“William Morris once said, ‘Have nothing in your house that you do not know to be useful, or believe to be beautiful.’ These are the words of a craftsman, dedicated to only bringing the good into the world. Morris’s words across the Atlantic echoed the Shaker guiding principles of simplicity, utility and honesty in everything they designed and made.”
Excerpt From: Alan Moore. “Do Design — Why beauty is key to everything.” Apple Books.