TROOPS OUT NOW!

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TROOPS OUT NOW!
By Gabriel and Ian
Newspaper Article
BRAD PITT SUPPORTS TROOPS OUT NOW CAMPAIGN AT MASSIVE RALLY
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Today at the rally in Hyde park Brad Pitt made an appearance along with other
celebrities, MPs and musicians and gave a speech.
•
Brad Pitt's speech got the crowd really motivated, because he seemed so
passionate about the war and the issues, it was also nice to see his wife (Angelina
Jolie) and his 6 kids. They like some of the other families were having a picnic.
•
At least a 100,000 people turned up and they looked very positive and confident
about the success of the protest. Surprisingly the weather was good and some
families even brought a picnic with them. There was also a large police presence
just in case the protest got out of hand, but it went smoothly enough.
•
There have been more rallies planned in the future and the protest continues.
Speech against the war in Afghanistan
• We believe that the war in Afghanistan has failed. That
it is not possible to win. And if we don't stop then we
will be faced with the fact that we will be stuck in the
loop of believing we can win it and more lives will be
lost.
• We are a full decade into this war and it still hasn't
been resolved. Also it's gotten bigger, and expanded
into the tribal areas of Pakistan. The problem with this
is that we set out to defeat our enemies but have just
made more.
Protest budget
Cost
Action
Consequence
£40,000
5 Celebrities make a
personal appearance and
speech
People start paying more
interest to the campaign
because people admire
and respect celebrities
£80,000
A media stunt involving 50
supporters dressed up as
dead American soldiers
lying down out side
Parliament
This brings out
sympathizers because it
shows people the reality of
the war
£200,000
A month long campaign of This gives even more
information to the public thus
TV advertising
allowing them to keep up on
current affairs on Afghanistan
Protest budget (continued)
Cost
Action
Consequence
£7000
Hire of a public relations firm
This allows us to make the biggest
impacting the news because they
see what journalists will be the
most sympathetic and the right
media to get the story placed in
etc.
£150,000
A month long campaign of print
media advertising
This will help to raise awareness to
all types of people because it will
be printed in different newspapers
£50,000
A month long campaign of Radio / This will also raise awareness to
Internet advertising
more types of people
£200,000
Transportation of 100,000 people This will show the government that
people believe in the campaign
to the Hyde park rally
and are turning up to show their
support of it
£80,000
A second media stunt doing the
This will gain more sympathizers in
same thing but in Britain this time. different countries thus making the
cause nationwide
Protest budget (continued)
Cost
Action
Consequence
£5600
Hire of administration staff
This will help to keep the
protestors informed of
developments and will also help
to recruit new members to
spread more awareness
£186,000
31 Celebrities have a day of
media interviews.
This will gain the attention of the
celebrities fans and making the
campaign spread from word of
mouth
Print Ad
• ALL THESE SOLDIERS HAVE BEEN KILLED NEEDLESSLY
• STOP THE WAR IN AFGHANISTAN
• SOLDIERS LIKE THESE WILL BE SAVED
• RALLY WITH US ON THE 3RD OF MAY AT HYDE PARK
TO BRING OUR SOLDIERS HOME
• FOLLOW US ON FACE BOOK AND TWITTER.
Print Ad explanation
• I think that the reason this print ad will work is
because the faces of the soldiers in the picture
make it very powerful and emotional engaging
as well as the fact that the colour of the text
makes you think of blood and the way that the
soldiers died. I also think the way it says that
the soldiers died needlessly is powerful
because it makes you feel sad and
sympathetic towards their families.
Press Release
•
Title: Troops Out Now
•
A massive protest against the ongoing war in Afghanistan is starting today. The campaign is endorsed by
the Hollywood film director Oliver Stone as well as musicians, actors, celebrities and MPs, who are all supporting
the Troops Out Now campaign. In this campaign we aim to get our troops out of Afghanistan and end the decade
long war and minimise further loss of life.
•
Facts:
•
•
•
There have been 14,029+ civilian deaths
2,877 army deaths (USA: 1,853, GBR: 409, CAN: 158, FRA: 82, DEU: 53, Others: 322).
The war began in an effort to destroy the terrorist group Al-Qaeda and the rule of the Taliban and end its use of
Afghanistan as a base for its operations, however Pakistan's border with Afghanistan is a sanctuary for the Taliban,
as are certain cities inside Pakistan.
-It shows no sign of cutting off support to the Taliban.
- One in three U.S. veterans of the post-9/11 military believes the wars in Iraq and Afghanistan were not worth
fighting.
•
•
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What You Can Do:
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•
•
- fill in our online petition, which we will be sending to the heads of state, involved in this war.
- like us on Facebook and follow us on Twitter.
- come to our rally on the 3rd of may at Hyde park
•
TROOPS OUT OF AFGHANISTAN NOW!!!
TROOPS OUT NOW!
By Gabriel and Ian
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