Business Management
Syllabus
Jan Stratton
2014 – 2015
1
Table of Contents
Business Management at a Glance .................................................................................................3
Business Management Requirements ............................................................................................5
Business Management Syllabus ......................................................................................................8
Curriculum Maps:
Safety ........................................................................................................................ 10
Team Building ........................................................................................................... 11
Career & College Exploration ................................................................................... 13
Computer Applications ............................................................................................. 16
Financial Literacy & Business Math .......................................................................... 19
Community Involvement .......................................................................................... 22
Writing a Business Plan: Overview ........................................................................... 25
Business Plan Introduction .......................................................................... 26
Business Plan Product/Service .................................................................... 29
Business Plan Marketing ............................................................................. 31
Business Plan Operations ............................................................................ 34
Business Plan Financials .............................................................................. 37
Sample of Marking Period “Choice Points” ................................................................................. 39
2
Business Management At a Glance
Recommended Coursework: Students applying to RTCC should have achieved junior status.
Additionally, in order to allow students to take full advantage of the program they should also have
completed: all art, health, physical education, and driver’s education credits.
 Reading comprehension and writing ability are essential
 Math Connections II or the equivalent
Interests and Attitudes: It is important for students to have particular interests and possess certain
attitudes in order to excel in this program. Students applying for the Business Management program,
students should possess the following:
 A strong desire to explore a wide range of career possibilities
 A solid interest in learning personal finances, including payroll, checks, credit cards, insurance,
rent, and retirement accounts
 An eagerness to strengthen the skills needed for success in every career choice
 An interest in marketing, advertising, merchandising, retail, or customer service
 A readiness to participate in a work-study program or take a college course
 A commitment to community service
 An ability to exhibit professional behavior at all times
Overview: The following is a brief overview of what happens in Business Management.
The Business Management program is designed to provide students with the opportunity to study
management, marketing, accounting, computer applications, while exploring future options through
college and business visits. Students learn personal financial management. Students have the chance to
participate in numerous practical and real world activities inside and outside of the classroom, including
the operation of a for-profit, in-class business.
Objectives: In this program, students can expect to learn and achieve the following:
 Develop the ability to live within a budget
 Develop expertise in marketing, advertising, merchandising, retail, and customer service
 Prepare a professional business plan
 Create, market, and operate classroom and/or school-wide, micro-businesses
 Visit colleges and businesses to learn about future careers
 Take advantage of leadership, scholarship, and travel opportunities offered through the local,
state, and national DECA organization
 Earn college credit from Vermont Technical College and Community College of Vermont through
the dual enrollment program
College Credit and Industry Certifications:
Students completing the program can earn the following college credits:
Vermont Technical College: BUS 1051 Information Processing, 3 credits & CIS 1080 Intro to
Spreadsheets and Database, 3 credits
Community College of Vermont: CIS 1041 Micro Computer Applications 3 credits, ACC101 Office
Accounting 3 credits and BUS 1010 Introduction to Business 3 credits
3
Students will earn a Career Safe industry-recognized certification
After the Program:
Business Management provides a strong foundation for successful college careers or immediate
employment in the workforce. Past students have attended Vermont Technical College, University of
Vermont, Thomas College, Norwich University, and New England School of Hair Design, among others.
Other students have secured jobs in a variety of fields.
Job Titles Include:
 Human resource manager
 Account manager
 Store manager
 Customer Service Representative
 Bank teller
 Administrative assistant
 Accounting intern
To apply or for more information, contact Pat Halpin, Guidance Coordinator, at (802) 728-9595 or
phalpin@randolphtech.org, or download an application at http://www.randolphtech.org.
RTCC provides equal education opportunities to all learners regardless of race, color, national origin,
gender, disability, religion, sexual orientation, gender identity, or marital/civil union status.
4
What Are My First Year Business Management Requirements?
Or
How Do I Become the Best Business Student I Can Be?
Accounting (Seniors. Juniors as companion courses allow):
8 chapters using online software
1 Reinforcement
Office Accounting Final for CCV credit
Business Management:
Participate in subsidiary business each semester
Participate in at least 80% of subsidiary’s meetings
Participate in combined activities with Graphics, Film, Building Trades, and others as schedule
allows
Career and College Exploration:
Choices Interest Survey
College comparison -- everyone
College applications and essays – seniors required. Juniors encouraged
Minimum of 8 visits to businesses and/or colleges, with reflection sheets
Flexible Pathways or Dual Enrollment – seniors must enroll or work to increase Accuplacer
scores to reach passing levels
Resume, application letter, application forms, formal interview
Community Involvement: (50 hours) -- everyone
Maintain your own documentation
May be one major project or several small activities
Participate in centerwide community events
Computer Applications: Passing grade on all final projects -- everyone
Word
Excel
Power Point /Prezi
Customer Service:
Reading, DVDs, workbooks, presentations completed with 80% average
Customer Service Certification—option for returning seniors. Others may participate
Competencies:
Pass State Competency Assessment
DECA:
Attend a minimum of 80% of meetings
Participate in February state conference
Personal Finance:
Personal budget packet—first year. Award packet—second year.
Income Tax Preparation—Internal Revenue Certification possible if desired
IRC (Industry Recognized Credential) -- Two required -- everyone
5
Brainbench or National Retail Association Customer Service Certificate
One or more Dual Enrollment courses
Successful completion of one VTC or CCV course
Microsoft Office Specialist or Expert Certification—Word, Excel, and/or Power Point
Online Career-Safe Certification
First Aid and CPR
MoneySkill
IC3
IRS Certification –Ethics and/or Basic
Maintain Professional Portfolio
Marketing/Advertising:
Complete assignments with 80% accuracy
Participate in design and creation of at least two window displays
Poster/Video State Competition
Business Core marketing events
Math Assessment and Instruction:
Complete Accuplacer in fall and spring
Show improvement in Accuplacer score (goal: passing score)
Complete math assignments with passing average
Professional Behavior and Attire:
Be professionally dressed at least 80% of the required days
Be professionally dressed at all DECA conferences
Maintain professional behavior at all times, or be actively engaged in a behavior improvement
plan
Reading: everyone
Document a minimum of 1,000 pages for the year (almost any source is acceptable). Grade will
be entered for 250 pages per marking period. Some will be completed as part of English
assignments, and some as classroom assignments
REAL Activities
Participate in at least 80% of the activities
Safety:
Complete Career Safe Online Basic
Participate in safety presentations in classroom
6
Tech project:
Passing Research Paper—in English or independently
Documented time for at least 30 hours on project – seniors
Documented time for at least 15 hours – may be business plan -- juniors
Passing score on final presentation
Pass other activities and work as assigned. All grades are based on a point system which will be clearly
described and understood by all. Every student’s grade is earned by the student; many choices are
available, and many ways to improve a grade are available.
We have read and we agree to the above requirements for the 2014 – 2015 Business Management year.
We understand there will be consistent and on-going communication to and from the teacher to insure
the best possible year.
__________________________________ ________________
Student Signature
Date
__________________________________
Parent/Guardian Signature
________________
Date
7
Business Management Program
2014 – 2015 Syllabus
September – October







Team Building
Business Organization
o Inventory
o Profit
o Mark Up
Safety Training
Goal Setting
Computer Applications
o Word Processing Basics
Career and College Exploration
o Values Clarification
o Interest Surveys
o Career Comparison
o Business Owner Interviews
o College Search and Visits
o Get a Job
 Resume
 Cover Letter
 Applications
Financial Management
o Checkbook Simulation
November – December – January







Financial Management
o Payroll and Payroll Taxes
o Credit Card Selection and Use
o Projected Personal Budget for One Year
 Interest on Loans, Leases, Insurance
o Retirement Planning
Career and College Exploration
o Mock Interviews
Computer Applications
o Excel Basics
Accounting Cycle
o Beginning Balance Sheet to Post Closing Trial Balance
Business Ethics
Conflict Resolution – Mediation
Automated Business Simulation
Technical Project Completion
8
February – March – April




Vermont State DECA Competition
Computer Applications
o Presentation Basics
o College Course: “Information Processing”
Marketing – Advertising
Business Planning
o Writing a Business Plan
o Demographics
o Target Markets and Market Segment
o Business Organization
o Introduction to Marketing
o Business Structure
o Laws
May – June

Business Planning
o Business Operations
 Insurance
 Building Layout
o Business Finances
 Payroll
 Cost Analysis
 Break Even Analysis
 Projected Budget
o Business Plan Submission to State Competition
o Final Presentation
9
BM Program Curriculum Map--Safety
2014 - 2015
Term
Unit
Focus of Instruction*
Competency
or Assessment
Standard
August –
September
2014
Safety
Students will know the general
safety requirements in all
businesses and offices
Students will know what owners
and employees can do to avoid
unsafe practices in businesses
and offices
Students will understand safety
requirements related to:
 Fire extinguishers, evacuation
drills, fire drills
 Electrical outlets, cord
storage
 Ladders, scaffolding, second
story or loft access
 Box cutter, knife, and scissor
use and storage
 Lifting techniques
 First aid certification (when
available)
 How to react to a robbery
 Ergonomics: computers,
chairs, keyboards
 Hand washing
 Identity theft and online
safety
VT Blueprint:
Business,
Management,
Administration
Cluster. Topic Area
4.2: Human
Resource
Management:
Safety Regulations
Vermont Dept. of
Ed. Business Cluster
Competencies: Core
H: Safety in the
Workplace
Environment
Instructional
Materials &
Resources
On line safety course:
Career Safe Online
Internet and general
textbook sources for
safety information
Small group and/or
individual
presentations on safety
topics
Examination of first aid
kit
Assessment
& Materials
Career Safe Online certificate
upon successful completion of
10 units and 10 tests
Student presentation to class on
one safety topic
Choice points or 10 marking
period points upon completion
of presentation. Rubric used for
assessment. Demonstration by
each student is required for safe
lifting, use of fire extinguisher,
use of box cutter
Safety Quiz
Certification for first aid and CPR
if instructor is available
10
BM Program Curriculum Map—Team Building
2014 – 2015
Term
Sept – Oct.
Year long
involvement
in schoolbased
enterprises
(BSE)
Unit
Focus of Instruction*
Team Building Students will:
and Intro to
 Learn the names and
Business
interests of the members
Management
of their program.
 Learn to work as a team
with a diverse group
 Learn to value and respect
other points of view
 Be able to explain the
value of teamwork in both
personal and professional
arenas
 Develop a team model
with other programs
 Understand how to build a
team in the workplace
Competency
or Assessment
Standard
Vermont Dept. of
Education—
VT Blueprint:
Business,
Management,
Administration
Cluster. Topic Area
11: Leadership and
Teamwork
Area 8:
Communication
Business Cluster
Core Competencies:
D—Demonstrate
Leadership and
Teamwork
F—Demonstrate
Problem Solving
and Critical
Thinking
Management
Concentration
Competencies:
K—Demonstrate
Knowledge of
11
Instructional
Materials &
Resources
REAL Activities:
 M& M’s, Skittles
 Cooperation Countdown
 TP Squares
 2 Lies & a Truth
 Yarn Toss
 Structures
 Class Norms
 Broken Squares
 Toxic Spill
 Structures (newspaper,
straws)
Teacher Created Activities:
 Murder Mystery
 Roads: marshmallows &
spaghetti
 Rope tangle
 Bouncy Balls
 Point of View Scenarios
 Chemical Warfare
 Kathleen McNulty: Rich
Tasks: problem solving
situations (math,
business)
 Handbook Scavenger
Hunt
Assessment
Teacher observation
Individual reflective
writings
Mini assessments:
ABCD-High/Low Review
for state assessment
Jeopardy
Point of View rubric
Discussion between
teammates re: success
of problem solving
Ability to complete eBay
research and posting
w/team
Individual and team selfassessments
Program and crossprogram business
meeting minutes
Personnel
Management &
Supervision
 RTCC Scavenger Hunt
 Puck Puck
 Logic problems and
games
 Where Am I From?
 Personality Profile
Posters (DISC)
 Corner Window Displays
Results of written tests
and role plays from state
DECA competition
Student log of
community service
hours
Student documentation
of participation in REAL
activities
Activities with other
program:
 eBay
State mandated final
 Jeans advertising
 VT Entrepreneur Poster assessment
competition
 Downtown Ventures
 Cross-program
company creation
 DECA participation
 Program and
Centerwide community
service activities
Choose program businesses,
positions, names. Participate
in SBE throughout year
Participation in DECA and
program business meetings
Program celebrations:
 Pumpkin carving
 Holiday celebrations
 Group lunches
12
Business Management Curriculum Map—Career & College Exploration
2014 - 2015
Term
September
- October
Unit
Focus of Instruction*
Career and Students will know:
college
exploration
 how to identify a career path.
 their learning styles and
strengths/intelligences.
 what skills and abilities are
needed to be successful in
any career (team work, goal
setting, business dress and
etiquette)
 how to develop the skills and
abilities they need.
 how to find a suitable
college/technical school, and
how to finance it.
 how to complete college and
job applications.
 where to find scholarships.
 what employers are looking
for in their employees
 how to get the desired job:
resume, cover letter,
applications forms, interviews
 how to evaluate online and
print job postings
Competency or
Assessment
Standard
Instructional
Materials &
Resources
VT Blueprint:
Business,
Management,
Administration
Cluster:
 Topic Area 4:
Human Resources
Mgmt
 Topic Area 7:
Professional
Development
 Topic Area 8:
Communication
 Topic Area 6:
Information
Management
O’Net Interest Survey
Business Cluster
Core Competencies:
 D--Demonstrate
Leadership &
Teamwork
 E—Demonstrate
Employability and
Career
Development
Skills
“7 Kinds of Smart”
survey by T. Armstrong
13
Career Exploration
Inventory, EZ
Teacher generated
interest and value
surveys
Do What You Are online
survey
Occupational Outlook
Handbook (online and
print)
DISC Personality Typing
Gardner’s Multiple
Intelligences Surveys
You Tube videos
“Visualize Your Future”
guided activity
“Choices” online
Skills Auction
Article Summaries:
Assessment & Materials
Assessment checklist and
gradesheet for Career
Exploration requirements
Group poster for personality
typing
Written reflections on interest
and intelligences surveys
Written reflections on job
shadows
Written reflections on college
visits
Completed college information
collection chart
Completed career information
collection chart
Completed scholarship list and
applications
Graded article summary report
forms
Log of progress meeting goals
College essay assessment
Improvement in Accuplacer pre
 F—Demonstrate
Problem Solving
and Critical
Thinking
 I—Demonstrate
Use of
Technology in the
Office
Environment
OSSU Primary
Standards:
 Communication
 Critical Thinking
and Problem
Solving
 Personal & Social
Development
OSSU Priority
Standards:
 1.18 Information
Technology-Research
 1.19 IT
Informational
Sources
 1.20
Communication
of Data
 1.21 IT Selection
 1.22 Simulation
& Modeling
 5.14 Responding
14
College and Career
articles
Mary Kay Business
Dress/Attitude guest
speaker
REAL Goal Setting
Activities :
 Smarties
 House of Cards
 Real Goal Setting
 Life Goals Survey
 Let Your Fingers Do
the Walking
 Am I Entrepreneurial
Material?
Airplanes goal setting
activity
Weekly goal setting
charts
Laminated pictures
College application
essay
College view books
College Fair
Interviews and job
shadows with local
business owners
and post tests
Get a Job packet assessment
sheet
Business Dress
presentation/Podcast
Rubric for Business Customs
PowerPoint
Self assessment of job interview
Rubric from mock interview with
advisory board member
Choice points
Acceptance(s) to college(s)
Use of voucher for college credit
course
Tech Project Log
Complete, organized Portfolio
to Media
 7.10 Math
Problem Solving
College campus visits
Online college sites
Co-op placement
College applications
Accuplacer
Completion of RTCC’s
Career Plan Form
Downtown Randolph
career skills scavenger
hunt
International Business
Customs PowerPoint
Use of voucher for
college class
Get a Job packet:
resume, cover letter,
local application forms,
formal mock interviews
with advisory board
members
Tech Project
15
Business Management Program Curriculum Map—Computer Applications
2014 - 2015
Term
Year
Unit
Focus of Instruction
Computer
Students will know:
Applications
 How to select the best
software for a given
problem
 How to use word
processing techniques to
enhance any document
 How to design and
create a spreadsheet and
charts/graphs to solve a
problem or present
information
 How to use a
spreadsheet file for
financial records.
 How to use software to
enhance any oral
presentation.
 How to use social media
to enhance a business
 How social media
postings impact a job
search
Competency
or Assessment
Standard
VT Blueprint:
Business,
Management,
Administration
Cluster. Topic Area:
1: Entrepreneurship
2. Business Ethics
4: Human
Resources
5: Financial
Management
6: Information
Management
7: Professional
Development
8: Communication
10: Marketing
VT Dept. of
Education—
Business Cluster
Core Competencies:
B—Use English,
Language Arts to
Communicate
Effectively
C—Demonstrate
Customer Sales and
16
Instructional
Materials &
Resources
Google Drive
Microsoft Office 2013
Century 21 Accounting
Textbook, Ed. 8
Business Management
program company
Collaborative work
with other programs
and CTSOs
Online research
Teacher-created
projects: mock or real
school newspapers,
country customs
presentation software,
ads for businesses,
spreadsheet practice
Social media
Aplia Accounting
software
Assessment
& Materials
Successful completion of
Labyrinth textbook projects
Collaborative newspaper rubric
Maintenance of Excel
worksheets and charts
Choice Points
International Business Customs
presentation rubric
Teacher and student evaluation
of subsidiary financial
statements
Teacher observation: student
use of appropriate software for
any given task
Business plan competition
results
Small group newspaper
assessment
Rubrics for Power Point
presentations
Service Skills in an
Office Environment
E—Demonstrate
Employability and
Career
Development Skills
F—Demonstrate
Problem Solving
and Critical
Thinking
G—Demonstrate
Ethics and Legal
Responsibility
I—Demonstrate
Use of Technology
in the Office
Environment
VT Dept. of
Education—
Business Cluster
Management
Competencies:
J—Develop a
Business Plan
K—Demonstrate
Knowledge of
Personnel
Management and
Supervision
M—Manage
Operations and
Production
N—Perform
17
Teacher-led application College credit: Microcomputer
explorations
Applications, Office Accounting,
Intro to Info Processing
Student maintained
Portfolio samples: PowerPoint,
logs for community
charts, Excel documents,
service hours, reading, accounting
tech project hours
Final presentation rubric
Student maintained
financial documents
for subsidiary
businesses
Library books on
international business
etiquette
REAL: Excel based
activities
College Accounting
course
Budget packet
Get a Job packet
Business Plan:
demographics,
financial projections
Final presentation
Marketing
Functions
O—Perform
Financial Functions
Utilizing
Mathematics in
Management
P—Communicate in
Management
Occupations
18
Business Management Program Curriculum Map—Financial Literacy & Business Math
2014 - 2015
Term
Unit
Focus of Instruction
On going
Financial
throughout Literacy
year
and
Business
Math
Students will know the basic
accounting cycle and how it is
completed in a small business.
Students will know how to
design and maintain an annual
budget.
Students will understand the
principles of compound interest,
especially related to retirement
Students will understand and
calculate payroll income and
deductions
Students will know how to use
and maintain a checkbook and
credit card.
Students will know how to
complete Income Tax Form
1040EZ, and VT income tax
forms.
Students will understand how
loans and interest work, and be
able to complete a simple loan
application.
Competency or
Assessment
Standard
Instructional
Materials &
Resources
VT Blueprint:
Business,
Management,
Administration
Cluster. Topic Areas
1: Entrepreneurship
3. Business Principles
4: Human Resources
5: Financial
Management
6: Information
Management
7: Professional
Development
8: Communication
9. Customer Relations
10: Marketing
Century 21 Accounting
textbook and working
papers, 8th ed.
VT Dept. of
Education—Business
Cluster Core
Competencies:
C—Demonstrate
Customer Sales and
Service Skills in an
Office Environment
E—Demonstrate
Employability and
Personal budget
packet
19
Microsoft Excel
Google Drive
Checkbook simulation
Sample credit card
applications
On Your Own: Coast to
Coast simulation
Virtual Business math
simulation
Sample loan
applications
Field trip to bank(s)
Business program
subsidiaries (SBE)
Assessment
& Materials
Chapter quizzes and mastery
problems for accounting
Choice points
Reflections on Automatic
Millionaire
Payroll quizzes
Successful completion of Coast
to Coast simulation
Virtual Business math &
simulation completion
Skill demonstrations and
quizzes for checkbook, credit
card applications, taxes
Successful completion of
personal budget packet
Practical application of
financial planning with Building
Trades, subsidiaries (SBEs),
DECA
Presentation re: payroll posters
Students will be able to use
fractions, decimals, and
percents
Students will understand the
impact of market research on
sales
Students will understand the
impact of advertising on a
business
Students will determine pricing
for inventory, calculating markup and profit
Students will make change,
make biweekly deposits, and
maintain profit and loss
statements
Career Develop. Skills
F—Demonstrate
Problem Solving and
Critical Thinking
G—Demonstrate
Ethics and Legal
Responsibility
I—Demonstrate Use
of Technology in the
Office Environment
VT Dept. of
Education—Business
Cluster Management
Competencies:
J—Develop a Business
Plan
K—Demonstrate
Knowledge of
Personnel
Management and
Supervision
M—Manage
Operations and
Production
N—Perform
Marketing Functions
O—Perform Financial
Functions Utilizing
Mathematics in
Management
P—Communicate in
Management
Occupations
20
ARVOCE account
deposit forms
Current income tax
forms: 1040EZ, VT
Improved Accuplacer scores
Professional assessment of
business plans
Improved Math Blast scores
Payroll worksheets
VT Business Plan competition
Guest speakers
Stock Market game (?)
DECA fundraising
Successful completion of
MoneySkills modules
Successful fundraising for DECA
state and national competition
Awesome Island game
MoneySkills modules
Federal Reserve: It’s
Your Paycheck
One minute “Math
Blasts”
YouTube clips on
finance
Automatic Millionaire
by David Bach
REAL activities:
 Markolini
 Go With the Flow
Scholarships and awards at end
of year from subsidiaries and
collaboratives
Co-operative education
placements (local bank, other)
 Out of the
Shoebox
 Cash Flow on the
Right Side of the
Brain
 The Payroll
Mystery
 Pricing for Profit
 Toni’s T-Shirts
 A Family Bought a
House
 Sweet Thang
 Clay Potts
 How Much is that
Money in the
Window
Vending machine
and/or other program
businesses
Examination of Payroll
posters
Teacher generated
advertising packet
Key Curriculum mini
textbooks: Fractions,
Percents, Decimals,
Algebra I
Business plan financial
section
21
Business Management Program Curriculum Map—Community Involvement
2014 - 2015
Term
Unit
Focus of Instruction*
Throughout Community Students will:
year
Involvement
 Understand that
“community” has many
definitions
 Understand the personal
value of involvement in their
communities
 Understand the financial
impact of a business’s
involvement in the
community
 Understand and evaluate the
ethical vs legal differences in
community contact
situations
Competency Instructional
or Assessment Materials &
Standard
Resources
VT Blueprint:
Business,
Management,
Administration
Cluster. Topic Areas
2. Business Ethics
8: Communication
11: Leadership &
Teamwork
Fall and Spring
RTCC/Community
Involvement Days
VT Dept. of
Education—
Business Cluster
Core Competencies:
B—Use English,
Language Arts to
Communicate
Effectively
F—Demonstrate
Problem Solving
and Critical Thinking
G—Demonstrate
Ethics and Legal
Responsibility
I—Demonstrate
Use of Technology Office Environment
VTC apple orchard
22
Assessment
& Materials
Completion of 50 annual hours
of community involvement
Adopt-a-Family
Student participation in role
plays
Blood Drives
Choice points
Family requirements
List of “communities” of which
student is a member
VT Foodbank
Activity: My
Community
Values activities,
including budget
packet
Mission statements
from companies
Teacher generated
simulations:
 Peonies and
Completion of budget packet
and career/college interest
inventories
Completion of mission
statement for business plan
Completion of resume,
including community
involvement section
Class discussion
Student written reflections
Completion of small group
community service project
VT Dept. of
Education—
Business Cluster
Management
Competencies:
K—Demonstrate
Knowledge of
Personnel
Management and
Supervision
P—Communicate in
Management
Occupations
OSSU Primary
Standards:
1.0 Communication
2.0 Critical Thinking
and Problem
Solving
3.0 Personal &
Social
Development
OSSU Priority
Standards:
1.18 Information
Technology-Research
1.19 IT
Informational
Sources
1.21 IT Selection
1.22 Simulation &
Modeling
23





Pekinese
Lost & Found
Money
Farmer Fred and
Neighbor Ted
My Boyfriend
Business Error role
plays
Found Money
Town meeting
Elections: national,
state, local, program
Student-written role plays for
mediation
VT Dept. of
Education—
Business Cluster
Management
Competencies:
K—Demonstrate
Knowledge of
Personnel
Management and
Supervision
P—Communicate in
Management
Occupations
OSSU Primary
Standards:
4.0 Communication
5.0 Critical Thinking
and Problem
Solving
6.0 Personal &
Social
Development
OSSU Priority
Standards:
1.18 Information
Technology-Research
1.19 IT
Informational
Sources
1.21 IT Selection
1.22 Simulation &
Modeling
24
Business Management Program Curriculum Map—Writing a Business Plan Overview (7)
2014 - 2015
Term
Second
Semester
Unit
Writing a
Business
Plan
Focus of Instruction*
Students will:
 Explore the skills needed to
become a successful entrepreneur
 Research how the demographics
of an area impact a business’s
success
 Complete market research
 Identify how competitors enhance
any business
 Develop customer service
expertise
 Design the layout of a business
 Develop personnel management
skills
 Identify pros and cons of different
legal structures for a business
 Develop advertising skills
 Understand how the 5 P’s
(product, placement, price,
people, promotion) impact
business decisions
 Understand and utilize a
“break even analysis”
 Understand and create cash flow
spreadsheets
 Write a comprehensive business
plan
Competency
or Assessment
Standard
See following
business plan
documents
25
Instructional
Materials &
Resources
Assessment
& Materials
See following business
plan documents
See following business plan
documents
Business Management Program Curriculum Map: Business Plan Introduction
2014 - 2015
Term
Unit
Focus of Instruction*
Throughout Introduction to
Students will:
first
Business
 Explore the skills needed
semester.
Planning and
to become a successful
Entrepreneurship
entrepreneur
Beginning
 Understand the
of second
connection between
semester:
being a good employee
January—2
and a good employer
weeks
 Learn how to overcome
some of the stresses that
impact many employees
and employers
Competency
or Assessment
Standard
VT Blueprint:
Business,
Management,
Administration
Cluster. Topic
Areas
1:
Entrepreneurship
2.Business Ethics
3. Business
Principles
4: Human
Resources
6: Information
Management
7: Professional
Development
8: Communication
9. Customer
Relations
10: Marketing
11. Leadership &
Teamwork
VT Dept. of
Education –
26
Instructional
Materials &
Resources
Advisory Board
Virtual Business
simulation
REAL workbook
REAL activities:
 Entrepreneurship
Bingo
 Am I Entrepreneurial
Material?
 Dollar Scholar
 Micro-Enterprise
Ideas
 Mix and Match
 Testing, Testing, 1, 2,
3, 4
 What Will Happen to
that S.O.B.
 Are We Having Funds
Yet?
 Downtown Ventures
 Banker/Entrepreneur
Downtown Randolph
Assessment
& Materials
Brainstorm of potential
advisory board members
Virtual Business simulation
completion
Article Summary Forms
Choice Points for REAL
activities
Downtown Randolph
Scavenger Hunt chart and
reflection forms
Downtown Ventures
reflection form
English graded assignments
Assessment for College &
Career Exploration packet
Business Cluster
Core
Competencies:
B—Use English
Language Arts to
Communicate
Effectively
D--Demonstrate
Leadership &
Teamwork
E—Demonstrate
Employability and
Career
Development Skills
F—Demonstrate
Problem Solving
and Critical
Thinking
I—Demonstrate
Use of Technology
in the Office
Environment
VT Dept. of
Education –
Business Cluster
Management
Competencies:
J—Develop a
Business Plan
N—Perform
Marketing
Functions
27
Scavenger Hunt
Career and Interest
Exploration packet (see
College & Career unit)
English assignments
Article summaries
Stress management
techniques, stretches,
visualizations
Local massage therapists
Program businesses
DECA
Cooperative business with
other programs
Stress Management
techniques
O—Perform
Financial Functions
Utilizing
Mathematics in
Management
P—Communicate
in Management
Occupations
28
Business Management Program Curriculum Map: Business Plan Product/Service
2014 - 2015
Term
January February
Unit
Focus of Instruction
Identify
product or
service for
own
business
Students will:
 Identify the factors that
influence the probable success
or failure of a business
venture, including emerging
trends in business
 Understand how to identify
and fill a niche market
 Generate creative
products/services
Competency
or Assessment
Standard
VT Blueprint:
Business,
Management,
Administration 1:
Cluster. Topic Areas
1: Entrepreneurship
3. Business
Principles
6: Information
Management
8: Communication
9. Customer
Relations
10: Marketing
VT Dept. of
Education –
Business Cluster
Core Competencies:
B—Use English
Language Arts to
Communicate
Effectively
D--Demonstrate
Leadership &
Teamwork
F—Demonstrate
29
Instructional
Materials &
Resources
Assessment
& Materials
Advisory Board
Article Summary Forms
REAL activities:
 Let Your Fingers Do
the Walking
 Plugging the Leaks
 Slug Slime
 Spoons
 Trash to Treasures
 Niches
 SWOT Your
Business Idea
 Setting Up Shop
Choice Points for REAL activities
101 Best Businesses to
Start
Virtual Business
simulation:
Product/Service
module
Telephone books
Internet: company
websites
Graded assessment from Virtual
Business simulation
English graded assignments
Profit from program and crossprogram businesses
Graded Product/Service part of
Business Plan
DECA competition role play
assessment from judges
Business Plan competition
assessment
Final presentation grade from
panel judges
Problem Solving
and Critical Thinking
VT Dept. of
Education –
Business Cluster
Management
Competencies:
Interviews with staff &
friends
10 Idea Brainstorm
ID trade associations
and organizations
J—Develop a
Business Plan
Great Names
Brainstorm Game
N—Perform
Marketing
Functions
Article summaries
P—Communicate in
Management
Occupations
DECA
30
Program businesses
Cooperative business
with other programs
Business Management Program Curriculum Map: Business Plan Marketing
2014 – 2015
Term
Unit
Focus of Instruction*
February April
Business
Planning-Marketing
Students will:
 understand how to
identify a “target market”
 understand how to
locate, interpret and use
demographic information
 understand how
competition influences a
business’s success or
failure
 understand and
demonstrate appropriate
customer service skills
 create a comprehensive
marketing plan for a
product or service
Competency
or Assessment
Standard
VT Blueprint:
Business,
Management,
Administration 1:
Cluster. Topic Areas
1: Entrepreneurship
2. Business Ethics
3. Business
Principles
4: Human Resources
5: Financial
Management
6: Information
Management
8: Communication
9. Customer
Relations
10: Marketing
VT Dept. of
Education –
Business Cluster
Core Competencies:
A—Demonstrate an
Understanding of
Business Systems
B—Use English
31
Instructional
Materials &
Resources
Assessment
& Materials
Advisory Board
Article Summary Forms
Virtual Business
simulation
Choice Points for REAL activities
Article summaries
State competitions:
Entrepreneurship,
DECA state conference
REAL activities:
 People Like Us
 The Lay of the
Land
 Mapping the
Community
 Finding Common
Ground
 Zero In On Your
Market
 Gail’s Great
Outdoors
 Opportunity or
Disaster?
 Toys Are Us or
Virtual Business simulation
assessments
Real workbook and journal
entries
Demographic report rubric
Berwyn assessment sheets
Debra Schmidt Customer Service
assessments
Checklists for Business Core
advertising activities
Advertising packet assessment
Greeting card assessment
VT Visual Media
Entrepreneurship Competition:
Posters and Film
Language Arts to
Communicate
Effectively
C—Demonstrate
Customer Sales &
Service
D--Demonstrate
Leadership &
Teamwork
F—Demonstrate
Problem Solving
and Critical Thinking
I—Demonstrate Use
of Technology in
the Office
Environment
VT Dept. of
Education –
Business Cluster
Management
Competencies:
J—Develop a
Business Plan
L—Knowledge of
Facilities,
Equipment,
Supplies
N—Perform
Marketing
Functions
O—Perform
Financial Functions
Utilizing
32









Them
I Buy, Therefore I
Am A Customer
Putting the
Customer’s
Interests First
Boffo’s Balloons
Mainline Gift Shop
Wanna Hear
About My
Business
Making an Offer
They Can’t Refuse
DCV Promoting
Who Said That?
DCV Moving
Internet for
demographic research
and competitors
Activities with other
programs
Compilation of own
demographic
information
Berwyn:
 Best Location
 Job 7—Customer
Service
 Job 11—Quality
Control
Business Plan Competition
DECA state display competition
Financial success with crossprogram businesses
Financial success with Business
Management program
businesses
Final presentation
Mathematics in
Management
P—Communicate in
Management
Occupations
Debra Schmidt Articles
and Customer Service
book
Randolph Downtown—
design and pilot market
research for product
Subway Role Play
Corner window displays
Print advertising rules
Advertising packet:
critique and creation
 Print
 Radio
 Website
 Gender
Ruth ‘s Activity: Gender
Equity in Baby
Announcements
Marketing plan for
business plan
Program businesses
Cooperative business
with other programs
33
Business Management Program Curriculum Map: Business Plan Operations
2014 - 2015
Term
April May
Unit
Focus of Instruction
Business
Students will:
Planning- understand and identify
Operations
three types of business
structures, and identify
pros and cons of each
 understand state and
federal
employee/employer laws
 locate regulations and
licenses related to a
specific business
 understand basic types of
insurance, and how to
manage risk
 understand how to plan the
layout of a facility
 identify and locate the
supplies and equipment
necessary to open a
business
Competency
or Assessment
Standard
Instructional
Materials &
Resources
VT Blueprint:
Business,
Management,
Administration
Cluster. Topic Areas
1: Entrepreneurship
3. Business
Principles
4: Human Resources
5: Financial
Management
6: Information
Management
8: Communication
10: Marketing
Advisory Board—mock
interviews
VT Dept. of
Education –
Business Cluster
Core Competencies:
A—Demonstrate an
Understanding of
Business Systems
B—Use English
Language Arts to
Communicate
Effectively
34
Virtual Business
simulation
REAL workbook—p 83
Article summaries
REAL activities:
 Payroll Expenses:
The Payroll
Mystery
 Are You Liable to
Be Liable?
Internet for research
MS Office—
organization flow chart
Federal & state payroll
posters
Business Core mini
business plan activity
Assessment
& Materials
Article Summary Forms
Choice Points for REAL activities
Virtual Business simulation
assessments
Real workbook and journal
entries
Berwyn assessment sheets
Payroll poster presentation
checklist
Berwyn ice cream shop layout
competition
Berwyn Employee Work Habits
assessment
Greeting card assessment
Discussion re hiring
considerations
Business Plan Competition
D--Demonstrate
Leadership &
Teamwork
E—Demonstrate
Employability and
Career
Development Skills
F—Demonstrate
Problem Solving
and Critical Thinking
G—Demonstrate
Ethics & Legal
Responsibility
I—Demonstrate Use
of Technology in
the Office
Environment
DECA state display competition
Berwyn:
 Ice Cream Store
 Job 10—Employee
Work Habits
Ruth ‘s Activity: Gender
Equity in Baby
Announcements
35
Financial success with Business
Management program
businesses
Final presentation
Deb Stewart: Which
One Would You Hire?
Newspapers and
internet—Job ads and
descriptions
Federal Employer ID
form
VT Dept. of
Education –
Business Cluster
Management
Competencies:
J—Develop a
Business Plan
K—Demonstrate
Knowledge of
Personnel
Management and
Supervision
L—Knowledge of
Facilities,
Equipment,
Financial success with crossprogram businesses
Local insurance agents
(Poulas in Bethel;
Ricker in Northfield)
Program businesses
DECA display
competition
Cooperative business
with other programs
Supplies
N—Perform
Marketing
Functions
O—Perform
Financial Functions
Utilizing
Mathematics in
Management
P—Communicate in
Management
Occupations
R—Manage Legal
Responsibilities
36
Business Management Program Curriculum Map: Business Plan Financials
2014 - 2015
Term
Unit
Focus of Instruction*
May - June
Business
Planning-Financials
Students will:
 complete Tax Form 1040EZ
 complete VT Income Tax
forms
 calculate payroll
 determine start up costs of
a business
 understand and use a cash
flow chart
 complete a “break even”
analysis
 understand and create an
income statement
Competency
or Assessment
Standard
VT Blueprint:
Business,
Management,
Administration 1:
Cluster. Topic Areas
1: Entrepreneurship
2. Business Ethics
3. Business
Principles
4: Human Resources
5: Financial
Management
6: Information
Management
7: Professional
Development
8: Communication
9. Customer
Relations
10: Marketing
VT Dept. of
Education –
Business Cluster
Core Competencies:
B—Use English
Language Arts to
Communicate
37
Instructional
Materials &
Resources
Assessment
& Materials
Virtual Business
software
Virtual Business math &
simulation success
REAL workbook
Article Summary Forms
Article summaries
Choice Points for REAL activities
REAL activities:
 A Day at the Flea
Market
 Markolini
 Cash Flow on the
Right Side of the
Brain
 Pricing for Profit
 DCV Princing
 The Price is Right
 Toni’s T-Shirts
 A Family Bought a
House
 Go With the Flow
 Clay Potts
 Sweet Thang
 Out of the
Shoebox
 Welda Rodd
 How Much is that
Money in the
Real workbook and journal
entries
Berwyn assessment sheets
Income Tax quiz
IRS Certification
Business Plan Competition
DECA state competition
Financial success with crossprogram businesses
Financial success with Business
Management program
businesses
Final presentation
Effectively
D--Demonstrate
Leadership &
Teamwork
F—Demonstrate
Problem Solving
and Critical Thinking
I—Demonstrate Use
of Technology in
the Office
Environment
VT Dept. of
Education –
Business Cluster
Management
Competencies:
J—Develop a
Business Plan
M—Manage
Operations &
Production
N—Perform
Marketing
Functions
O—Perform
Financial Functions
Utilizing
Mathematics in
Management
P—Communicate in
Management
Occupations
38
Window
 Stepping Stones
to Cash Flow
Internet for research
MS Office and
Google—spreadsheets
Tax Forms 1040EZ and
VT Income Tax Forms
Federal Income Tax
student packet
IRS Trainer
Berwyn:
 Job 9—Sales
Analysis
Program businesses
Cooperative business
with other programs
The following are possible selections for your required 350 points for second quarter 2014 - 2015. You are
responsible for documenting what you do, and for maintaining a log of your time and activities. You may earn
a maximum of 50 points from any one category, except for companion courses. This includes the math
booklets. Each companion course is worth 50 points. Please feel free to suggest other activities which you
believe are worth points.
Name _____________________________
Possible
Pts.
50
50
10 per chapter
1 - 10 per chapter
1 - 5 per chapter
5 per hour practice
10 each
5 each
5 per 25 pages
1/2 per page
5 when corrected
5 per hour practiced
15
up to 10 per display
5 per chapter
5 per hour
15
5 per hour practice
20
5 per hour
5 per meeting
5 each (20 maximum)
10 each
5 each
5 each
varies (5 - 50)
10
5 - 10 each
20
20
10
10 per chapter
15
20
2 per module
5 per "job"
varies (10 - 40)
Activity
Companion class:
Companion class:
Accounting Mastery
Acct. Study guides
Accounting challenge problems
Math facts
Additional reflections & visits
Additional article summaries
Additional reading over 250 pages after 11/01
Math books
Math test
Keyboarding improvement
Checkbook Simulation
Corner display
7 Habits Writings
Community Involvement over 30 total hrs.
All Accuplacer tests taken and passed/improved
Accuplacer practice: Learning Express
Budget Packet finished on time
Subsidiary business hours out-of-school
DECA/Student Forum meetings
English tech paper deadlines met
Workshops/conferences
College applications submitted
College acceptances received
Co-op hours
Competency packet completed
Real Activities (list on back)
Tech project hours finished
First Aid and/or CPR certification
Career Safe Online finished
Berwyn activities packet
$100 raised for DECA conference
IRS Link 'n' Learn passed
Money Skills modules passed
Sports or band simulation jobs
Project submitted w/Graphics/Video
39
My
Points
Comments