Employers Support Project (ESP)
Do you need solutions in any of these areas:
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•
•
•
•
•
•
•
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Trade
Global business
Global export market research
Business research
Innovation
Project management
Logistics, support and distribution
Marketing
Management system accreditation
Relationship
Students
University
JAS
solution
Employer
Nollett
Benefits:
 For Employers:
- Building a positive relationship with the University
- Access to the University’s resources
- Solutions to business problems
- Work closely with University’s brightest students
- Saving costs on recruiting skilled workforce
- Continuation of student internships at Employers premises
- Introduction of relevant new skills into the business
- Make use of a resourceful student with a subject specialist knowledge in international
business analysis
This includes students from all the university’s 4 faculties
- They would be an additional resource to undertake a project identified by you, which you
may not have the time or capacity to complete
- The students will additionally be supported by:
• Project-based International Business Tools and techniques
including GMMSO & Glob Strategy – these are designed to assist you in making strategic
marketing/management decisions on how to expand a company’s business
internationally and how to develop an appropriate business and marketing
• Expert academic faculty members and an award winning employability team (2015
Guardian Awards for employability initiative)
- Overall, a student can provide a fresh, impartial pair of eyes to complete a piece of work or
research which should impact the performance of your business
Project Process
0
50
Classroom Based Project
29
Companies register
20
JAS selects companies
10
JAS links companies with Coventry University
10
Sign agreement
10
Company pay fees
10
Coventry University recruits students
18
student works on the project
5
Project learning outcome specification
3
Consultant and Employers visit (First time)
4
Program supervision
3
Consultant and Employers visit (Second time)
5
Program supervision
4
Consultant and Employers visit (Third time)
5
Program supervision
3
Consultant and Employers visit (Fourth time)
5
Program supervision
5
Consultant and Employers visit (Fifth time )
5
Program supervision
4
Consultant and Employers visit (Sixth time)
5
Program supervision
6
Lecturers give feedback to employer
5
Feedback, evaluation and monitoring for further improvement
5
JAS and employers present certificate and sponsorship to students
150
248
Advertise program and press launch
Presentation and report by students
100
10
5
200
250
300
The first and second semester (recruitment registration)
9/1/2015
10/21/2015
12/10/2015
1/29/2016
3/19/2016
Advertise program and press launch
6 weeks
Companies register
12 weeks
JAS selects companies
15 weeks
Sign agreement
2 weeks
Companies pay fees
2 weeks
JAS links companies with Coventry University
2 weeks
Coventry University recruits students
4 weeks
The third semester
5/23/2016
Student works on the project
Project learning outcome specification
Consultant and Employers visit (First time)
Program supervision
Consultant and Employers visit (Second time)
Program supervision
6/2/2016
6/12/2016
6/22/2016
7/2/2016
7/12/2016
7/22/2016
8/1/2016
8/11/2016
8/21/2016
1 week
0.6 week
1 week
0.6 week
1 week
0.6 week
Consultant and Employers visit (Third time)
1 week
Program supervision
Consultant and Empolyers visit (Fourth time)
Program supervision
Consultant and Employers visit (Fifth time)
Program supervision
Consultant and Employers visit (Sixth time)
Program supervision
Lecturers give feedback to employer
Feedback, evaluation and monitoring for further improvement
Presentation and report by students
JAS and Employers present certificate and sponsorship to…
1 week
1 week
0.6 week
1 week
0.8 week
1 week
1 week
2 weeks
0.8 week
2 weeks
1 week
University Previous Project Examples:
IT and Engineering
• Designing and developing a company web pages
• Designing and testing a product prototype
Design
• Graphic design - designing a company logo and brand creation
• Designing and developing marketing/advertising material
HR
• Development of KPI measuring and reporting solution including Quality Management System
• Undertaking a critical analysis and review of absence/turnover
International Business
• Evaluate and develop market research across the globe
• Identify and facilitate exporting products into another country
Finance
• Development of a fully costed business case which includes:
analysing profit and loss accounts and cash flow forecasts
• Identifying opportunities to increase fundraising analysis
Marketing
• Social media and online digital marketing (e-marketing)
• Marketing analysis and research (CRM / data) – measuring the effectiveness
of marketing, advertising and communication strategies
Strategy
• Carry out competitor analysis in the development of a marketing campaign
• Further developing an existing business plan
• Critically analysing potential benefits/risks (SWOT analysis), provide practical
recommendations for international expansion
Journalism and Media
• Company video production and editing
• Photojournalism and photography/portfolio projects
Employer Testimonials
All the project reports have been used and the
recommendations have been implemented. In fact, we
invited two students to do further work for us. One of
them is currently working for the NHS as a Workforce
Development Planner
Fiona Groves, HR Business Manager
The end result will be a useful, high quality product
and should contribute to form part of a strong resume
for the student team who have been professional
throughout Phil Burnham, Spectral Echoes