Transportation Management
Marketing & Logistics 5381-0020
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FISHER COLLEGE OF BUSINESS
DEPARTMENT OF MARKETING AND LOGISTICS
COURSE SYLLABUS
TERM:
Fall 2014
COURSE TITLE:
BUS M&L 5381, Transportation management
COURSE TIME/
PLACE:
Monday, Wednesday, Friday – Schoenbaum Hall Rm #230, 3:00 – 3:55 PM
DESCRIPTION:
This is an introductory 3.0 credit course for students who have little or no prior experience of transport
modes or transportation systems. This course will provide you with an appreciation of transport systems
their impacts on economic activity, their components and role in the supply chain. To achieve this we will
primarily concentrate on the study of the US domestic transport system and its role and interaction with
international transport systems.
COURSE OBJECTIVES:
To obtain a broad overview of transportation systems along with a thorough understanding of the
economic, political, and social functions of transportation in the economy. Gain an exposure to the
economic characteristics, regulatory provisions, and organizational patterns of each of the modes of
transport. Be able to describe the various modes of transportation, including their cost and pricing
structures, strengths and weaknesses, and where each fits into a company’s logistics strategy. Understand
the basics of transport pricing structures and procedures and understand the challenges of the roles of
various modes and approaches in transportation management.
INSTRUCTOR:
Jim Hendrickson,
Fisher Hall, 3rd Floor, Room 342
E-mail: Hendrickson.1129@osu.edu
Website: https://www.linkedin.com/profile/view?id=1197266&trk=nav_responsive_tab_profile
OFFICE HOURS:
Office hours: Tuesday, 4:00 – 5:00, Friday 1:00 – 3:00 PM, and by appointment
REQUIRED TEXT:
Coyle, Novack, Gibson and Bardi, Transportation, 7th edition, South-West Cengage Learning, 2011.
Developed on: 3/22/2016
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Transportation Management
COURSE LECTURE
MATERIALS:
Marketing & Logistics 5381-0020
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Course lecture materials include PowerPoint slides, research notes and articles and other content.
industry journal articles, and questions from the text. All class materials used for the lecture will be
available on our Carmen website for downloading prior to lecture.
COURSE
FORMAT:
This course will consist of instructor and class led discussions, topic lecture, and, potentially,
guest speakers. You are expected to attend all classes and to be prepared to discuss and/or apply
assigned readings to the class discussion. Students may be called upon to discuss assigned topics and
concepts. In addition, students are expected to actively participate in all team projects and papers.
CLASS POINT TOTAL:
Grades will be based upon performance on the following:
Assignment
Exam #1
Exam #2
Exam #3
Quizzes
Participation
Total
ASSIGNMENT
DETAILS:
Percentage
25%
25%
25%
15%
10%
100%
Exams. Three exams will be given. The exams will consist of questions drawn from the readings, lectures,
course and subject matter; exams may contain some comprehensive elements. There will be no make-up
exams except in extraordinary situations, which require approval before the scheduled exam. All tests will
need to be returned to me at the conclusion of the exam. Each exam will account for 30 points towards
the final grade. Combined, they will constitute 90% of the total grade.
Class Participation. Participation will be based on attendance, preparation for class, in-class participation
during lecture, and quality of in-class participation.
ASSIGNMENTS
AND DUE DATES
Developed on: 3/22/2016
You are expected to approach each assignment with the professionalism required in business today.
This is particularly relevant for your interactions with companies and as part of fulfilling the requirements
of this course. All assignments, unless otherwise specified, are due on the day of class and not later than
11:59pm following the end class. Additionally, assignments can be submitted any time prior to the due
date. A 50% penalty will be assessed for submissions within 24 hours after the assignment is due (one day
late). A 100% penalty will be assessed for submissions more than 24 hours after the assignment is due.
Correct spelling, grammar, and punctuation are expected and will be considered in the grading of all
assignments.
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Transportation Management
GRADING
SCALE:
Grade
A
AB+
B
BC+
C
CD+
D
E
ATTENDANCE
AND TARDINESS:
Developed on: 3/22/2016
Numeric Range
94%
90%
87%
84%
80%
77%
74%
70%
67%
64%
0-60%
Quality Points
4
3.7
3.3
3
2.7
2.3
2
1.7
1.3
1
0
Fisher College of Business strongly enforces University attendance policies. As per University rule 3335-833, any student may be dis-enrolled from a course for failure to attend by the first Friday of the term, or
by the 3rd instructional day of the term, or by the second class meeting, whichever occurs first.
In-class exercises cannot be made up if missed without a valid medical excuse or bona fide family
emergency.
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Transportation Management
Marketing & Logistics 5381-0020
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All tests, written exercises, and papers are to be your own work.
ACADEMIC INTEGRITY: Academic integrity is essential to maintaining an environment that fosters excellence in teaching,
research, and other educational and scholarly activities. Thus, the Ohio State University and the
Committee on Academic Misconduct (COAM) expect that all students have read and understand the
University’s Code of Student Conduct, and that all students will complete all academic and scholarly
assignments with fairness and honesty. Students must recognize that failure to follow the rules and
guidelines established in the University’s Code of Student Conduct and this syllabus may constitute
“Academic Misconduct.”
The Ohio State University’s Code of Student Conduct (Section 3335-23-04) defines academic misconduct
as: “Any activity that tends to compromise the academic integrity of the University, or subvert the
educational process.” Examples of academic misconduct include (but are not limited to) plagiarism,
collusion (unauthorized collaboration), copying the work of another student, and possession of
unauthorized materials during an examination. Ignorance of the University’s Code of Student Conduct is
never considered an “excuse” for academic misconduct, so I recommend that you review the Code of
Student Conduct and, specifically, the sections dealing with academic misconduct. If I suspect that a
student has committed academic misconduct in this course, I am obligated by University Rules to report
my suspicions to the Committee on Academic Misconduct. If COAM determines that you have violated the
University’s Code of Student Conduct (i.e., committed academic misconduct), the sanctions for the
misconduct could include a failing grade in this course and suspension or dismissal from the University.
If you have any questions about the above policy or what constitutes academic misconduct in this course,
please contact me. Other sources of information on academic misconduct (integrity) to which you can
refer include:
 The Committee on Academic Misconduct web pages (oaa.osu.edu/coam/home.html)
 Ten Suggestions for Preserving Academic Integrity (oaa.osu.edu/coam/ten-suggestions.html)
 Eight Cardinal Rules of Academic Integrity (www.northwestern.edu/uacc/8cards.html)
AMERICANS
WITH
DISABILITIES
ACT:
If you have a disability, as defined by the Americans with Disabilities Act
(ADA), which requires classroom accommodation or auxiliary aids, please
inform me of your needs during the first week of class so that I can take
appropriate action.
COURSE
DISCLAIMER:
The schedule, policies, and assignments contained in this course syllabus or on my website are subject
to change in the event of extenuating circumstances, class progress, or by mutual agreement between the
instructor and the students.
OTHER:
All cellular phones, pagers and other electronic communication devices are to be turned off during class.
Any electronic recording of the lecture or presentations is not authorized. The only exceptions will be
those authorized in writing by the Office of Disability Services.
Developed on: 3/22/2016
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Transportation Management
Marketing & Logistics 5381-0020
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CLASS SCHEDULE:
Note: I reserve the right to revise the schedule to accommodate class progress, provide a more in-depth focus, or other reasons.
WEEKLY SCHEDULE
Class
Week 1
Date
8/25
Days
Wed / Fri
Topic
Welcome & Syllabus
Transportation in the Supply Chain
2
9/1
Wed / Fri
Transportation in the Supply Chain
Transportation in the Economy Part I
3
9/8
Mon/Wed/Fri
Transportation in the Economy Part II
Transportation Regulation & Policy Part I/II
4
9/15
Mon/Wed/Fri
Transportation Regulation & Policy – Part III
Cost & Pricing for Transportation – Part I / II
Quiz 1
5
9/22
Mon/Wed/Fri
Cost & Pricing for Transportation – Part III
Exam 1 Review
Quiz 2
Exam 1
6
9/29
Mon/Wed/Fri
Motor Carriers
Railroads – Part I
Quiz 3
7
10/6
Mon/Wed/Fri
Railroads - Part II
Airlines
Quiz 4
8
10/13
Mon/Wed/Fri
Water Carriers
Pipelines
9
10/20
Mon/Wed/Fri
Exam 2 Review
Exam 2
Transportation Risk Mmgt – Part I
10
10/27
Mon/Wed/Fri
Transportation Risk Mgmt – Part II / III
Transportation Planning – Part I
Quiz 5
11
11/3
Mon/Wed/Fri
Transportation Planning - Part II
Global Transportation Execution
12
11/10
Mon/Wed/Fri
3rd Party Logistics Part
Quiz 6
Developed on: 3/22/2016
Reading, Specifics
Syllabus
Chapter 1
Chapter 1
Video 1 - Intermodal
Chapter 2
Chapter 2
Chapter 3
Chapter 3
Chapter 4
Quiz 1 - Wednesday
Chapter 4
Exam Review – Wednesday
Quiz 2 - Wednesday
Exam – Friday
Chapter 5
Chapter 6
Video 2 – DoubleStack
Video 3 – Rail “Hump” Operations
Quiz 3 - Friday
Chapter 6
Video 4 – DHL Loading
Video 5 – Fedex Loading
Chapter 7
Quiz 4 - Friday
Chapter 8
Video 6 – Containers
Video 7 – Container Loading
Chapter 8
Monday
Wednesday
Chapter 9
Chapter 9
Video 9 – Panama Canal
Video 10 – Deepwater Port
Chapter 10
Quiz 5 - Friday
Chapter 10
Chapter 11
Chapter 12
Quiz 6 - Friday
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Marketing & Logistics 5381-0020
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Transportation Management
13
14
11/17
11/24
Mon/Wed/Fri
Monday
Private Transportation / Fleet Mgmt
Issues / Challenges of Global Supply Chains I
Quiz 7
15
12/1
Mon/Wed/Fri
16
12/8
Mon/Wed/Fri
Issues / Challenges of Global Supply Chains II
Wrap Up
Exam 3 Review
Exam 3
Chapter 13
Chapter 14
Quiz 7 - Monday
Chapter 14
All
Exam 3 – Monday
Transportation Course Videos
# Video
Category
Link
1 An Intermodal Example (Truck, Rail, and Ship)
Transportation in the
Supply Chain
http://video.search.yahoo.com/video/play;_ylt=A2KLqIPDDfZTcUYAaE_7w8QF;_ylu=X3oDMTBzNj
FrOTlrBHNlYwNzcgRzbGsDdmlkBHZ0aWQDBGdwb3MDMjg?p=multimodal+truck&vid=5384579f92918a4159c8724dace2ff25&l=3%3A05&turl=http%3A%2F%
2Fts1.mm.bing.net%2Fth%3Fid%3DVN.608049730207089812%26pid%3D15.1&rurl=http%3A%2F
%2Fwww.youtube.com%2Fwatch%3Fv%3D-qXmPj1xKPE&tit=Intermodal+Freight++Blender+animation&c=27&sigr=11a4al081&sigt=116hn1tqh&age=0&hsimp=yhsfullyhosted_003&hspart=ironsource&type=rckt_wnzp01_14_27_ie&tt=b
2 Double Stack Train Example
Railroad
http://video.search.yahoo.com/video/play;_ylt=A2KLqINXCPZT008AMZf7w8QF;_ylu=X3oDMT
ByZWc0dGJtBHNlYwNzcgRzbGsDdmlkBHZ0aWQDBGdwb3MDMQ-?p=Double+Stack+Train&vid=36fecd97875821921f196dbd7c7bafaa&l=2%3A43&turl=http%3A
%2F%2Fts3.mm.bing.net%2Fth%3Fid%3DVN.608017745602676790%26pid%3D15.1&rurl=http
%3A%2F%2Fwww.youtube.com%2Fwatch%3Fv%3DLwRzx1afKP4&tit=Huge+CSX+Double+St
ack+Train&c=0&sigr=11a3vcrcn&sigt=10rheb8o6&age=0&hsimp=yhsfullyhosted_003&hspart=ironsource&type=rckt_wnzp01_14_27_ie&tt=b
3 Examples of a “Hump Yard” Classification Operation
Railroad
http://video.search.yahoo.com/video/play?p=youtube+train+hump+yards&vid=2c644a2f693ae1b90
9a07cf0e5eb4c65&l=00%3A17&turl=http%3A%2F%2Fts2.mm.bing.net%2Fth%3Fid%3DVN.608
028852387578625%26pid%3D15.1&rurl=http%3A%2F%2Fwww.youtube.com%2Fwatch%3Fv%
3DB8YfSXjH7FA&tit=N+Scale+Hump+Yard&c=18&sigr=11al4f0e0&sigt=10hs8u1cn&ct=p&ag
e=0&hsimp=yhs-fullyhosted_003&hspart=ironsource&type=rckt_wnzp01_14_27_ie&tt=b
4 DHL Loading
Airlines
http://video.search.yahoo.com/video/play?p=Loading+a+UPS+Plane&vid=13d0613bf5b225b5fe60
fd890172a340&l=2%3A07&turl=http%3A%2F%2Fts4.mm.bing.net%2Fth%3Fid%3DVN.608023
195908113919%26pid%3D15.1&rurl=http%3A%2F%2Fwww.youtube.com%2Fwatch%3Fv%3Dt
n7MIVrf7JA&tit=DHL%26%2339%3Bs+plane+unloading&c=14&sigr=11a2tocli&sigt=10ptang2t
&ct=p&age=0&hsimp=yhsfullyhosted_003&hspart=ironsource&type=rckt_wnzp01_14_27_ie&tt=b
5 Loading a Fedex Airplane with a Container
Airlines
http://video.search.yahoo.com/video/play;_ylt=A2KLqIIj__VT8lQAT537w8QF;_ylu=X3oDMTBy
Z2N0cmxpBHNlYwNzcgRzbGsDdmlkBHZ0aWQDBGdwb3MDMg-?p=loading+a+container+airplane&vid=9bebcee695acf02d6eaeb3820acf6e2a&l=1%3A04&turl=ht
tp%3A%2F%2Fts2.mm.bing.net%2Fth%3Fid%3DVN.608037154553332517%26pid%3D15.1&rur
l=http%3A%2F%2Fwww.youtube.com%2Fwatch%3Fv%3D8402ivGimug&tit=FedEx+Cargo+Air
plane+loading&c=1&sigr=11ap9ua4i&sigt=10s91vjg7&age=0&hsimp=yhsfullyhosted_003&hspart=ironsource&type=rckt_wnzp01_14_27_ie&tt=b
6 How Shipping Containers Changed the World
Water Carriers
http://video.search.yahoo.com/video/play?p=Container+Ship&vid=000115104223&l=1%3A09&tu
rl=http%3A%2F%2Fd4.yimg.com%2Fsr%2Fvideo%2Fthm300x300%2F4837507d672369954abfc5ce88f2380f&rurl=http%3A%2F%2Fwww.dailymotion.com
%2Fswf%2Fvideo%2Fx12kzjz&tit=How+Shipping+Containers+Changed+the+World&c=3&sigr=11cf
c26j6&sigt=119cbql93&ct=p&plr=5&hid=x12kzjz&mid=ecc24f8f078348e3&pid=&age=132154638
5&&tt=o&mid=ecc24f8f078348e3&sr=pr
7 Container Loading in Shipping Yard
Water Carriers
http://video.search.yahoo.com/video/play?p=Container+Ship&vid=f0b012fba9
15c04d1ee6f30169307a66&l=2%3A30&turl=http%3A%2F%2Fts3.mm.bing.n
et%2Fth%3Fid%3DVN.608008687505245842%26pid%3D15.1&rurl=http%3
A%2F%2Fwww.youtube.com%2Fwatch%3Fv%3DisIcqkYUHws&tit=Loadin
g+of+a+container+ship&c=18&sigr=11aln8h8t&sigt=10r7f11dv&ct=p&age=0
&&tt=b
8 Panama Canal Expansion
Water Carriers
http://video.search.yahoo.com/video/play;_ylt=A2KLqILhCPZTVy8A2n37w8QF;_ylu=X3oDMTFlb3M0bDg3BHNlYwNzYwRzb
GsDaHF2aWQEdnRpZAMEdmlkAzAwMDEzMDQ4MzAwNARncG9zAzE?p=panama+canal&vid=000130483004&l=1%3A22&turl=http%3A%2F%2Fd3.yimg.com%2Fsr%2Fvideo%2Fthm300x300%2F6c9d7102-7f9f-324c-aa4d-b09989d28fde&rurl=http%3A%2F%2Fnews.yahoo.com%2Fvideo%2Fpanama-canal090825347.html&tit=Panama+Canal&c=0&sigr=11n0dn47r&sigt=10c01s6l5&mid=ed55860f45c0e21a&pid=6c9d7102-7f9f-324caa4d-b09989d28fde&age=1392056764&hsimp=yhsfullyhosted_003&hspart=ironsource&type=rckt_wnzp01_14_27_ie&tt=o&mid=ed55860f45c0e21a&sr=pr
9 Deepwater Port Documentary – Part I
Water Carriers / MultiModal
http://wn.com/china's_new_megaproject_shanghai_yangshan_deepwater_port_上海洋山深水港_part_2
Developed on: 3/22/2016
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Marketing & Logistics 5381-0020
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Transportation Management
General Transportation Resources
Resources
Category
Link
Bureau of Transportation Statistics
Governmental Agency
www.bts.gov
U.S. Department of Transportation
Governmental Agency
www.dot.gov
American Society of Transportation and Logistics (AST&L)
Professional Organization
www.astl.org
APICS The Association for Operations Management
Professional Organization
http://www.apics.org/default.htm
Council of Supply Chain Management Professionals (CSCMP)
Professional Organization
http://www.cscmp.org
Institute of Supply Management
Professional Organization
http://www.ism.ws
Reverse Logistics Association
Professional Organization
http://www.rltinc.com
American Shipper
Trade Journal
http://www.americanshipper.com/asdaily
Canadian Transportation & Logistics
Trade Journal
http://www.ctl.ca
DC Velocity
Trade Journal
http://www.dcvelocity.com
Inbound Logistics
Trade Journal
www.inboundlogistics.com
Internet Retailer
Trade Journal
http://www.internetretailer.com/home
Logistics Management
Trade Journal
http://www.logisticsmgmt.com
Logistics Today
Trade Journal
http://www.logisticstoday.com
Retailing Today
Trade Journal
http://www.retailingtoday.com
Supply Chain Brain
Trade Journal
Supply Chain Digest
Trade Journal
http://www.supplychainbrain.com/content
/index.php
http://www.scdigest.com/index.php
Transport Topics
Trade Journal
www.transporttopics.com
Developed on: 3/22/2016
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