Charting Capabilities
Charting
We offer expertise in charting market research
data and creating presentable reports, either in
PowerPoint format or in a customized, online
format ready for further data analysis.
Our team deploys a variety of charting and
graphing applications and is also able to work
effectively with client proprietary software.
We deliver exceptional results within stringent
deadlines at high competitive prices.
What makes us different from other reporting
vendors is our Market research experience,
Automation capability for Quick Turnaround,
Experienced people.
Chart Types
Histogram
Bar Chart
Pie Chart
Line Chart
Scatter Plot
Team Capability
The team comprises of highly skilled members currently delivering various projects month on month.
We have an experience of working on: multi–country tracking studies, ad–hoc studies, single country
studies etc.
Team Capacity
The Charting team size is inclusive of managers, planners, QA and
Executors
Team Qualifications
 The team is a mix of statistics, science, IT graduates and
post-graduates
 We have dedicated QA team with an average experience of
5 years
All the charting members are well-versed with Advanced-MS office
skills. We have a separate VBA and macro team to work on ad-hoc
automation requirements to speed up deliveries.
Industry experience and capabilities
Charting team executed overall 600 projects in the year
2011-2012.
We offer expertise in charting market research data and
creating presentable reports, either in PowerPoint
format or in a customized, online format that is ready for
further data analysis.
Our team is adaptive to effectively working with client’s
proprietary tools.
Business Process Improvement & Innovation
As part of process improvement, we reduce manual
intervention and bring in cost effectiveness by creating
macros, it helps us save 60% of overall efforts and lead
to 100% error free results.
Process Workflow
Quality Process
The charted deck will go into the second level QC where the
quality analyst checks for the below listed.
 Data accuracy
 Sense checks on the data source and look
 Formatting
 Aesthetics
 Client standards & requirement
 Consistency
Quality Assurance
Quality Check is of utmost importance. We do 100% paper QC of
the slide post which we do sense checks on the data source and
presentation. In order to ensure consistency within research
presentations, a standard has been set for the colors, formatting
and type for fonts. We often use our client template. We always
stick to the format of the shells provided from clients end
Guidelines
There are some overall charting guidelines that we follow
when creating charts and tables:
 Consistency in the report
 Let the data speak - is there a better way to display the
data? We provide some suggestion to the clients.
 Use of common sense - we use common sense because
sometimes these standards do not work for a specific
presentation.
 Proactive - When initiating a project, we create a project
“query list”. The query list is updated as soon as there is a
question and a resolution asked. The document is a part of
the internal handover process
 Keep the clients posted on project status - Every morning,
we send a list of projects we are currently working on and
mention project status for each of them.
i-CHART
Datamatics’ proprietary tool iChartTM is a powerful automation tool for PowerPoint charts and slides. It
supports all types of charts provided by PowerPoint. It uses Microsoft APIs for automating and
interactive selection of Source Data and Target Charts.
KEY FEATURES
1
Automate all types of charts
2
Connection to multiple data sources and multiple excel files.
3
Global configuration section to update details on all pages.
4
Ability to run macros
5
Ability to manipulate source data while design automation viz.
 Transpose of data
 Rows data manipulation (Invert rows, Filter X Top/Bottom rows, etc..)
 Sorting of data based on columns, etc…
6
Ability to Transpose source data
Need Gap Analysis
Need Gap analysis is a
technique that helps
companies compare actual
performance with potential
performance. This reveals
areas that can be improved.
We regularly do data
comparison, analysis , trending
according for our client
Sig testing
Significance testing of data is done for the researcher to compare different products, brands, country
and Wave. It also helps in understanding the market trends, preferences in order to arrive at
accurate survey results
Support
We provide wide range of support services to fit client’s business needs. We address the following
support type…
 24x5: We provide support round the clock for faster
Turn Around Time.
 Client Zone: We mirror client zone support. This helps
in better co-ordination, addressing quick resolution etc.
 Holiday/Weekend: We understand the business
requirement, in-order to meet the requirement we
provide *weekend support. Omnibus, special studies
etc. are taken care.
Thank
YOU
www.datamatics.com