JOURNALISM
& MASS COMMUNICATION
Public Relations
Highlights:
Examples of Careers in This Field:
1. The most comprehensive PR curriculum in Northern
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California.
2. Program rated one of the ‘premier’ programs in the U.S. in a
national survey conducted by Marquette University.
3. All majors complete a required internship, which is
excellent training for a career in the field.
4. The School of Journalism and Mass Communications is one
Sports/Entertainment Promotion
Special Event Management
Public Relations Counseling Firm
Political Affairs
Marketing Communications
Investor/Financial Relations
Government Public Affairs
Employee Communications
of the first units on campus to have a completely wireless
environment. All classrooms have wireless access, and
majors are required to have a laptop/notebook Apple or PC
for use in their courses.
5. Students in campaigns class plan public relations programs
Programs Offered:
1. B.S., Public Relations
2. Minor, Public Relations
for actual clients.
6. Public Relations majors gain solid, practical experience by
producing the School’s alumni newsletter and planning the
School’s annual Alumni Dinner and December graduation
convocation.
Required Lower Division Courses:
Engl IA and Engl 1B
Journ 61A; MCOM 72 (GE Area D3)
7. Distinguished Alumni include Rene Shimada Siegel,
President and Managing Partner of HighTech Connect, and
Sheri Benjamin, President of The Benjamin Group, and Jon
Required Advanced GE Course:
Iwata, Sr Vice President of Communications, IBM
Area Z: M.Com. 100W
Corporation.
8. One of the few programs in the nation to have course
electives in Special Events management and the Principles
of Fund-Raising.
JOURNALISM & MASS COMMUNICATION Fact Sheet
Student Clubs and Organizations:
Other Information:
1. Public Relations Student Society of America (PRSSA)
1. The public relations degree program has about 150
2. Silicon Valley Public Relations Society of America (PRSA)
majors and represents a good multicultural mix of
3. International Association of Business
students from around the world.
Scholarships:
2. Dennis Wilcox
2. The public relations degree program is housed in the
School of Journalism and Mass Communications, which
3. Dwight Bentel
is the largest unit in northern California with 650
4. High Tech Connect
undergraduate majors and about 75 graduate students.
5. Matthew Garcia Memorial
6. Pearce Davies
3. In addition to the Public Relations program, the School
also has degree programs in Advertising and Journalism.
7. Rene Shimada Siegel
8. San Francisco PR Round Table
SJSU Web Links
SJSU Home page: http://www.sjsu.edu/
Applying online: http://www.csumentor.edu/
Aid and Scholarship: http://www.sjsu.edu/faso
Housing: http://housing.sjsu.edu/
Request Information about SJSU: http://info.sjsu.edu/home/info.html
Schedule of Classes: http://info.sjsu.edu/home/schedules.html
SJSU Catalog: http://info.sjsu.edu/home/catalog.html
Testing and Evaluation: https://testing.sjsu.edu/
Academic Unit:
School of Journalism and Mass Communications.
One Washington Square
San Jose, CA 95192-0055
Office is located in DBH 105
Phone: 408-924-3240
Email: JMCwebSJSU@gmail.com
Web: www.jmc.sjsu.edu
San José State University does not discriminate on the basis of race, color, religion, national origin,
sex, sexual orientation, marital status, pregnancy, age, disability, disabled veteran’s or Vietnam
veteran’s status. This policy applies to all SJSU student, faculty, and staff programs and activities.
Contacts:
Director of School:
Professor Bob Rucker
408-924-3249
Robert.Rucker@sjsu.edu
Undergraduate Academic
Advisor:
Dr. Kathleen Martinelli
408-924-3285
Kathleen.Martinelli@sjsu.edu
Graduate Degree Coordinator:
Dr. Scott Fosdick
408-924-7556
scott.fosdick@sjsu.edu
San José State University
One Washington Square
San José, CA 95192-0049