits
with proceeds benefiting the poor;
6. Voluntary giving / support by tourism
enterprises and tourists;
7. Investment in infrastructure stimulated by
tourism also benefiting the poor in the
locality, directly or through support to
other sectors.
PUBLIC PRIVATE PARTNERSHIP

To overcome infrastructure bottlenecks
 to hasten infrastructure development
• Government provides the
statutory/administrative backup to
infrastructure projects
• Private sector provides finances and
manages these projects
TOURISM – PPP BENEFITS

develop new destinations

provide / augment necessary amenities

preservation of heritage sites

promotion and marketing of destinations
PPP SEGMENTS

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Infrastructure improvement;
provision of support services and
equipment;
Information dissemination and
marketing;
Training/capacity building of personnel
(e.g. in eco-tourism areas)
Civil Societies management and
organizational development
Role of Government
 Enabling
policy formulation;
 Legislative and institutional reforms;
 Administrative capacity building;

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Identification of thrust areas / projects;
Risk assessment and mitigation;
Project clearance;
Ensure transparency and welfare;
Private partner’s responsibilities
 Efficient
project management;
 Corporate
and social responsibility;
 Ecological
sustainability;
Sourcing finances
 Project
development funds
 Public equity participation
 Viability gap funding (20% - 40%)
 Financial institutions

Funding mechanisms
so let’s set the ball
rolling….