2021-08-16T10:10:27+03:00[Europe/Moscow] en true Customer groups represent separate segments if:, Customer groups represent separate segments if:, Customer groups represent separate segments if:, Customer groups represent separate segments if:, Customer groups represent separate segments if: flashcards
5 reasons why customer groups represent separate segments

5 reasons why customer groups represent separate segments

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  • Customer groups represent separate segments if:
    • Their needs require and justify a distinct offer
  • Customer groups represent separate segments if:
    • They are reached through different Distribution Channels
  • Customer groups represent separate segments if:
    • They require different types of relationships
  • Customer groups represent separate segments if:
    • They have substantially different profitabilities
  • Customer groups represent separate segments if:
    • They are willing to pay for different aspects of the offer