MSc01-ID F2011
Study Guide
Study Board for Architecture and Design
Department of Architecture, Design and Media Technology
Østerågade 6 - 9000 Aalborg
Studievejledning MSc01-ID E2011
List of Content
1
Velkomstbrev til studerende og undervisere ..................................Error! Bookmark not defined.
2
Semestrets modulære opbygning ...................................................Error! Bookmark not defined.
3
Tidsplan 2011 .................................................................................................................................. 6
4
Kontaktliste ......................................................................................Error! Bookmark not defined.
5
Project module 1: Scandinavian Design ......................................................................................... 9
6
5.1
Formalia .................................................................................................................................. 9
5.2
Litteratur ................................................................................................................................ 10
5.3
Aflevering ................................................................................Error! Bookmark not defined.
5.4
Prøveform................................................................................Error! Bookmark not defined.
5.5
Note ....................................................................................................................................... 11
5.6
Projektbeskrivelse: Titel ........................................................................................................ 11
Course module 1: Production and Economy ................................................................................ 14
6.1
7
Course module 2: Designing the Value ........................................................................................ 19
7.1
8
Kursusbeskrivelser ................................................................................................................ 21
Course module 3: Constructing the Detail .................................................................................... 27
8.1
9
Kursusbeskrivelser ..................................................................Error! Bookmark not defined.
Kursusbeskrivelser ..................................................................Error! Bookmark not defined.
Frie studieaktiviteter og studieture ..................................................Error! Bookmark not defined.
9.1
Fri studieaktivitet 1: Studietur til Italien ...................................Error! Bookmark not defined.
9.2
Fri studieaktivitet 2: Skulpturel tegning ...................................Error! Bookmark not defined.
9.3
Fri studieaktivitet 3: Matematisk Laboratorium 2 ....................Error! Bookmark not defined.
10
Bilag ............................................................................................Error! Bookmark not defined.
10.1
Bilag 1: Plagiering og korrekte referencer ...............................Error! Bookmark not defined.
10.2
Bilag 2: Retningslinjer for samarbejdsvanskeligheder ............Error! Bookmark not defined.
10.3
Bilag 3: Reeksamen ................................................................Error! Bookmark not defined.
10.4
Bilag 4: Generelle afleveringskrav ..........................................Error! Bookmark not defined.
2
Studievejledning MSc01-ID E2011
1
Welcome to students, supervisors and lecturers
Welcome to 1st semester!
This Study Guide is valid for the 1st semester in the Industrial Design M.Sc. program
at Architecture and Design.
It is preconditioned that this guide is read before or immediately after the opening of
the semester by all involved students, supervisors and lecturers. The Study Guide is a
supplement and elaboration of the existing curriculum’s specifications concerning the
project module and the course modules.
The Study Guide is a support for students, supervisors, and lecturers in relation to the
planning and implementation of the project work and the individual course. The Study
Guide elaborates the learning goals that are established in the curriculum related to
the project module. Practical rules concerning plagiarism, exclusion of group
members- re-examination and general requirements for assignment submission are
placed at the end of this document as appendixes.
Enjoy!
Best regards,
Kaare Eriksen, Semester Coordinator
3
Studievejledning MSc01-ID E2011
2
The modular construction of the Semester
This semester focuses on Scandinavian Design and the challenges thereby. The
semester consists of a project module (15 ECTS) and three course modules (3 x 5
ECTS).
The work load for one semester is 30 ETCS corresponding 900 hours of study work
for each student. The semester is conducted qua a series of project- and course
modules further described in this document.
The work load may vary throughout the semester and in the individual project- and
course modules. It is the semester coordinator’s responsibility in cooperation with the
steering committee to assure the total work load does not exceed 900 hours. Please
note, free study activities are offered as a supplement to each student and does not
take part of the approved curriculum.
The semester consists of four modules that will be examined individually. The course
modules are principally independent but together they establish a significant
foundation for the semester. The planning of the semester aims to support the
progression of the project module in the course modules.
Project module 1:
Scandinavian
Design
Course module 1:
Production and
Economy
Course module 2:
Course module 3:
Designing the Value Constructing the
Detail
15 ECTS
5 ETCS
5 ETCS
5 ETCS
7-point marking
scale
7-point marking
scale
7-point marking
scale
Pass/Fail
Further information
at page 9
Further information
at page 14
Further information
at page 19
Further information
at page 27
Henceforth, course module 1 will be named PE, course module 2 DV, course module
3 CD and project module 1 SD.
This semester the following free study activities are announced:
Study Trip: Design Messe
3 ECTS
Pass/Fail
Further information at page 33
4
Studievejledning MSc01-ID E2011
3
The modular execution of the Semester
The activities of the semester will NOT be prosecuted by the following procedure, as the
coordinator was not able to adjust it correctly. A separate schedule draft will be
attached!!
September
36
37
38
October
39
40
41
42
November
43
44
45
Project module 1:
Scandinavian Design
W
46
47
December
48
49
M
50
51
January
52
S
1
2
A
A
3
4
5
Course module 1:
Production and
Economy
S
A
Course module 2:
Designing the Value
W
W
S
Course module 3:
Constructing the Detail
W
S
46
47
A
ST
36
37
38
39
40
41
42
43
44
45
48
49
50
51
52
1
2
3
4
W: Workshop
M: Midterm review
S: Submission
A: Assessment
S T: Study Trip: Error! Reference source not found.
Modular work load for the student. Total for a semester are 900 hours:
Course module 1:
5
Lectures
10 lectures (2* 45
Production and
ETCS
min + 40 of
Economy
150
individual study)
hours Teoretical
assignments
Preparation
Workshop
2 days (14 hours of
workshop + 10
hours individual
study and design)
Course module 2:
Designing the Value
Course module 3:
Constructing the Detail
5
ETCS
150
hours
5
ETCS
150
Project work
Total
Lectures
Teoretical
assignments
Preparation
Workshop
Excurtion
Project work
Total
Lectures
5
9 lectures (2* 45
min + 40 of
individual study)
Seminar
5 days (36 hours of
workshop + 10
hours individual
study and design)
10 lectures (2* 45
min + 40 of
individual study)
17h
20
min
24 h
150
17h
20
min
46 h
150
17h
20
min
5
Studievejledning MSc01-ID E2011
hours
Teoretical
assignments
Preparation
Workshop
Project module 1:
Scandinavian Design
4
15
ETCS
450
hours
Excurtion
Project work
Total
Lectures
Teoretical
assignments
Preparation
Workshop
Excurtion
Project work
Total
5 lectures (2* 45
min + 40 of
individual study)
17h
20
min
4 days (28 hours of
workshop + 10
hours individual
study and design)
28 h
150!
3 lectures (2*45
min + 40 min of
individual study)
150 h
6,5 h
450!
Semester Calendar 2011
Subject to changes. Always check the semester calendar online.
Minutes are required from all meetings in the steering group. A student
(typically the deputy chairman) takes minutes the semester coordinator
approves them before sending to the semester secretary and Study Board for
Architecture and Design (adstudyboard@create.aau.dk).
Date
Subject, deadline, etc.
08.august 2011
Styregruppemøde 0 - Gennemgang af evaluering og
planlægning af semestret
01. sep.
Semesterstart – i København på CODE udstillingen BC
08. sep. kl. 13:0015:00
Gruppedannelse
8. & 9.sept
Room
Fællesmøder/milepæle
14.nov
Statusseminar
5.& 6.sept
12.sept
Studietur til Kbh: studie skandinavisk design
Virksomhedsbesøg på Hagens Fjedre
30/9 & 9/11 & 6/12
Kursusmodulaflev/eksamen
Semestersekretær
20/12
Projektrapport aflevering
Semestersekretær
20/12
Procesrapport aflevering
Semestersekretær
6
Studievejledning MSc01-ID E2011
3.januar 2012
Styregruppemøde 4 - Semesterevaluering
Som ovenfor
Eksamensperiode Kursusmodul
9.-13.januar 2012
Eksamensperiode Projektmodul
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Studievejledning MSc01-ID E2011
5
List of Contacts
Function
Semester coordinator
Semester secretary
Project module 1:
Scandinavian Design
ECTS
15
Supervisors
Person
E-mail
Lektor, Kaare Eriksen
eriksen@create.aau.dk
Kristina Wagner Røjen
kwro@create.aau.dk
Coordinator
E-mail
Lektor, Kaare Eriksen
eriksen@create.aau.dk
Professional competencies
Contact
Kaare Eriksen
http://personprofil.aau.dk/pro
fil/101896
eriksen@create.aau.dk
???
???
Course module 1:
Production and
Economy
ECTS
Coordinator
E-mail
5
Lektor Poul Kyvsgaard, CIP, AAU
kyvs@production.aau.dk
Lecturers
Course module 2:
ECTS
Designing the Value
5
Lektor Finn K.Schou, I7, AAU
fsch@create.aau.dk
Coordinator
E-mail
Adjunkt Louise Møller Nielsen, I7,AAU lmni@create.aau.dk
Lecturers
Course module 3:
Constructing the
Detail
Lektor Poul Kyvsgaard, CIP
kyvs@production.aau.dk
Lektor Finn Kehlet Schou, I7, AAU
fsch@create.aau.dk
ECTS
Coordinator
E-mail
5
Lektor Kaare Eriksen, I7, AAU
eriksen@create.aau.dk
Lecturers
Lektor Finn Kehlet Schou, I 7, AAU
Lektor xx, I 9, AAU
Flemming Christiansen, SP
8
fsch@create.aau.dk
Studievejledning MSc01-ID E2011
6
Project module 1: Scandinavian Design
15 ETCS
Skandinavisk Design
Scandinavian Design is the theme of the semester and through the courses and
projects the students are getting closer to understanding the qualities of Danish
design and how to design products for a Danish company with an international
market. The semester is also focusing on ways to ensure that a company can
strenghten its value chain and strategic potential by new products that are well
designed, technologically up to date and connected to the company values and the
needs of the user.
6.1
Formalities
Curriculum p. 56
Prerequisites
A BSc degree (Bachelor) i Architecture and Design or similar
Objective
The aim of the project is to enable students to work professionally in a design
process in collaboration with a client (company) to achieve a professional design
proposal in coherence with predefined targets and criteria.
Students who complete the module:
Knowledge
 Must be able to explain and argue for the chosen production methods and
tools in relation to the manufacturer’s market position, culture and
capabilities
 Must be able to account for the main experiments, tests, proposals and
evaluations affecting the decision-making in the design process
 Must be able to account for the main critical issues in the design proposal
and the appropriate course of action to amend these
 Must be able to account for the scientific validity of test, investigations and
other type of data used in the design process
Skills






Must be able to identify relevant research and communicate the product
context and target group of a chosen subject
Must be able to create a design brief stating the objectives of the design
proposal
Must be able to transfer and translate knowledge elicited from the users to
visions, specifications and revisions before and during the development
process
Must be able to estimate market potential, retail price point and determine
the target cost of production per unit
Must be able to research, explain and evaluate the main technology used in
the product design or manufacturing process in the project
Must be able to utilise the relevant 2 and 3 dimensional analogue and digital
tools to generate design proposals depending on the specific focus at a
given time throughout the design process
Competencies
 Must be able to generate an innovative product proposal and be able to
design and detail central components, estimate market potential and
production costs for a given number of units and present them in a manner
that enables a client to decide whether or not to go forward with the proposal
 Must be able to design an innovative product that integrates aesthetical
9
Studievejledning MSc01-ID E2011
considerations with form and functional aspects that appeal to the target
group. The student must also be able to ensure that construction and
production costs do not exceed the specified price and that the product’s
appearance, market position and overall presentation are in keeping with the
company brand.
6.2
Litteratur
Primær litteratur
Angiv semesterrelevant litteratur. Primær litteratur er det obligatoriske.
Husk at angive sidetal/kapitler.
DETTE MANGLER ENDNU!
Sekundær litteratur
Her angives øvrige kilder, undervisers publikationer mm.
DETTE MANGLER ENDNU!
6.3
Submision
Krav
Der afleveres en Projektrapport, som består af 2 dele, nemlig en Procesrapport og
en Produktrapport for beskrivelse af projektets forløb og resultater.
I Procesrapporten redegøres for projektets mål, vægtning, organisering og forløb,
samt beskrivelser og reflektioner over anvendte metoder og teorier. Desuden
beskrives beregninger og data fra undersøgelser og forsøg, ligesom der reflekteres
over deres indflydelse på det konkrete projektforslag og processen som helhed. Dele
heraf eventuelt i bilag til Procesrapporten. Max. 100 sider
I Produktrapporten gives en præsentation af det konkrete produktforslags æstetik,
brug og konstruktion, samt relevante forhold om produktets kontekst og detaljer.
Produktrapporten, eller dele heraf skal desuden simulere et forhandlings- eller
salgsmateriale for relevant virksomhed eller investorkreds. Max 25 sider
Principielt forventet indhold af Proces- og Produktrapport gennemgås og diskuteres
på et indledende fællesmøde med deltagelse af semesterholdets studerende og
vejleder/e
Relevante modeller vedrørende konstruktion, funktion, æstetik og brug medtages til
eksamen sammen med relevant dokumentation fra proces og udviklingsforløb.
Ved eksaminationen medbringes desuden en Projektplanche (størrelse A0
portrætformat) opklæbet på skumpap, der illustrerer projektets ide og resultater på
en måde, så projektets væsentligste kvaliteter er forståelige og indbydende ved
ophængning på offentlig udstilling som studieårsudstilling eller lignende.Umiddelbart
efter eksamen afleveres planche til semestersekretær.
Planchen skal indeholde følgende data:
 Navn
 Semester
 År
 Projekttitel
 Synopsis
 Sammendrag af projektet min. 300 ord
 Illustrationer.
Dato
20. december 2011 ved semestersekretær.
Projektplanche umiddelbart efter eksamen til semestersekretær
6.4
Assessment
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Studievejledning MSc01-ID E2011
Version E2 – Main project module, external examination
The module is assessed by an oral exam based on written material, typically a jointly
prepared (or in exceptional cases, prepared by the individual student) project module
report (containing the report/analyses/posters/drawings/models or similar). It is
further presumed that the student has regularly and actively participated in
evaluation seminars and the like.
The project is concluded with a project closing of max. 45 min. It is a precondition for
participation in the examiniation that students have participated in the project
closing. The entire project is presented with equal participation of all the group
members. The starting point for the examination is the project report and the project
closing presentation, cf. Examination Policies and Procedures: http://www.teknat.aau.dk/digitalAssets/18/18291_eksamensordning-_engelsk.pdf)
The allotted time for assessment is in practice 20-30 min. per examinee depending
on group sizes, as there must be time for voting.
The starting point of the exam is the evaluation criteria as they appear in the
curriculum and this study guide. The assessment is based on a combined evaluation
of the report and the oral performance.
Examiner and external examiner are involved in the assessment along with the
examinee.
Grading is according to the 7-point marking scale.
6.5
Note
Det forventes, at studerende i forbindelse med projektenheden sørger for i
fællesskab at arrangere transport i forbindelse med virksomhedsbesøg og den
lindledende studietur til København.
6.6
Project Description: Scandinavian Design
Content and
Theme
Scandinavian Design
Projektmodulet Scandinavian Design har blandt andet til hensigt at træne
professionelt samarbejde gennem udarbejdelse af et konkret designprojekt for en
skandinavisk virksomhed, hvor den enkelte projektgruppe simulerer tegnestue og
ekstern konsulent for klientvirksomheden.
I efteråret 2011 samarbejdes med virksomheden Hagens Fjedre i Støvring,
Nordjylland, som er underleverandør til producenter og forhandlere indenfor en lang
række produktkategorier.
Hver projektgruppe udvælger en sådan produktkategori, udarbejder designbrief og
designer en produktserie, hvortil Hagens kan indgå strategisk i værdikæden.
Produktserien udvikles på baggrund af relevante undersøgelser og forsøg og i
løbende modellering og skitsering med relevante medier. Gruppens valg af kategori
besluttes i samråd med vejleder for at sikre, at produktet giver tilstrækkelig tekniske
og designmæssige udfordringer.
Produktets relation til det valgte marked udvikles, ligesom der udarbejdes forslag til
værdikæder og forretningsmodeller i forhold til Oestwalds strategilærred.
Der udarbejdes digitale visualiseringer og dokumentation af betydende løsninger for
tekniske problemer i konstruktionen, såsom sammenføjnings eller
funktionsproblematikker, ligesom materiale- og procesvalg og æstetisk/semiotiske
dispositioner beskrives og argumenteres. Der foretages analyser af produktionspris
og optimering heraf for mindst én betydende produktkomponent, ligesom der
udarbejdes et selvstændigt afsnit i procesrapporten, som redegør for en teknologisk
problematik, som gruppen selvstændigt er gået i dybden med.
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Studievejledning MSc01-ID E2011
Instruction
Selve projektforløbet startes allerede i semestrets begyndelse i umiddelbar
forlængelse af studie tur til København. De første kursusmoduler sættes således
først for alvor i gang efter de indledende manøvrer, hvor projektmodulets struktur og
principper fastlægges efter analyser af tilsvarende projekter i samarbejde med
hoved- og bivejledere.
Der gennemføres tillige fælles besøg hos samarbejdsvirksomheden, hvor
virksomhedens produktion observeres, og projektets problematikker uddybes og
afklares i dialog mellem de studerende og virksomhedens kontaktmedarbejdere.
På denne baggrund udarbejdes et designbrief, som indkredser projektopgavens mål
og retning.
Projektforløbet, som ellers strækker sig over flere måneder, afbrydes herefter af
kurser, der ligger på hverdage undtaget projektdagene, som typisk ligger på
mandage, men også i hele uger, hvor det er muligt at arbejde med projektdelen. Det
tilstræbes, at der udarbejdes et digitalt logbogssystem for de enkelte grupper, hvor
det er muligt for projektvejledere at følge med i de enkelte gruppers arbejde og give
løbende digital feed-back udover aftalte vejledermøder.
Der afholdes i forløbet mindst eet fælles statusseminar, hvor
samarbejdsvirksomheden deltager.
Læringsmål/ Problembaseret projektarbejde
Angående semesterets læringsmål: Se studieordningsteksten ovenfor
Metode
Der anvendes en projekt- og problembaseret projektarbejde, som understøttes af en
række projektenheder, der dog eksamineres selvstændigt, Da baggrunden for
optagelse på semesteret er en bacheloruddannelse med både teknisk og
designmæssigt udviklingsorienteret indhold, forventes det, at der arbejdes med
metoder, der hentes fra såvel det tekniske som det designmæssigt faglige område.
På semesteret introduceres endvidere en række metoder, der typisk kendes fra
virksomhedsledelse og det merkantile område, og det forventes at de studerende
gruppevis selv er i stand til at udvælge og anvende metoder, der passer til de
løbende hoved- og underproblematikker, de møder i forsøget på at formgive et
produkt og dets produktplatform.
Det forventes i udpræget grad, at de studerende er i stand til at anvende en
designmetodisk tilgang, som i en klassisk’ industriel design’ forståelse betyder en
løbende simultan bearbejdning af hoved- og delproblematikker indenfor såvel
kontekst, brug, æstetik, funktion og produktionsforhold. Ydermere forventes det, at
de studerende er i stand til at anvende relevante ingeniørfaglige metoder og
modeller for udvikling og evt. optimering af særlige tekniske områder i relation til
projektopgaven. Og at de som universitetsstuderende er i stand til at reflektere over
eget virke og medvirke til områdets faglige opbygning genne, øvelser og projekter.
Hovedparten af semesterets studerende er trænet i projektorienteriet gruppearbejde,
og det forventes at de studerende i procesforløbet videreudvikler deres evne til
gruppeprojektsamarbejde, og især at det sikres, at den enkelte træner kompetencer,
som trænger til at forbedres. Udenlandske studerende, som ikke har arbejdet på
denne måde i eget bachelorforløb har sandsynligvis gennemgået et introducerende
PBL-forløb i ugen før studiestart. Disse studerende bliver delt jævnt ud på grupperne
for at sikre den bedste synergi.
Lectures
Following lectures will be a part of the project module:
Lecture 1:
Lecturer and
format
Name
Course format: Lecture
12
Studievejledning MSc01-ID E2011
Information
Literature
Lecture 1:
Lecturer and
format
Name
Course format: Lecture
Information
Literature
Lecture 1:
Lecturer and
format
Name
Course format: Lecture
Information
Literature
13
Studievejledning MSc01-ID E2011
7
Course module 1: Production and Economy
5 ETCS
Produktion og økonomi
Coordinator
Formalities
Curriculum p.
54
Assofciate Prof., Poul Kyvsgaard Hansen, Center for Industrial Production, AAU
Prerequisites
A BSc degree (Bachelor) i Architecture and Design or similar.
Objective
The aim is to enable students to acquire a business perspective on design and
production so that they are capable of creating a design which demonstrates an
understanding of the relationship between markets, production costs, construction
and the configurations of products (platforms/families).
Students who complete the module:
Knowledge
 Must have basic knowledge of the relationship between prices and
features of the materials traditionally used in manufacturing
 Must have knowledge of the cost and effort involved in various ways of
constructing, assembling and manufacturing products and product
components
 Must be able to demonstrate knowledge of central theories and methods
used in product families and product platforms
 Must have knowledge of the theories and methods of project management
and of the financial aspects of product development (e.g. budgeting)
 Must have knowledge of basic technology and market scanning tools,
basic methods for carrying out trend and competitor analysis and of the
market-specific relation between cost of production and retail price point
Skills


Must be able to give a rough estimation of production costs of a given
product
Must be able to decide, argue and explain in detail the relationship
between the design of the proposed method of construction, assembly and
production and its market potential and price point. And subsequently
account for the implications for these of any changes in design
Competencies
 Must be able to argue for the relationship between retail price and
expected sales (in units) of a given product. And from this specify the
maximum acceptable production costs
 Must be able to design and construct a simple product within a given price
point using specified materials, production methods/processes and
assembly methods
Submission
Content
 Portfolio with individual reflections from lectures 1-9 (max 10 pages)
 A focused paper elaborated as a reflection of the 1-3 themes covered in
the last three lectures 10-12 (min 4 pages).
Requirements
 Turned in in three copies to the study secreatry
Date
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Studievejledning MSc01-ID E2011

Assessment
Instruction
Content
One week after last lecture
Version D – Course module
The module is assessed with an oral exam based on written material prepared by
the individual student such as a portfolio presentation or a (possibly jointly
prepared) project module report (containing the
report/analyses/posters/drawings/models or similar). It is further presumed that the
student has regularly and actively participated in evaluation seminars.
The course consists of lectures with exercises. The last three lectures will be
organized as workshops with outset in integrated themes from the first 9 lectures.
The course consists of 12 lectures. The first 9 lectrues will present various
engineering methods and tools. The last 3 lectures will be designed as workshops
that mix the former methods and tools in various industrial cases.
The last 3 lectures will provide the foundation for a focused paper (min 4 pages)
that will be a part of the individual examination.
7.1
Course Descriptions
Note
The literature for the course will be distributed as pdf-notes
Course 1
Introduction
Instruction
Lecture with exercise
Lecturer
Associate. Prof. Poul Kyvsgaard Hansen, Center for Industrial Production, AAU
Content
Setting the scene.
The introductory lecture of the course will be focusing on defining the parameters
that determine the cost and economy aspects of product development and
production. The keywords are: cost, price, value, value chain, configuration
Literature
Primary Literature
There is no primary literature for this first session
Course 2
Cost in a narrow sense
Instruction
Lecture with exercise
Lecturer
Asc. Prof. Poul Kyvsgaard Hansen
Center for Industrial Production, AAU
15
Studievejledning MSc01-ID E2011
Content
Literature
Cost in a narrow sense is the basic cost that can be associated with a component.
This cost is typically the cost that a company will estimate when evaluating design
choices. The lecture will focus specifically on injection moulding and the goal is to
qualify the participants to be able to estimate a cost for a given plastic component.
Primary Literature
Note: Calculation of Plastic Moulding Components
Secondary Literature
Excel Spread Sheet program to support parameter estimation
Excel Spread Sheet program to support economical estimations
Course 3
Price and value
Instruction
Lecture with exercise
Lecturer
Asc. Prof. Poul Kyvsgaard Hansen, Center for Industrial Production, AAU
Content
Price and value is closely related. Price understood as the price a customer is
willing to pay for a product or service and value understood as the perceived value
of a given product or service. The value will often be related to a specific value
chain and the lecture will be focusing on establishing a number of conceptual
relationships between price, value, and value chains.
Literature
Primary Literature
Richard Normann and Rafael Ramírez: From Value Chain to Value Constallation:
Designing Interactive Strategy, Harvard Business Review, July-August, 1993
Secondary Literature
Poul Kyvsgaard Hansen: Valuechains in 3D, CIP, 2011
Course 4
Value and innovation
Instruction
Lecture with exercise
Lecturer
Asc. Prof. Poul Kyvsgaard Hansen, Center for Industrial Production, AAU
Content
Creating value is a design parameter that is determined by an organization’s
innovation capability. The lecture will focus on innovation focus and innovation
capability and will introduce a comprehensive concept that enable an organization
to focus innovation efforts.
Literature
Primary Literature
David Francis and John Bessant: Targeting innovation and implications for
capability development, Technovision, Spring 2004
W. Chan Kim and Renée Mauborgne: Blue Ocean Strategy, Harvard Business
Review, October 2004.
Secondary Literature
.
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Studievejledning MSc01-ID E2011
Course 5
System approach and system analysis
Instruction
Lecture with exercise
Lecturer
Asc. Prof. Poul Kyvsgaard Hansen, Center for Industrial Production, AAU
Content
System approach and system analysis can be seen as fundamental disciplines in
various engineering fields. Each field tend to have their own perception of a system
approach. In this lecture the focus will be on approaches from the production and
product development field.
Literature
Primary Literature
Jens Ove Riis: Models for Company Development, Doctoral Dissertation, Center
for Industrial Production, Aalborg University, 2009, page 25-57
Secondary Literature
Günter Ropohl: Philosophy of Socio-Technical Systems, PHIL & TECH 4:3 Spring
1999.
Course 6
Parameter analysis
Instruction
Lecture with exercise
Lecturer
Asc. Prof. Poul Kyvsgaard Hansen, Center for Industrial Production, AAU
Content
Every product or service will have parameters that determines the functionality and
efficiency in use. Furthermore, these focused parameters determine the
competitiveness in a given marked. This lecture builds on lecture 4 and lecture 5.
The lecture will focus on the analysis and choice of parameters for given products
and services on given markets.
Literature
Primary Literature
Dahan & Hauser: Dispersed Product Developme, Center for Business at MIT,
2000.
Secondary Literature
Excel Spread Sheet programes to support parameter analysis.
Course 7
Product architectures and modularization
Instruction
Lecture with exercise
Lecturer
Asc. Prof. Poul Kyvsgaard Hansen, Center for Industrial Production, AAU
Content
The product architecture can be defined as the overall structure of a product or a
product family. In many cases the product architecture has been defined in partly
unconscious ways and thereby created limitations in the ways the product or
service can be customized or developed further. The lecture will focus on various
ways of determining, analysing and communication a specific product architecture.
Literature
Primary Literature
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Studievejledning MSc01-ID E2011
Karl Ulrich: The role of product architecture in the manufacturing firm, Research
Policy (24), 1995
Secondary Literature
Various industrial cases
Course 8
Modular platforms
Instruction
Lecture with exercise
Lecturer
Asc. Prof. Poul Kyvsgaard Hansen, Center for Industrial Production, AAU
Content
Modular platforms is derived from modular architectures. However, platforms tends
to be a broader concept that cover both manufacturing, sales and marketing. The
lecture will present several different ways of defining platforms.
Literature
Primary Literature
Ron Sanchez: Modular architectures in the marketing process, Journal of
Marketing, Vol. 63, 1999
Secondary Literature
Various industrial cases.
Course 9
Applied platforms and modular architectures
Instruction
Lecture with exercise
Lecturer
Asc. Prof. Poul Kyvsgaard Hansen, Center for Industrial Production, AAU
Content
Literature
Primary Literature
Charles Fine: Clockspeed-based strategies for supply chain design, Production
and Operations Management, Vol 9, No. 3, 2000
Secondary Literature
Various industrial cases.
Course 10-12
Workshop 1, 2 and 3
Instruction
Workshops based on cases
Lecturer
Asc. Prof. Poul Kyvsgaard Hansen, Center for Industrial Production, AAU
Content
The workshops will combined the former topics as presented in the course in
workshop settings.
Literature
Primary Literature
Relevant literature from the prior lectures.
Secondary Literature
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Studievejledning MSc01-ID E2011
Various industrial cases.
8
Course module 2: Designing the Value
5 ETCS
Design af værdien
Coordinator
Louise Møller Nielsen, Assistant Professor,
Department of Architecture, Design & Media Technology
Formalities
Curriculum p.
53
Prerequisites
A BSc degree (Bachelor) in Architecture and Design or similar
Objective
The aim is to familiarise students working professionally in the Scandinavian
context with the theories, tools and methods required for the pre-product
development phase in which the focus is on what to design and why in terms of
specifying both product and target group.
Students who complete the module:
Knowledge
 Must have knowledge of the history and culture of Scandinavian design
 Must understand, and be able to describe and explain a range of useroriented methods, which are applied to establish the basis of projects and
to verify and test assumptions made during the design process
 Must understand and be able to explain ways of segmenting and profiling
users from both user-centred design and marketing perspectives
 Must be able to account for the type of knowledge created by using
various user- and market-oriented research methods
 Must have extensive knowledge of the design process and be able to
explain the various approaches and phases of the design process
 Must have knowledge of how to define the value base and business
proposition of a given design concept
Skills



Must be able to apply user and market research and segmentation
methods to establish specifications and success criteria
Must be able to describe product specifications, practical and theoretical
market positioning and presentation as part of the branding and
communication of the product
Must be able to rapidly conceptualise and roughly sketch a product on the
basis of a set of defined values, including the principles which lie behind its
aesthetic expression, use and construction
Competencies
 Must have the ability to select and apply appropriate user-centred design
and market research methods depending on the type of knowledge
required for the design of a product
 Must be able to define a clear value basis and business case for a product
to be developed, and to position and present the product accordingly
Literature
Primarr literature
Sanders L (2006) Design Research in 2006 Design Research Quarterly Vol.1, No.
1, p. 1-8
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Studievejledning MSc01-ID E2011
Munnecke M & Van der Lugt R (2006) Bottom-up strategies in consumer- led
markets. Second international Seville seminar on Future-Orient ed Technology
analysis: Impact if FTA approaches on policy and decision making. Seville:
September 28-29
Page 85+93 in "Value and Vision-based methodology in Integrated
Design",Tollestrup, 2004, Ph.D Thesis, AAU.
Osterwalder A (2009) Business Model Generation, Self Published,
ISBN: 978-2-8399-0580-0, pp 14-51+128-195,
LIEBERMAN, M. B. & MONTGOMERY, D. B. 1988. First-Mover Advantages.
Strategic Management Journal, 9, 41-58.
SCHOU, F. K. 2007. Towards Digital Integration: Platform Thinking in the Fashion
Business. In: HÖRLESBERGER, M., EL-NAWAWI, M. & KHALIL, T. (eds.)
Challenges in the Management of New Technologies. Singapore: World Scientific
Publishing Co. Pte. Ltd.
Sekundær litteratur
Cooper R & Evans M (2006). Breaking from Tradition: Market Research,
Consumer Needs, and Design Futures Design Management Review Vol. 17, p. 6876
Chapter 4 in "Staging for creative collaboration", Lerdahl, 2001, Ph.D Thesis,
NTNU.
Osterwalder A (2009) Business Model Generation, Self Published,
ISBN: 978-2-8399-0580-0, pp 52-119
The books below are for inspiration
- they do not have to be read from cover to cover!
Rosted J, Lau T, Høgenhaven C & Johansen P (2007) Concept design – how to
solve complex challenges of our time FORA: Copenhagen, Denmark (available at:
http://www.ebst.dk/file/7661/conceptdesign.pdf)
Kim, W. Chan, and Mauborgne, Renee. Blue Ocean Strategy.
How to Create Uncontested Market Space and Make Competition
Irrelevant. Boston: Harvard Business School Press. 2005.
Submission
Content
 Each student must hand-in 3 A3 posters
 Poster no. 1 must show the result from the workshop: Vision-based
methodology (Course 2+3).
 Poster no. 2 must show the result from the workshop: Generating
Business Models (Course 8-10)
 Poster no. 3 must show the result from the workshop: Evaluating and
managing business models (Course 12)
Requirements
 Hand- in: A digital version (pdf.) oploaded to the semester secretary
 Exam: 2 set (2 x 3 posters) printed, which the student bring to the exam
20
Studievejledning MSc01-ID E2011
Date
14:00 (2 p.m.) 29th of september 2011
Opload at:
\\create.aau.dk\Studies\master-1sem\ID\Autumn 2011\Hand-in Designing the value
Assessment
Instruction
Content
Version D – Course module
The module is assessed with an oral exam based on written material prepared by
the individual student such as a portfolio presentation or a (possibly jointly
prepared) project module report (containing the
report/analyses/posters/drawings/models or similar). It is further presumed that the
student has regularly and actively participated in evaluation seminars.
6 Lectures
1 Lecture & workshops
5 Workshops
The course consist of 12 units – divided into three blocks.
In the first 3 units some of the basic elements for designing the value are
introduced. This includes a framework for user-and market research as well as the
introduction to a methodology for creating value missions.
The next 7 units focus on business model generation. In other words: transforming
user/costumer insights into operational business models.
The last 2 units focus on the strategic- and organizational environment around
business models and the evaluation of business models.
Each block consist of both lectures and workshops, and each block will be part of
the evaluation.
8.1
Course 1
Instruction
Lecturer
Content
Kursusbeskrivelser
Designing the value – user and market research
Lecture
Louise Møller Nielsen, Assistant Professor, Department of Architecture, Design &
Media Technology
The objective in this lecture is to introduce a framework for user- and market
oriented methods. The framework shows the differences and overlaps of the two
approaches - in terms of the knowledge they create and how they can be applied
in the development of new offerings.
The framework further shows why it is relevant to segment and profile users from
both user-centred design and marketing perspectives.
Furthermore, the lecture introduces participatory design, which is fundamental to
the Scandinavian design tradition.
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Studievejledning MSc01-ID E2011
Literature
Primary Literature
Sanders L (2006) Design Research in 2006 Design Research Quarterly Vol.1, No.
1, p. 1-8
Munnecke M & Van der Lugt R (2006) Bottom-up strategies in consumer- led
markets. Second international Seville seminar on Future-Orient ed Technology
analysis: Impact if FTA approaches on policy and decision making. Seville:
September 28-29
Secondary Literature
Cooper R & Evans M (2006). Breaking from Tradition: Market Research,
Consumer Needs, and Design Futures Design Management Review Vol. 17, p. 6876
Course 2
Instruction
Lecturer
Content
Literature
Introduction to Vision-based methodology and creating Value Mission
Lecture & workshop
Christian Tollestrup, Associate Professor, Department of Architecture, Design &
Media Technology
The objective of this lecture is to show a methodology creating a value mission for
instance on the base of user and market research. The module introduces the
Vision-based methodology, the underlying theory and cases of using the
methodology. The main milestones of Value-mission and Interaction vision are
explained. Start up on creating the content of a Value Mission. Exercises and
facilitation on group level.
Primary Literature
Page 85+93 in "Value and Vision-based methodology in Integrated
Design",Tollestrup, 2004, Ph.D Thesis, AAU. (recommended literature)
Secondary Literature
Chapter 4 in "Staging for creative collaboration", Lerdahl, 2001, Ph.D Thesis,
NTNU. (optional literature)
Course 3
Instruction
Lecturer
Content
Literature
Concepts, Vertical movement and Alignment
Workshop
Christian Tollestrup, Associate Professor, Department of Architecture, Design &
Media Technology
Generating product ideas, either derived from research, values or through random
idea generating techniques. Deriving characteristics and qualities that would define
the Interaction Vision of the product without describing features and functions.
Exercise in aligning content on 4 levels of abstraction.
Primary Literature
Literature: 85, 87, 89, 91, 94, 96 and 97. in "Value and Vision-based methodology
in Integrated Design",Tollestrup, 2004, Ph.D Thesis, AAU. (recommended
literature)
22
Studievejledning MSc01-ID E2011
Course 4
Instruction
Lecturer
Content
Literature
Business Model Generation
Lecture
Louise Møller Nielsen, Assistant Professor, Department of Architecture, Design &
Media Technology
The objective of this lecture is to position the user research and value missions in
the context of business models. The lecture introduces tools for hand-on bussiness
model generation. This is done on the basis of Alexander Osterwalder’s business
model generation canvas. The lecture also includes a number of business model
cases, which underlines the use of the canvas.
Primary Literature
Osterwalder A (2009) Business Model Generation, Self Published,
ISBN: 978-2-8399-0580-0, pp 14-51
Secondary Literature
Osterwalder A (2009) Business Model Generation, Self Published,
ISBN: 978-2-8399-0580-0, pp 52-119
Course 5
Instruction
Lecturer
Content
Literature
Business Models in Practice I
Lecture
Poul Kyvsgaard,
Associate Professor, Center for Industrial production
The objective of this lecture is to introduce business cases from small and medium
size companies, and allow the student to analyze existing business models by
using Osterwalder’s Business Model Generation Canvas.
Primary Literature
Osterwalder A (2009) Business Model Generation, Self Published,
ISBN: 978-2-8399-0580-0, pp 14-51
Secondary Literature
Osterwalder A (2009) Business Model Generation, Self Published,
ISBN: 978-2-8399-0580-0, pp 52-119
Course 6
Instruction
Lecturer
Content
Literature
Business Models in Practice II
Lecture
Finn Schou, Associate Professor, Department of Architecture, Design & Media
Technology
This lecture gives practical examples on how Danish SMC´s within the fashion
business (design of eyewear) use a variety of internal and external resources and
technologies to adapt to extreme rapid moving market
Primary Literature
LIEBERMAN, M. B. & MONTGOMERY, D. B. 1988. First-Mover Advantages.
23
Studievejledning MSc01-ID E2011
Strategic Management Journal, 9, 41-58.
SCHOU, F. K. 2007. Towards Digital Integration: Platform Thinking in the Fashion
Business. In: HÖRLESBERGER, M., EL-NAWAWI, M. & KHALIL, T. (eds.)
Challenges in the Management of New Technologies. Singapore: World Scientific
Publishing Co. Pte. Ltd.
Course 7
Instruction
Lecturer
Content
Literature
The process of business model generation
Lecture
Louise Møller Nielsen, Assistant Professor, Department of Architecture, Design &
Media Technology
This lecture introduces and discusses different ways of generating business
models, and compares the generation of business models with the process of
designing products.
Primary Literature
Osterwalder A (2009) Business Model Generation, Self Published,
ISBN: 978-2-8399-0580-0, pp 128-195
Secondary Literature
Rosted J, Lau T, Høgenhaven C & Johansen P (2007) Concept design – how to
solve complex challenges of our time FORA: Copenhagen, Denmark (available at:
http://www.ebst.dk/file/7661/conceptdesign.pdf)
- This book is inspiration - it does not have to be read from cover to cover!
Course 8
Instruction
Lecturer
Content
Generating business models I
Workshop
Louise Møller Nielsen, Assistant Professor, Department of Architecture, Design &
Media Technology
The workshop facilitates student generation of business models. It helps the
students to follow the guidelines included in Osterwalder’s Business Model
Generation methodology, as well as encourage the students to test different
alternatives techniques from the design process – in the process of generating
business models. This part of the workshop focuses on costumer insights and
ideation.
Literature
Primary Literature
Osterwalder A (2009) Business Model Generation, Self Published,
ISBN: 978-2-8399-0580-0, pp 126-145
Course 9
Generating Business Models II
Instruction
Lecturer
Workshop
Louise Møller Nielsen, Assistant Professor, Department of Architecture, Design &
Media Technology
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Studievejledning MSc01-ID E2011
Content
The workshop facilitates student generation of business models. It helps the
students to follow the guidelines included in Osterwalder’s Business Model
Generation methodology as well as encourage the students to test different
alternatives techniques from the design process – in the process of generating
business models. This part of the workshop focuses on visual thinking and
prototyping.
Literature
Primary Literature
Osterwalder A (2009) Business Model Generation, Self Published,
ISBN: 978-2-8399-0580-0, pp 146-169
Course 10
Generating Business Models III
Instruction
Lecturer
Content
Workshop
Louise Møller Nielsen, Assistant Professor, Department of Architecture, Design &
Media Technology
The workshop facilitates student generation of business models. It helps the
students to follow the guidelines included in Osterwalder’s Business Model
Generation methodology as well as encourage the students to test different
alternatives techniques from the design process – in the process of generating
business models. This part of the workshop focuses on storytelling and scenarios.
Literature
Primary Literature
Osterwalder A (2009) Business Model Generation, Self Published,
ISBN: 978-2-8399-0580-0, pp 170-199
Course 11
Strategy – and the organisational environment surrounding business models
Instruction
Lecturer
Content
Literature
Lecture
Louise Møller Nielsen, Assistant Professor, Department of Architecture, Design &
Media Technology
The lecture introduces the strategic issues and environment surrounding business
models. The lecture provides insights in how to evaluate and manage business
models, as well as understanding the business model in strategic perspectives
such as ‘blue ocean’.
Primary Literature
Osterwalder A (2009) Business Model Generation, Self Published,
ISBN: 978-2-8399-0580-0, pp 200-243
Secondary Literature
Kim, W. Chan, and Mauborgne, Renee. Blue Ocean Strategy.
How to Create Uncontested Market Space and Make Competition
Irrelevant. Boston: Harvard Business School Press. 2005.
This book is inspiration - it does not have to be read from cover to cover!
Course 12
Evaluating and managing Business models
25
Studievejledning MSc01-ID E2011
Instruction
Workshop
Lecturer
Louise Møller Nielsen, Assistant Professor, Department of Architecture, Design &
Media Technology
Content
The workshop give the students hands-on tools to evaluate the business models,
they have generated/created in the previous workshops.
Literature
Primary Literature
Osterwalder A (2009) Business Model Generation, Self Published,
ISBN: 978-2-8399-0580-0, pp 200-243
26
Studievejledning MSc01-ID E2011
9
Course module 3: Constructing the Detail
5 ETCS
Konstruktion af detaljen
Coordinator
Associate Professor, Department of Architecture, Design and Mediatechnology,
Kaare Eriksen
Formalities
Curriculum p.
54
Prerequisites
A BSc degree (Bachelor) i Architecture and Design or similar.
Objective
The aim is to enable students to acquire advanced skills in integrating aesthetics,
form and construction in the design of products and product elements.
Students who complete the module:
Knowledge
 Must have knowledge of the main construction and production methods
including the use of tools
 Must have knowledge of theories of semiotics and product semantics.
 Must be able to understand and explain aesthetics, semiotics and product
semantics in relation to a product proposal
 Must have knowledge of the visual and technical communication required
in a product development process
Skills



Must be able to communicate form, materials and construction in design
proposals using both analogue and digital tools
Must be able to design and give form to an object and account for the
relation between product semiotics, intended expression and actual
construction of a product (or part thereof)
Must be able to construct physical models taking into account mechanical
and structural issues related to function, durability and production
Competencies
 Must be able integrate aspects of aesthetics, form and construction into
the detailed design of a product
Literature
Primary Literature
Angiv semesterrelevant litteratur. Primær litteratur er det obligatoriske.
Husk at angive sidetal/kapitler.
DETTE MANGLER ENDNU!
Secondary Literature
Her angives øvrige kilder, undervisers publikationer mm.
DETTE MANGLER ENDNU!
Submission
Content
 Hver studerende udarbejder en kursusrapport, der er opdelt i 3 dele på
hver en A3-side svarende til de 3 kursustemaer. Disponeringen af
kursusrapportens enkelte dele instrueres ved starten af hver del.
Requirement
 Kursusrapporten uploades digitalt og indleveres i 3 stk A3-print, som der
eksamineres i
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Studievejledning MSc01-ID E2011
Dato
Eksempel:
1. september 2011 ved semestersekretær.
Assessment
Version B – Course module
The module is passed with approval of the individual course report submitted. One
part (1-3) of the course report is chosen randomly for oral examination, and the
student is examined on the basis of their ability to explain and perspectivize the
content in relation to the learning objectives of the semester.
Instruction
Content
Dette kursus har et så bredt fokus, at det også indholdsmæssigt når rundt om både
teknisk/konstruktive og æstetiske elementer koblet med analyser af produktdesign
i praksis og mindre øvelser. Kurset fokuserer især på de designmæssige
udfordringer, der ligger i detaljens bearbejdning og samspillet med helheden.
Kurset har groft set 3 hovedafsnit:
1. Danish Detail
2. Konstruktion – observation og simulering
3. Projektunderstøttende Workshop
1. Danish Detail afvikles som et 6 dages forløb, hvor de studerende på de 2 første
dage forventes at deltage i pasningen af A&D’s stand på CODE 2011 i Bella
Centeret, København, hvor A&D-studerendes projekter udstilles den 1. og
2.september.
Den tredje og fjerde dag er afsat til forelæsning på Dansk Design Center i
København, og registreringer på udstillingen ”Denmark by Design”, samt besøg på
designvirksomheder i hovedstaden med oplæg om temaet ”Devil in the Detail”.
Der stilles individuelle opgaver som løses af de studerende på messen og ved de
efterfølgende udstillings- og tegnestuebesøg, og de individuelle observationer
samles til et ’Danish Detail’ – notat.
Den femte dag er afsat til selvstændigt arbejde med at færdiggøre ”Danish Detail”notater.
Den 6.dag, som ligger 3 uger senere, gennemføres et heldagsworkshop, hvor
holdets samlede observationer om konstruktive og æstetiske forhold diskuteres
med faglig bistand af kursusholder/e
2. Konstruktion – observation og simulering
I dette 5 dages forløb arbejdes konkret med at simulere konstruktive forhold i
forbindelse med plastkonstruktioner. Teori, metoder og redskaber for simulering
med både digitale og fysiske modeller i forskellige skalaer præsenteres ,hvorefter
de studerende observerer plastemner i mindre grupper og afprøver metoder for
forbedring eller optimering af fysiske og konstruktive egenskaber. Afslutningvis
skitseres muligt redesign af detalje fra plastemne eller dele heraf.
3.Projektunderstøttende opsamlingsworkshop (POW)
Til dette 4 dages forløb, hvori indgår eksamination i det samlede kursusmodul,
etableres en række workshops, hvor studerende i samarbejde med vejlederteamet
giver mulighed for fordybelse i generelle metodikker, teorier og redskaber eller
særlige områder, som knytter sig til et specifikt projektfokus. OW’en sigter på dels
at skabe videnspredning mellem de studerende indbyrdes og dels at indhente
specialister indenfor et udvalg af udvalgte relevante emner, såsom
beregningsmæssige, visualiseringstekniske eller formmæssige forhold.
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Studievejledning MSc01-ID E2011
9.1
Course Descriptions
Note
De studerende forventes at deltage i studieturen til København, idet de studerende
selv sørger for praktiske forhold i den forbindelse. Studerende, som ikke kan rejse
for at deltage i denne del af kurset, kan løse en parallel opgave med identisk
indhold og samme evalueringskriterier.
Course 1
Danish Design Centre
Instruction
Lecture and exercise given by semester coordinator, Kaare Eriksen
At Medicinhistorisk Museum, Bredgade, København
Lecturer
Content
Literature
Associate Professor
Department of Architecture, Design and Media Technology
Kaare Eriksen
Introduktion til semesteret
Primary Literature
Angiv semesterrelevant litteratur. Primær litteratur er det obligatoriske.
Husk at angive sidetal/kapitler.
DETTE MANGLER ENDNU!
Secondary Literature
Her angives øvrige kilder, undervisers publikationer mm.
DETTE MANGLER ENDNU!
Course 2
Denmark By Design og DDC
Instruction
Lecture and exercise given by xxx, Danish design Centre and semester
coordinator
Lecturer
Content
Literature
Associate Professor
Department of Architecture, Design and
Media Technology
Kaare Eriksen
Xxx, Danish design centre, CPH
Lecture on Danish design and the Danish design centre and their theme exhibition.
Plus an exercise in design observation at the exhibition
Primary Literature
Angiv semesterrelevant litteratur. Primær litteratur er det obligatoriske.
Husk at angive sidetal/kapitler.
Secondary Literature
Her angives øvrige kilder, undervisers publikationer mm.
Course 3
Instruction
Danish Detail
Workshop
29
Studievejledning MSc01-ID E2011
Lecturer
Content
Literature
Professor
Department of Architecture, Design and
Media Technology
Marianne Stokholm
Associate Professor
Department of Architecture, Design and
Media Technology
Kaare Eriksen
One-day workshop on construction and detail in design based on students
registrations
Primary Literature
Angiv semesterrelevant litteratur. Primær litteratur er det obligatoriske.
Husk at angive sidetal/kapitler.
Secondary Literature
Her angives øvrige kilder, undervisers publikationer mm.
Course 4
Instruction
Lecturer
Content
Literature
Design toward production (standard vs. customized components).
Lecture
Assistant Professor
Department of Architecture, Design and Media Technology
Finn Schou
Kursusgang kommer indover både ”construction methods”, ”construction analogue
and digital” og ”detailed design of a product”.
Primary Literature
Angiv semesterrelevant litteratur. Primær litteratur er det obligatoriske.
Husk at angive sidetal/kapitler.
Secondary Literature
Her angives øvrige kilder, undervisers publikationer mm.
Course 5
Instruction
Lecturer
Content
Literature
Et liv i Plast
Lecture and exercises
Flemming Christiansen, SP Moulding
Lecture and exercises a whole day on how to make smart solutions in plastic
Primary Literature
Angiv semesterrelevant litteratur. Primær litteratur er det obligatoriske.
Husk at angive sidetal/kapitler.
Secondary Literature
Her angives øvrige kilder, undervisers publikationer mm.
Course 6
Instruction
Lecturer
Models and tools to simulate, analyze and improve plastic constructions 1
Lecture
Associate Professor
Department of Production,
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Studievejledning MSc01-ID E2011
xxxxx
Content
Literature
Præsentation af redskaber og metoder for bedre konstruktions- , materiale- g
procesvalg i plast. Øvelser
Primary Literature
Angiv semesterrelevant litteratur. Primær litteratur er det obligatoriske.
Husk at angive sidetal/kapitler.
Secondary Literature
Her angives øvrige kilder, undervisers publikationer mm.
Course 7
Instruction
Lecturer
Content
Literature
Models and tools to simulate, analyze and improve plastic constructions 2
Lecture
Associate Professor
Department of Production,
xxxxx
Præsentation af redskaber og metoder for bedre konstruktions- , materiale- g
procesvalg i plast. Øvelser
Primary Literature
Angiv semesterrelevant litteratur. Primær litteratur er det obligatoriske.
Husk at angive sidetal/kapitler.
Secondary Literature
Her angives øvrige kilder, undervisers publikationer mm.
Course 8
Instruction
Lecturer
Content
Literature
Models and tools to simulate, analyze and improve plastic constructions 3
Lecture
Associate Professor
Department of Production,
xxxxx
Præsentation af redskaber og metoder for bedre konstruktions- , materiale- g
procesvalg i plast. Øvelser
Primary Literature
Angiv semesterrelevant litteratur. Primær litteratur er det obligatoriske.
Husk at angive sidetal/kapitler.
Secondary Literature
Her angives øvrige kilder, undervisers publikationer mm.
Course 9
Instruction
Lecturer
POW introduction
Lecture
Associate Professor
Department of Architecture, Design and Media Technology
Kaare Eriksen
31
Studievejledning MSc01-ID E2011
Content
Literature
Workshop for afklaring af behov for projektunderstøttede opsamlingsworkshops
Primary Literature
Angiv semesterrelevant litteratur. Primær litteratur er det obligatoriske.
Husk at angive sidetal/kapitler.
Secondary Literature
Her angives øvrige kilder, undervisers publikationer mm.
Course 10
Instruction
Lecturer
Content
Literature
Projektunderstøttende opsamlingsworkshop 1
Workshop
Associate Professor
Department of
Architecture, Design and
Media Technology
Kaare Eriksen
gæst
gæst
2 dages projektunderstøttede opsamlingsworkshops
Primary Literature
Angiv semesterrelevant litteratur. Primær litteratur er det obligatoriske.
Husk at angive sidetal/kapitler.
Secondary Literature
Her angives øvrige kilder, undervisers publikationer mm.
Course 11
Instruction
Lecturer
Content
Literature
POW workshop 2
Workshop
Associate Professor
Department of
Architecture, Design and
Media Technology
Kaare Eriksen
gæst
gæst
2 dages projektunderstøttede opsamlingsworkshops
Primary Literature
Angiv semesterrelevant litteratur. Primær litteratur er det obligatoriske.
Husk at angive sidetal/kapitler.
Secondary Literature
Her angives øvrige kilder, undervisers publikationer mm.
32
Studievejledning MSc01-ID E2011
10
Conditions:
Free Study Activities and Study Trips
Completion of free study activities requires enrollment of minimum 25 students.
10.1 Fri studieaktivitet 1: IFA elektronikmesse - studietur
(3 ECTS)
Coordinator
Teachers
Purpose
Objectives
Lektor, Institut for Arkitektur, Design og Medieteknologi, xx
Lektor, Institut for Arkitektur, Design og Medieteknologi, xx
Studier af nyere teknologi og produkter indenfor forbrugerelektronik. Kurset vil
øve de studerende i observation, vidensopsamling og opbygning af fagligt
netværk
Studerende, der gennemfører modulet:
Viden
 Har kendskab til de mest aktuelle tendenser og udviklinger indenfor
forbrugerelektronik
Færdigheder
 Kan gennemføre systematisk videnindsamling på internationale
fagmesser
Kompetencer
 Kan analysere og vurdere relevante udviklingspotentialer indenfor et
relevant teknologisk og designrelevant område på baggrund af
messebesøg og indsamle data, prøver og kontakter af faglig relevans
Literature
Primær litteratur
IFA Messelitteratur
Submission
Krav

Hver studerende afleverer udfyldt messerapport til fælles kompendium for
årgangen
Omfang
 Udfyldte messeregistreringsskemaer med bilag
Dato
Afleveres senest mandag 12.september til studiesekretær
Assessment
Instruction
Content
Kurset bestås ved godkendelse af indleveret skriftlig messeregistrering med
bilag.
Der gives karakteren bestået / ikke bestået.
Kurset afvikles som ekskursion med planlagte opgaver, som fordeles blandt de
deltagende studerende.
Generelt om kursets indhold
Studieturen planlægges således at den emnemæssigt dækker de mest relevante
produktdesignfaglige områder, og således at deltagerne gennem forudgående
litteraturstudier om udvalgte emner forbereder sig til konkret iagttagelse og
registrering i temagrupper på messen. Materialet fra de enkelte grupper samles i
et kompendium, der er tilgængelig efterfølgende for alle kursets deltagere.
33
Studievejledning MSc01-ID E2011
Destination
Preparation
Materials
Berlin
Der udarbejdes et rejseprogram inden rejsen påbegyndes, ligesom der uddeles
temagrupper for messeregistreringen
Fotoapparat, notatudstyr og evt. videokamera
34