Chapter 2

Business Ethics and Social

Responsibility

2-1

Business ethics – the standards of business conduct and moral values governing actions and decisions in the workplace.

Social Responsibility – in a general sense, it’s management’s acceptance of the obligation to consider profit, consumer satisfaction and societal well-being of equal value in evaluating the firm’s performance.

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Concern for Ethical and Societal Issues

 Businesses are responsible to the following groups:

Customers Quality, service, good prices

Employees Good pay, benefits, safety

Investors -

Society-

Profits, return on investment

Protect environment, philanthropy

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Individuals make a difference

 Stages of Individual Moral and Ethical Development

2-3

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How Organizations Shape Ethical Conduct

 Structure of an Ethical Environment

Examples:

“Lead by Example”

Anonymous hotline

Train how to recognize and reason through ethical situations.

Code of Conduct

2-4

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 Common Business

Ethical Challenges

2-5

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Conflict of Interest – situation where an employee must make a decision about the business’s welfare versus personal gain.

How do you handle a potential conflict of interest?

Either Avoid it or Disclose it

Examples:

•Real estate agent representing the buyer and seller

•Accepting a gift or bribe for special treatment

•Represent competing companies

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 Responsibilities of Business

2-7

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 Responsibilities to Customers

 Consumerism —public demand that a business consider the wants and needs of its customers in making decisions.

2-8

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 Responsibilities to General Public

 Public Health Issues

 Protect the Environment

 Develop the Quality of Workforce

 Corporate Philanthropy

 Responsibilities to Employees

 Workplace Safety

 Quality of Life Issues

 Ensuring Equal Opportunity

 Keep safe from Sexual Harassment

2-9

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2-10

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 Anheuser-Busch :

Encouraging

Responsible Sales of Alcoholic

Beverages

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 Toyota markets environment friendly cars

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 Chevrolet

Corporate

Philanthropy: The

Chevrolet Michelle

Kwan REWARDS

Scholarship

Program

2-13

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