Communications and Social Media Manager

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Job Title: Communications & Social Media Manager
Department: Business Development
Classification: Full Time- Non-Exempt
About the Organization:
Led by founder and CEO, Dr. Nadine Burke Harris, the Center for Youth Wellness (CYW) is part of a national effort to revolutionize
pediatric medicine and transform the way society responds to children exposed to significant Adverse Childhood Experiences (ACEs) and
Toxic Stress. CYW has a three-pronged strategic approach to addressing an emerging public health crisis: clinical innovation; research; and
movement building. While CYW’s direct service work is housed within a pediatric clinic that serves children and families in the Bayview
Hunters Point neighborhood of San Francisco, its work highlights the way in which pediatricians, policymakers and society in general
recognize, treat, and respond to youth who may be at risk or are experiencing Toxic Stress. CYW aims to bring about better health
outcomes throughout the life course. We're poised to continue growing our model of clinical, research and movement building in relentless
pursuit of our goal to improve the health of children and adolescents exposed to Adverse Childhood Experiences.
Read more about our past successes and new partnerships at our website: www.centerforyouthwellness.org
Position Summary:
The Communications & Social Media Manager is a critical position to support the overall implementation of CYW’s growth and strategic
vision. Reporting to the Director of Marketing & Communications, this position will directly support the expansion and implementation of
CYW’s strategic marketing and communications plans, including: a national public education campaign, an internal messaging
development initiative, an external brand development effort, and a thought-leadership strategy. S/he will directly coordinate
communications projects, including all online and social media efforts.
Responsibilities:
Under the direction of the Director of Marketing & Communications:
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Support the implementation and measure the success of a strategic communications plan to broaden awareness of CYW brand
and support CYW’s strategic public education campaign.
Manage communication and campaign logistics, systems, reporting and tracking of activities, including earned PR, print
collateral, digital and social media efforts.
Manage and create content for social media accounts including but not limited to Twitter, Facebook, Instagram, YouTube,
Pinterest, and LinkedIn
o Create engaging written posts and visuals
o Customize social media pages, develop supporting offline collateral, create original content, etc.
o Work directly with the Development Team to fulfill donor social media benefits
Oversee, or execute as needed, the development of electronic communications, including website, social media, electronic
newsletters and other electronic communications
Metrics, Analytics, and Reporting – leverage traditional and social media measurement tools (i.e. Google Analytics, Facebook,
Twitter, LinkedIn native insights, etc.) to provide reports on PR, communications, and digital performance conveying actionable
insights, and continually find ways to improve on those metrics through testing and new initiatives.
Support talking points, speeches, presentations and other material as needed for CEO speaking engagements and other projects
Manage relationships with communications related vendors or consultants
Collaborate with Director of Marketing & Communications and Vice President of Development & Communications on
expanding CYW’s marketing and brand presence.
Skills & Qualifications:
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Experience with software such as Photoshop, In-Design, Google Analytics, Google AdWords, and other technical
communications programs
Experience working with senior level executives
Strong attention to detail, project management and analytical skills
3450 Third Street, Bldg.2, Suite 201
San Francisco, CA 94124
centerforyouthwellness.org
415.684.9520
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Strong verbal communications skills and demonstrated ability to write clearly and persuasively
Strong partnership-building and event planning skills
High energy, positive, “can-do” attitude, flexibility, teamwork; high degree of initiative
Demonstrates ability to think strategically and thorough understanding of strategic communications
Demonstrates ability to prospect, cultivate, and manage press relationships
Requirements:
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Bachelor’s degree in journalism, marketing, public relations, social media or related field
3-5 years of communications, public relations, social media, or marketing experience, preference to health related experience
Compensation:
Salary based on experience and qualifications. Please provide your salary expectations.
How to apply: To apply for this position, please submit a cover letter and resume to: hiring@centerforyouthwellness.org with
“Communications and Social Media Manager” in the subject line.
Center for Youth Wellness provides equal employment opportunities without regard to race, color, creed, gender, religion, marital
status, registered domestic partner status, age, national origin or ancestry, physical or mental disability, medical condition including
genetic characteristics, sexual orientation, or any other consideration made unlawful by federal, state, or local laws.
3450 Third Street, Bldg.2, Suite 201
San Francisco, CA 94124
centerforyouthwellness.org
415.684.9520
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