By T. Harv Eker
HarperBusiness

You ought to get rich; it is your duty to get rich – means you might . . .
 Provide a useful product or service
 Trusted with money; yes, most wealthy people are honest and nice
 Attract people and develop great enterprises
 Serve the community and mankind

 Roots (the inner)
 Fruit (the results, the outer)
If you don’t like the results, focus on the roots (unseen), not the fruit

 Programming leads to your thoughts
 Thoughts lead to your feelings
 Feelings lead to your actions
 Actions lead to your
RESULTS

Changing your Programming or Conditioning
 Verbal programming: What did you hear when you were young?
 Modeling: What did you see . . . Young?
 Specific incidents: What did you experience
. . . Young?

 Money is the root of all evil
 Rich people are greedy
 You have to work hard to make money
 Money doesn’t buy happiness
 Money doesn’t grow on trees
 Money corrupts

“Monkey see, monkey do”
“The apple doesn’t fall far from the tree”
Parents
 Savers or Spenders
 Risk takers?
 Manage money well or not
 Did money seem to come easily
 Was money steadily or sporadically flowing in

What money or wealth experiences did you have when you were young?

What is the Engine Driving Your Behavior
 Rebelling against successful parents
 Desire to belong
 Fear/Security
____________________________________
 Purpose
 Contribution
 Joy

Write your thoughts about money –
– what did you hear when you were young?
– what was modeled in your family?
– any incidents of significance?

Write a paragraph —
– What does money really mean to you? (e.g., status, safety)
– What is your attitude toward money and success?
– Why creating wealth is (is not) important to you.
Be specific.

Wealth File: Rich people focus on opportunities.
Poor people focus on obstacles.
Is the glass half empty or half full?
Poor people . . .
 make choices based upon fear
 Scanning for what is wrong or could go wrong
 Focus on what if it doesn’t work

 Take responsibility for the results – “It will work because I’ll make it work.”
 Expect to succeed
 Have confidence in their abilities
 If things don’t work out, they will find another way to succeed

Rich People
 See opportunity
 Willing to take risk
 Worst case – they can always make it back
 Take educated risk
 Do not take forever to get educated; know you can never know all information
Poor People
 Expect to fail
 Focus on obstacles, they are usually unwilling to take risk
 If things don’t work out, it would be catastrophic
 Preparing really is stalling

“It’s nuts to think you can know everything that may happen in the future. It’s delusional to believe you can prepare for every circumstance that might someday occur.”
1.
Get ready quickly
2.
Take action
3.
Correct along the way

Action always beats inaction.
Rich people get started –
Adjust along the way

Rich People Understand the Huge
Distinction between
1. Working Income and
2. Net Worth

1) income: working and passive income
2) savings
3) investments
4) simplification: lifestyle where you can live on a modest amount of money

Most people have a tough time creating passive income because
1. Conditioningyour money blueprint: “Go to work; get a job”
2. Never taught how to earn passive income
3. Never given it much attention – attention is on career (working income)

Typically, expenses will rise in direct proportion to income.

 Blank Sheet: Title, Net Worth
 Chart: $0 to Net Worth Objective
 Note your current net worth
 Every 90 days, enter your net worth
What you focus on expands!!!!

Rich People: Manage their money well
Poor People: Mismanage their money well
To master money, you must manage money
 Wealthy people: not smarter than poor
 Poor people: either mismanage or avoid

You must acquire the HABITS and SKILLS of managing a small amount of money before you can have a large amount.
The HABIT of managing your money is more important than the amount.

Either you control money, or it will control you.
To control money, you must manage it.
Rich people have their money work hard for them. Poor people work hard for their money.

 First you work hard for your money, then you let money work hard for you.
 The more your money works, the less you will have to work.

To never have to work again . . . Unless you choose to . . . If you work, you work by choice, not by necessity.

Overspending and the need for immediate gratification have little to do with the actual item you’re buying, and everything to do with lack of fulfillment in your life.

Rich People Poor People
 Work to pay for their investments, which will pay for their future
 Work to earn money to live today
 Buy assets that appreciate
 Buy expenses

Rich people see every dollar as a “seed” that can be planted to earn a hundred more dollars, which can then be replanted to earn a thousand more dollars.
Every dollar you spend today may actually cost you a hundred dollars tomorrow. Personally, I consider each of my dollars to be investment
“soldiers” and their mission is “freedom”.
Needless to say, I’m careful with my “freedom fighters” and don’t get rid of them quickly or easily.

Wealth File
Rich People Act in Spite of Fear
Poor People Let Fear Stop Them
 In the real world you have to take real ACTION to succeed
 Action is the bridge between the inner world (root) and outer world (fruit/results)

If you are willing to do only what’s easy, life will be hard.
But if you are willing to do what’s hard, life will be easy.

If you want to create wealth or any other kind of success, you must be a warrior.
You must train yourself to NOT be stopped by anything.

The only time you are actually growing is when you are uncomfortable.
If you want to be rich and successful, you’d better get comfortable with being uncomfortable.

If your goal in life is to be comfortable, I guarantee two things:
1) You will never be rich
2) You will never be happy
Happiness doesn’t come from living a lukewarm life. Happiness comes as a result of being in our natural state of growth and living up to our fullest potential.

List your three greatest worries, concerns, or fears regarding money and wealth.
Challenge them. For each, write down what you would do if the situation you fear actually happened. Would you still survive?
Would you make a comeback?

Wealth File
Rich People Constantly Learn and Grow
The fastest way to get rich and stay rich is to work on developing you.
Becoming rich isn’t as much about getting rich financially as about whom you have to become, in character and mind, to get rich.

10%: Financial Freedom Account – used for investments & creating passive income
10%: Long-Term Savings for Spending
Account
10%: Giving
10%: Education
10%: Play account – spend $ every month
50%: Necessities Account

 If you want to get rich, focus on making, keeping, and investing your money.
 If you want to be poor, focus on spending your money.
Again, what you focus on expands!

The mark of true wealth is determined by how much you can give away.