Partnering for Success
Building Residual Income
Vision
• Extend Core
• In High Growth Markets
• With NO NEW Staff
• With NO RISK
• With a PROVEN Player, Process, and Program
• Generating Life / Business Changing Residual Income Streams
Agenda
I.
GHI Mission
II.
Partner Program Mission
III. Who We Are
IV. Why Partner with GHI
V.
Partner Program Overview
VI. Partner Financial Opportunity
GHI Mission
Helping Companies Connect Smarter™
with their markets, people, products, and processes to improve
clients’ brands and grow their revenues.
By so doing … we create powerful, life and business changing,
high profit residual income streams for businesses, their owners
and key staff.
Partner Program Mission
Extend GHI’s Mission to our Partners…
so they too can help their clients Connect Smarter™
while building a highly profitable, residual income
stream business model for their long term corporate
and personal gain.
Board of Directors
Frank Griffith, CEO & Board Chairman
Pete Kever, Principal & Board Member
Pete Radke, GM & Board Member
Jeff Reusser, CFO & Board Member
Jane Griffith, Treasurer & Board Member
Firth Griffith, Board Member
Joseph Aiello, Board Member
Executive Management Team
Frank Griffith
Jeff Reusser
Pete Kever
Pete Radke
Patrick Dzamesi
Jane Griffith
Frank Griffith
International Management Team
Founder & Chairman of the Board
Patrick Dzamesi
Brian Bertke
Alex Yogalnik
Daniel Asama Ago
Ronald Kyamagero
Business Units
Manufacturing
Pete Radke
GM
Pete Kever
Principal
Patrick Dzamesi
EVP
Frank Griffith
CEO
Frank Griffith
CEO
Jane Griffith
CEO
Managed Enterprises
F100
Software
Consulting
Nigerian
Software
Development
Ukrainian
Web
Design
Ugandan
Web
Design
Joe Griffith
Exec. Producer
Jeff Reusser
COO
Multiple Companies but a Single Focus:
Helping Companies Connect Smarter ™
GHI Milestones
1993 Company Founded, Frank Griffith, www.griffithholdings.com
1994 Whirlpool Corporation: Top 10 Management Consulting Firms for Total Quality Award
1995 First International Client, Israeli software firm
1996 Founded GHI Telecom Services, www.ghits.com
1997 100th telecom client
1998 First Million Dollar sales year
1999 Founded GHI Internet Services, www.ghiis.com
2000 First Search Engine Marketing client, National City Bank; 100 th GHI Telecom Partner joins
2001 1000th telecom client; 100th internet client; developed first ASP Software Application
2002 Founded GHI Marketing Services, www.ghims.com
2003 Four Million Dollar sales year; 200th GHI Telecom Partner joins
2004 500th internet client; 250 Search Engine Optimization Campaigns managed
2005 Founded GHI International with office in Africa, www.ghiintl.com
2006 50th GHI Internet Partner; 5,000th GHI client; 500th SEO Campaign delivered
2007 GHI starts up first ecommerce play & purchases international partner
GHI by the Numbers
•
$4.7 Million in Sales
• 11 companies in 8 industries
• 5,200 Customers in 40 States, 9 Countries and 4 Continents
• 90+ Products and Services
• 31 Staff and 9 Interns in 4 Countries
• 400+ Web & Telecom Resellers
• 40+ Relationship Marketing Distributors
• 16 Corporate Web Sites
• US Headquarters in Medina, Ohio
• International Headquarters in Mauritania
• International Offices in Uganda, Ukraine, Nigeria and Mexico
Corporate Strengths
• Residual income model
• Corporate financial
strength
• Proven sales engine
• Multi-channel new
customer acquisition
model
• Centralized revenue
capture model
• Diversified indirect
distribution channel
• Low cost design and IM
resources
• Internship model
• Project management
• Minimal corporate risk
GHI Recognition & Awards
Weatherhead 100 Award
Entrepreneur of the Year
Small Business of the Year Award
Distinguished Marketing and Sales Award
Who’s Who in Technology Award
Cascade Capital Business Growth Award
GHI Recognition & Awards
Team NEO Success Award
Top 25 Internet Design Firms
Top 30 Largest Telecom Brokers
Telly Award for Film / Video
Total Quality Management Gold Medal Award
GHI Recognition & Awards
Weatherhead 100 Award
Northeast Ohio’s most prestigious business growth award recognizing the 100 fastest growing
companies in the region; forged in 1987 by the Weatherhead School of Management at Case
Western as a venue for encouraging the truest spirit of entrepreneurialism and rewarding those
companies that serve as a beacon to all businesses in Northeast Ohio. Three time recipient:
2004, 2005, 2007.
2004: GHI was Ranked the #8th fastest growing company with 453% sales growth.
2005: GHI was Ranked the #15th fastest growing company with 410% sales growth.
2007: GHI was Ranked as the #17th fastest growing company with 600% sales growth.
Entrepreneur of the Year
Awarded by the Medina County Economic Development Corporation for demonstrating
substantial product innovation, rapid growth, and market development. 2004.
Small Business of the Year Award
Awarded by the Medina County Economic Development Corporation for demonstrating long
term growth as a sustainable enterprise incorporating sound business practices ensuring future
viability. Honored in 2005.
Make Yesterday’s Work Keep Working for Your Tomorrows™
GHI Recognition & Awards
Distinguished Marketing and Sales Award
Awarded by the Sales & Marketing Executives Cleveland Club for extraordinary sales results
and outstanding sales and marketing achievements. Received in 2005.
Who’s Who in Technology Award
Awarded by Cleveland Crain’s Business Magazine for consecutive years of substantial growth in
the high technology sector. Acknowledged in 2005.
Cascade Capital Business Growth Award
Awarded by Smart Business Magazine and the Cascade Capital Corporation as a top performing
and emerging growth company exceeding 100% sales growth for five consecutive years.
Recognized in 2006 and 2007.
Make Yesterday’s Work Keep Working for Your Tomorrows™
GHI Recognition & Awards
Team NEO Success Award
Awarded by Team NEO and Inside Business Magazine for four consecutive years as a top
performing, growth, profit, and emerging company. Recognized in 2005, 2006, 2007, and
2008.
Top 25 Internet Design Firms
Awarded Top 25 Design Award by Crain’s Cleveland Business Magazine. Received in 2003.
Top 30 Largest Telecom Brokers
GHI Telecom Services recognized as Top 30 largest retail telecom firms in North America for
the Qwest Corporation. Recognized in 2002.
Total Quality Management Gold Medal Award
Recognized by the Whirlpool Corporation as one of the Top 10 Management Consulting Firms
for global quality process award. Honored in 1994.
Make Yesterday’s Work Keep Working for Your Tomorrows™
GHI Recognition & Awards
Telly Awards for Video Production
Telly’s honor the very best local, regional, and cable television commercials and programs, as
well as the finest video and film productions, and work created for the Web.
1st Telly: As production specialist in 3D animation/graphics, we created an educational video
series for students in the Akron School System to learn more about new statewide testing
requirements.
2nd Telly: As executive producer on a public relations series we co-produced a TV commercial
highlighting specific Akron schools and the positive impact they were having in their various
communities.
Frank Griffith Founder / CEO
Serial entrepreneur; built six multi-million dollar high-technology start up companies
in 27 years taking one public on NASDAQ with $1.8 billion dollar market cap.
Company
Position
Highlights
Reason for Leaving
Griffith Holdings, Inc.
Founder, Chairman
Built $5M Tech Firm
Still in operation
Viador
Vice President, Sales
IPO: $1.8B Market Cap
Sold options, resigned
BSC, Inc.
Co-Owner / VP, Sales
Grew $.5M to $2.4M
Sold business
TMW, Inc.
VP, Sales & Marketing
Grew $0.9M to $6.2M
20% Equity in BSC
CCA
National Sales Manager
Built first software
division
Profit sharing at TMW
PNLA, Inc.
Co-Owner / VP, Sales
First software startup
Sold Business
University of Cincinnati
Juris Doctor / MBA
Graduate Fellowship
Startup first IT company
IBM Corporation
Systems Engineer
Graduated # 1 Sales
School
Graduate school
Denison University
BA, Economics
Phi Beta Kappa
Graduated in 3 years
Residual Income Streams
GHI Telecom ('96)
1996
1997
1998
1999
2000
2001
2002
2003
2004
2005
2006
$2,466
$10,487
$67,300
$126,899
$170,657
$239,641
$363,658
$460,117
645,884
684,223
$642,558
$200
$10,224
$22,991
$48,336
$72,994
$194,556
$285,668
$595,932
$22,995
$34,669
$64,902
$74,320
$93,444
GHI Internet Services ('99)
GHI Marketing Services ('02)
GHI Imports ('08)
Annual Residual Revenue
Monthly Residual Revenue
$0
$2,466
$10,487
$67,300
$127,099
$180,881
$262,632
$434,989
$567,780
905,342
1,044,211
$1,331,934
$206
$874
$5,608
$ 10,592
$15,073
$21,886
$36,249
$47,315
$75,445
$87,018
$110,995
Residual Income: Life Changing Model
$1,400,000
Griffith
Holdings
$1,200,000
$1,000,000
$800,000
GHITS
$600,000
GHIIS
$400,000
$200,000
20
06
20
05
20
04
20
03
20
02
20
01
20
00
19
99
19
98
19
97
19
96
$0
20
07
GHIM
S
Foundation for Successful Partnership
RELY ON GHI’s FINANCIAL STRENGTH AND HISTORICAL MARKET SUCCESS
• GHI generates $100,000+ in monthly residual revenues – recurring top line revenue every month
• Founded in 1993, GHI has never borrowed a penny from anyone and achieved 180 consecutive months of
pro forma profitability
• $4M+ sales, 5,000+ clients in 37 states & 7 countries, 90+ products & services; offices in 6 Countries
TAP INTO OUR GLOBAL REACH
•
More than 5,000 corporate clients from 37 US states and 7 countries using GHI’s internet, marketing, and
telecommunications products and services
•
More than 400+ partners worldwide
• 10+ international resources helping to facilitate new media project delivery worldwide 24x7
Make Yesterday’s Work Keep Working for Your Tomorrows™
Foundation for Successful Partnership
LEVERAGE OUR INDUSTRY LEADING INNOVATION
• #1 and #2 most used and fastest growing internet solutions: Email and SEO
• Double OEM residual income opportunities in:
Email Marketing
Search Engine Marketing
Ecommerce
Content Management, Hosting, Design, Merchant Services
Web Maintenance
Voice/data/IP telephony, and
Direct access to new media design, hosting, and web development outsourcing solutions worldwide
decreasing product delivery costs by more than 85%
New name customers + residual income + customer retention + time +
more new name customers = exponential high profit and revenue growth
GHI Partner Program Strategy
HELP COMPANIES CONNECT SMARTER™
•
Leverage easy to OEM and / or resell web services and telecom products to compliment partners’ current
offerings
• Build recurring revenue streams for partners to balance out monthly cash flows and generate very
interesting, long term, high profit, revenues for owners and key staff
• Build six figure, recurring revenue generating product / service offerings within your current business model
for next to nothing – grow areas of your business without investing hundreds of thousands of dollars in
research, product development, staff, channel creation, and domestic / international market development
TAP INTO OUR GLOBAL REACH
•
Access 20+ international resources helping to facilitate new media project delivery worldwide 24x7
LEVERAGE OUR INDUSTRY LEADING INNOVATION
• GHI has proven residual income stream business models from the most lucrative markets: telecom, internet.
• GHI has the #1 and #2 most used and fastest growing internet solutions: Email and SEO
Make Yesterday’s Work Keep Working for Your Tomorrows™
GHI Solutions Apply to
Every Stage of Business
Business Life
Cycle
Establish
Awareness
Grow & Retain
Re-engineer &
Systemize
Efficiencies
Business
Objective
Branding
Lead Generation
Revenue Growth
Process
Automation
Cost Reduction
GHI Solutions
Web Site Design
and Maintenance
SEM
Email Marketing
Marketing &
Communications
Channels
Sales Consulting
SEM
SEO
Channels
Sales Consulting
WSD
Ecommerce
SEM
SEO
PPC
Conversion
Optimization
Email Marketing
Custom Web
Applications
ASP Software
Portals
Content
Management
Ecommerce
Telecom Audits
ASP Software
Website / CMS
Custom Web
Applications
Leadership
Highlights
5,000+ clients
650+ web clients
500 SEM
engagements
80% Retention
SEO Clients
#1 Search
Engine Product
for SME Market
Small Business
of the Year
Leader in SEM
Creative OEM
Program for
Partners
Early adopter of
ASP business
model in late
’90’s
20 Carriers
400 Partners
5,000 clients
Largest Telco
VARs in USA
Partner Programs
Value Added
Solution Partner
Distribution
Partner
Referral Partner
VASP
DISP
REFERRAL
Yes
Yes
No
1. GHI Products, Services, Collateral
Yes (Re-brand)
Yes (Limited)
Yes
2. Hosted ASP Software
OEM ($5,000)
2 Campaigns / mo.
No
3. Domestic Vendor Program Direct Access
Yes ($2,500)
No
No
4. International Vendor Program Direct Access
Yes ($5,000)
No
No
5. Remarket the Entire Partner Program (SP+)
Yes
No
No
$2,500
$300
FREE
Yes ($600)
Yes ($300)
No
Upgrade Path
Yes
Yes
Yes
Dedicated Sales Account Manager
Yes
Yes
No
Business Growth Advisor / Marketing Plan*
Yes
No
No
Educational Seminar Series
Yes
No
No
Conference Center
Yes
No
No
Monthly Partner Projects / Pipeline Teleconference
Yes
No
No
Yes ($450)
Yes ($550)
Yes ($650)
Reseller Partner
Lead Referral
Partner
Partner Program Features
Residual Income
Or all 5 in a single package discounted
Annual Maintenance Fee
WSM & Internet Marketing Retainer Promo
Relationship
OEM Partner
Re-Market the Entire Partner Program
As a VASP you can re-market GHI’s Partner Program
as your own … to your market!
• And create your own distribution channel for your
business leveraging GHI’s business ... creating new
revenues and more leads to grow your business, or
• Add more value to your existing 3rd party distribution
channel that already exists.
Strategic Partner + Program
Strategic Partner + (SP+) refers web and marketing companies to GHI.
When those referrals join the GHI Partner Program, you earn revenue several ways.
VASP Sign Up Fee:
$2,500
$1,000
One Time Earnings
$ 1,000
$ 500
SP+
Residual Earnings
2% of monthly net sales
DISP Sign Up Fee:
$300
One Time Earnings
$100
SP+
Residual Earnings
2% of monthly net sales
What our Partners say…
Directly Competitive Web Design Partner …
• “GHI’s SEO Services are flat out better than several nationally acclaimed Internet
Marketing Houses located in California and NYC; I should know, I used those agencies for
my clients and thankfully switched to GHI recently. My clients’ projects are experiencing
better ROI with significantly improved project planning and reporting; GHI is cheaper, and
I doubled my company’s residual income from these services while reducing my clients
expenses by more than 40%. Quite frankly, GHI does not charge enough.”
Directly Competitive Web Design Partner …
• “Within 18 days of signing my GHI VASP Program Contract I generated a 300% return on
my entire VASP investment. I earned 100% of my investment back and generated $3,000
in bottom line profit! My payback period was less than 3 weeks after closing just ONE
web site design and development deal leveraging GHI's International Vendor Program. I
can't imagine the profit and revenue from this program after 3-5 years reselling not just
one web service, but 10, or 20 other products and services. Thank you Pete Radke for
introducing me to this excellent add-on program to my core business."
Make Yesterday’s Work Keep Working for Your Tomorrows™
What our Partners say…
IT Consulting Partner …
• “We have been in partnership with GHI for three years remarketing their
SEM, Email, and Web Design Services; to date we generated more than
$180,000 in revenues wholesaling these services.”
• “We also consume GHI’s SEO Services and as a result have had to hire an
additional inside sales rep to handle the increase of online leads Google and
GHI’s SEO Services generated.”
Marketing Ad Agency Partner …
• “Their telecom solutions have generated more quality, high profit residual
income to our business than any product or service we have ever brought to
the market.”
• “And their SEM Program is generating more than $90,000 per year for us in
recurring revenues with about 90% of that as bottom line profit.”
Make Yesterday’s Work Keep Working for Your Tomorrows™
What our Partners say…
Business Growth Advisor Partner …
• “GHI’s entrepreneurial spirit is embedded in their supportive partnering
infrastructure – flexible to our needs, responsive to our clients, and easy to
work with; not to mention, their products work while providing significant,
profitable margins for my business.”
• “Frank is an entrepreneurial dynamo, a technology veteran, and a driven
service provider. His vision as an implementer and distributor of technology
solutions makes him someone you not only want to do business but should
do business with. His services are great and his value is terrific. Don't just
watch what Frank is doing for your business, watch what he is doing with
GHI and you we be a double winner!”
Make Yesterday’s Work Keep Working for Your Tomorrows™
Partner Profiles
Primary Markets
Secondary Markets
Web Design Firms
Web Development Firms
Graphic Design Studios
Web Hosting & Managed Services Firms
Interactive New Media Agencies
Printing Companies
IT Consulting & Technology Firms
ISPs
Internet Based Companies
Network Infrastructure Entities
ASP Software Development Firms
Ecommerce Software Firms
Content Management Firms
Marketing Companies
Advertising Agencies
Public Relations Firms
Branding Firms
Business Growth Consultants
Radio Stations
GHI Partners by Industry
Web firms
61
Marketing firms
24
Adv firms
14
Chambers
144
Bus growth
13
IT consulting
17
Telecom
269
…and adding 40+ every year
GHI Partners by Partner Program
Value Added Solution Partners
18
Distribution Partners
83
Chambers of Commerce
144
Referral Partners
214
Strategic Partner +
45
GHI VASP Program … Value?
GHI Products, Services (SEO, PPC, Web Design, Conversion, etc…)
$500,000
GHI Collateral (PPT's, PDF's, Proposals, Project Plans etc…)
$400,000
Hosted ASP Software
$250,000
CleanAir™ Email Campaign Application
Auto CleanAir™ Email Application
CleanTrack™ Pipeline Management Software
CleanCart™ CMS & Ecommerce System
CleanMail™ Anti-Spam Software
$100,000
$ 10,000
$ 20,000
$100,000
$ 20,000
Domestic Vendor Programs
Hosting
CMS
Web Design Freelances
Merchant Services
Telecom
$595,000
$ 40,000
$ 30,000
$ 70,000
$ 5,000
$450,000
International Vendor Programs
WSD
Development
Resellers
$250,000
$240,000
$ 5,000
$ 5,000
Remarket the Entire Partner Program
Add New Partners (10 x 7500)
Your Products & Services Resold
$125,000
$75,000
$50,000
Total VASP Value
$2,120,000
But you get all this for… $2,500
VASP Financial Analysis
•
•
•
If you sell 2 small, basic 10+ page website design deals
Or, sell 2 SEO deals
Or, sell 2 Website Maintenance deals and one email campaign
subscription…
Then you have paid for the entire GHI VASP Partner Program!
$2,500 investment has a payback period of how many months?
Return on Investment Case Studies:
•
•
•
IT consulting firm
Web Developer
Advertising firm
3 mo. payback
6 mo. payback
12 mo. payback
3,000% ROI
50,000% ROI
150% ROI
Residual Earnings Potential …
Can you do this?
If all you did was sell 4 SEO accounts
per year with 80% retention... Your
residual income would be…
Year 1
Year 2
Year 3
Total
Initial Investment
Gross Profit after 3 Yr.
ROI
Payback Years
$12,833
$30,433
$44,513
$87,780
$2,500
$80,280
1000+%
0.22
If you sold 6 SEO accounts per year
with 80% retention. Your residual
income would be…
Year 1
Year 2
Year 3
Total
Initial Investment
Gross Profit after 3 Yr.
ROI
Payback Years
$19,250
$45,650
$66,770
$131,670
$2,500
$124,170
1600+%
0.14
Questions
Pete Kever, Co-Founder & VP,
Partner Programs
Pete@GriffithHoldings.com
330-929-8878
Matt Elsey, Project Manager
Matt@GHIIS.com
330-730-3209
Frank Griffith, CEO
Frank@GriffithHoldings.com
330-723-3136