Chapter 3 Effects of IT on Strategy and Competition

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Assignments Submission via Bb

” (under ‘Assignments’ then “Web

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What/How you should turn in: Upload Web#1 assignment to the

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Dr. Chen,

Make the URL linkable

Here is my Web#1 assignment.

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<Your Full Name> at the end of the message line

2. Complete the online quiz on time and you are responsible for the

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3. Always check your grades posted on the Bb and see me if there is any questions.

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Chapter 2

Collaboration Information

Systems

Dr. Chen, Management Information Systems

Jason C. H. Chen, Ph.D.

Professor of MIS

School of Business Administration

Gonzaga University

Spokane, WA 99258 chen@gonzaga.edu

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“I Got the Email, But I Couldn’t

Download the Attachment.”

• Group to determine feasibility of 3D printer.

Tough for everyone to attend meetings.

• Wastes time covering old ground.

• Cell phone calls interrupt meeting.

• Not all members read group email postings.

• Interpersonal conflicts evident.

Dr. Chen, Management Information Systems

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Study Questions

Q1: What are the two key characteristics of collaboration?

Q2: What are three criteria for successful collaboration?

Q3: What are the four primary purposes of collaboration?

Q4: What are the requirements for a collaboration information system?

Q5: How can you use collaboration tools to improve team communication?

Q6: How can you use collaboration tools to manage shared content?

Q7: How can you use collaboration tools to manage tasks?

Q8: Which collaboration IS is right for your team?

Q9: 2025?

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Collaboration vs. Communication

• Collaboration = ? Communication

• Collaboration involves communication

• We can’t collaborate without effective communication

• What other elements constitute “Collaboration?

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Collaboration vs. Cooperation

• Collaboration

– a group of people working together to achieve a common goal (or result or work product) via a process of feedback and iteration.

– Greater than individuals working alone

– Involves more than coordination and communicatio n alone

• Cooperation

– a group of people working together, all doing essentially the same type of work, to accomplish a job.

– E.g., a group of four painters, each painting different wall in the same room, are working cooperatively.

– Cooperation lacks feedback and iteration

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Q1: What Are the Two Key

Characteristics of Collaboration?

Two key characteristics:

1. Two or more people working together to achieve a common goal

2. Feedback and iteration

Cooperation lacks feedback and iteration

The three critical collaboration drivers are:

1. Communication

– Skill, ability and IS

2. Content management

– Who made what changes, when, why and where

3. Workflow control

– Process or procedure by which content is created, edited, used and disposed .

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SYSTEM

INPUT PROCESS OUTPUT

FEEDBACK

A system is a group of components that interact to achieve some purpose.

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System Concepts

Customers

Environment

Suppliers

Feedback

Signals

Control

Signals

Control by

Management

Feedback

Signals

Control

Signals

Input of

Raw Materials

System Boundary

Regulatory Agency

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Manufacturing

Process

Output of

Finished Products

Other Systems Stockholders Competitors

Importance of

Feedback and Iteration

• Feedback and iteration provide an opportunity for team members to:

– Proceed in a series of steps (iterations) by continuously reviewing and revising each other’s work

– Learn from each other rather than working in isolation

– Change the way they work and what they produce

– Ultimately produce a product that’s greater (and better) than an individual could accomplish working alone

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Important Characteristics of a

Collaborator

Figure 2-1 Important and Not Important Characteristics of a Collaborator

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Guidelines for Giving and Receiving

Critical Feedback

Figure 2-2 Guidelines for Providing and Receiving Critical Feedback

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Q2: What Are Three Criteria for

Successful Collaboration?

Criteria for judging team success:

– “Did we do it within the time and budget allowed?”

2. Growth in team capability over time

– Develop better work processes, improve task skills, gain knowledge, provide perspective to each other.

3. Meaningful and satisfying experience

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Q3: What Are the Four Primary

Purposes of Collaboration?

1. Become informed.

– Share data and communicate to share interpretations.

– Develop and document shared understandings.

2. Make decisions.

3. Solve problems.

4. Manage projects.

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Goal of Business and Its Supporting Processes…

[1]

[4]

Project Management

MIS/

IT

Information

[2]

Decision

Making

Problem

Solving

[3]

DB,

KB

Revenue/

Profit

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Relationship Between Decision Type and Decision Process

• Operational decisions tend to be structured.

• Strategic decisions tend to be unstructured .

• Managerial decisions tend to be both structured and unstructured .

Unstructured operational

Semi-structured decision: “How many taxicab drivers do we need on the night before the homecoming game?”

Structured strategic decision:

“How should we assign sales quotas for a new product?”

Fig. 2-3: Collaboration Needs for Decision Making

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Systems Approach to Decision Making and Problem Solving

Solving Problems

Define the

Problem

Develop

Alternative

Solutions

Intelligence

Select the

Solution

Design the

Solution

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Implement the

Solution

Design

Choice

Fig. 2-4 Problem Solving Tasks

Project Triangle

(Project Management Trade-offs)

Four Phases of Managing Projects:

1. Starting

2. Planning

3. Doing

4. Finalizing

Time Cost

The center of project triangle is

QUALITY

Scope

The objective of the PM is to define project’s scope realistically and ultimately deliver quality of product/service on time, on budget and within scope.

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Using Collaboration Systems for

Project Management

Fig. 2-5: Project Management Tasks and Data

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(same version)

(Fundamental Activity)

Fig 2-(Extra): Collaboration Systems for Decision Making, Problem Solving & Project Mgt

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POOR PROJECT

MANAGEMENT

• COST OVERRUNS

• TIME SLIPPAGE

• TECHNICAL SHORTFALLS IMPAIR

PERFORMANCE

• FAILURE TO OBTAIN ANTICIPATED

BENEFITS

TM -21

Technology

• Technology is not only considered simply as an asset or a capability to manage but also as a factor that has an impact on almost every management method and practice.

• A disruptive innovation is a new product or service, often springing from technological advances, that has the potential to reshape an industry.

• Unlike sustaining technologies , which offer important improvements to streamline existing processes and give companies marginal advantages, the disruptive innovation is different.

Which products mentioned in the chapter is a disruptive technology?

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Q4: What Are the Requirements for a

Collaboration Information System?

1. Hardware

2. Software - email, text messaging, Google

Drive, Microsoft Web Apps, other tools to support collaborative work.

3. Data Project data, Project metadata.

4. Procedures - for use.

5. People - know how, when to use collaboration applications.

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Q4: What Are the Requirements for a

Collaboration Information System?

• Collaboration IS components

Hardware - servers or cloud

Software – email, text messaging, Google Drive, Microsoft

Web Apps, other tools to support collaborative work.

 Data – project data and project metadata ( is data used to manage the project)

Procedure – specify standards, policies, and techniques for conducting the team’s work

People- team members give and receive critical feedback and know how and when to use collaboration applications.

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Primary Functions

• Two categories for IS requirements for collaboration activities for each purpose:

– Communication

Content sharing

• Collaboration tool vs. collaboration system

– A collaboration tool is the program component of a collaboration system.

– For the tool to be useful, it must be surrounded by the other four components of an IS.

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Requirements for Successful Collaboration

Fig. 2-6: Requirements for a Collaboration IS

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Requirements for Different Collaboration Purposes

Fig. 2-7: Requirements for Different Collaboration Purposes

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Q5: How Can You Use Collaboration (Technology)

Tools to Facilitate Communication?

Synchronous communication: Team members meet at the same time, but not necessarily at the same geographic location ( conference calls, face-to-face-meetings, or online meetings)

Asynchronous communication: Team members do not meet at the same time or in the same geographic location ( discussion forums or email exchanges)

Fig 2-8 Collaboration Tools for Communication

Virtual Organization

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Virtual Meetings

• Don’t require everyone to be in same place at same time

• Virtual meeting tools

Email—most familiar but has serious drawbacks in content management

Conference calls—can be difficult to arrange the right time

 Multiparty text chat—easier to arrange if everyone has mobile texting

Videoconferencing—requires everyone to have the proper equipment

Discussion forums—content is more organized than email

 Team surveys—easy to manage but don’t provide very much interactive discussion

Webinar

Screen-sharing applications

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Office 365 Lync Whiteboard Showing

Simultaneous Contributions

Figure 2-9 Office 365 Lync Whiteboard Showing Simultaneous Contributions

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Videoconferencing

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Fig. 2-10: Videoconferencing Example

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Example Discussion Forum

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Figure 2-11 Example Discussion Forum

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Example of Survey

Report

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Figure 2-12 Example Survey Report

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Q6: How Can You Use Collaboration

Tools to Share Content?

Figure 2-13 Content Applications and Storage Alternatives

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Q6: How Can You Use Collaboration

Tools to Share Content?

Collaboration tools for three categories of content:

Your choice depends on the degree of control your team needs to complete their tasks

Keep track of version changes and prevent problems due to concurrent document access (but with less limitations than version control

Fig. 2-14: Collaboration Tools for Sharing

Content

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Shared content with version control provides more limitations than version management and more control over changes to documents.

Enables to determine what actions (read/edit/delete) one user may take

Shared Content with Version

Management on Google Drive

Figure 2-15 Form for Creating a Google Drive Account

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Available Types of Documents on

Google Drive

Figure 2-16 Available Types of Documents on Google Drive

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Document

Sharing on

Google

Drive

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Figure 2-17 Document Sharing on Google Drive

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Example of Editing a Shared

Document on Google Drive

Figure 2-18 Example of Editing a Shared Document on Google Drive

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Shared Content with Version Control

• Each team member is given an account with a set of permissions.

• More control over changes to documents.

• Four version controls (capabilities):

1. User activity limited by permissions

 user might have read-only permission for library 1; read and edit permission for library 2; read, edit, and delete permission for library 3; and no permission even to see library 4.

Users are given permissions that limit what they can do with the documents.

 2. Document Checkout:

 requires users to check out documents and check them back in. (see Fig. 2-19)

3. Version History:

 use of more meaningful name for version history (Fig. 2-23 example for

SharePoint)

 4. Workflow Control:

 workflows are complicated, multistage business process. See Fig.2-20 for an example.

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Microsoft SharePoint

Large, complex, and very robust application for all types of collaboration.

Used by thousands of businesses, and

SharePoint skills are in high demand.

Installed on company's Windows servers or access it over the Internet using

SharePoint Online.

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Checking Out a Document

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Figure 2-19 Checking Out a Document

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SharePoint Workflow

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Fig. 2-20: Example Workflow

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COLLABORATION

COMMUNICATION

COLLABORATION with

COORDINATION

CONTENT

MANAGEMENT

WORKFLOW

CONTORL

TM -44

Q7: How Can You Use Collaboration Tools to Manage Tasks?

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Q7: How Can You Use Collaboration Tools to Manage Tasks?

Figure 2-21 Sample Task List Using Google Grid

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UMIS Production Task List in

SharePoint

Figure 2-22 UMIS Production Task List in SharePoint

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UMIS To-Do List in SharePoint

(cont'd )

Figure 2-23 UMIS To-Do List in SharePoint

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UMIS Completed Tasks in SharePoint

Figure 2-24 UMIS Completed Tasks in SharePoint

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Q8: Which Collaboration IS Is Right for Your Team?

Figure 2-25 Three Collaboration Tool Sets

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Office 365 Features You Need for the

Comprehensive Toolset

Figure 2-26 Office 365 Features You Need for the Comprehensive Tool Set

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Evaluating

Learning

Time

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Figure 2-27 Product Power Curve

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Don’t Forget Procedures and People!

• Data component is up to you.

• Your metadata for project management demonstrates your team practiced iteration and feedback.

• Team needs to have agreement on tools usage.

• How to train team members in the use of tools.

• Need to create any special jobs or roles.

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Q9: 2025?

• Collaboration systems cheaper, easier to use, run on portable devices.

• Face-to-face meetings rare.

• Employees work at home, full time or part time.

• Corporate training online and asynchronous.

• Much less business travel.

• Travel industry focused on recreational travel.

• Conventions become virtual.

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Active Review

Q1: What are the two key characteristics of collaboration?

Q2: What are three criteria for successful collaboration?

Q3: What are the four primary purposes of collaboration?

Q4: What are the requirements for a collaboration information system?

Q5: How can you use collaboration tools to improve team communication?

Q6: How can you use collaboration tools to manage shared content?

Q7: How can you use collaboration tools to manage tasks?

Q8: Which collaboration IS is right for your team?

Q9: 2025?

Dr. Chen, Management Information Systems

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END of CHAPTER 2

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